Download or read book REINVENT YOUR LEADERSHIP written by Adela Balderas Cejudo and published by ESIC Editorial. This book was released on 2024-05-20 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reinvent Your Leadership is a transformative journey that will guide you through 12 key points that show that the magic is not only in the way we do things, but also in how we make others feel. In each chapter you will dive into a different dimension of leadership and self-leadership: from empathy to authenticity, communication, resilience, and the power of taking care of the details. In this world of dizzying change where unexpected opportunities intertwine with looming uncertainty, leadership demands a new approach and requires - perhaps more than ever - adaptation, vision and a clear willingness to reinvent oneself. Adela Balderas will show you strategies, tools and practical resources that will allow you to look beyond words and guide you in their use. Because life is not about waiting for the storm to pass but learning to dance in the rain. Index Prólogo.- Introducción.- Foreword to the 1st Edition by Eduardo Gómez Martín.- Foreword to the 1st Edition by Joxe Mari Aizega.- Foreword to the 2nd Edition by Luis Alonso Pastor.- Introduction.- Move forward in a calm but agile way.- Be who you are.- Nurture talent.-Anticipate to prevent noise.- Comm unicate strategically, using your head and heart.-Dare to be wrong.- Look after the message: every gesture communicates.- Emotions feed off each other.- To put yourself into someone’s shoes, first remove your own.- Remember: the team is the key.- If they do not disagree with you, you have a problem.- Be what you want to receive.- Epilogue.- Bibliography.
Download or read book LOG STICA INTERNA 10 CLAVES PARA LA GESTI N PTIMA DEL ALMAC N written by Iglesias López, Antonio Luis and published by ESIC. This book was released on with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Logística interna realiza un análisis de los principales aspectos que debemos tener en cuenta para desarrollar una gestión óptima de la logística interna de una empresa. Se analizan las 10 claves con las que optimizar tanto la gestión del almacén como el transporte interno de materiales. La lectura de este libro aporta consejos que permiten tomar decisiones en la gestión de la logística interna para así: • mejorar el aprovechamiento del espacio, • optimizar los tiempos de manipulación, • facilitar el control del inventario, • disminuir el número de errores en el servicio al cliente y • aumentar la capacidad de adecuarse a las necesidades de los clientes y productos. Logística interna se convierte en una herramienta clave en la que confluyen los intereses de áreas como Marketing, Ventas o Finanzas por la incidencia que tiene en los costes y en el servicio al cliente.
Download or read book Liderazgo transformador written by Virginio Gallardo and published by Editorial Almuzara. This book was released on 2009-04 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virginio Gallardo propugna un estilo de dirección que acelera el potencial creativo y rompe con la cultura de las empresas sin alma.
Download or read book Reinventa tu liderazgo written by Adela Balderas Cejudo and published by ESIC Editorial. This book was released on 2021-02-10 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Otra forma de liderar es necesaria, sobre todo en tiempos de gran incertidumbre en los que nos hemos cuestionado absolutamente todo, en los que es necesario reinventar las relaciones, cuando un liderazgo no solo depende de la eficiencia y eficacia, sino de la magia de la forma y el fondo. En Reinventa tu liderazgo encontrarás tu libro de cabecera si buscas y sueñas con sacar lo mejor de los demás en estos momentos de grandes cambios de una manera valiente y decidida, si miras hacia un futuro esperanzador repleto de páginas en blanco por completar. En esta obra descubrirás doce claves para lograr: • gestionar equipos, • mejorar la comunicación, • desarrollar tus habilidades y tu crecimiento personal, • fidelizar el talento y • potenciar el lado más emocional, resiliente e integrador en un mundo en el que la tecnología y la inmediatez parecen querer relegar nuestra faceta más humana. Sé consciente de que el futuro se construye junto a un gran equipo, día a día, comenzando hoy, y tú eres su arquitecto.
Download or read book Senior Tourism written by María Adela Balderas Cejudo and published by ESIC Editorial. This book was released on 2018 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an ageing world, a better and deeper understanding of the senior segment is crucial. This thesis focuses in the study of the senior tourism, a topic that has been receiving increasing attention in literature due to its growth potential and the specificities that seniors can present in their way of consuming tourism and leisure travelling. The first few years of the 21st millennium have brought extraordinary change and transformation in destination planning and management. It is obvious that the increasing importance of the tourism industry needs an improvement in knowledge for this important segment so as to be able to tailor offerings to senior cohort groups. The overall aim of this study is to understand how seniors want to travel, and to determine the trends, forces in play and key preferences that may affect the way that seniors will consume tourism in the future. The tourism industry must be attentive to the senior market because of the rapid increase in this market’s size in an ageing society and the changes in the way they are consuming products and services. Sophistication should be further explored, and opportunities provided to better anticipate, maximize and genuinely understand the needs, wants, concerns, preferences and insights of this heterogeneous segment of the population.
Download or read book Marxism and Literary Criticism written by Terry Eagleton and published by Univ of California Press. This book was released on 1976-08-16 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Far and away the best short introduction to Marxist criticism (both history and problems) which I have seen."--Fredric R. Jameson "Terry Eagleton is that rare bird among literary critics--a real writer."--Colin McCabe, The Guardian
Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.
Download or read book Routledge Handbook of Hospitality Marketing written by Dogan Gursoy and published by Routledge. This book was released on 2017-10-02 with total page 788 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook analyzes the main issues in the field of hospitality marketing by focusing on past, present and future challenges and trends from a multidisciplinary global perspective. The book uniquely combines both theoretical and practical approaches in debating some of the most important marketing issues faced by the hospitality industry. Parts I and II define and examine the main hospitality marketing concepts and methodologies. Part III offers a comprehensive review of the development of hospitality marketing over the years. The remaining parts (IV–IX) address key cutting-edge marketing issues such as innovation in hospitality, sustainability, social media, peer-to-peer applications, Web 3.0 etc. in a wide variety of hospitality settings. In addition, this book provides a platform for debate and critical evaluation that enables the reader to learn from the industry’s past mistakes as well as future opportunities. The handbook is international in its constitution as it attempts to examine marketing issues, challenges and trends globally, drawing on the knowledge of experts from around the world. Because of the nature of hospitality, which often makes it inseparable from other industries such as tourism, events, sports and even retail, the book has a multidisciplinary approach that will appeal to these disciplines as well as others including management, human resources, technology, consumer behavior and anthropology.
Download or read book Franchise Your Business written by Mark Siebert and published by Entrepreneur Press. This book was released on 2015-12-21 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Franchise Your Growth Expert franchise consultant Mark Siebert delivers the ultimate how-to guide to employing the greatest growth strategy ever—franchising. Siebert tells you what to expect, how to move forward, and avoid costly mistakes as he imparts decades of experience, insights, and practical advice to help grow your business exponentially through franchising. Learn how to: Evaluate your existing businesses for franchisability Identify the advantages and disadvantages of franchising Develop a business plan for growth on steroids Evaluate legal risk, obtain necessary documents, and protect intellectual property Create marketing plans, build lead generation, and branding for a new franchise Cultivate the franchisee-franchisor relationship
Download or read book The Routledge Handbook of Destination Marketing written by Dogan Gursoy and published by Routledge. This book was released on 2018-04-27 with total page 710 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines key contemporary marketing concepts, issues and challenges that affect destinations within a multidisciplinary global perspective. Uniquely combining both the theoretical and practical approaches, this handbook discusses cutting edge marketing questions such as innovation in destinations, sustainability, social media, peer-to-peer applications and web 3.0. Drawing from the knowledge and expertise of 70 prominent scholars from over 20 countries around the world, The Routledge Handbook of Destination Marketing aims to create an international platform for balanced academic research with practical applications, in order to foster synergetic interaction between academia and industry. For these reasons, it will be a valuable resource for both researchers and practitioners in the field of destination marketing.
Download or read book Gastronomy and Food Science written by Charis M. Galanakis and published by Academic Press. This book was released on 2020-09-22 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gastronomy and Food Science fills the transfer knowledge gap between academia and industry by covering the interrelation of gastronomy and food and culinary science in one integral reference. Coverage of the holistic cuisine, culinary textures with food ingredients, the application of new technologies and gastronomy in shaping a healthy diet, and the recycling of culinary by-products using new is also covered in this important reference. Written for food scientists and technologists, food chemists, and nutritionists, researchers, academics, and professionals working in culinary science, culinary professionals and other food industry personnel, this book is sure to be a welcomed reference. - Discusses the role of gastronomy and new technologies in shaping healthy diets - Describes a toolkit to capture diversity and drivers of food choice of a target population and to identify entry points for nutrition interventions - Presents the experiential value of the Mediterranean diet, elaio-gastronomy, and bioactive food ingredients in culinary science - Explores gastronomic tourism and the senior foodies market
Download or read book Entrepreneurship Education written by Gerald E. Hills and published by Ashgate Publishing. This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Resumen: Missing Links in Entrepreneurship Research / Karl H. Vesper / - Small Business versus Entrepreneurship Revisited / C. Howard Watson / - Entrepreneurship Education in the Nineties: Revisited / W.E. McMullan, L.M. Gillin / - Education for Entrepreneurial Competency: a Theory-based Activity Approach / James O. Fiet / - Entrepreneurship Education: an Integrated Approach Using an Experimental Learning Paradigm / JoAnn C. Carland, James W. Carland / - The KUBUS® System - an Holistic Approach to Enterprise and Entrepreneurship / Martin Guedalla / - Entrepreneurship and Higher Education from Real-life Context to Pedagogical Challenge / Bertrand Ducheneaut / - An Empirical Approach to Entrepreneurial-learning Styles / Thomas A. Ulrich / - Training for Successful Entrepreneurship Careers in the Creative Arts / Harold P. Welsch, Jill R. Kickul / - The Perceived Needs, Benefits and Potential Target Markets for Entrepreneuship Education / Sumaria Mohan-Neill / - Developing a Corporate Entrepreneurship Training Program / Donald F. Kuratko, Kelli M. Hurley, Jeffrey S. Hornsby / - Becoming a Successful Corporate Entrepreneur / Peter A. Koen / - Curriculum Development for Australian Family Business Education and Training / George Tanewski, Claudio Romano, Xueli Huang, Kosmas Smyrnios / - Entrepreneurship Education for Professionally Qualified People / Cecile Nieuwenhuizen, Albert van Niekerk /- Youthful Enthusiasm and Market Realities: Matching Students with Businesses in a Global Economy / Dusty Bodie, Kevin Learned, Nancy K. Napier / - Entrepreneurship - an Introduction: they said 'don't do it' / Alison Morrison / - Establishing a Cross-faculty Entrepreneurship Program for Undergraduates / Mike Yendell / - Stimulating and Fostering Entrepreneurship Through University Training - Learning Within an Organizing Context / Bengt Johannisson, Dan Halvarsson / - University-based Entrepreneurial Outreach: a Case Study of the Midwest Entrepreneurial.
Download or read book The Routledge Handbook of Tourism Experience Management and Marketing written by Saurabh Kumar Dixit and published by Routledge. This book was released on 2020-05-18 with total page 653 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Tourism Experience Management and Marketing offers a comprehensive and thorough inquiry into both customary and emergent issues of tourism experience and co-creation. Drawing together contributions from 83 authors from 28 countries with varied backgrounds and interdisciplinary interests, the handbook highlights multiple representations and interpretations of the theme. It also integrates a selection of illustrative global case studies to effectively present its chapter contents. Tourism experience drives the contemporary tourist’s behavior as they travel in pursuit of experiencing unique and unusual destinations and activities. Creating a memorable and enduring experience is therefore a prerequisite for the all tourism business organizations irrespective of the nature of their products or services. This handbook focuses on conceptualizing, designing, staging, managing and marketing paradigms of tourism experiences from both supply and demand perspectives. It sheds substantial light on the contemporary theories, practices and future developments in the arena of experiential tourism management and marketing. Encompassing the latest thinking and research themes, this will be an essential reference for upper-level students, researchers, academics and industry practitioners of hospitality as well as those of tourism, gastronomy, management, marketing, consumer behavior, cultural studies, development studies and international business, encouraging dialogue across disciplinary boundaries.
Download or read book Christie s World Encyclopedia of Champagne Sparkling Wine written by Tom Stevenson and published by . This book was released on 1998 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: An instant classic and a breathtaking achievement. Originally published in 1998, this is the fully revised and updated edition of the outstanding tour de force by the world's leading sparkling wine expert. It is the ultimate reference work for all fizz fans. Beautifully illustrated and stylishly designed, with over 600 full-colour photographs, labels and maps, it has become and will continue to be an indispensable part of any true wine lover's library. Winner of the Noble Cuve du Champagne Lanson; the Salon International du Livre; Gourmand 'Best Wine Book'; and was shortlisted for the Andre Simon Award.
Download or read book Exploring Service Science written by Henriqueta Nóvoa and published by Springer Nature. This book was released on 2020-01-27 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 10th International Conference on Exploring Service Science, IESS 2020, held in Porto, Portugal, in February 2020. The 28 papers presented in this volume were carefully reviewed and selected from 42 submissions. The book includes papers that extend the view on different concepts related to the development of the Service Science domain of study, applying them to frameworks, advanced technologies, and tools for the design of new, digitally-enabled service systems. This book is structured in six parts, based on the six main conference themes, as follows: Customer Experience, Data Analytics in Service, Emerging Service Technologies, Service Design and Innovation, Service Ecosystems, and Service Management.
Download or read book Practising Feminist Political Ecologies written by Wendy Harcourt and published by Zed Books Ltd.. This book was released on 2015-05-14 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Destined to transform its field, this volume features some of the most exciting feminist scholars and activists working within feminist political ecology, including Giovanna Di Chiro, Dianne Rocheleau, Catherine Walsh and Christa Wichterich. Offering a collective critique of the ‘green economy’, it features the latest analyses of the post-Rio+20 debates alongside a nuanced reading of the impact of the current ecological and economic crises on women as well as their communities and ecologies. This new, politically timely and engaging text puts feminist political ecology back on the map.
