Download or read book Metrics and Models in Software Quality Engineering written by Stephen H. Kan and published by Addison-Wesley Professional. This book was released on 2003 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: ""This is the single best book on software quality engineering and metrics that I've encountered."" --Capers Jones, from the Foreword"Metrics and Models in Software Quality Engineering, Second Edition," is the definitive book on this essential topic of software development. Comprehensive in scope with extensive industry examples, it shows how to measure software quality and use measurements to improve the software development process. Four major categories of quality metrics and models are addressed: quality management, software reliability and projection, complexity, and customer view. In addition, the book discusses the fundamentals of measurement theory, specific quality metrics and tools, and methods for applying metrics to the software development process.New chapters bring coverage of critical topics, including: In-process metrics for software testingMetrics for object-oriented software developmentAvailability metricsMethods for conducting in-process quality assessments and software project assessmentsDos and Don'ts of Software Process Improvement, by Patrick O'TooleUsing Function Point Metrics to Measure Software Process Improvement, by Capers Jones In addition to the excellent balance of theory, techniques, and examples, this book is highly instructive and practical, covering one of the most important topics in software development--quality engineering. 0201729156B08282002

Download or read book Marketing Metrics written by Neil Bendle and published by FT Press. This book was released on 2020-08-23 with total page 710 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your Definitive, Up-to-Date Guide to Marketing Metrics—Choosing Them, Implementing Them, Applying Them This award-winning guide will help you accurately quantify the performance of all your marketing investments, increase marketing ROI, and grow profits. Four renowned experts help you apply today's best practices for assessing everything from brand equity to social media, email performance, and rich media interaction. This updated edition shows how to measure costly sponsorships, explores links between marketing and financial metrics for current and aspiring C-suite decision-makers; presents better ways to measure omnichannel marketing activities; and includes a new section on accountability and standardization in marketing measurement. As in their best-selling previous editions, the authors present pros, cons, and practical guidance for every technique they cover. Measure promotions, advertising, distribution, customer perceptions, competitor power, margins, pricing, product portfolios, salesforces, and more Apply web, online, social, and mobile metrics more effectively Build models to optimize planning and decision-making Attribute purchase decisions when multiple channels interact Understand the links between search and distribution, and use new online distribution metrics Evaluate marketing's impact on a publicly traded firm's financial objectives Whatever your marketing role, Marketing Metrics will help you choose the right metrics for every task—and capture data that's valid, reliable, and actionable.

Download or read book Marketing Metrics written by Paul W. Farris and published by FT Press. This book was released on 2021-07-27 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now updated with new techniques and even more practical insights, this is the definitive guide to today’s most valuable marketing metrics. Four leading marketing researchers help you choose the right metrics for every challenge, and use models and dashboards to translate numbers into real management insight. Marketing Metrics: The Manager’s Guide to Measuring Marketing Performance, Third Edition now contains: Important new coverage of intangible assets A rigorous and practical discussion of quantifying the value of information More detail on measuring brand equity A complete separate chapter on web, SEM, mobile, and "digital" metrics Practical linkages to Excel, showing how to use functions and Excel Solver to analyze marketing metrics An up-to-date survey of free metrics available from Google and elsewhere Expanded coverage of methodologies for quantifying marketing ROI The authors show how to use marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy, and "triangulate" to optimal solutions. You’ll discover high-value metrics for virtually every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors’ power; margins and pricing; products and portfolios; customer profitability; sales forces, channels, and more. For every metric, the authors present real-world pros, cons, and tradeoffs — and help you understand what the numbers really mean. Last but not least, they show you how to build comprehensive models to support planning — and optimize every marketing decision you make. Marketing Metrics, Third Edition will be invaluable to all marketing executives, practitioners, analysts, consultants, and advanced students interested in quantifying marketing performance.

Download or read book Handbook of Metrics for Research in Operations Management written by Aleda V. Roth and published by SAGE. This book was released on 2008 with total page 777 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scale. References: Citations for the references used in the summary

Download or read book ITIL 2011 Edition A Pocket Guide written by Jan van Bon and published by Van Haren. This book was released on 2020-06-11 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: For trainers free additional material of this book is available. This can be found under the "Training Material" tab. Log in with your trainer account to access the material. Note: This pocket book is available in several languages: English, German, Dutch. Since 2001 the Van Haren Publishing ITIL Pocket Guides have helped readers all over the world to understand the essentials of ITIL (IT Infrastructure Library), the leading framework for IT service management. This pocket guide does exactly the same as previous editions: offering a concise summary of ITIL, based on ITIL® 2011 Edition. We have condensed the full ITIL framework, found in 2000 pages, into just 200 pocket-sized pages! It means that this book is an essential time-saving and cost-effective guide to ITIL 2011 Edition -- for both industry experts and students alike. Primarily it is a quick, portable reference tool to ITIL for all professionals in the service management community. What is the ‘lifecycle’ approach? What are the key service management processes and functions? Secondly the ITIL pocket guide can be used as part of the training material for everyone who wants to certify for the ITIL Foundation exam. The guide contents cover all of the specifications of AXELOS’ ITIL Foundation Certificate syllabus.

Download or read book Using the ISO 56002 Innovation Management System written by Sid Ahmed Benraouane and published by CRC Press. This book was released on 2021-06-29 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2019, ISO Technical Committee 279 released a new international standard on innovation management system called ISO 56002:2019. The objective of this standard is to provide a framework on how to build an innovation ecosystem that can be sustained over time. Similar to the quality management system that ISO established decades ago, this standard provides instructions related to best practices on how to manage innovation activities, projects, and programs. It does not describe detailed activities within the organization, but rather provides guidance at a general level. It does not prescribe any requirements or specific tools or methods for innovation activities. Essentially, the standard does not provide guidance on how to implement and/or use the standard. The standard basically tells you what to do and document – this powerful book tells you how to do it. The techniques in this book are directed at key tasks across the innovative process, such as maximizing quality, productivity, maintainability, usability, and reliability, while focusing on reducing the product cycle time and costs within the innovative process. Currently, there are no other comprehensive books available on how to fully implement this standard in companies. This book is crucial for managers, business leaders, entrepreneurs, and consultants looking for help to reap the benefits of an innovation management system. This book takes you step by step through the process of developing an innovation ecosystem. In addition, it provides frameworks, tools, methodologies, cases, and best practices so your organization can experience the full value of the standard.

Download or read book The Complete Guide for CISA Examination Preparation written by Richard E. Cascarino and published by CRC Press. This book was released on 2020-10-05 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete Guide for CISA Examination Preparation delivers complete coverage of every topic on the latest release of the Certified Information Systems Auditor (CISA) exam. The author is an IT security and auditing expert and the book covers all five exam domains. This effective self-study system features chapter learning objectives, in-depth explanations of each topic, and accurate practice questions. Each chapter includes exam tips that highlight key exam information, hands-on exercises, a summary that serves as a quick review, and end-of-chapter questions that simulate those on the actual exam. Designed to help candidates pass the CISA exam easily, it also serves as an ideal on-the-job reference. Richard E. Cascarino, MBA, CIA, CISM, CFE, CRMA, is well known in international auditing. Richard is a principal of Richard Cascarino & Associates. He has over 31 years’ experience in audit training and consulting. He is a regular speaker at national and international conferences and has presented courses throughout Africa, Europe, the Middle East and the USA. Richard is a Past President of the Institute of Internal Auditors in South Africa, was the founding Regional Director of the Southern African Region of the IIA-Inc. and is a member of ISACA, and the Association of Certified Fraud Examiners, where he is a member of the Board of Regents for Higher Education. Richard was Chairman of the Audit Committee of Gauteng cluster 2 (Premier's office, Shared Services and Health) in Johannesburg and is currently the Chairman of the Audit and Risk Committee of the Department of Public Enterprises in South Africa. Richard is also a visiting Lecturer at the University of the Witwatersrand, author of the book Internal Auditing: An Integrated Approach, now in its third edition. This book is extensively used as a university textbook worldwide. In addition, he is the author of the Auditor's Guide to IT Auditing, Second Edition and the book Corporate Fraud and Internal Control: A Framework for Prevention. He is also a contributor to all four editions of QFINANCE, the Ultimate Resource.

Download or read book The Handbook of Board Governance written by Richard Leblanc and published by John Wiley & Sons. This book was released on 2020-04-06 with total page 1207 pages. Available in PDF, EPUB and Kindle. Book excerpt: The revised new edition of the must-read guide for executives—provides comprehensive coverage of topics in corporate governance by leading subject-matter experts The Handbook of Board Governance is the marketing-leading text on public, nonprofit, and private board governance. Providing comprehensive, in-depth coverage, this unique text represents a collaboration of internationally-recognized academics and prominent organization directors, executives, managers, and advisors. Contributors include Ariel Fromer Babcock, Robert Eccles, Alice Korngold, Ellie Mulholland, Michael Useem, Elizabeth Valentine and John Zinkin. Practical, expert guidance enables readers to understand value creation and the strategic role of the board, risk governance and oversight, audit and compensation committee effectiveness, CEO succession planning, and other diverse board duties and responsibilities. Now in its second edition, the Handbook offers substantial updates and revisions reflecting contemporary trends, practices, and developments in board governance. New content includes discussions of pressing issues related to climate change, examination of information technology and cybersecurity challenges, and recent tax legislation that will impact executive compensation. Editor Dr. Richard Leblanc—an award-winning teacher, professor, lawyer, management consultant, and specialist on boards of directors—integrates practical experience and academic rigor to assist readers: Build and strengthen engaged and collaborative leadership in the boardroom Recognize the role and responsibilities of a well-functioning governing board Risk governance, assurance, and the duties of directors Keep pace with new trends in board governance and shareholder responsibility Measure performance and align performance measurement to executive pay Understand information technology governance, sustainability governance, and the different forms of governance Highly relevant to board and committee members regardless of sector or industry, The Handbook of Board Governance, 2nd Edition is an invaluable source of knowledge on all aspects of corporate and organization governance.

Download or read book Software Testing Strategies written by Matthew Heusser and published by Packt Publishing Ltd. This book was released on 2023-12-22 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock the true potential of software testing to achieve seamless software performance with this comprehensive guide Key Features Gain a solid understanding of software testing and master its multifaceted strategies Empower yourself to effectively overcome software testing challenges Develop actionable real-world testing skills for succeeding in any role Purchase of the print or Kindle book includes a free PDF eBook Book DescriptionIn today’s world, software is everywhere—from entertainment apps to mission-critical systems that support our health, finance, and infrastructure. Testing plays a vital role in ensuring these systems work reliably. Whether you're a software developer, hobbyist, or IT professional, this book will guide you in mastering the art of testing. It’s about asking the right "What if?" questions, uncovering vulnerabilities, and ensuring software performs as expected throughout its lifecycle. Testing isn't just about automation; it’s a human-driven, creative process that requires skill, and a deep understanding of software behavior. With practical examples and expert insights, this book helps you craft your own test strategies and explore novel approaches to problem-solving in the testing world. With its help, you’ll hone your testing skills with techniques and methodologies rather than tool-based solutions. Authored by experts Matt Heusser and Michael Larson, the book provides valuable strategies for making testing both effective and engaging. Matt is known for his leadership in project rescue initiatives, while Michael’s work in accessibility testing has helped shape industry standards. By the end of this book, you’ll be equipped to enhance your testing practices and ensure high-quality software in an ever-evolving tech landscape.What you will learn Explore accessibility, functional testing, performance testing, and more as an integral part of testing Find out how to implement a wide range of testing approaches Develop the skills needed to create effective testing strategies tailored to your project's needs Discover how to prioritize and execute the most impactful test ideas Gain insight into when and how to apply different testing elements Defend your chosen testing strategy with a comprehensive understanding of its components Who this book is for This book is for a broad spectrum of professionals engaged in software development, including programmers, testers, and DevOps specialists. Tailored to those who aspire to elevate their testing practices beyond the basics, the book caters to anyone seeking practical insights and strategies to master the nuanced interplay between human intuition and automation. Whether you are a seasoned developer, meticulous tester, or DevOps professional, this comprehensive guide offers a transformative roadmap to become an adept strategist in the dynamic realm of software quality assurance.

Download or read book Research Anthology on Agile Software Software Development and Testing written by Management Association, Information Resources and published by IGI Global. This book was released on 2021-11-26 with total page 2164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Software development continues to be an ever-evolving field as organizations require new and innovative programs that can be implemented to make processes more efficient, productive, and cost-effective. Agile practices particularly have shown great benefits for improving the effectiveness of software development and its maintenance due to their ability to adapt to change. It is integral to remain up to date with the most emerging tactics and techniques involved in the development of new and innovative software. The Research Anthology on Agile Software, Software Development, and Testing is a comprehensive resource on the emerging trends of software development and testing. This text discusses the newest developments in agile software and its usage spanning multiple industries. Featuring a collection of insights from diverse authors, this research anthology offers international perspectives on agile software. Covering topics such as global software engineering, knowledge management, and product development, this comprehensive resource is valuable to software developers, software engineers, computer engineers, IT directors, students, managers, faculty, researchers, and academicians.

Download or read book The Complete Guide to Open Scholarship written by Victoria Martin and published by Bloomsbury Publishing USA. This book was released on 2022-05-24 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Choice Outstanding Academic Title 2023 Offers librarians an authoritative overview of the full spectrum of significant issues and controversies related to open scholarship in a candid and fair-minded manner. There has long been a debate about openness in scholarship, and even the term itself continues to be debated. Openness is a complex and multidimensional concept, and its nature in scholarship continually evolves. One of the hindrances to the transition to greater openness in academia is this lack of clear understanding about how it fits into the practice of scholarly communication. To ensure that librarians as knowledge managers can better educate scholars about the benefits and challenges of open scholarship, Victoria Martin's The Complete Guide to Open Scholarship brings clarity to the concept of openness, tests assumptions concerning it, and strikes the right balance between breaking down complex ideas into simpler ones and honoring the reader's intelligence and previous knowledge of the subject. Readers will learn the history of openness in scholarship as well as several ways in which openness can be perceived. Drawing on specific examples, Martin discusses the most prominent scholarly models based on openness, barriers to openness, concerns about openness in scholarship, and the future of open scholarship.

Download or read book Global Marketing Strategy written by Bodo B. Schlegelmilch and published by Springer Nature. This book was released on 2022-02-16 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized master’s programs. In a systematic yet concise manner, it addresses all major issues companies face when conducting business across national and cultural boundaries, including assessing and selecting the most promising overseas markets, evaluating market entry alternatives, and examining the forces that drive adaptation versus standardization of the marketing mix. It looks at the various global marketing challenges from a strategic perspective and also addresses topics not usually found in international marketing texts, such as aligning marketing strategies with global organizational structures and managing the relationship between national subsidiaries, regional headquarters, and global headquarters, as well as corporate social responsibility challenges and pertinent future trends that are likely to affect global business. A guide to suitable video resources giving additional background to this book can be downloaded by all readers by contacting the author. Instructors can also obtain additional support material for teaching. Please email Bodo Schlegelmilch at WU Vienna, using your institutional email and stating your university affiliation: - More than 400 PowerPoint slides covering the material in each chapter- Open Ended Questions - A comprehensive multiple choice test bank with solutions

Download or read book The Master Guide to Controllers Best Practices written by Elaine Stattler and published by John Wiley & Sons. This book was released on 2020-07-08 with total page 565 pages. Available in PDF, EPUB and Kindle. Book excerpt: The essential guide for today’s savvy controllers Today’s controllers are in leadership roles that put them in the unique position to see across all aspects of the operations they support. The Master Guide to Controllers’ Best Practices, Second Edition has been revised and updated to provide controllers with the information they need to successfully monitor their organizations’ internal control environments and offer direction and consultation on internal control issues. In addition, the authors include guidance to help controllers carryout their responsibilities to ensure that all financial accounts are reviewed for reasonableness and are reconciled to supporting transactions, as well as performing asset verification. Comprehensive in scope the book contains the best practices for controllers and: Reveals how to set the right tone within an organization and foster an ethical climate Includes information on risk management, internal controls, and fraud prevention Highlights the IT security controls with the key components of successful governance Examines the crucial role of the controller in corporate compliance and much more The Master Guide to Controllers’ Best Practices should be on the bookshelf of every controller who wants to ensure the well-being of their organization. In addition to their traditional financial role, today’s controllers (no matter how large or small their organization) are increasingly occupying top leadership positions. The revised and updated Second Edition of The Master Guide to Controllers’ Best Practices provides an essential resource for becoming better skilled in such areas as strategic planning, budgeting, risk management, and business intelligence. Drawing on the most recent research on the topic, informative case studies, and tips from finance professionals, the book highlights the most important challenges controllers will face. Written for both new and seasoned controllers, the Guide offers a wide range of effective tools that can be used to improve the skills of strategic planning, budgeting, forecasting, and risk management. The book also contains a resource for selecting the right employees who have the technical knowledge, analytical expertise, and strong people skills that will support the controller’s role within an organization. To advance overall corporate performance, the authors reveal how to successfully align strategy, risk management, and performance management. In addition, the Guide explains what it takes to stay ahead of emerging issues such as healthcare regulations, revenue recognition, globalization, and workforce mobility. As controllers adapt to their new leadership roles and assume more complex responsibilities, The Master Guide to Controllers’ Best Practices offers an authoritative guide to the tools, practices, and ideas controllers need to excel in their profession.

Download or read book Safety Metrics for the Modern Safety Professional written by C. Gary Lopez and published by CRC Press. This book was released on 2020-11-24 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates the world of leading indicators and explores how they can be used effectively, providing 21st-century safety professionals with alternative metrics and guidance, which will enable them to make a difference in managing risk within an organization. The safety and health profession has been hindered by ineffective metrics for decades, with the primary metrics of choice being the OSHA incident rate and lost time accident rate. This narrow focus on what constitutes loss is not in line with the new concepts of managing the total risk that an organization faces. The book looks at indicators on a tactical level where they can be very effective in providing management with clear direction and "manageable" items they can utilize to elevate the safety efforts of an organization. It also explores the limitations of leading indicators at the strategic level and how they’re tied into the management merit review system to determine bonus and salary increase structures. It features measurements of areas of loss not usually considered by safety managers, suggests ways to use leading indicators, and promotes a departure from traditional "body count" thinking. This book will be of interest to safety professionals involved in risk management in the modern workplace.

Download or read book Cybersecurity Law Standards and Regulations 2nd Edition written by Tari Schreider and published by Rothstein Publishing. This book was released on 2020-02-22 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s litigious business world, cyber-related matters could land you in court. As a computer security professional, you are protecting your data, but are you protecting your company? While you know industry standards and regulations, you may not be a legal expert. Fortunately, in a few hours of reading, rather than months of classroom study, Tari Schreider’s Cybersecurity Law, Standards and Regulations (2nd Edition), lets you integrate legal issues into your security program. Tari Schreider, a board-certified information security practitioner with a criminal justice administration background, has written a much-needed book that bridges the gap between cybersecurity programs and cybersecurity law. He says, “My nearly 40 years in the fields of cybersecurity, risk management, and disaster recovery have taught me some immutable truths. One of these truths is that failure to consider the law when developing a cybersecurity program results in a protective façade or false sense of security.” In a friendly style, offering real-world business examples from his own experience supported by a wealth of court cases, Schreider covers the range of practical information you will need as you explore – and prepare to apply – cybersecurity law. His practical, easy-to-understand explanations help you to: Understand your legal duty to act reasonably and responsibly to protect assets and information. Identify which cybersecurity laws have the potential to impact your cybersecurity program. Upgrade cybersecurity policies to comply with state, federal, and regulatory statutes. Communicate effectively about cybersecurity law with corporate legal department and counsel. Understand the implications of emerging legislation for your cybersecurity program. Know how to avoid losing a cybersecurity court case on procedure – and develop strategies to handle a dispute out of court. Develop an international view of cybersecurity and data privacy – and international legal frameworks. Schreider takes you beyond security standards and regulatory controls to ensure that your current or future cybersecurity program complies with all laws and legal jurisdictions. Hundreds of citations and references allow you to dig deeper as you explore specific topics relevant to your organization or your studies. This book needs to be required reading before your next discussion with your corporate legal department. This new edition responds to the rapid changes in the cybersecurity industry, threat landscape and providers. It addresses the increasing risk of zero-day attacks, growth of state-sponsored adversaries and consolidation of cybersecurity products and services in addition to the substantial updates of standards, source links and cybersecurity products.

Download or read book The Turning Point written by James A. Guitard and published by FriesenPress. This book was released on 2020-04-23 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: You’re starting a new venture but can’t seem to catch any traction, or you’re in business for years but never able to get ahead. Something needs to change… Are you ready for a Turning Point? THE TURNING POINT offers practical ideas for the key areas of your business and actionable steps that lead to success. It provides the foundational knowledge required to deal with unknown and unexpected challenges. After applying the information in this book, you’ll have the critical understanding necessary to take the right action at the right time for your unique circumstances. The Turning Point will help you: • Understand the fundamentals required to run any business • Focus on the key areas critical for long-term success • Avoid ideas that waste time, energy and money • Capitalize on any opportunity regardless of market conditions

Download or read book Research Methods in Human Rights written by Bård A. Andreassen and published by Edward Elgar Publishing. This book was released on 2024-05-02 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this thoroughly revised second edition editors Bård A. Andreassen, Claire Methven O’Brien and Hans-Otto Sano advance contemporary discussions on human rights methodology, bringing together an array of leading scholars to offer instruction and guidance on the methodological approaches to human rights research.