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Book Summary  Speaking as a Leader

Download or read book Summary Speaking as a Leader written by BusinessNews Publishing, and published by Primento. This book was released on 2014-10-28 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of Judith Humphrey's book: "Speaking as a Leader: How to Lead Every Time You Speak". This complete summary of the ideas from Judith Humphrey's book "Speaking as a Leader" shows how you can think, act and speak like a leader in everything that you do. In her book, the author reveals four steps that you can follow to evaluate and improve your leadership skills: think like a leader, follow the leader's script, use leadership language and project a leader's presence. This summary is a must-read for any leader who wants to improve their skills and become a source of inspiration. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Speaking as a Leader" and find out how you can act like a leader in every way and motivate others.

Book Speaking As a Leader

Download or read book Speaking As a Leader written by Judith Humphrey and published by John Wiley & Sons. This book was released on 2012-01-03 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make every communication count—with a simple, four-step speaking model Whether it's among colleagues at lunch or an audience of a thousand, a leader's role is to move and inspire others. It's not only the big occasions that test a leader's mettle, but the little ones as well—in a casual conversation in the elevator, in phone calls, or one of many incidental, seemingly "insignificant" interactions in everyday work life. Written by one of the world's leading communications coaches, Speaking as a Leader shows you how to make the most of your daily communications, creating a presence on the job as a genuine and constant leader. In this eye-opening guide, aspiring (and established) leaders can enhance their reputations and influence by following a few simple steps. Speaking as a Leader: Shows how to structure your thoughts and message in any situation using a four-step model Offers tips on listening effectively, in three dimensions Details why you are the best visual and how to avoid "Death by PowerPoint" Offers guidance on taking the "numb" out of numbers Includes tips on moving from subject to message With Speaking as a Leader, you'll learn to tap into your innate leadership skills at every occasion—whether small or large—and earn the sort of respect that creates devoted friends and passionate supporters.

Book Act Like a Leader  Think Like a Leader  Updated Edition of the Global Bestseller  With a New Preface

Download or read book Act Like a Leader Think Like a Leader Updated Edition of the Global Bestseller With a New Preface written by Herminia Ibarra and published by Harvard Business Press. This book was released on 2023-10-17 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new edition of the bestseller that has helped aspiring leaders worldwide advance their careers and step up to larger leadership roles. You aspire to lead with greater impact. The problem is you're busy executing on today's demands. You know you have to carve out time from your "day job" to build your leadership skills, but it’s easy to let immediate problems and old mindsets get in the way. Herminia Ibarra—one of the world's foremost experts on leadership—shows how individuals at all levels can step up to leadership by making small but crucial changes in their jobs, their networks, and themselves. In Act Like a Leader, Think Like a Leader, Ibarra offers advice to: Redefine your job in order to make more strategic contributions Diversify your network so that you connect to, and learn from, a wider range of stakeholders Become more playful with your self-concept, allowing your familiar—and possibly outdated—leadership style to evolve Ibarra turns the usual leadership advice—generate insight about yourself through reflection and analysis of your strengths and weaknesses—on its head by arguing that you must first act and experiment your way into trying new things. The valuable external perspective you gain from direct experiences and experimentation—which Ibarra calls outsight—provides new and critical information on what kind of work is important to you, how you should invest your time, why and which relationships matter, and, ultimately, who you want to become. Updated with new examples and self-assessments, this book gives you the tools to start acting like a leader and advancing your career to the next level.

Book Leaders Eat Last

Download or read book Leaders Eat Last written by Simon Sinek and published by Penguin. This book was released on 2014-01-07 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestseller by the acclaimed, bestselling author of Start With Why and Together is Better. Now with an expanded chapter and appendix on leading millennials, based on Simon Sinek's viral video "Millenials in the workplace" (150+ million views). Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. This is not a crazy, idealized notion. Today, in many successful organizations, great leaders create environments in which people naturally work together to do remarkable things. In his work with organizations around the world, Simon Sinek noticed that some teams trust each other so deeply that they would literally put their lives on the line for each other. Other teams, no matter what incentives are offered, are doomed to infighting, fragmentation and failure. Why? The answer became clear during a conversation with a Marine Corps general. "Officers eat last," he said. Sinek watched as the most junior Marines ate first while the most senior Marines took their place at the back of the line. What's symbolic in the chow hall is deadly serious on the battlefield: Great leaders sacrifice their own comfort--even their own survival--for the good of those in their care. Too many workplaces are driven by cynicism, paranoia, and self-interest. But the best ones foster trust and cooperation because their leaders build what Sinek calls a "Circle of Safety" that separates the security inside the team from the challenges outside. Sinek illustrates his ideas with fascinating true stories that range from the military to big business, from government to investment banking.

Book Taking the Stage

Download or read book Taking the Stage written by Judith Humphrey and published by John Wiley & Sons. This book was released on 2014-10-13 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many women today wonder: what will it take to get that seat at the boardroom table? Earn that coveted promotion? Or simply have their voices heard? Taking the Stage provides a comprehensive, proven approach that enables women to come forward into the spotlight and speak up, stand out, and succeed. Based on a program from the Humphrey Group that has been delivered to over 400,000 women worldwide, Taking the Stage shows women—no matter their age, rank, or profession—how to communicate with courage and confidence in every situation, from formal speeches to brief hallway conversations. Judith Humphrey provides the inspiration and practical advice for women to “take the stage” mentally, verbally, vocally, and physically. Women can make the most of every opportunity by understanding how best to: Speak up confidently, even when others don’t agree; Convey their accomplishments without self-doubt; Be assertive but not aggressive; Deliver clear and convincing messages; Move beyond “minimizing” language and apology; Find their own powerful and authentic voice; Achieve confident body language and a leadership presence. By applying these techniques and others to every communication— whether making a presentation, speaking at meetings, conducting an elevator conversation, or selling themselves in job interviews—women will be recognized as the leaders they are and attain positions of influence. For women at all stages of their career, and for managers and executives committed to supporting and guiding women on their leadership journeys, Taking the Stage is the practical, broad-based solution that will allow women to speak up confidently, gain respect, earn the promotions they deserve, and secure their places at the boardroom table.

Book How to Lead When You re Not in Charge

Download or read book How to Lead When You re Not in Charge written by Clay Scroggins and published by Zondervan. This book was released on 2017-08-22 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you hungry to help others through leadership but don't feel like you have the authority? One of the greatest myths of leadership is that you must be in charge in order to lead. Great leaders don't buy it. Great leaders--whether they have the official authority or not--learn how to be an influential presence wherever they are. In How to Lead When You're Not in Charge, author and pastor Clay Scroggins explains the nature of leadership and what's needed to be a great leader--even when you answer to someone else. Drawing from biblical principles and his experience as the lead pastor of Buckhead Church in Atlanta, Georgia, Clay will help you nurture your vision and cultivate influence with integrity and confidence, even when you lack authority in your organization or ministry. In this book, Clay will walk you through the challenge of leadership and the four basic behaviors all great leaders have and how to cultivate them: Leading yourself Choosing positivity Thinking critically Rejecting passivity With practical wisdom and humor, Clay Scroggins will help you free yourself to become the great leader you want to be so you can make a difference. Even when you're not in charge. ---------- "This book will be one of the most, if not the most, pivotal leadership books you'll ever read." - Andy Stanley "If you're ready to lead right where you are, this book can show you how to start." - Dave Ramsey "Read this book! The marketplace is full of leadership messages, but this one is a stand out." - Louie Giglio

Book Leadership Pain

    Book Details:
  • Author : Samuel Chand
  • Publisher : Thomas Nelson
  • Release : 2015-04-07
  • ISBN : 071803161X
  • Pages : 270 pages

Download or read book Leadership Pain written by Samuel Chand and published by Thomas Nelson. This book was released on 2015-04-07 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to be a better leader? Raise the threshold of your pain. Do you want your church to grow or your business to reach higher goals? Reluctance to face pain is your greatest limitation. There is no growth without change, no change without loss, and no loss without pain. Bottom line: if you're not hurting, you're not leading. But this book is not a theological treatise on pain. Rather in Leadership Pain Samuel Chand—best-selling author recognized as "the leader's leader"—provides a concrete, practical understanding of the pain we experience to help us interpret pain more accurately and learn the lessons God has in it for us. Chand is ruthlessly honest and highly practical as he examines the principles and practices that make our pain a means of fulfilling God's divine purposes for our churches, communities, and us. These features are included in this leadership treasure trove: POWERFUL, personal stories from some of the finest leaders in the world, such as Craig Groeschel, Benny Perez, Mike Kai, Lisa Bevere, Mark Chironna, Dale Bronner, Philip Wagner, Michael Pitts, and numerous others REVEALING INSIGHTS into the growth that occurs through pain in leadership roles PRACTICAL EXERCISES to help you apply the valuable principles you are learning

Book Impromptu

    Book Details:
  • Author : Judith Humphrey
  • Publisher : John Wiley & Sons
  • Release : 2017-12-11
  • ISBN : 1119286751
  • Pages : 278 pages

Download or read book Impromptu written by Judith Humphrey and published by John Wiley & Sons. This book was released on 2017-12-11 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Be Prepared to Lead in the Moment: Assess, think, and respond on-the-spot Impromptu shows leaders how to think on their feet and respond eloquently in every situation. Never have there been so many opportunities to inspire and influence in everyday situations -- elevator chats, corridor conversations, networking gatherings, meetings, and ceremonial events. Indeed, today the most iconic leadership moments are spontaneous, spur-of-the-moment events that reveal the inner workings of the leader's mind. When these impromptu opportunities arise, leaders must be able to listen, think, and respond within seconds. They don't read a script from a page, they convey the narrative that is already in their mind. They can tailor a message—in a meeting, in the corridor, or in a tweet—to influence and inspire any audience. Those who shine in that moment are remembered for their leadership. Those who stumble are remembered for their gaffes, mixed messages, or insensitivity. Nobody remembers the leaders who retreat to their office, formulate a strategic plan, and distribute a memo the following week. Guided by her entrepreneurial success as founder of The Humphrey Group and her firm's work with tens of thousands of leaders over the past 30 years, Judith Humphrey makes clear the importance of preparing to be spontaneous -- as counterintuitive as that may sound! Drawing upon the best impromptu moments from the Greeks to the present, the book looks at every aspect of impromptu speaking. You will learn how to: Think like an impromptu leader Quickly read an audience of one or a thousand Collect your thoughts and craft a persuasive message 'Script' yourself within seconds for any occasion Avoid 'um's' and 'ah's' and use the right words at the right time Discover improv techniques that will enable you to shine Deliver your message with clarity, confidence, and conviction. The ability to speak on the spot is often seen as an innate gift, a talent of 'natural-born' leaders. The truth is, it's a skill that can be learned—a skill that is quickly becoming a must-have for anyone in a leadership position. Impromptu provides clear, actionable guidance to help you reach your full leadership potential. It will enable you to influence and inspire followers on the many 'small stages' that define our daily lives.

Book Speaking to Influence

    Book Details:
  • Author : Laura Sicola
  • Publisher :
  • Release : 2019-02-19
  • ISBN : 9781948787314
  • Pages : pages

Download or read book Speaking to Influence written by Laura Sicola and published by . This book was released on 2019-02-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: When you speak, whether on stage, in a meeting or on the telephone, do you command the room confidently and naturally? Are you seen as a true leader? Do you get the full respect you deserve and the results you want?If you're like most people, your response to most of these questions is, "No, but I want to!" The reason is in our "blind spot": the gap between how we think we come across when we speak, and how we actually come across to others. Have you ever had an argument in which someone angrily says, "It's not what you said, it's how you said it!"? The truth is that it's both- and that's the blind spot. If you've ever been there, then this book is for you. Full of stories, examples, and exercises for you to try, Speaking to Influence helps you take the blinders off and see where you're getting in your own way so you can create strong, positive relationships, establish your best reputation, and achieve your greatest goals and purpose.

Book The Five Graces of Life and Leadership

Download or read book The Five Graces of Life and Leadership written by Gary Burnison and published by John Wiley & Sons. This book was released on 2021-12-02 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Five simple qualities that captures the essence of outstanding leadership today In today’s world, leadership is all about establishing community and connectivity so everyone can be part of something bigger than themselves. To have the grace to create this kind of leadership, we need greater self-awareness and genuine connection to others. In The Five Graces of Life and Leadership, CEO of the celebrated consulting firm Korn Ferry delivers a meaningful and thought-provoking exploration of leadership, emphasizing the five kinds of grace that leaders absolutely must have to lead their teams in today’s evolving workscape. In the book, you’ll learn how to the best leaders make their teams feel comforted, safe, and secure that they’re headed in the right direction. It includes insightful discussions on each of the five indispensable graces, including: Gratitude—the attitude that elevates our spirits, boosts morale, and lifts our hearts Resilience—the quality that allows us to achieve beyond our wildest dreams Aspiration—the knowledge that we can make tomorrow better than today Courage—the ability to understand and move beyond our fears Empathy—the understanding needed to connect with others from their perspectives The perfect book for managers, executives, and other business leaders doing their best to lead their teams through some of the most rapidly changing business and social environments we’ve seen in our lifetimes, The Five Graces of Life and Leadership is a can’t miss book on the human side of leadership at work, at home and anywhere else.

Book Speak with Impact

Download or read book Speak with Impact written by Allison Shapira and published by AMACOM. This book was released on 2018-10-16 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: When you know what to say and how to say it, people listen. Find your powerful voice, and step into leadership. Speak with impact. Every day, you have an opportunity to use your voice to have a positive impact -- at work or in your community. You can inspire and persuade your audience -- or you can distract and put them to sleep. Presentation styles where leaders are nervous, ramble, and robotic can ruin a talk on even the most critical topics. As your performances become weak, your career prosects start to dim. To get ahead and make an impact, you need to deliver well-crafted messages with confidence and authenticity. You must?sound?as capable as you are. Public speaking is a skill, not a talent. With the right guidance, anyone can be a powerful speaker. Written by former opera singer turned CEO and TEDx speaker Allison Shapira, Speak with Impact unravels the mysteries of commanding attention in any setting, professional or personal. Whether it’s speaking up at a meeting, presenting to clients, or talking to large groups, this book’s easy-to-use frameworks, examples and exercises will help you: Engage your audience through storytelling and humor Use breathing techniques to overcome stage fright Strengthen and project your voice by banishing filler words/uptalk Use effective body language and build your executive presence Compose a clear message and deliver confident, authentic presentations Learn to conquer fear, capture attention, motivate action, and take charge of your career with?Speak with Impact.

Book The Conviction to Lead

    Book Details:
  • Author : Albert Mohler
  • Publisher : Baker Books
  • Release : 2012-10-26
  • ISBN : 1441260560
  • Pages : 218 pages

Download or read book The Conviction to Lead written by Albert Mohler and published by Baker Books. This book was released on 2012-10-26 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leadership Principles from a Renowned Agent of Change Cultures and organizations do not change without strong leadership. While many leadership books focus on management or administration, the central focus of The Conviction to Lead is on changing minds. Dr. Mohler was the driving force behind the transformation of Southern Seminary from a liberal institution of waning influence to a thriving evangelical seminary at the heart of the Southern Baptist Convention. Since then he has been one of the most prominent voices in evangelicalism, fighting for Christian principles and challenging secular culture. Using his own experiences and examples from history, Dr. Mohler demonstrates that real leadership is a transferring of conviction to others, affecting their actions, motivations, intuition, and commitment. This practical guide walks the reader through what a leader needs to know, do, and be in order to affect change.

Book Turn the Ship Around

Download or read book Turn the Ship Around written by L. David Marquet and published by Penguin. This book was released on 2013-05-16 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: “One of the 12 best business books of all time…. Timeless principles of empowering leadership.” – USA Today "The best how-to manual anywhere for managers on delegating, training, and driving flawless execution.” —FORTUNE Since Turn the Ship Around! was published in 2013, hundreds of thousands of readers have been inspired by former Navy captain David Marquet’s true story. Many have applied his insights to their own organizations, creating workplaces where everyone takes responsibility for his or her actions, where followers grow to become leaders, and where happier teams drive dramatically better results. Marquet was a Naval Academy graduate and an experienced officer when selected for submarine command. Trained to give orders in the traditional model of “know all–tell all” leadership, he faced a new wrinkle when he was shifted to the Santa Fe, a nuclear-powered submarine. Facing the high-stress environment of a sub where there’s little margin for error, he was determined to reverse the trends he found on the Santa Fe: poor morale, poor performance, and the worst retention rate in the fleet. Almost immediately, Marquet ran into trouble when he unknowingly gave an impossible order, and his crew tried to follow it anyway. When he asked why, the answer was: “Because you told me to.” Marquet realized that while he had been trained for a different submarine, his crew had been trained to do what they were told—a deadly combination. That’s when Marquet flipped the leadership model on its head and pushed for leadership at every level. Turn the Ship Around! reveals how the Santa Fe skyrocketed from worst to first in the fleet by challenging the U.S. Navy’s traditional leader-follower approach. Struggling against his own instincts to take control, he instead achieved the vastly more powerful model of giving control to his subordinates, and creating leaders. Before long, each member of Marquet’s crew became a leader and assumed responsibility for everything he did, from clerical tasks to crucial combat decisions. The crew became completely engaged, contributing their full intellectual capacity every day. The Santa Fe set records for performance, morale, and retention. And over the next decade, a highly disproportionate number of the officers of the Santa Fe were selected to become submarine commanders. Whether you need a major change of course or just a tweak of the rudder, you can apply Marquet’s methods to turn your own ship around.

Book The 5 Levels of Leadership

Download or read book The 5 Levels of Leadership written by John C. Maxwell and published by Center Street. This book was released on 2011-10-04 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use this helpful book to learn about the leadership tools to fuel success, grow your team, and become the visionary you were meant to be. True leadership isn't a matter of having a certain job or title. In fact, being chosen for a position is only the first of the five levels every effective leader achieves. To become more than "the boss" people follow only because they are required to, you have to master the ability to invest in people and inspire them. To grow further in your role, you must achieve results and build a team that produces. You need to help people to develop their skills to become leaders in their own right. And if you have the skill and dedication, you can reach the pinnacle of leadership—where experience will allow you to extend your influence beyond your immediate reach and time for the benefit of others. The 5 Levels of Leadership are: 1. Position—People follow because they have to. 2. Permission—People follow because they want to. 3. Production—People follow because of what you have done for the organization. 4. People Development—People follow because of what you have done for them personally. 5. Pinnacle—People follow because of who you are and what you represent. Through humor, in-depth insight, and examples, internationally recognized leadership expert John C. Maxwell describes each of these stages of leadership. He shows you how to master each level and rise up to the next to become a more influential, respected, and successful leader.

Book The Leader in Me

    Book Details:
  • Author : Stephen R. Covey
  • Publisher : Simon and Schuster
  • Release : 2012-12-11
  • ISBN : 147110446X
  • Pages : 218 pages

Download or read book The Leader in Me written by Stephen R. Covey and published by Simon and Schuster. This book was released on 2012-12-11 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children in today's world are inundated with information about who to be, what to do and how to live. But what if there was a way to teach children how to manage priorities, focus on goals and be a positive influence on the world around them? The Leader in Meis that programme. It's based on a hugely successful initiative carried out at the A.B. Combs Elementary School in North Carolina. To hear the parents of A. B Combs talk about the school is to be amazed. In 1999, the school debuted a programme that taught The 7 Habits of Highly Effective Peopleto a pilot group of students. The parents reported an incredible change in their children, who blossomed under the programme. By the end of the following year the average end-of-grade scores had leapt from 84 to 94. This book will launch the message onto a much larger platform. Stephen R. Covey takes the 7 Habits, that have already changed the lives of millions of people, and shows how children can use them as they develop. Those habits -- be proactive, begin with the end in mind, put first things first, think win-win, seek to understand and then to be understood, synergize, and sharpen the saw -- are critical skills to learn at a young age and bring incredible results, proving that it's never too early to teach someone how to live well.

Book Leadership

    Book Details:
  • Author : Peter Andrei
  • Publisher :
  • Release : 2020-04-02
  • ISBN :
  • Pages : 372 pages

Download or read book Leadership written by Peter Andrei and published by . This book was released on 2020-04-02 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if every single legendary leader over the past 500 years used a little-known five-step communication process to inspire people, empower movements, and produce legendary results? What if all business managers - whether leading a team of three or company of 300,000 - can use the exact same step-by-step process to convert average performance into surpassing success by breaking through the "communication wall," influencing with ease, and inspiring enthusiastic action? New Release Promotion You Get the "Public Speaking for Leaders" Bonus Bundle Worth $150 for FREE From a URL Inside. This Includes a Video Course. Limited Edition Version Includes 7 Exclusive Bonus Chapters Why do some leaders and managers effortlessly produce enviable results with less work, while others watch things fall apart around them despite working 65-hour weeks? Because of a proven yet little-known brand of communication: the communication of leadership, used by John F. Kennedy, Martin Luther King, and every single U.S. President since FDR. Don't let weak communication hold back your potential to become a legendary leader and successful business manager by constantly undermining your professional image and minimizing the impact of your words. Don't let it frustrate you and erode your confidence. It's a moral travesty that the country's top MBA programs entirely neglect the communication of leadership. I once experienced these struggles myself. I wrote five best-selling books on the hidden, little-known strategies I used to overcome this, and taught them to the country's top project managers. In this new release, you learn 451 proven, little-known, step-by-step strategies to accomplish the five-step communication of leadership process, including: How to easily inspire high performance with the proven power of psychological coalitions. How to instantly achieve awe-inspiring authority with the secret of the re-diagnoser archetype. How to immediately grab full attention with the proven language pattern of high expectations. How to reliably overcome imposter-syndrome with the little-known leader-mirroring principle. How to authentically convey extreme empathy by speaking to people's pain. How to build trust with both superiors and subordinates with the principle of a bold promise. How to expertly clarify your organization's narrative with the elements of effective stories. How to quickly command complete respect in crisis moments by divulging the brutal truth. How to immediately inspire your people by activating the proven difficulty-confidence matrix. How to easily get complete commitment from your people with the singularity strategy. How to achieve advanced persuasive skill with the 200 core human drives and human needs. How to always harness the ears, eyes and minds of your people with loss-reduction benefits. How to consistently make your ideas seem drastically better with the elements of a good plan. How to effortlessly assert your mandate to lead without bossy command-and-control language. How to always appear like a principled leader with clear and compelling Logos clarification. How to consistently hone the most important aspect of your leadership: communication. How to use 451 expert, advanced communication strategies as your competitive advantage to not only play, but win the game of leadership. The complete table of contents, bonus bundle, and limited-edition chapters are visible with the "look-inside" feature.

Book Real Leaders Don t Do PowerPoint

Download or read book Real Leaders Don t Do PowerPoint written by Christopher Witt and published by Crown Currency. This book was released on 2009-02-03 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Think about the most powerful speech you’ve ever heard a leader give. What made that speech–and that speaker–memorable was likely a mix of authenticity, stage presence, masterful delivery, and–above all–an inspirational message. Nobody ever walked out of a great speech saying, “I loved the way she used PowerPoint.” Yet, all too often, speakers rely on tools like it to carry them through a presentation. Real leaders speak to make a difference, to promote a vision, to change the way people think and feel and act. Their ability to lead goes hand in hand with their ability to get their message across, no matter what size audience they’re addressing. Drawing on his years of experience in coaching executives, Christopher Witt shows not just how to make a speech but why and when you should make one. His practical advice on how to take your game to the next level includes: • You are the message. Who you are–your character, experience, values–shapes the message your listeners hear. • Content is king. Delivery is important, but it is only the helpful–or unhelpful–servant of your message. So build each speech around one, and only one, “Big Idea.” • A confused mind always says no. When you want your listeners to say yes, you’ve got to make them understand what you want them to do and why they should care. • Dare to do the unexpected. Leaders know the rules, and they know when, why, and how to break them. In chapters that can be read in five minutes or less and in a book that can be gone through in one sitting, Witt shows you how to become more confident, more commanding, more compelling speakers. But this isn’t just a book about speaking. It’s about leadership and about how people–CEOs and PTA presidents, small business owners and sales reps, middle managers and techno geeks–can present themselves and their ideas with greater impact.