Download or read book The Business of Beauty written by Carrie Herzner and published by . This book was released on 2014-10-31 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Considering a career in the salon industry? Are you a recent cosmetology school graduate or stylist new to the business? Being a hairstylist is so much more than "doing hair." It's about uniting inner beauty with outward appearances... it's about effectively communicating with and finding a connection to every client that sits in your chair. Mastering the art of communication and possessing professional business skills are just as important as mastering the perfect haircut. This book will tell you how that's done. The Business of Beauty is a how-to guide for anyone involved in the salon industry. Whether you're imagining your days behind the chair or are currently working in a salon and wondering how to best build your business, the Business of Beauty addresses such questions as:What do clients look for in a stylist and salon? How do I choose the right salon for me?How do I build a clientele? Should I sign a non-compete agreement?How do I know when to raise my prices or switch salons? How do I use social media to build my client base?What should I do when I make a mistake?Full of client testimonials, advice and tips from salon owners and successful veterans of the industry, The Business of Beauty is your go-to manual on how to create success and happiness in the salon industry. In an industry that survives on fulfilling the needs of others, the Business of Beauty teaches you how to take care of your clients and just as importantly--how to take care of yourself.
Download or read book From Beauty to Business written by Kiyah Wright and published by BenBella Books. This book was released on 2022-05-24 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: You know you have the talent to make it in the beauty industry, but figuring out where to begin can feel like a mystery—and cosmetology schools often don’t prepare students for the business end of these jobs . . . which can make or break your career. Consider this book your crash course on how current and aspiring beauty professionals can profit from their passions to create wealth beyond their wildest dreams. Entrepreneur and celebrity hairstylist Kiyah Wright knows exactly what it takes to amass wealth in the hair and beauty industry. From the time she was just 14 years old and doing hair in her grandmother's basement for $20 a pop, Kiyah had found her calling. By 17, she had 200 clients and netted over $60K a year. Now, 25 years later, she's at the top of her game with A-List Hollywood clientele, two Emmy Awards, two Hollywood Beauty Awards, a thriving business, and a million-dollar brand. In From Beauty to Business, Wright breaks down her seven proven success principles that helped her achieve her goals: Developing a success mindset Understanding the business of the beauty business Finding your niche Diversifying with multiple streams of income Growing your platform to grow your profits Preparing for the unexpected Planning for your future She also lays out crucial success strategies not taught in hair or beauty schools about entrepreneurship, finance, branding, marketing, product distribution, how to harness the power of social media, and how to build wealth. Whether you’re working from your house or a salon, From Beauty to Business will set you up for success with practical tools for thriving in the beauty business on your own terms. This first-of-its-kind sourcebook features Kiyah’s favorite success affirmations, industry-themed business templates, worksheets, and the foolproof strategies Kiyah used to attract and retain superstar clients like Tyra Banks, Jennifer Hudson, Ciara, Iman, Taraji P. Henson, and Gabrielle Union. Whether you’re looking for tips in your career as a hairstylist, makeup artist, esthetician, or other beauty professional, From Beauty to Business is the ultimate resource guide that will set you on a straight path to success.
Download or read book The Business Behind Beauty written by Laura Serban and published by . This book was released on 2020-07-27 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beauty is democratizing. Since the 2010s, the beauty industry has been undergoing a profound metamorphosis as new voices enter the scene. Leveraging social media, innovative indie ventures are tapping into communities of Generation Z and Millennial consumers. Bolstered by the support that they receive from young people, these companies are changing the landscape of beauty. Who are the visionaries behind the most successful and impactful ventures? The Business Behind Beauty answers this question by chronicling the personal stories of trailblazing entrepreneurs and the effects that they have had on the beauty industry. By integrating comprehensive research into a storytelling style, Laura Serban puts a face to some of the most renowned billion-dollar companies, including: Fenty Beauty, which set a remarkable precedent of inclusivity The Ordinary, the first company to popularize potent skincare for affordable prices Lush, a model of ethical entrepreneurship Kylie Cosmetics, the ultimate example of a celebrity-led venture and many more... Explore the ingenuity of these pioneers, and learn about the joint effort of Generation Z and Millennials to shift business trends.
Download or read book Beauty Imagined written by Geoffrey Jones and published by OUP Oxford. This book was released on 2010-02-25 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and firms which have shaped this industry, such as Avon, Coty, Estée Lauder, L'Oréal, and Shiseido, have imagined beauty for us. This book provides the first authoritative history of the global beauty industry from its emergence in the nineteenth century to the present day, exploring how today's global giants grew. It shows how successive generations of entrepreneurs built brands which shaped perceptions of beauty, and the business organizations needed to market them. They democratized access to beauty products, once the privilege of elites, but they also defined the gender and ethnic borders of beauty, and its association with a handful of cities, notably Paris and later New York. The result was a homogenization of beauty ideals throughout the world. Today globalization is changing the beauty industry again; its impact can be seen in a range of competing strategies. Global brands have swept into China, Russia, and India, but at the same time, these brands are having to respond to a far greater diversity of cultures and lifestyles as new markets are opened up worldwide. In the twenty first century, beauty is again being re-imagined anew.
Download or read book Made Up written by Martha Laham and published by Rowman & Littlefield. This book was released on 2020-10-10 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: Made Up exposes the multibillion-dollar beauty industry that promotes unrealistic beauty standards through a market basket of advertising tricks, techniques, and technologies. Cosmetics magnate Charles Revson, a founder of Revlon, was quoted as saying, "In the factory, we make cosmetics. In the store, we sell hope." This pioneering entrepreneur, who built an empire on the foundation of nail polish, captured the unvarnished truth about the beauty business in a single metaphor: hope in a jar. Made Up: How the Beauty Industry Manipulates Consumers, Preys on Women’s Insecurities, and Promotes Unattainable Beauty Standards is a thorough examination of innovative, and often controversial, advertising practices used by beauty companies to persuade consumers, mainly women, to buy discretionary goods like cosmetics and scents. These approaches are clearly working: the average American woman will spend around $300,000 on facial products alone during her lifetime. This revealing book traces the evolution of the global beauty industry, discovers what makes beauty consumers tick, explores the persistence and pervasiveness of the feminine beauty ideal, and investigates the myth-making power of beauty advertising. It also examines stereotypical portrayals of women in beauty ads, looks at celebrity beauty endorsements, and dissects the “looks industry.” Made Upuncovers the reality behind an Elysian world of fantasy and romance created by beauty brands that won’t tell women the truth about beauty.
Download or read book Model written by Michael Gross and published by Harper Collins. This book was released on 2011-10-18 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: Investigative journalist Michael Gross delves into the history of models and takes us into the private studios and hidden villas where models play and are preyed upon, going beyond modeling’s carefully constructed facade of glamour to expose the scandal and untold truths that permeate the seemingly glamorous business. Here for the first time is the complete story of the international model business—and its evil twin: legalized flesh peddling. It’s a tale of vast sums of money, rape both symbolic and of the flesh, sex and drugs, obsession and tragic death. At its heart is the most unholy combination in commerce: beautiful, young women and rich, lascivious men. Fashion insider Michael Gross has interviewed modeling’s pioneers, survivors, and hangers–on, and he tells the story of the greats: Lisa Fonssagrives; Anita Colby, Candy Jones; Dorian Leigh and her sister Suzy Parker; Jean Shrimpton and Twiggy; Veruschka and Lauren Hutton; and today’s supermodel trinity, Christy, Naomi and Linda.
Download or read book Beauty Shop Politics written by Tiffany M. Gill and published by University of Illinois Press. This book was released on 2010-01-29 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking through the lens of black business history, Beauty Shop Politics shows how black beauticians in the Jim Crow era parlayed their economic independence and access to a public community space into platforms for activism. Tiffany M. Gill argues that the beauty industry played a crucial role in the creation of the modern black female identity and that the seemingly frivolous space of a beauty salon actually has stimulated social, political, and economic change. From the founding of the National Negro Business League in 1900 and onward, African Americans have embraced the entrepreneurial spirit by starting their own businesses, but black women's forays into the business world were overshadowed by those of black men. With a broad scope that encompasses the role of gossip in salons, ethnic beauty products, and the social meanings of African American hair textures, Gill shows how African American beauty entrepreneurs built and sustained a vibrant culture of activism in beauty salons and schools. Enhanced by lucid portrayals of black beauticians and drawing on archival research and oral histories, Beauty Shop Politics conveys the everyday operations and rich culture of black beauty salons as well as their role in building community.
Download or read book Doing Business with Beauty written by Adia Harvey Wingfield and published by Rowman & Littlefield. This book was released on 2009 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Black women comprise one of the fastest-growing groups of business owners in the United States. In Doing Business with Beauty, sociologist Adia Harvey Wingfield examines this often-overlooked group and one of the most popular businesses run by these entrepreneurs: hair salons. Using in-depth interviews with hair salon owners, Doing Business with Beauty explores several facets of the business of owning a hair salon, including the process of becoming an owner, the dynamics of the owner-employee relationship, and the factors that steer black women to work in the hair industry. Through Harvey Wingfield's research we can understand the black female business owner's struggle for autonomy and her success in entrepreneurship. Book jacket.
Download or read book 30 Days to Beauty Business Success written by Liz McKeon and published by . This book was released on 2015-03-30 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: You're a busy salon owner and you want practical, effective answers to everyday business problems - fast! '30 Days to Beauty Business Success' provides instant solutions to the key questions every manager ask themselves in these 5 categories: Customer Service, Money, Sales & Client Aquisition, People and Your Own Work/Life Balance.
Download or read book Pageants Parlors and Pretty Women written by Blain Roberts and published by UNC Press Books. This book was released on 2014-03-17 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the South's pageant queens to the importance of beauty parlors to African American communities, it is easy to see the ways beauty is enmeshed in southern culture. But as Blain Roberts shows in this incisive work, the pursuit of beauty in the South was linked to the tumultuous racial divides of the region, where the Jim Crow-era cosmetics industry came of age selling the idea of makeup that emphasized whiteness, and where, in the 1950s and 1960s, black-owned beauty shops served as crucial sites of resistance for civil rights activists. In these times of strained relations in the South, beauty became a signifier of power and affluence while it reinforced racial strife. Roberts examines a range of beauty products, practices, and rituals--cosmetics, hairdressing, clothing, and beauty contests--in settings that range from tobacco farms of the Great Depression to 1950s and 1960s college campuses. In so doing, she uncovers the role of female beauty in the economic and cultural modernization of the South. By showing how battles over beauty came to a head during the civil rights movement, Roberts sheds new light on the tactics southerners used to resist and achieve desegregation.
Download or read book Thing of Beauty written by Stephen Fried and published by Simon and Schuster. This book was released on 2011-12-06 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: At age seventeen, Gia Carangi was working the counter at her father's Philadelphia luncheonette, Hoagie City. Within a year, Gia was one of the top models of the late 1970's, gracing the covers of Cosmopolitan and Vogue, partying at New York's Studio 54 and the Mudd Club, and redefining the industry's standard of beauty. She was the darling of moguls and movie stars, royalty and rockers. Gia was also a girl in pain, desperate for her mother's approval—and a drug addict on a tragic slide toward oblivion, who started going directly from $10,000-a-day fashion shoots to the heroin shooting galleries on New York's Lower East Side. Finally blackballed from modeling, Gia entered a vastly different world on the streets of New york and Atlantic City, and later in a rehab clinic. At twenty-six, she became on of the first women in America to die of AIDS, a hospital welfare case visited only by rehab friends and what remained of her family. Drawing on hundreds of interviews with Gia's gamily, lovers, friends, and colleagues, Thing of Beauty creates a poignant portrait of an unforgettable character—and a powerful narrative about beauty and sexuality, fame and objectification, mothers and daughters, love and death.
Download or read book The Business Behind the Beauty written by Danielle McFerren and published by . This book was released on 2019-06-22 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The business behind the beauty is a comprehensive business and personal development guide to aid the beauty professional/ hair stylist to achieve immeasurable success by applying the strategies contained inside of this amazing body of work.
Download or read book Model Woman written by Robert Lacey and published by HarperCollins. This book was released on 2015-06-16 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revealing, no-holds-barred portrait of the legendary Eileen Ford—the entrepreneur who transformed the business of modeling and helped invent the celebrity supermodel. Working with her husband, Jerry, Eileen Ford created the twentieth century’s largest and most successful modeling agency, representing some of the fashion world’s most famous names—Suzy Parker, Carmen Dell’Orefice, Lauren Hutton, Rene Russo, Christie Brinkley, Jerry Hall, Christy Turlington, and Naomi Campbell. Her relentless ambition turned the business of modeling into one of the most glamorous and desired professions, helping to convert her stable of beautiful faces into millionaire superstars. Model Woman chronicles the Ford Modeling Agency’s meteoric rise to the top of the fashion and beauty business, and paints a vibrant portrait of the uncompromising woman at its helm in all her glittering, tyrannical brilliance. Outspoken and controversial, Ford was never afraid to offend in defense of her stringent standards. When she chose, she could deliver hauteur in the grand tradition of fashion’s battle-axes, from Coco Chanel to Diana Vreeland—just ask John Casablancas or Janice Dickinson. But she was also a shrewd businesswoman with a keen eye for talent and a passion for serving her clients. Drawing on more than four years of intensive interviews with Ford and her intimates, associates, and rivals, as well as exclusive access to agency documents and memorabilia, Robert Lacey weaves an unforgettable tale of a determined entrepreneur and the empire she built—a story of beauty, ambition, business, and popular culture as powerful and complex as the woman at its center.
Download or read book Pricing Beauty written by Ashley Mears and published by Univ of California Press. This book was released on 2011-09-14 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sociologist Ashley Mears takes us behind the brightly lit runways and glossy advertisements of the fashion industry in this insider’s study of the world of modeling. Mears, who worked as a model in New York and London, draws on observations as well as extensive interviews with male and female models, agents, clients, photographers, stylists, and others, to explore the economics and politics—and the arbitrariness— behind the business of glamour. Exploring a largely hidden arena of cultural production, she shows how the right "look" is discovered, developed, and packaged to become a prized commodity. She examines how models sell themselves, how agents promote them, and how clients decide to hire them. An original contribution to the sociology of work in the new cultural economy, Pricing Beauty offers rich, accessible analysis of the invisible ways in which gender, race, and class shape worth in the marketplace.
Download or read book Beauty and Business written by Philip Scranton and published by Routledge. This book was released on 2014-03-05 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beauty seems simple; we know it when we see it. But of course our ideas about what is attractive are influenced by a broad range of social and economic factors, and in Beauty and Business leading historians set out to provide this important cultural context. How have retailers shaped popular consciousness about beauty? And how, in turn, have cultural assumptions influenced the commodification of beauty? The contributors here look to particular examples in order to address these questions, turning their attention to topics ranging from the social role of the African American hair salon, and the sexual dynamics of bathing suits and shirtcollars, to the deeper meanings of corsets and what the Avon lady tells us about changing American values. As a whole, these essays force us to reckon with the ways that beauty has been made, bought, and sold in modern America.
Download or read book The Business of Beauty written by Jessica P. Clark and published by Bloomsbury Publishing. This book was released on 2020-04-30 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business of Beauty is a unique exploration of the history of beauty, consumption, and business in Victorian and Edwardian London. Illuminating national and cultural contingencies specific to London as a global metropolis, it makes an important intervention by challenging the view of those who-like their historical contemporaries-perceive the 19th and early 20th centuries as devoid of beauty praxis, let alone a commercial beauty culture. Contrary to this perception, The Business of Beauty reveals that Victorian and Edwardian women and men developed a number of tacit strategies to transform their looks including the purchase of new goods and services from a heterogeneous group of urban entrepreneurs: hairdressers, barbers, perfumers, wigmakers, complexion specialists, hair-restorers, manicurists, and beauty “culturists.” Mining trade journals, census data, periodical print, and advice literature, Jessica P. Clark takes us on a journey through Victorian and Edwardian London's beauty businesses, from the shady back parlors of Sarah “Madame Rachel” Leverson to the elegant showrooms of Eugène Rimmel into the first Mayfair salon of Mrs. Helena Titus, aka Helena Rubinstein. By revealing these stories, Jessica P. Clark revises traditional chronologies of British beauty consumption and provides the historical background to 20th-century developments led by Rubinstein and others. Weaving together histories of gender, fashion, and business to investigate the ways that Victorian critiques of self-fashioning and beautification defined both the buying and selling of beauty goods, this is a revealing resource for scholars, students, fashion followers, and beauty enthusiasts alike.
Download or read book Kabul Beauty School written by Deborah Rodriguez and published by Random House. This book was released on 2007-04-10 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Soon after the fall of the Taliban, in 2001, Deborah Rodriguez went to Afghanistan as part of a group offering humanitarian aid to this war-torn nation. Surrounded by men and women whose skills–as doctors, nurses, and therapists–seemed eminently more practical than her own, Rodriguez, a hairdresser and mother of two from Michigan, despaired of being of any real use. Yet she soon found she had a gift for befriending Afghans, and once her profession became known she was eagerly sought out by Westerners desperate for a good haircut and by Afghan women, who have a long and proud tradition of running their own beauty salons. Thus an idea was born. With the help of corporate and international sponsors, the Kabul Beauty School welcomed its first class in 2003. Well meaning but sometimes brazen, Rodriguez stumbled through language barriers, overstepped cultural customs, and constantly juggled the challenges of a postwar nation even as she learned how to empower her students to become their families’ breadwinners by learning the fundamentals of coloring techniques, haircutting, and makeup. Yet within the small haven of the beauty school, the line between teacher and student quickly blurred as these vibrant women shared with Rodriguez their stories and their hearts: the newlywed who faked her virginity on her wedding night, the twelve-year-old bride sold into marriage to pay her family’s debts, the Taliban member’s wife who pursued her training despite her husband’s constant beatings. Through these and other stories, Rodriguez found the strength to leave her own unhealthy marriage and allow herself to love again, Afghan style. With warmth and humor, Rodriguez details the lushness of a seemingly desolate region and reveals the magnificence behind the burqa. Kabul Beauty School is a remarkable tale of an extraordinary community of women who come together and learn the arts of perms, friendship, and freedom.
