EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book Advertising to Children

Download or read book Advertising to Children written by M. Carole Macklin and published by SAGE. This book was released on 1999-07-16 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising to Children stimulates and informs the debate on the ethics and effectiveness of marketing to children. The research tackles a wide range of issues including smoking and alcohol consumption.

Book Controversies in Contemporary Advertising

Download or read book Controversies in Contemporary Advertising written by Kim Bartel Sheehan and published by SAGE Publications. This book was released on 2013-07-18 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting a range of perspectives on advertising in a global society, this Second Edition of Controversies in Contemporary Advertising examines economic, political, social, and ethical perspectives and covers a number of topics including stereotyping, controversial products, consumer culture, and new technology. The book is divided equally between macro and micro issues, providing a balanced portrait of the role advertising has in society today. Author Kim Bartel Sheehan′s work recognizes the plurality of opinions towards advertising, allowing the reader to form and analyze their own judgments. It encourages readers to obtain a critical perspective on advertising issues.

Book Advertising to Children

Download or read book Advertising to Children written by M. Carole Macklin and published by SAGE Publications. This book was released on 1999-07-16 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children represent a valuable target audience for advertisers, with over $200 billion in direct purchases and influenced spending. However, questions exist about both the effectiveness of marketing to children as well as the impact this advertising has on the children themselves. Current debates over smoking and alcohol consumption highlight this issue from all perspectives: marketers, parents, and policymakers. Advertising to Children presents cutting-edge research designed to stimulate and inform this debate. Well-known authors contribute their perspectives, with chapters organized in sections to address what children know and think about advertising, how advertising works with children, and what issues are at the forefront of societal and public-policy thinking. Editors M. Carole Macklin and Les Carlson have lead research in this field and lend their expertise. More than just a litany of hot topics, this book provides a wide-angle lens on the field, with insights from advertising, marketing, communication, and psychology.

Book The Breakaways

    Book Details:
  • Author : Cathy G. Johnson
  • Publisher : First Second
  • Release : 2019-03-05
  • ISBN : 1626723575
  • Pages : 226 pages

Download or read book The Breakaways written by Cathy G. Johnson and published by First Second. This book was released on 2019-03-05 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quiet, sensitive Faith starts middle school already worrying about how she will fit in. To her surprise, Amanda, a popular eighth grader, convinces her to join the school soccer team, the Bloodhounds. Having never played soccer in her life, Faith ends up on the C team, a ragtag group that’s way better at drama than at teamwork. Although they are awful at soccer, Faith and her teammates soon form a bond both on and off the soccer field that challenges their notions of loyalty, identity, friendship, and unity. The Breakaways from Cathy G. Johnson is a raw, and beautifully honest graphic novel that looks into the lives of a diverse and defiantly independent group of kids learning to make room for themselves in the world.

Book In the Dream House

Download or read book In the Dream House written by Carmen Maria Machado and published by Graywolf Press. This book was released on 2019-11-05 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revolutionary memoir about domestic abuse by the award-winning author of Her Body and Other Parties In the Dream House is Carmen Maria Machado’s engrossing and wildly innovative account of a relationship gone bad, and a bold dissection of the mechanisms and cultural representations of psychological abuse. Tracing the full arc of a harrowing relationship with a charismatic but volatile woman, Machado struggles to make sense of how what happened to her shaped the person she was becoming. And it’s that struggle that gives the book its original structure: each chapter is driven by its own narrative trope—the haunted house, erotica, the bildungsroman—through which Machado holds the events up to the light and examines them from different angles. She looks back at her religious adolescence, unpacks the stereotype of lesbian relationships as safe and utopian, and widens the view with essayistic explorations of the history and reality of abuse in queer relationships. Machado’s dire narrative is leavened with her characteristic wit, playfulness, and openness to inquiry. She casts a critical eye over legal proceedings, fairy tales, Star Trek, and Disney villains, as well as iconic works of film and fiction. The result is a wrenching, riveting book that explodes our ideas about what a memoir can do and be.

Book Plugged in

    Book Details:
  • Author : Patti M. Valkenburg
  • Publisher : Yale University Press
  • Release : 2017-01-01
  • ISBN : 0300218877
  • Pages : 341 pages

Download or read book Plugged in written by Patti M. Valkenburg and published by Yale University Press. This book was released on 2017-01-01 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cover -- Half-title -- Title -- Copyright -- Dedication -- Contents -- Preface -- 1 Youth and Media -- 2 Then and Now -- 3 Themes and Theoretical Perspectives -- 4 Infants, Toddlers, and Preschoolers -- 5 Children -- 6 Adolescents -- 7 Media and Violence -- 8 Media and Emotions -- 9 Advertising and Commercialism -- 10 Media and Sex -- 11 Media and Education -- 12 Digital Games -- 13 Social Media -- 14 Media and Parenting -- 15 The End -- Notes -- Acknowledgments -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- X -- Y -- Z

Book P Is for Palestine

Download or read book P Is for Palestine written by Golbarg Bashi and published by . This book was released on 2024-09-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: P is for Palestine is the world's first English-language ABC story book about Palestine, told in simple rhythmic rhyme with stunning illustrations to act as an educational, colorful, empowering reference for children, showcasing the geography, the beauty and strength of Palestinian culture. Anyone who has ever been to Palestine or who has Palestinian friends, colleagues, or neighbors knows that this proud nation is home to the sweetest oranges, most intricate embroideries, great dance moves (Dabkeh), fertile olive groves, and the sunniest people! This revised edition includes an appendix explaining some of the terms and Arabic words, written in their original language with simplified English pronunciation. Inspired by Palestinian people's own rich history in the literary and visual arts P is for Palestine is a book for children of all ages!

Book The Beach at Night

    Book Details:
  • Author : Elena Ferrante
  • Publisher : Europa Editions
  • Release : 2016-11-01
  • ISBN : 1609453719
  • Pages : 59 pages

Download or read book The Beach at Night written by Elena Ferrante and published by Europa Editions. This book was released on 2016-11-01 with total page 59 pages. Available in PDF, EPUB and Kindle. Book excerpt: A “beautifully written” dark fable from a doll’s point of view—by the New York Times–bestselling author of The Lost Daughter and the Neapolitan Novels (The Washington Post). One of NPR’s Best Books of the Year. Readers of Elena Ferrante’s The Lost Daughter may recall the little doll—lost or stolen—around which that novel revolves. Here, Ferrante retells the tale from the doll’s perspective. Celina is having a terrible night, one full of jealousy for the new kitten, Minù; feelings of abandonment and sadness; misadventures at the hands of the beach attendant; and dark dreams. But she will be happily found by Mati, her child, once the sun rises . . . “Everyone should read anything with Ferrante’s name on it.” —The Boston Globe

Book Children and the Movies

    Book Details:
  • Author : Garth Jowett
  • Publisher : Cambridge University Press
  • Release : 1996-01-26
  • ISBN : 9780521482929
  • Pages : 456 pages

Download or read book Children and the Movies written by Garth Jowett and published by Cambridge University Press. This book was released on 1996-01-26 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children and the Movies: Media Influence and the Payne Fund Controversy analyzes the first and most comprehensive study of the influence of movies on American youth, the Payne Fund Studies. First published in 1933, these studies are intrinsically important for their insights and conclusions regarding the effects of movies on behaviour. They are, moreover, also an important landmark of modern social science research, demonstrating the rapid evolution of this discipline in American academic institutions over the first three decades of the century.

Book Controversies in Contemporary Advertising

Download or read book Controversies in Contemporary Advertising written by Kim Bartel Sheehan and published by SAGE Publications. This book was released on 2013-07-18 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting a range of perspectives on advertising in a global society, this Second Edition of Controversies in Contemporary Advertising, by Kim Bartel Sheehan, examines economic, political, social, and ethical perspectives and covers a number of topics including stereotyping, controversial products, consumer culture, and new technology. The book is divided equally between macro and micro issues, providing a balanced portrait of the role advertising has in society today. Author Kim Bartel Sheehan's work recognizes the plurality of opinions towards advertising, allowing the reader to form and analyze their own judgments. It encourages readers to obtain a critical perspective on advertising issues.

Book Good Corporation  Bad Corporation

Download or read book Good Corporation Bad Corporation written by Guillermo C. Jimenez and published by . This book was released on 2016 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This textbook provides an innovative, internationally oriented approach to the teaching of corporate social responsibility (CSR) and business ethics. Drawing on case studies involving companies and countries around the world, the textbook explores the social, ethical, and business dynamics underlying CSR in such areas as global warming, genetically modified organisms (GMO) in food production, free trade and fair trade, anti-sweatshop and living-wage movements, organic foods and textiles, ethical marketing practices and codes, corporate speech and lobbying, and social enterprise. The book is designed to encourage students and instructors to challenge their own assumptions and prejudices by stimulating a class debate based on each case study"--Provided by publisher.

Book Front Desk  Front Desk  1   Scholastic Gold

Download or read book Front Desk Front Desk 1 Scholastic Gold written by Kelly Yang and published by Scholastic Inc.. This book was released on 2018-05-29 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside Out and Back Again meets Millicent Min, Girl Genius in this timely, hopeful middle-grade novel with a contemporary Chinese twist. Winner of the Asian / Pacific American Award for Children's Literature!* "Many readers will recognize themselves or their neighbors in these pages." -- Kirkus Reviews, starred reviewMia Tang has a lot of secrets.Number 1: She lives in a motel, not a big house. Every day, while her immigrant parents clean the rooms, ten-year-old Mia manages the front desk of the Calivista Motel and tends to its guests.Number 2: Her parents hide immigrants. And if the mean motel owner, Mr. Yao, finds out they've been letting them stay in the empty rooms for free, the Tangs will be doomed.Number 3: She wants to be a writer. But how can she when her mom thinks she should stick to math because English is not her first language?It will take all of Mia's courage, kindness, and hard work to get through this year. Will she be able to hold on to her job, help the immigrants and guests, escape Mr. Yao, and go for her dreams?Front Desk joins the Scholastic Gold line, which features award-winning and beloved novels. Includes exclusive bonus content!

Book Children and Drug Safety

Download or read book Children and Drug Safety written by Cynthia A Connolly and published by Rutgers University Press. This book was released on 2018-05-11 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2018 Arthur J. Viseltear Award from the Medical Care Section of the American Public Health Association​ Children and Drug Safety traces the development, use, and marketing of drugs for children in the twentieth century, a history that sits at the interface of the state, business, health care providers, parents, and children. This book illuminates the historical dimension of a clinical and policy issue with great contemporary significance—many of the drugs administered to children today have never been tested for safety and efficacy in the pediatric population. Each chapter of Children and Drug Safety engages with major turning points in pediatric drug development; themes of children’s risk, rights, protection and the evolving context of childhood; child-rearing; and family life in ways freighted with nuances of race, class, and gender. Cynthia A. Connolly charts the numerous attempts by Congress, the Food and Drug Administration, the American Academy of Pediatrics, and leading pediatric pharmacologists, scientists, clinicians, and parents to address a situation that all found untenable. Open access edition funded by the National Endowment for the Humanities. The text of this book is licensed under a Creative Commons Attribution NonCommercial-NoDerivatives 4.0 International License: https://creativecommons.org/licenses/by-nc-nd/4.0/

Book Made You Look

Download or read book Made You Look written by Shari Graydon and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Outlines the history and purpose of advertising, discusses target audiences, the techniques advertisers use, hidden advertisements, limits on advertising, and ways to strike back at advertisers, and suggests related activities.

Book A Fine Dessert  Four Centuries  Four Families  One Delicious Treat

Download or read book A Fine Dessert Four Centuries Four Families One Delicious Treat written by Emily Jenkins and published by Schwartz & Wade. This book was released on 2015-01-27 with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times Best Illustrated Book From highly acclaimed author Jenkins and Caldecott Medal–winning illustrator Blackall comes a fascinating picture book in which four families, in four different cities, over four centuries, make the same delicious dessert: blackberry fool. This richly detailed book ingeniously shows how food, technology, and even families have changed throughout American history. In 1710, a girl and her mother in Lyme, England, prepare a blackberry fool, picking wild blackberries and beating cream from their cow with a bundle of twigs. The same dessert is prepared by an enslaved girl and her mother in 1810 in Charleston, South Carolina; by a mother and daughter in 1910 in Boston; and finally by a boy and his father in present-day San Diego. Kids and parents alike will delight in discovering the differences in daily life over the course of four centuries. Includes a recipe for blackberry fool and notes from the author and illustrator about their research.

Book It Takes a Village

    Book Details:
  • Author : Hillary Rodham Clinton
  • Publisher : Simon and Schuster
  • Release : 2012-12-11
  • ISBN : 1471108643
  • Pages : 455 pages

Download or read book It Takes a Village written by Hillary Rodham Clinton and published by Simon and Schuster. This book was released on 2012-12-11 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ten years ago one of America's most important public figures, First Lady Hillary Rodham Clinton, chronicled her quest both deeply personal and, in the truest sense, public to help make our society into the kind of village that enables children to become able, caring resilient adults. IT TAKES A VILLAGE is a textbook for caring, filled with truths that are worth a read, and a reread. In her substantial new introduction, Senator Clinton reflects on how our village has changed over the last decade, from the internet to education, and on how her own understanding of children has deepened as she has watched Chelsea grow up and take on challenges new to her generation, from a first job to living through a terrorist attack. She discusses how the work she is doing in the Senate is helping children and looks at where America has been successful, improvements in the foster care system and support for adoption, and where there is still work to be done, providing pre-school programmes and universal health care to all our children. This new edition elucidates how the choices we make about how we raise our children, and how we support families, will determine how all nations will face the challenges of this century.

Book The Story of Ferdinand

Download or read book The Story of Ferdinand written by Munro Leaf and published by Penguin. This book was released on 1977-06-30 with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt: A true classic with a timeless message! All the other bulls run, jump, and butt their heads together in fights. Ferdinand, on the other hand, would rather sit and smell the flowers. So what will happen when Ferdinand is picked for the bullfights in Madrid? The Story of Ferdinand has inspired, enchanted, and provoked readers ever since it was first published in 1936 for its message of nonviolence and pacifism. In WWII times, Adolf Hitler ordered the book burned in Nazi Germany, while Joseph Stalin, the leader of the Soviet Union, granted it privileged status as the only non-communist children's book allowed in Poland. The preeminent leader of Indian nationalism and civil rights, Mahatma Gandhi—whose nonviolent and pacifistic practices went on to inspire Civil Rights leader Martin Luther King, Jr.—even called it his favorite book. The story was adapted by Walt Disney into a short animated film entitled Ferdinand the Bull in 1938. Ferdinand the Bull won the 1938 Academy Award for Best Short Subject (Cartoons).