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Book Proceedings of the 14th Annual Conference on Marketing and Business Strategies for Central   Eastern Europe

Download or read book Proceedings of the 14th Annual Conference on Marketing and Business Strategies for Central Eastern Europe written by Conference on Marketing and Business Strategies for Central & Eastern Europe (14, 2006, Wien) and published by . This book was released on 2006 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Business Strategies for Economies in Transition

Download or read book Business Strategies for Economies in Transition written by Petr G. Chadraba and published by Cambridge Scholars Publishing. This book was released on 2020-10-27 with total page 705 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book of readings, Business Strategies for Economies in Transition, is a collection of papers describing various business issues as they occurred during the economic transitions in Central and Eastern European countries. The book’s sections are organized along the typical academic business disciplines – Marketing Management, Advertising, Finance and Banking and Human Resource Management. This organization allows professors from various disciplines to focus on articles within the area of their specific interest. The Maculan case is a multifaceted exercise. The scope is very broad, covering topics such as management, multi cultural environment, changing regulations, and corporate growth, to name a few. The accompanying Teaching Note gives some classroom guidance on how to approach this case. However, educators may find other issues in this case worth discussing with students. While the readings are from CEE countries, we feel that much of the material can and should be used when looking at other economies, be they in transition or in the process of economic development. There are many countries that are in one of these two stages. Many of the problems addressed in this book are relevant to developing economies. Any major change in the economic system, be that transition or development, impacts people. As such, the response of the population will directly influence the chance of a successful transformation.

Book Proceedings of the 14th European Conference on Knowledge Management

Download or read book Proceedings of the 14th European Conference on Knowledge Management written by Brigita Janiūnaitė and published by Academic Conferences Limited. This book was released on 2013-01-09 with total page 965 pages. Available in PDF, EPUB and Kindle. Book excerpt: The University of Jyvaskyla is proud to welcome the 12th edition of the European Conference in Cyber Warfare to Jyvaskyla. We intend to make this event as enjoyable as possible both on scientific and human aspects. As in previous years, ECCWS will address elements of both theory and practice of all aspects of Information Warfare and Security, and offers an opportunity for academics, practitioners and consultants involved in these areas to come together and exchange ideas. We also wish to attract operational papers dealing with the critical issue that the modern world has to face regarding the evolution of cyberwarfare capabilities development by nation states. The programme for the event promises an extensive range of peer-reviewed papers, networking opportunities and presentations from leaders in the field."

Book ICMLG2013 Proceedings of the International Conference on Management  Leadership and Governance

Download or read book ICMLG2013 Proceedings of the International Conference on Management Leadership and Governance written by and published by Academic Conferences Limited. This book was released on 2013 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Proceedings of IAC 2017 in Vienna

Download or read book Proceedings of IAC 2017 in Vienna written by group of authors and published by Czech Institute of Academic Education. This book was released on 2017-08-15 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Academic Conference on Teaching, Learning and E-learning and International Academic Conference on Management, Economics and Marketing Vienna, Austria 2017 (IAC-MEM 2017 + IAC-TLEl 2017), August 18 - 19, 2017

Book Internationalisation

Download or read book Internationalisation written by David Wilson and published by Springer. This book was released on 2016-07-27 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fourth volume in the Academy of International Business Series examines three main areas of internationalization: the internationalization process, competitive advantage in an international context and international business in emerging markets. The cohesive theme threading through the chapters comprises the twin objectives of assessing the current state-of-the-art research into international business phenomena and looking forward to emerging research themes for the new millenium.

Book Proceedings of the 1998 Multicultural Marketing Conference

Download or read book Proceedings of the 1998 Multicultural Marketing Conference written by Jean-Charles Chebat and published by Springer. This book was released on 2015-05-19 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: ​This volume includes the full proceedings from the 1998 Multicultural Marketing Conference held in Montreal, Canada. The focus of the conference and the enclosed papers is on marketing to various ethnic groups in both a US and global context. It presents papers on various multicultural issues across the entire spectrum of marketing activities and functions including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.​

Book Entrepreneurship in Central and Eastern Europe

Download or read book Entrepreneurship in Central and Eastern Europe written by Tõnis Mets and published by Routledge. This book was released on 2018-03-14 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: The process of the transition to a market-oriented economy for countries from Central and Eastern Europe (CEE) and the Commonwealth of Independent States (CIS) started some 25 years ago. A new technology base triggered the fast growth of new investments into intangible assets by global economic leaders at the beginning of the 1990s, providing the basis for a move towards a knowledge economy. During the past 25 years, entrepreneurs in CEE and the CIS have reshaped traditional industries and created new industries, combining innovative ideas with traditional competencies. Yet we still do not know very much about how and why companies led by entrepreneurs develop, how they expand globally and what the role of new knowledge and innovation is in the internationalization process. Understanding the pathways of entrepreneurial development, especially growth through internationalization, is important for the overall development of countries in transition and beyond. Entrepreneurship in Central and Eastern Europe: Development through Internationalization provides an overview of entrepreneurship in a range of important emerging markets. This book aims to fill the gap in the literature by providing up-to-date data and case-based evidence. With coverage of a range of national firms from countries including Belarus, Estonia, Hungary, Poland, Latvia, Lithuania, Serbia, Slovakia, Slovenia and Ukraine, this book will be vital supplementary reading around international entrepreneurship and essential reading for those studying the business environment in this vital emerging market.

Book Foreign Direct Investment in Central and Eastern Europe

Download or read book Foreign Direct Investment in Central and Eastern Europe written by Svetla Trifonova Marinova and published by Routledge. This book was released on 2018-01-12 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title was first published in 2003. Covering a diverse range of countries such as Bulgaria, the Czech Republic, Hungary, Poland, Slovakia, Slovenia and Russia, as well as referring to the characteristics of the region as a whole, this book examines the inflow and outflow of foreign direct investment from both home and host company and country perspectives. By analyzing foreign direct investment in terms of process, content and context, the book provides a holist approach towards direct foreign investment in the transitional context of Central and Eastern Europe, embracing both macro- and micro-economic perspectives of the process.

Book Proceedings of the International Conference on Enterprise and Industrial Systems  ICOEINS 2023

Download or read book Proceedings of the International Conference on Enterprise and Industrial Systems ICOEINS 2023 written by Mahmud Dwi Sulistiyo and published by Springer Nature. This book was released on 2024-01-28 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. The 2023 INTERNATIONAL CONFERENCE ON ENTERPRISE AND INDUSTRIAL SYSTEMS (ICOEINS 2023) held in 4-5 October 2023 in Bali Indonesia and will be held in a hybrid format. The ICOEINS gather the researchers, inventors, academicians, and students to experience the real opportunity to discuss new issues, tackle complex problems and find advanced enabling solutions that able to shape new trends in Information System and Industrial Engineering.

Book ECIE 2019 14th European Conference on Innovation and Entrepreneurship  2 vols

Download or read book ECIE 2019 14th European Conference on Innovation and Entrepreneurship 2 vols written by and published by Academic Conferences and publishing limited. This book was released on 2019-09-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Proceedings of the 2nd International Conference  Quantitative and Qualitative Methodologies in the Economic and Administrative Sciences

Download or read book Proceedings of the 2nd International Conference Quantitative and Qualitative Methodologies in the Economic and Administrative Sciences written by Christos Frangos and published by Christos Frangos. This book was released on 2009 with total page 595 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book EJKM Volume 10 Issue 1

    Book Details:
  • Author :
  • Publisher : Academic Conferences Limited
  • Release :
  • ISBN : 0014794411
  • Pages : 115 pages

Download or read book EJKM Volume 10 Issue 1 written by and published by Academic Conferences Limited. This book was released on with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Handbook of Research on European Business and Entrepreneurship

Download or read book Handbook of Research on European Business and Entrepreneurship written by Leo Paul Dana and published by Edward Elgar Publishing. This book was released on 2008 with total page 793 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an important contribution to the field of international entrepreneurship. . . it provides a comprehensive account of internationalization strategies adopted by SMEs in a wide range of European countries, and by drawing on a number of empirical studies, it enriches the theory of SME internationalization with a new theoretical framework that can be useful for understanding the complexity of SME internationalization processes in Europe. Julia Korosteleva, Thunderbird International Business Review From Andorra to Wales with stops in more than 35 other European countries along the way, this comprehensive collection of articles is required reading for scholars interested in international entrepreneurship. It provides information on how entrepreneurs and their firms go international from virtually every country in Europe. This unique volume permits researchers to compare how the process of entrepreneurial internationalization is affected by differences in culture, location, technology, and other influences within Europe. Furthermore, the various authors consider a range of theoretically important issues, such as cooperation and trust, venture capital, research and development, learning, networks, and government policy. This book serves as an essential departure point from which scholars can embark on their study of international entrepreneurship in Europe. Benjamin M. Oviatt, Georgia State University, US This is a timely and interesting book that brings together some of the most insightful contributions on the internationalization of new ventures, with an emphasis on the European experiences. Assembling some of the best scholars, the book offers a distinctively European perspective one that deserves recognition, analysis, and discussion. I applaud the editors for doing such a masterful job in bringing a great group of researchers and ideas together. I highly recommend this book for any serious researcher and scholar. Shaker A. Zahra, University of Minnesota, US This remarkable book provides valuable contributions on how the process of SMEs internationalization is operating in 37 different European countries. Researchers in international entrepreneurship will find new materials for theorization. Numerous facets of international business are carefully documented by a great many well-known scholars. Also, given the variety of situations typical of the European small business sector, the book may prove to be helpful to small-scale entrepreneurs wishing to take steps towards internationalization. Overall, this coordinate work makes you realize why Europe is so fascinating. Jean-Jacques Obrecht, University Robert Schuman, Strasbourg, France This unique comparative study of the internationalization of small firms is a milestone in international business research. It compares the internationalization strategies of fast-growing firms across nearly forty different European countries. It shows that the growth trajectories of firms reflect the investing country s geographical location, natural resource endowments, legal and financial institutions and local culture. There are many important new insights to be gained from a careful study of this important new research resource. Mark Casson, University of Reading, UK This unique Handbook illustrates how entrepreneurs across Europe tackle internationalization. This timely and important book identifies patterns and builds a theory of international entrepreneurship in Europe. The contributors discuss the performances of SMEs on the road to internationalization. Each chapter emphasizes how the process of internationalization of SMEs operates, the challenges and opportunities that arise due to each country s specific political and economic situation, and their subsequent internationalization performance. These processes, challenges and performances can be understood through theories of international business and entrepreneurship. Although at times these theories cannot fully

Book International Business

Download or read book International Business written by C. Millar and published by Springer. This book was released on 2016-01-25 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: This sixth volume in the Academy of International Buiness Series presents leading-edge research on contemporary themes in international business. Part one explores several of the major issues that currently face multinational enterprises: government policy, the Asia crisis, knowledge and technology management, corporate-subsidiary relations, strategies for small firms and the impact of the technological revolution. Part Two of the volume examines the impact of foreign direct investment, FDI. Written by a range of international contributors, a key focus of these papers is the particular issues relating to foreign investment in the emerging markets of Central and Eastern Europe and South-East Asia.

Book Multinationals in a New Era

Download or read book Multinationals in a New Era written by J. Taggart and published by Springer. This book was released on 2001-09-18 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: This eighth volume in the AIB series focuses on globalisation and international business, and presents the work of leading international business scholars delivered at the 27th Academy of International Business conference at the University of Strathclyde. Contributions examine how the underlying characteristics of International Business are changing as we move into early part of the twenty-first century. The three points of focus are - internationalisation of small and medium-sized enterprises and the growing occurrence of 'born' internationalisers - the impact of culture, structure and technology on managing the multinational corporation - the implementation of international strategy through the roles and activities of foreign subsidiaries The book successfully brings together an integrated set of research concepts and results to present some contrasting views about the nature and effects of globalisation as the multinational continues to develop in the 21st century.

Book Proceedings of the 1989 Academy of Marketing Science  AMS  Annual Conference

Download or read book Proceedings of the 1989 Academy of Marketing Science AMS Annual Conference written by Jon M. Hawes and published by Springer. This book was released on 2015-05-12 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.