Download or read book Routledge Library Editions Tourism written by Routledge and published by . This book was released on 2012-12-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This set re-issues 5 volumes originally published between 1985 and 1994. They focus on the impact of environmental issues on tourism management tourism demand and forecasting the key methods of operation of companies within the industry the functional areas of marketing, finance, organization and staffing research and innovation corporate strategy. Multi-disciplinary and international in its coverage (with particular emphasis on Europe) this collection will be of interest to students and libraries in the areas of geography, tourism, and marketing.
Download or read book Routledge Library Editions Business and Economics in Asia written by Various and published by Routledge. This book was released on 2021-07-14 with total page 10422 pages. Available in PDF, EPUB and Kindle. Book excerpt: This set examines a vast range of topics covering all experiences of business and economics from across Asia. Dealing with early banking systems in China; the industrialisation of Korea and Taiwan; the evolution of Japanese business practices; economic development; protectionist policies; industrial investment; trade; tourism; and a host of other topics, the books collected here form a vital reference resource across a wide subject area.
Download or read book Routledge Library Editions written by and published by . This book was released on 19?? with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Routledge Library Editions Tourism written by Various and published by Routledge. This book was released on 2021-02-25 with total page 1307 pages. Available in PDF, EPUB and Kindle. Book excerpt: This set re-issue 5 volumes originally published between 1985 and 1994. They focus on; the impact of environmental issues on tourism management, tourism demand and forecasting, the key methods of operation of companies within the industry, the functional areas of marketing, finance, organization and staffing, research and innovation, corporate strategy. Multi-disciplinary and international in its coverage (with particular emphasis on Europe) this collection will be of interest to students and libraries in the areas of geography, tourism, and marketing.
Download or read book The Management of International Tourism RLE Tourism written by Stephen F Witt and published by Routledge. This book was released on 2013-05-20 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: International tourism is one of today’s major growth industries necessitating increasingly more sophisticated management techniques. In the light of this expansion and growing significant economic importance, this book provides a comprehensive overview of international tourism, placing particular emphasis on the management of tourism. The subject coverage of the book is wide-ranging: the authors examine the following issues: the impact of environmental issues on tourism management tourism demand and forecasting the key methods of operation of companies within the industry the functional areas of marketing, finance, organization and staffing research and innovation corporate strategy. The book will be of value and interest to both students and academics, as well as managers in the fields of tourism, travel, hospitality and consultancy.
Download or read book Marketing Tourism Places RLE Tourism written by Gregory Ashworth and published by Routledge. This book was released on 2013-04-02 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is well established as an important part of the new service economy, and the rewards it offers have stimulated intense competition in the tourism industry. Many destinations compete to attract potential tourists, each place having to work hard to distinguish itself from rivals offering similar or alternative attractions. This book, originally published in 1990, explores how destinations invest increasing amounts of time and money into developing and promoting their 'products'. The contributors, from both academic institutes and the tourism industry, provide a multidisciplinary and professional analysis of what can be done to sell tourism places. Using both theoretical and empirical approaches, they give examples from different areas of the industry and evaluate different strategies a destination can adopt for maintaining and increasing its market share. All the contributors emphasize that selling tourism places must be a dynamic activity in which the place products are constantly monitored, so that they can be revitalized, repositioned, or renewed in the market context.
Download or read book Tourism A Community Approach RLE Tourism written by Peter E Murphy and published by Routledge. This book was released on 2013-04-02 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in 1989 when the modern tourist industry had reached a crucial stage in its development, when increased mobility and affluence had led to more extensive and extravagant travel, and competition within the industry had intensified, this book is comprehensive examination of tourism development. The author provides a new perspective for its evaluation, and a suggested strategy for its continued development and evolution. He examines tourism from the viewpoint of destination areas and their aspirations, and recommends an ecological, community approach to developing and planning – one which encourages local initiative, local benefits, and a tourism product in harmony with the local environment and its people.
Download or read book Marketing in the Tourism Industry RLE Tourism written by Brian Goodall and published by Routledge. This book was released on 2013-04-02 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines how different sections of the tourism industry attempt to reach their markets. A wide range of distinctive forms of holiday are considered, and the influence their characteristics have on how they are marketed is discussed. But the approach is also comparative, and the relative success each area of the industry has in reaching its market is evaluated.
Download or read book Tourism Marketing and Management in the Caribbean RLE Marketing written by Dennis J. Gayle and published by Routledge. This book was released on 2014-09-15 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Caribbean now has one of the largest regional tourism industries in the world amongst developing countries. When originally published this volume was the first to provide a comprehensive discussion of tourism in this part of the world. It begins with an overview of the industry and then examines aspect of tourism marketing and management on a region-by-region basis, covering the Bahamas, Jamaica, Barbados, St Lucia, Trinidad and Tobago, Guyana and Cuba. Detailed analysis follows of sectors within the industry, such as heritage and health care, with central issues such as the intense competition between the cruise ship and hotel industries being highlighted. Discussion of the impact of US and EU policies on Caribbean tourism provides an important international perspective. Throughout, the focus is on the contribution of the regional tourism industry to Caribbean economic growth and development.
Download or read book Tourism A Community Approach RLE Tourism written by Peter E Murphy and published by Routledge. This book was released on 2013-04-02 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in 1989 when the modern tourist industry had reached a crucial stage in its development, when increased mobility and affluence had led to more extensive and extravagant travel, and competition within the industry had intensified, this book is comprehensive examination of tourism development. The author provides a new perspective for its evaluation, and a suggested strategy for its continued development and evolution. He examines tourism from the viewpoint of destination areas and their aspirations, and recommends an ecological, community approach to developing and planning – one which encourages local initiative, local benefits, and a tourism product in harmony with the local environment and its people.
Download or read book Heritage and Tourism in The Global Village written by Priscilla Boniface and published by Routledge. This book was released on 2002-11-01 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: A nation's heritage is one of the most potent forces for generating tourism: the Tower of London is the greatest 'visitor attraction' in Britain. But it is pushed into insignificance by comparison with the visitors travelling to Disneyland, Epcot and the other entertainment complexes in the USA; and it will be dwarfed by Euro-Disneyland east of Paris. So how should heritage attractions respond: should they find their own specific audiences and resources? This book, written by a leading hertage specialist, is essential reading for all those concerned both with heritage and leisure managment. International in scope, it examines successfgul examples of heritage management for tourism, and equally some failures. It aims to lay some useful ground rules which should underpin all heritage developments designed to attract tourism on a major scale.
Download or read book Books and Travel written by Jennifer Laing and published by Channel View Publications. This book was released on 2012-07-20 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: The books that we read, whether travel-focused or not, may influence the way in which we understand the process or experience of travel. This multidisciplinary work provides a critical analysis of the inspirational and transformational role that books play in travel imaginings. Does reading a book encourage us to think of travel as exotic, adventurous, transformative, dangerous or educative? Do different genres of books influence a reader's view of travel in multifarious ways? These questions are explored through a literary analysis of an eclectic selection of books spanning the period from the eighteenth century to the present day. Genres covered include historical fiction, children's books, westerns, science-fiction and crime fiction.
Download or read book Tourism in Southeast Asia written by Michael Hitchcock and published by NIAS Press. This book was released on 2009 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism in Southeast Asia provides an up-to-date exploration of the state of tourism development and associated issues in one of the world's most dynamic tourism destinations. The volume takes a close look at many of the challenges facing Southeast Asian tourism at a critical stage of transition and transformation and following a recent series of crises and disasters. Building on and advancing the path-breaking Tourism in South-East Asia, produced by the same editors in 1993, it adopts a multidisciplinary approach and includes contributions from some of the leading researchers on tourism in Southeast Asia, presenting a number of fresh perspectives.
Download or read book Economics of Sustainable Tourism written by Fabio Cerina and published by Routledge. This book was released on 2010-10-04 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work aims to critically explore how tourism economic development can move closer to a sustainable ideal from a firm economic analytic anchor. It includes a range of theoretical and empirical perspectives and includes cutting edge research from international scholars.
Download or read book Tourism Management written by Stephen Page and published by Routledge. This book was released on 2011-01-03 with total page 593 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism Management: managing for change is a complete synthesis of tourism, from its beginnings through to the major impacts it has on today's global community, the environment and economy. Provocative and stimulating, it challenges the conventional thinking and generates reflection, thought and debate. This bestselling book is now in its third edition and has been fully revised and updated to include complete set of brand new case studies, a new four colour page design to enhance learning and improved online companion resources packed with must have information to assist in learning and teaching. Tourism Management covers the fundamentals of tourism, introducing the following key concepts: * The development of tourism * Tourism supply and demand * Sectors involved: transport, accommodation, government * The future of tourism: including forecasting and future issues affecting the global nature of tourism In a user-friendly, handbook style, each chapter covers the material required for at least one lecture within a degree level course. Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers, including learning outcomes for each chapter, multiple choice questions, links to sample chapters of related titles and journal articles for further reading, as well as downloadable PowerPoint materials ad illustrations from the text. Accredited lecturers can request access to download additional material by going to http://textbooks.elsevier.com to request access.
Download or read book Health and Wellness Tourism written by Melanie K. Smith and published by Routledge. This book was released on 2009 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health and Wellness Tourism takes an innovative look at this rapidly growing sector of today¿s thriving tourism industry. This book examines the range of motivations that drive this diverse sector of tourists, the products that are being developed to meet their needs and the management implications of these developments. A wide range of international case studies illustrate the multiple aspects of the industry and new and emerging trends including spas, medical wellness, life-coaching, meditation, festivals, pilgrimage and yoga retreats. The authors also evaluate marketing and promotional strategies and assess operational and management issues in the context of health and wellness tourism. This text includes a number of features to reinforce theory for advanced students of hospitality, leisure and tourism and related disciplines.