Download or read book Relaciones p blicas 2 0 written by Cristina Aced and published by Editorial UOC. This book was released on 2014-02-13 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lo que no se comunica no existe, o existe solamente para unos pocos. Por eso es importante que las organizaciones cuenten con una estrategia de relaciones públicas para darse a conocer. Sin descuidar los medios tradicionales, esta estrategia ha de tener en cuenta la web social, que ofrece grandes oportunidades para la comunicación corporativa. De forma amena y con numerosos ejemplos, este libro analiza la influencia que tienen los medios sociales en las principales áreas de especialización de las relaciones públicas, tanto interna como externamente. Además, explica cómo diseñar un plan de comunicación integrado que incluya el 1.0 y el 2.0. Se trata de un manual para profesionales de la comunicación, gabinetes de prensa y agencias de relaciones públicas que estén interesados en conocer cómo los blogs, las redes sociales e internet les pueden ayudar a hacer mejor su trabajo. Se pueden consultar los enlaces mencionados en el texto y otros recursos de interés en el blog del libro http://comunicacioncorporativa20.tumblr.com, que se irá actualizando regularmente.
Download or read book The Pocket Guide to Health Promotion written by Glenn Laverack and published by McGraw-Hill Education (UK). This book was released on 2014-07-16 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 'Pocket Guide to Health Promotion' is a short, punchy and practical guide aimed at students and practitioners. The book includes precise definitions and examples of key concepts and methods in health promotion practice and a chapter by chapter description of the management planning, strategy selection, implementation and evaluation of health promotion programmes. Written in an accessible and concise style, the book offers the reader a practical and flexible resource that is ideal for students and practitioners looking to plan and implement health promotion activities. A must buy for those new to health promotion or who want a pocket guide to this core health activity. "Clearly written and practical, this excellent guide will prove indispensible to practitioners of health promotion globally, and a very useful starting point for students. It will be worth buying a pocket to put it in!" David Ross, Professor of Epidemiology and International Public Health, London School of Hygiene and Tropical Medicine, UK "The Pocket Guide to Health Promotion is easy to navigate with complex concepts in health promotion explained in a user-friendly way. Whether you are practicing health promotion or studying the discipline, this will be a welcome addition to any book shelf." Dr James Woodall, Co-Director of the Centre for Health Promotion Research & Course Leader MSc Public Health, Leeds Metropolitan University, UK
Download or read book The Works of John Wesley written by John Wesley and published by . This book was released on 1984 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: Representing the culmination of years of exhaustive research, it is the purpose of these conclusive volumes to keep alive the growing interest in Wesleyan studies for the entire Christian church. -- Amazon.com.
Download or read book Mixed Race Studies written by Jayne O. Ifekwunigwe and published by Routledge. This book was released on 2015-03-24 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mixed race studies is one of the fastest growing, as well as one of the most important and controversial areas in the field of race and ethnic relations. Bringing together pioneering and controversial scholarship from both the social and the biological sciences, as well as the humanities, this reader charts the evolution of debates on 'race' and 'mixed race' from the nineteenth to the twenty-first century. The book is divided into three main sections: tracing the origins: miscegenation, moral degeneracy and genetics mapping contemporary and foundational discourses: 'mixed race', identities politics, and celebration debating definitions: multiraciality, census categories and critiques. This collection adds a new dimension to the growing body of literature on the topic and provides a comprehensive history of the origins and directions of 'mixed race' research as an intellectual movement. For students of anthropology, race and ethnicity, it is an invaluable resource for examining the complexities and paradoxes of 'racial' thinking across space, time and disciplines.
Download or read book Territory written by David Delaney and published by John Wiley & Sons. This book was released on 2008-04-15 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: This short introduction conveys the complexities associated with the term "territory" in a clear and accessible manner. It surveys the field and brings theory to ground in the case of Palestine. A clear and accessible introduction to the complexities associated with the term "territory". Provides an interdisciplinary survey of the many strands of research in the field. Addresses specific areas including interpretations of territorial structures; the relationship between territoriality and scale; the validity and fluidity of territory; and the practical, social processes associated with territorial re-configurations. Stresses that our understanding of territory is inseparable from our understanding of power. Uses Israel/Palestine as an extended illustrative case study. The author’s strong legal and geographical background gives the work an authoritative perspective.
Download or read book Preventing Ageing Unequally written by OECD and published by OECD Publishing. This book was released on 2017-10-18 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report examines how the two global mega-trends of population ageing and rising inequalities have been developing and interacting, both within and across generations.
Download or read book The Research System in Transition written by Susan E. Cozzens and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: On a mountainside in sunny Tuscany, in October 1989, 96 people from 23 countries on five continents gathered to learn and teach about the problems of managing contemporary science. The diversity of economic and political systems represented in the group was matched by our occupations, which stretched from science policy practitioners, through research scientists and engineers, through academic observers of science and science policy. It was this diversity, along with the opportunities for infonnal discussion provided by long meals and remote location, that made the conference a special learning experience. Except at lecture time, it was impossible to distinguish the "students" at this event from the "teachers," and even the most senior members of the teaching staff went away with a sense that they had learned more from this group than from many a standard conference on science policy they had attended. The flavor of the conference experience cannot be captured adequately in a proceedings volume, and so we have not tried to create a historical record in this book. Instead, we have attempted to illustrate the core problems the panicipants at the conference shared, discussed, and debated, using both lectures delivered by the fonnal teaching staff and summaries of panel discussions, which extended to other panicipants and therefore increased the range of experiences reponed.
Download or read book Tax Challenges Arising from Digitalisation Interim Report 2018 written by Collectif and published by OECD. This book was released on 2018-05-29 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: This interim report of the OECD/G20 Inclusive Framework on BEPS is a follow-up to the work delivered in 2015 under Action 1 of the BEPS Project on addressing the tax challenges of the digital economy. It sets out the Inclusive Framework’s agreed direction of work on digitalisation and the international tax rules through to 2020. It describes how digitalisation is also affecting other areas of the tax system, providing tax authorities with new tools that are translating into improvements in taxpayer services, improving the efficiency of tax collection and detecting tax evasion.
Download or read book China s Development Priorities written by Shahid Yusuf and published by World Bank Publications. This book was released on 2006-01-01 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Over the past two decades China's growth has been rapid, social indicators have improved, and poverty levels have inched downward. However, widening inequality, increasing resource and financial imbalances, and growing environmental concerns provide China with daunting challenges in improving the quality of growth. The rapid growth that will remain China's principal vehicle for raising standards of living and reducing poverty will derive from urbanization, increased market efficiency, and improvement in the technological capability of Chinese firms. But although growth will be critically important, balance among income groups and sectors is likely to be vital for social stability. The needed measures to enhance the quantity and quality of social services and a more effective safety net for the poor will require a number of institutional changes, including a reform of intergovernmental fiscal relations. Directed at readers working in economic policy, poverty reduction, social development, and urban and municipal finance, China's Development Priorities highlights the significance of the challenges facing China and suggests policies for achieving rapid, balanced, and sustainable growth."
Download or read book Service learning written by William C. Oakes and published by Oxford University Press, USA. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Service-learning : engineering in your community, second edition, links design methodology and engineering analysis to the socially beneficial application of engineering principles. Authors Marybeth Lima and William C. Oakes emphasize the importance of reflection, teaming skills, project management, communications, and ethics, carefully considering the integral roles that they play in the process of engineering for the common good."--Publisher's website.
Download or read book Fragments for a History of the Human Body written by Michel Feher and published by Zone Books. This book was released on 1989 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The first approach can be called vertical since what is explored here is the human body's relationship to the divine, to the bestial and to the machines that imitate or simulate it. The second approach covers the various junctures between the body's "outside" and "inside": it can therefore be called a "psychosomatic" approach, studying the manifestation - or production - of soul and the expression of emotions through the body's attitudes, and, on another level, the speculations inspired by cenesthesia, pain and death. Finally, the third approach ... brings into play the classical opposition between organ and function by showing how a certain organ or bodily substance can be used to justify or challenge the way human society functions ..." - foreword Part 3.
Download or read book Innovative East Asia written by Shahid Yusuf and published by World Bank Publications. This book was released on 2003 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: The importance of East Asia in the global economy is now unquestionable, and its market expansion, driven by a population of nearly 1.9 billion, will strongly influence the tempo of international trade and growth of global incomes, However, while the region's economies have amply demonstrated their potential, their future performance is by no means ensured. This book offers an in-depth analysis of the policy trade-offs identified in the recently published Can East Asia Compete? (WB and OUP, 2002). The major contribution of the new book to that it shows how stability can be a stepping-stone to growth that is led by innovation; identifies and analyzes the ingredients of an innovative economy, and discusses how these ingredients mesh with government policy and market initiatives.
Download or read book Postindustrial East Asian Cities written by Shahid Yusuf and published by World Bank Publications. This book was released on 2006-01-01 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on a wide range of literature and on interviews with firms, this book explores issues of economic growth with a focus on six East Asian cities: Bangkok, Beijing, Seoul, Shanghai, Singapore, and Tokyo. It suggests how policies and institutions can induce and furnish an urban environment that supports innovative activities. A valuable resource for researchers, urban planners, urban geographers, and policy makers interested in East Asia.
Download or read book Permanent Establishment written by Arvid Aage Skaar and published by Kluwer Law International B.V.. This book was released on 2020-06-19 with total page 999 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new edition of the preeminent work on the permanent establishment (PE) is a major event in tax law scholarship. Taking into account changes in judicial and administrative practice as well as the Organisation for Economic Co-operation and Development’s (OECD’s) and the United Nation’s (UN’s) work in the three decades since the first edition, the present study brings the analysis up to date with the current internationally accepted interpretation of PE. The analysis is based on more than 720 cases from more than 20 countries, in addition to the OECD and UN model treaties and more than 630 books, articles, and official documents. The increased significance of the digital economy has rendered the traditional concept of PE inadequate for the allocation of taxing jurisdiction over the modern, mobile or digital international business. The author’s in-depth analysis explains the legal elements of the PE principle with attention to their continuing benefit and their shortcomings: criteria defining a PE- place of business, location, right of use, duration, business connection, business activity, ordinary course of business; evidence of a right of use to a place of business; business activities included in the PE concept of the tax treaties; identification of projects offshore and onshore; UN model treaty deviations from the OECD agency clause; distinction between jurisdictions with significant natural resources and countries possessing the capital, technology and know-how necessary to explore and exploit these resources; and how policies in each country may erode the PE concept. The book provides many synopses of court decisions and administrative rulings upon which the analysis is based. In addition to cases previously published in law reports and other publications, a number of unpublished decisions are included. A key word index makes it easy to find what is needed in any particular matter. The PE principle, in one version or another, is used in several thousand tax treaties in force today. This updated comprehensive study reveals the obligations imposed through the use of PE in tax treaties and will continue to be of immeasurable value to tax practitioners and scholars worldwide. In addition, the discussion of whether the notion of PE is an appropriate criterion for taxing jurisdiction in international fiscal law today provides authoritative and insightful food for thought.
Download or read book Political Theory Today written by David Held and published by Stanford University Press. This book was released on 1991 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the proper subject matter of political theory? What kind of a theory is political theory? Uncertainty about the most appropriate way of answering these questions provides the key rationales for this volume: to provide a comprehensive overview of the central questions and debates in contemporary political thought and to offer guidelines for the reformation of political theory made necessary by the philosophical and substantive problems it faces today. The twelve essays in this book examine some of the classic traditional questions of political theory: the nature of obligation, equality, liberty, the public, the private, democracy, and justice. They also examine questions that relate these notions to a broader framework encompassing the many recent changes in the nation-state, forms of sovereignty, domestic and international law, violence and warfare, and domestic and international political economy. The contributors are leading scholars in political theory from the United States, Europe, and Africa: Samara Amin, Charles Beitz, Antonio Cassese, John Dunn, Jon Elster, David Held, Agnes Heller, Steven Lukes, Iain McLean, Claus Offe, Susan Moller Okin, Onora O'Neill and Ulrich K
Download or read book Toward a New Pacific Regionalism written by Roman Grynberg and published by . This book was released on 2005 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: This ADB-Commonwealth Secretariat Joint Report to the Pacific Island Forum Secretariat analyzes issues and possibilities for the new Pacific regionalism in the context of the commitment of Pacific Island Forum leaders to create a Pacific Plan for Strengthening Regional Cooperation and Integration.
Download or read book Authoritarianism in Mexico written by José Luis Reyna and published by Philadelphia : Institute for the Study of Human Issues. This book was released on 1977 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt:
