Download or read book Sun Tzu and the Art of Business written by Mark McNeilly and published by OUP USA. This book was released on 2012-01-26 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.

Download or read book The Art of War for Small Business written by Becky Sheetz-Runkle and published by AMACOM. This book was released on 2014-06-11 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Defeat the competition and dominate the market with these masterful strategies of Sun Tzu. Over two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent. Featuring inspiring examples of entrepreneurial success, The Art of War for Small Business centers its 12 timeless lessons on how to: Choose the right ground for your battles Leverage strengths while overcoming limitations Strike competitors’ weakest points and seize every opportunity Focus priorities and resources on conquering key challenges Go where the enemy is not Build and leverage strategic alliances Countless military, political, and business leaders across the world and throughout time have learned how to utilize these brilliant strategies to outsmart, outmaneuver, and outstrategize their larger adversaries’ seemingly overwhelming forces. Now, it’s time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.

Download or read book Sun Tzu for Women written by Becky Sheetz-Runkle and published by Simon and Schuster. This book was released on 2011-01-14 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a new spin on an oft-studied classic, marketer and martial arts practitioner Becky Sheetz-Runkle reinterprets Sun Tzu's The Art of War for women in the workplace. The ancient Chinese warrior and military strategist penned the masterpiece about 2,500 years ago, but many business experts believe its precepts are as relevant in today's corporate environment as they were on ancient Chinese battlefields. Sheetz-Runkle extrapolates business lessons from Sun Tzu's maxims to help women build on their attributes, overcome obstacles and forward their careers. The book relies heavily on excerpts from the classic, along with the author's own pithy advice and stories of today's women who are the working world's modern generals. While much of the book's counsel is pretty well worn, getAbstract recommends women read this book to fortify themselves as they do battle in the corporate combat zone.

Download or read book Sun Tzu The Art of War for Managers written by Gerald A Michaelson and published by Simon and Schuster. This book was released on 2010-04-18 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seize the advantage from your competitors and conquer today’s competitive business world with these 50 strategic business rules from the tried-and-tested wisdom of Sun Tzu. In today’s competitive business world, you must capture the high ground and defend it against your rivals. The secret lies in mastering the strategic arts taught by the ancient Chinese military theorist Sun Tzu. Gerald A. Michaelson’s classic book breaks down Sun Tzu’s lessons to help you move from manager to leader and vanquish your competition. In this fully updated edition, Steven Michaelson offers new examples drawn from companies ranging from Amazon to Toyota to Google, putting Sun Tzu at your side for today's business challenges. Here is the wisdom—tested for twenty-five centuries—that will help you seize the advantage, storm your competitors’ gates, and conquer the marketplace!

Download or read book The Art of War for the Management Warrior written by Gary Gagliardi and published by Science of Strategy. This book was released on 2007-10 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new paperback version of the world's most popular book on strategy adapted for managers plus a free download of audio book. The book includes the complete text of Sun Tzu's Art of War on the left-hand pages and a direct adaptation to management on the facing pages. The book includes the keys for a FREE download of the MP3 of the complete audio book for listening on Ipods or similar devices.

Download or read book Sun Tzu Strategies for Selling written by Gerald A. Michaelson and published by McGraw Hill Professional. This book was released on 2003-11-10 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with brilliant insights that will help anyone who sells prevail over any competitor, this new translation of "The Art of War" includes special notations underscoring the relevance of Sun Tzu's writings to sales strategy.

Download or read book Sun Tzu Strategies for Marketing 12 Essential Principles for Winning the War for Customers written by Gerald A. Michaelson and published by McGraw Hill Professional. This book was released on 2004 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Battle-tested strategies for marketing your product or service to victory!

Download or read book The Art of Strategy written by Hwy-Chang Moon and published by Cambridge University Press. This book was released on 2018-08-09 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: A novel integration and extension of two global strategy classics: Sun Tzu's military strategy and Michael Porter's business strategy.

Download or read book Art of War written by Sun Tzu and published by . This book was released on 2018-08-10 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Art of War remains the most influential strategy text in warfare. It has a great influence on East Asian and Western military thinking, business tactics, legal strategy, sports and beyond. The Art of War is an ancient Chinese military treatise dating from the Spring and Autumn period. 2500 year old this classic work is attributed to the ancient Chinese general Sun Tzu ("Master Sun", also spelled Sunzi, born in 544 BC and died in 496 BC). The Art of War is 13 chapters book on Strategy. The Art of War was first translated and published into French in 1772 by the French Jesuit Jean Joseph Marie Amiot and a partial translation into English was attempted by British officer Everard Ferguson Calthrop in 1905 under the title The Book of War. The first annotated English translation was completed and published by Lionel Giles in 1910. Numerous military and political leaders such as the Chinese communist revolutionary Mao Zedong, Japanese daimyo Takeda Shingen, and American military general Norman Schwarzkopf, Jr. have drawn inspiration from the book.The Art of War is traditionally ascribed to Sun Tzu. It presents a philosophy of war for managing conflicts and winning battles. It is accepted as a masterpiece on strategy and has been frequently cited and referred to by generals and theorists since it was first published, translated, and distributed internationally.There are numerous theories concerning when the text was completed and concerning the identity of the author or authors, but archeological recoveries show The Art of War had taken roughly its current form by at least the early Han. Because it is impossible to prove definitively when the Art of War was completed before this date, the differing theories concerning the work's author or authors and date of completion are unlikely to be completely resolved. Some modern scholars believe that it contains not only the thoughts of its original author but also commentary and clarifications from later military theorists, such as Li Quan and Du Mu. On April 10, 1972, the Yinqueshan Han Tombs were accidentally unearthed by construction workers in Shandong. Scholars uncovered a collection of ancient texts written on unusually well-preserved bamboo strips. Sun Tzu's Art of War has influenced many notable figures. The Chinese historian Sima Qian recounted that China's first historical emperor, Qin's Shi Huangdi, considered the book invaluable in ending the time of the Warring States. In the 20th century, the Chinese Communist leader Mao Zedong partially credited his 1949 victory over Chiang Kai-shek and the Kuomintang to The Art of War. The work strongly influenced Mao's writings about guerrilla warfare, which further influenced communist insurgencies around the world.In present edition of "The Art of War' in everyday English" We adapted the long-standing words of 2500-year-old Sun Tzu's Art of War to today's English keeping the original meaning intact.

Download or read book Art of War written by Stephen F. Kaufman and published by Tuttle Publishing. This book was released on 2012-04-17 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sun Tzu's The Art of War is still one of the world's most influential treatises on strategic thought. Applicable everywhere from the boardroom to the bedroom, from the playing field to the battlefield, its wisdom has never been more highly regarded. Now available in its complete form, including the Chinese characters and English text, this essential examination of the art of strategic thinking features extensive commentary and an insightful historical introduction written by Lionel Giles, its original translator. This new edition includes an all-new introduction by the scholar of ancient Chinese literature, John Minford.

Download or read book Sun Tzu s Art of War for Women written by Catherine Huang and published by Tuttle Publishing. This book was released on 2019-09-03 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: By following the ancient Chinese teachings of The Art of War, you will discover how to use your natural abilities to find your path in life. Women and The Art of War helps women find the peaceful path to success through strategies made famous in the ancient Chinese text, The Art of War. Female wisdom, or common sense, is about avoiding needless confrontation, conserving energy for the things that matter, and seeking an outcome in which everyone wins. And for women, as for Sun Tzu, success doesn't come simply from knowing what to do, but from knowing who you are. Women and the Art of War will help you consider what you want to achieve and why you want to achieve it. Covering Sun Tzu's timeless principles point by point in a conversational and friendly tone, Women and the Art of War shows you how you can find your strengths, meet your weaknesses head-on, deal with obstacles and forge your own unique identity through your career and personal life. Whatever your path, this book will give you strategies, tactics, and practical examples you need to increase your probability of success--and enjoy the process.

Download or read book The Art of War for Women written by Chin-Ning Chu and published by Crown Currency. This book was released on 2008-11-19 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forget everything you think you know about strength, strategy and success. This brilliant adaptation of the ancient masterpiece The Art of War shows women how to use Sun Tzu’s philosophy to win in every aspect of life. Would you like to transform your weaknesses into strengths? Succeed at work without compromising your ethics? Integrate your style and personal philosophy into every action you take? If so, this book is for you. In The Art of War for Women, bestselling author Chin-Ning Chu brings the eternal wisdom of philosopher-general Sun Tzu to women looking to gain a better understanding of who they are--and, more importantly, who they want to be. Although Sun Tzu’s book is about the application of strategies and determining the most efficient way of gaining victory with the least amount of conflict, every one of those strategies begins with having a deep understanding of the people and the world around us. They also require us to understand ourselves--our strengths and weaknesses, our goals and fears. In other words, the aim is not to apply a series of rules coldly and dispassionately, but rather to integrate ourselves and our unique talents into the strategies we will employ. This is not a feel-good book. (But you will feel good after reading it.) It is not a motivational book. (But you will be motivated to achieve what you want, once you are done.) Ultimately, its purpose it to provide women with the strategies we all need to overcome the obstacles that stand in the way of our goals and dreams. Sun Tzu’s Art of War is the most influential book on strategy ever published, selling tens of millions of copies worldwide in several editions. Written by one of today’s foremost authorities on Sun Tzu, The Art of War for Women is sure to become a classic in its own right.

Download or read book Sun Tzu written by Sun-tzu and published by Simon and Schuster. This book was released on 2001-01-01 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the strategic rules of Sun Tzu and how to incorporate them into your management style. In this translation of The Art of War readers will benefit from the interpretations from other translators and strategist, as well as the 50 strategic rules, including: How to look for strategic turns to meet the competition How to attain strategic superiority and crush the competition How to plan surprise and stay ahead of the game And more timeless wisdom that will allow you to compete and win in the dynamic business environment! Business managers around the world have tapped into this ancient wisdom; it is time to master The Art of War for Managers for the existence and growth of your business!

Download or read book SUN TZU BUSINESS STRATEGY written by James Sonhill DBA and published by Sonhill Publishing LLC. This book was released on 2020-06-28 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sun Tzu Business Strategy™ is designed to help you discover and master proven strategy principles and formulas of Sun Tzu The Art of War™ and help you apply them in your business and in your life. This book shows you how to develop your business authority skills, establish a strategic position for your business, and craft a business strategy cycle for moving up and scaling up your business. Practicing proven strategy principles and strategy formulas in this book will make you decisive and effective in the way you lead and make decisions and make you adaptive and competitive in the way you perform and take actions. For more information on our business strategy books, business strategy planners, business strategy courses, and business strategy certification programs, visit our websites: www.JamesSonhill.com and www.SunTzuStore.com.

Download or read book Sun Tzu and the Project Battleground written by David E. Hawkins and published by Springer. This book was released on 2004-10-08 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Art of War by Sun Tzu has influenced a generation of business leaders and strategy gurus. Yet for many people in business and students of management this remains a mystery. For the first time the authors provide a fully comprehensive account of this work and the influence of Sun Tzu and the relevance to business strategy and project management. Their book will give the reader the opportunity to appreciate and benefit from this crucial work.

Download or read book Sun Tzu the Art of War for Business Strategies written by Lin You-Tyan and published by . This book was released on 2017-08-10 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chinese has a pet phrase "Market is as the battlefield." whenever there is competition, there are winner or loser. The winner will pay attention to strategy and leadership.The strategy on the battlefield is called " warfare method". The most famous warfare method in ancient Chinese is "Sun Tzu The Art of War". Nowadays "Sun Tzu The Art of War" is not only a famous book in Chinese country from ancient times, but also famous all world, especially in business has become a strategy and leadership guide book."Sun Tzu The Art of War" as the Bible of business strategy, Japanese began to apply "Sun Tzu The Art of War" to the enterprise management from The 1960s, the most famous man is Konosuke Matsushita, been regarded as "The God of business". He was not only familiar with "Sun Tzu The Art of War", and attribute all his success to the book, but also requires all subordinates to read the book.Japanese is the first country to carried out "Sun Tzu The Art of War" in business, then spread to the West. Now many Western business leaders have read the book; CEO. Com listed 24 books leaders must read, "Sun Tzu The Art of War" is on the list.Sun Tzu said " Warfare is based on deception." (Chapter 1), and " The army maneuvers is established on deception." (Chapter 7), are equivalent to the concepts of differentiation strategy and Disruptive innovation; besides, "'Generalship' signifies the virtues of wisdom, sincerity, benevolence, courage and strictness." (Chapter 1) is equivalent to the human management and discipline management.However, just learn by heart with "Sun Tzu The Art of War" is not enough, the application of the book needs understanding, judgment and exercise. You should practice the thought in accordance with the time and the place. Sun Tzu said in Chapter 6 "An army does not have constant formation, just as water retains no constant shape. " Those who can adapt his tactics to win victory are called marvelous. Wish you reach the peak of victory.

Download or read book SUN TZU 2030 written by James Sonhill DBA and published by Sonhill Publishing LLC. This book was released on 2021-01-01 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sun Tzu 2030™ gives you a real success blueprint you can follow today to achieve and accomplish anything you want in business and in life, starting from where you are now and moving forward to secure a stronger position in your industry that will give you many advantages for years to come. This success blueprint is based on a fundamental idea that naturally you have a strategic position which you need to carefully plan and establish as well as strategically defend and advance from where it is now to where you want it to be. The more you can defend and advance your strategic position the more unstoppable and more successful you become. For more information on our business strategy books, business strategy planners, business strategy courses, and business strategy certification programs, visit our websites: www.JamesSonhill.com and www.SunTzuStore.com.