Download or read book Relevance Ranking for Vertical Search Engines written by Bo Long and published by Newnes. This book was released on 2014-01-25 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: In plain, uncomplicated language, and using detailed examples to explain the key concepts, models, and algorithms in vertical search ranking, Relevance Ranking for Vertical Search Engines teaches readers how to manipulate ranking algorithms to achieve better results in real-world applications. This reference book for professionals covers concepts and theories from the fundamental to the advanced, such as relevance, query intention, location-based relevance ranking, and cross-property ranking. It covers the most recent developments in vertical search ranking applications, such as freshness-based relevance theory for new search applications, location-based relevance theory for local search applications, and cross-property ranking theory for applications involving multiple verticals. Foreword by Ron Brachman, Chief Scientist and Head, Yahoo! Labs Introduces ranking algorithms and teaches readers how to manipulate ranking algorithms for the best results Covers concepts and theories from the fundamental to the advanced Discusses the state of the art: development of theories and practices in vertical search ranking applications Includes detailed examples, case studies and real-world situations

Download or read book The Future of Search Engines written by Maria Johnsen and published by Maria Johnsen. This book was released on 2024-02-11 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: In "The Future of Search Engines," I continue the investigation I began in my previous work, "The Search Engine Revolution," providing a detailed forecast of what lies ahead. In this book, I explore how search engines will evolve in the future, drawing on my track record of predicting technological advancements. My predictions are not just guesses; they're based on current trends and supported by real-world evidence that has consistently proven accurate. For example, I warned last year about the risks of relying too heavily on AI-generated content for SEO and digital marketing, a caution that has been validated by subsequent updates to Google's algorithms favoring human-generated content. Picture a fleet of sleek, voice-controlled search drones elegantly maneuvering through the physical world, ready to quickly gather information and respond to user queries with remarkable efficiency. This isn't just a fantasy; it's a compelling vision of where search technology is headed. These search drones represent a significant shift, seamlessly connecting the digital world with physical reality. Imagine strolling through a bustling city, curious about the history of a famous landmark. With a simple voice command, a nearby drone swoops in, providing a wealth of information instantly. From historical facts to real-time updates, these drones redefine how we access information about our surroundings, essentially turning the world into a readily available database of knowledge. It's important to note that by "drones," I mean smaller, drone-like devices, not the larger drones commonly used today. But why limit our search endeavors to Earth? The future of exploration reaches far beyond our planet. There's speculation about search networks expanding into space, allowing us to explore the mysteries of distant galaxies. As humanity's desire for discovery drives us toward the stars, these networks have the potential to unravel the universe's secrets. Imagine a future where communication with extraterrestrial beings is possible, enabling the exchange of knowledge across vast cosmic distances. I delve into this concept further in my books "The Cosmos" and "Searching for Aliens on Earth and in the Cosmos." While some contemporary scientists may argue for humanity's uniqueness in the universe, the future could offer a different perspective. Remember how Galileo's support for the heliocentric model challenged the prevailing belief in a geocentric universe, leading to his condemnation by the Inquisition. It serves as a reminder that anything is possible. This exciting prospect sparks our imagination and fuels our unending quest for knowledge. At the core of these visionary concepts lies an unwavering commitment to progress. Technological advancements continue to dazzle, offering increasingly sophisticated tools for information retrieval. From AI-powered computing to advanced data analysis, our arsenal of search capabilities has never been more potent. Yet, perhaps the most remarkable aspect of this technological revolution is its inherent simplicity. Gone are the days of cumbersome search engines and endless scrolling; searching becomes intuitive and seamless, seamlessly woven into the fabric of our daily lives. Looking forward, one thing remains abundantly clear: the boundless potential of search technology knows no bounds. It's a journey fueled by innovation, curiosity, and an unwavering determination to unearth answers. So, as we venture forth into uncharted territory, let's embrace the notion that this is just the beginning. With each groundbreaking idea and monumental stride, we edge closer to a future where finding answers is as effortless as posing a question. I hope you enjoy reading this book.

Download or read book Understanding Search Engines written by Dirk Lewandowski and published by Springer Nature. This book was released on 2023-03-07 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually dealt with separately: the technical perspective, the user perspective, the internet-based research perspective, the economic perspective, and the societal perspective. After a general introduction to the topic, two foundational chapters present how search tools can cover the Web’s content and how search engines achieve this by crawling and processing the found documents. The next chapter on user behavior covers how people phrase their search queries and interact with search engines. This knowledge builds the foundation for describing how results are ranked and presented. The following three chapters then deal with the economic side of search engines, i.e., Google and the search engine market, search engine optimization (SEO), and the intermingling of organic and sponsored search results. Next, the chapter on search skills presents techniques for improving searches through advanced search interfaces and commands. Following that, the Deep Web and how its content can be accessed is explained. The two subsequent chapters cover ways to improve the quality of search results, while the next chapter describes how to access the Deep Web. Last but not least, the following chapter deals with the societal role of search engines before the final chapter concludes the book with an outlook on the future of Web search. With this book, students and professionals in disciplines like computer science, online marketing, or library and information science will learn how search engines work, what their main shortcomings are at present, and what prospects there are for their further development. The different views presented will help them to understand not only the basic technologies but also the implications the current implementations have concerning economic exploitation and societal impact.

Download or read book Fundamentals and Applications of AI An Interdisciplinary Perspective written by Víctor M. Eguíluz and published by Frontiers Media SA. This book was released on 2021-03-03 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The SAGE International Encyclopedia of Mass Media and Society written by Debra L. Merskin and published by SAGE Publications. This book was released on 2019-11-12 with total page 2169 pages. Available in PDF, EPUB and Kindle. Book excerpt: The reference will discuss mass media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, and social media—and will describe the role of each in both mirroring and shaping society.

Download or read book Web Search Engine Research written by Dirk Lewandowski and published by Emerald Group Publishing. This book was released on 2012-04-19 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an understanding of Web search engines from the unique perspective of Library and Information Science. This book explores a range of topics including retrieval effectiveness, user satisfaction, the evaluation of search interfaces, the impact of search on society, and the influence of search engine optimization (SEO) on results quality.

Download or read book Internet Technologies and Information Services written by Joseph B. Miller and published by Bloomsbury Publishing USA. This book was released on 2014-08-26 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet has enabled the convergence of all things information-related. This book provides essential, foundational knowledge of the application of Internet and web technologies in the information and library professions. Internet Technologies and Information Services: Second Edition is a vital asset to students preparing for careers in library and information science and provides expanded coverage to important new developments while still covering Internet foundations. In addition to networking, the Internet, HTML, web design, web programming, XML, and web searching, this new edition covers additional topics such as cloud computing, content management systems, eBook technologies, mobile technologies and applications, relational database management systems (RDMS), open source software, and virtual private networking. It also provides information on virtualization and related systems, including desktop virtualization systems. With clear and simple explanations, the book helps students form a solid, basic IT knowledge that prepares them for more advanced studies in technology. It supplies an introductory history of the Internet and an examination of current trends with specific emphasis on how online information access affects the LIS fields. Author Joseph B. Miller, MSLS, explains Internet protocols and current broadband connectivity options; Internet security issues and steps to take to block threats; building the web with markup languages, programming, and content management systems; and elements of information access on the web: content formats, information retrieval, and Internet search.

Download or read book Advances in Information Retrieval written by Paul Clough and published by Springer Science & Business Media. This book was released on 2011-04-06 with total page 821 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 33rd annual European Conference on Information Retrieval Research, ECIR 2011, held in Dublin, Ireland, in April 2010. The 45 revised full papers presented together with 24 poster papers, 17 short papers, and 6 tool demonstrations were carefully reviewed and selected from 223 full research paper submissions and 64 poster/demo submissions. The papers are organized in topical sections on text categorization, recommender systems, Web IR, IR evaluation, IR for Social Networks, cross-language IR, IR theory, multimedia IR, IR applications, interactive IR, and question answering /NLP.

Download or read book Proceedings of the Eighth International Conference on Soft Computing and Pattern Recognition SoCPaR 2016 written by Ajith Abraham and published by Springer. This book was released on 2017-08-17 with total page 733 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents 70 carefully selected papers from a major joint event: the 8th International Conference on Soft Computing and Pattern Recognition (SoCPaR 2016) and the 8th International Conference on Computational Aspects of Social Networks (CASoN 2016). SoCPaR–CASoN 2016, which was organized by the Machine Intelligence Research Labs (MIR Labs), USA and Vellore Institute of Technology (VIT), India and held at the VIT on December 19–21, 2016. It brings together researchers and practitioners from academia and industry to share their experiences and exchange new ideas on all interdisciplinary areas of soft computing and pattern recognition, as well as intelligent methods applied to social networks. This book is a valuable resource for practicing engineers/scientists and researchers working in the field of soft computing, pattern recognition and social networks.

Download or read book Natural Monopolies in Digital Platform Markets written by Francesco Ducci and published by Cambridge University Press. This book was released on 2020-07-23 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competition policy debates on digital platform markets are often premised on the idea that market fragmentation and the standard forces of competition and entry may provide a potential solution to excessive concentration and market power. In this work, Francesco Ducci provides readers with a different perspective based on the theoretical lens of natural monopoly. Ducci explores this framework through the development of three case studies on horizontal search, e-commerce marketplaces, and ride-hailing platforms, investigating the strength and limit of potential (and often heterogeneous) sources of natural monopoly at play in each industry. Building on these case studies, the book then derives from the application of the natural monopoly framework general policy implications for digital industries by identifying the respective institutional flaws and shortcomings of ex ante and ex post approaches to market power as one of the central challenges in digital platform markets.

Download or read book An Introduction to Search Engines and Web Navigation written by Mark Levene and published by John Wiley & Sons. This book was released on 2011-01-14 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a second edition, updated and expanded to explain the technologies that help us find information on the web. Search engines and web navigation tools have become ubiquitous in our day to day use of the web as an information source, a tool for commercial transactions and a social computing tool. Moreover, through the mobile web we have access to the web's services when we are on the move. This book demystifies the tools that we use when interacting with the web, and gives the reader a detailed overview of where we are and where we are going in terms of search engine and web navigation technologies.

Download or read book Search Engine Optimization All in One For Dummies written by Bruce Clay and published by John Wiley & Sons. This book was released on 2022-02-23 with total page 775 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get search engines to rank your site as the No. 1 result with help from this comprehensive resource What's the best hiding place in the world? The second page of Google's search results! If you want your website to be found, you need to make sure it appears prominently on search engines. In Search Engine Optimization All-in-One For Dummies, you'll find practical and easy-to-follow advice to increase your site's chances of landing that coveted No. 1 spot on Google, Bing, and other popular search engines. You'll discover how search engines decide which websites to rank highly, how to optimize your site for your best chance at the first page of organic results, what keywords to target, and even how to make your site internationally visible. You'll also find out how to: Optimize your webpage with responsive design that makes it irresistible to Google Create a keyword strategy that keeps interested and engaged visitors flowing to your website Generate the backlinks that will teach Google you're a trusted resource and help you climb the search engine results page Perfect for webmasters, bloggers, e-commerce professionals, and anyone else looking for more online visibility, Search Engine Optimization All-in-One For Dummies is a must-have guide to improving the quantity and quality of your web traffic.

Download or read book Search Engine Optimization written by Andreas Veglis and published by MDPI. This book was released on 2021-02-24 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Special Issue book focuses on the theory and practice of search engine optimization (SEO). It is intended for anyone who publishes content online and it includes five peer-reviewed papers from various researchers. More specifically, the book includes theoretical and case study contributions which review and synthesize important aspects, including, but not limited to, the following themes: theory of SEO, different types of SEO, SEO criteria evaluation, search engine algorithms, social media and SEO, and SEO applications in various industries, as well as SEO on media websites. The book aims to give a better understanding of the importance of SEO in the current state of the Internet and online information search. Even though SEO is widely used by marketing practitioners, there is a relatively small amount of academic research that systematically attempts to capture this phenomenon and its impact across different industries. Thus, this collection of studies offers useful insights, as well as a valuable resource that intends to open the door for future SEO-related research.

Download or read book Advanced Topics in Information Retrieval written by Massimo Melucci and published by Springer Science & Business Media. This book was released on 2011-06-10 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information retrieval is the science concerned with the effective and efficient retrieval of documents starting from their semantic content. It is employed to fulfill some information need from a large number of digital documents. Given the ever-growing amount of documents available and the heterogeneous data structures used for storage, information retrieval has recently faced and tackled novel applications. In this book, Melucci and Baeza-Yates present a wide-spectrum illustration of recent research results in advanced areas related to information retrieval. Readers will find chapters on e.g. aggregated search, digital advertising, digital libraries, discovery of spam and opinions, information retrieval in context, multimedia resource discovery, quantum mechanics applied to information retrieval, scalability challenges in web search engines, and interactive information retrieval evaluation. All chapters are written by well-known researchers, are completely self-contained and comprehensive, and are complemented by an integrated bibliography and subject index. With this selection, the editors provide the most up-to-date survey of topics usually not addressed in depth in traditional (text)books on information retrieval. The presentation is intended for a wide audience of people interested in information retrieval: undergraduate and graduate students, post-doctoral researchers, lecturers, and industrial researchers.

Download or read book Telecommunication Network Economics written by Patrick Maillé and published by Cambridge University Press. This book was released on 2014-02-27 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting a balance of theory and practice, this up-to-date guide provides a comprehensive overview of the key issues in telecommunication network economics, as well as the mathematical models behind the solutions. These mathematical foundations enable the reader to understand the economic issues arising at this pivotal time in network economics, from business, research and political perspectives. This is followed by a unique practical guide to current topics, including app stores, volume-based pricing, auctions for advertisements, search engine business models, the network neutrality debate, the relationship between mobile operators and mobile virtual network operators, and the economics of security. The guide discusses all types of players in telecommunications, from users, to access and transit network providers, to service providers (including search engines, cloud providers or content delivery networks), to content providers and regulatory bodies. Ideal for graduate students, researchers and industry practitioners working in telecommunications.

Download or read book Natural Language Processing and Chinese Computing written by Guodong Zhou and published by Springer. This book was released on 2013-10-01 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the Second CCF Conference on Natural Language Processing and Chinese Computing, NLPCC 2013, held in Chongqing, China, during November 2013. The 31 revised full papers presented together with three keynote talks and 13 short papers were carefully reviewed and selected from 203 submissions. The papers are organized in topical sections on fundamentals on language computing; applications on language computing; machine learning for NLP; machine translation and multi-lingual information access; NLP for social media and web mining, knowledge acquisition; NLP for search technology and ads; NLP fundamentals; NLP applications; NLP for social media.

Download or read book Intelligent Systems and Applications written by W.C.-C. Chu and published by IOS Press. This book was released on 2015-04-14 with total page 2244 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the proceedings of the International Computer Symposium 2014 (ICS 2014), held at Tunghai University, Taichung, Taiwan in December. ICS is a biennial symposium founded in 1973 and offers a platform for researchers, educators and professionals to exchange their discoveries and practices, to share research experiences and to discuss potential new trends in the ICT industry. Topics covered in the ICS 2014 workshops include: algorithms and computation theory; artificial intelligence and fuzzy systems; computer architecture, embedded systems, SoC and VLSI/EDA; cryptography and information security; databases, data mining, big data and information retrieval; mobile computing, wireless communications and vehicular technologies; software engineering and programming languages; healthcare and bioinformatics, among others. There was also a workshop on information technology innovation, industrial application and the Internet of Things. ICS is one of Taiwan's most prestigious international IT symposiums, and this book will be of interest to all those involved in the world of information technology.