Download or read book Partner Tweet Book01 written by Chaitra Vedullapalli and published by Happy About. This book was released on 2010-03 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vedullapalli shares 140 bite-sized ideas for succeeding in creating and maintaining smart partnerships in order to grow a business.

Download or read book Moving Out Tweet Book01 written by Gabrielle Jasinski and published by Happy About. This book was released on 2013-05-29 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: Moving to college can be exciting, yet daunting. High school seniors leaving their childhood homes and heading to college receive lots of advice--from parents, siblings, counselors, and, of course, online. Even so, the guidance they will find in "'#MOVING OUT tweet'" presents unique value. That's because this new book represents the collective firsthand experience of four college students with rich and diverse experiences and with genuine intent to help out young people taking their first steps away from home. The authors--Santa Clara University students Gabrielle Jasinski, Eliza Lamson, Elizabeth Wassmann, and Hannah Miller--understand and respect the all-too-common dilemmas of college freshmen. How do I cook? "What" do I cook? Who will do my laundry? Where do I go when I just need a hug? Addressing these basics first, the authors then move on to provide guidance that goes beyond the essentials and actually focus on enriching and adding breadth to the college experience. Young college students themselves, the authors know that the unknown can be frightening. No matter how excited students might be to move to college, it is totally understandable to feel a tinge of nerves. And students are not the only ones feeling nervous; parents feel anxiety, too. It is clear that the authors understand this, because they address parental concerns with skill and empathy. "'#MOVING OUT tweet'" follows a six-step progression, starting with the pre-move period (typically the senior year of high school) to the long-term--the four years of college and beyond. Written in the easy-to-absorb tweet format, the book will help students to familiarize themselves with many aspects of this new world away from home. Parents too will find immediate value in this book, as it helps their children make a smoother, easier transition to college life. Ultimately, this book will work as a support system for students during and after the big move and will provide answers to the questions that come up during this time of intense change and excitement. "'#MOVING OUT tweet'" is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

Download or read book B2B STRATEGIC PRICING tweet Book01 written by Bob Bonacorsi and published by THiNKaha. This book was released on 2014-03-19 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Strategic pricing is a game-changing process for business-to-business pricing in today’s highly competitive global markets.

It continues to have a significant, positive impact on the profitability of companies that have embraced and employed it effectively. It is not unusual for companies to increase their bottom line by two to three points or more within the first two years after implementation. After all, what company doesn’t want to add another three hundred thousand dollars to the bottom line for every ten million dollars in sales? And the real win is that these companies are also growing their businesses and improving customer satisfaction at the same time.

#B2B Strategic Pricing tweet Book01: Game-Changing Pricing Strategies for Manufacturing and Service Companies aims to provide business managers and marketing executives with that exact same advantage by arming them with the understanding of effective strategic pricing. This book, written by strategic-pricing specialist and ProfitSmart Solutions LLC founder Bob Bonacorsi, was designed to deliver practical yet comprehensive insights into the why, how, and who of successful strategic pricing. It was also written to help managers and marketers effectively implement and integrate the strategic-pricing process into their own organization.

Bob consolidates more than twenty years of marketing, product development, operations management, and business process experience. Having held a variety of leadership positions himself, Bob has gained key insight into the importance of pricing, an insight that many other business leaders have missed out on. In #B2B Strategic Pricing tweet, Bob aims to share that insight.

Readers will discover why pricing is the most important profit driver and how strategic pricing is absolutely critical in optimizing prices. It outlines the basic steps on implementing and integrating strategic pricing into their business and how exactly strategic pricing can increase their customers’ satisfaction. It provides the insight to prevent the “cowboying” of prices that increase sales volume but damage profit margins.

This book was written as a concise and easy-to-read marketing book that breaks down the complex ideas behind strategic pricing and it delivers in one straightforward, no-frills, but highly-effective, package.

#B2B STRATEGIC PRICING tweet is part of the THiNKaha series whose slim and handy books contain 140 well thought-out quotes (tweets/ahas). Increase your influence by picking up the THiNKaha app and easily share Bob’s quotes on twitter, Facebook, LinkedIn, and Google+.

Download or read book Creating Thought Leaders Tweet Book01 written by Mitchell Levy and published by Happy About. This book was released on 2013 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's world where an organization's prospect has access to more information about the industry, key firms within that industry, and customer testimonials of those using products and services from companies in the industry, how can any organization stand out? In some industries, buyers have conducted 75 percent of their research on the Internet prior to talking to any firms to make their purchasing decisions. How do you make sure that you are not only at the table, but have a strong seat at it? It's simple. Two words: "thought leadership." With the changing environment that the Internet and social media is bringing about, it's not as much about the global organization, but the individual experts turned thought leaders in the organizations whose names you associate with expertise in their respective niches. These thought leaders are being helped by their organizations to crowdsource books and eBooks, write articles, blog, tweet, speak at conferences and webinars, as well as to get quoted in traditional media on events and trends in the marketplace. Through them, the organizations' messages are being amplified in the marketplace. "#CREATING THOUGHT LEADERS tweet Book01" helps the experts inside organizations think about and act on becoming thought leaders. Sections of the book include: why organizations should do it, what does it take, who else has made the transition, benefits they will receive, how they need to craft and define their message, and what H.E.L.P. they need to get to get to the next level. If you are tapped by your organization to be a thought leader or are considering just diving in and taking the lead yourself, this book is for you. This aha from the beginning of the book should appeal to the organization: "Prospects making purchasing decisions are looking for thought leaders in their space to learn from before taking action" (#54). The last aha of this book should appeal to the expert: "Being a thought leader is one of the most rewarding positions to be in life. Why not work to make it yours!" (#140). You owe it to yourself to pick up and read this book ... more than once! "#CREATING THOUGHT LEADERS tweet Book01" by "Mitchell Levy " is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

Download or read book Plan to Win Tweet written by Ron Snyder and published by Happy About. This book was released on 2011-08-17 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sound territory/strategic account plan is essential to make the best use of your limited time and resources--especially in business-to-business selling. And, the effective execution of your plan will enable you to produce better results. To help accomplish your goals in this challenging environment, this book explores a broad range of sales strategy topics focused on developing and executing a winning plan, including: Leveraging industry trends in your market segment, geography, and vertical industry segment Growing high leverage customers Penetrating new accounts, such as high-probability target prospects Working with partners to improve results Developing and implementing your action plan Ensuring the right level of management engagement#PLAN to WIN tweet Book01" is designed to help new and experienced sales people and sales managers do a better job of territory planning, strategic account planning, and partner management. Further, the methods outlined will enable readers to dramatically improve their sales effectiveness and results. If you are an account manager, the material in this book will enable you to: Create insightful and achievable territory and target account plans Enhance or improve existing plans Develop and deploy winning strategies to penetrate and retain key accounts Improve your time and territory management for maximum returnIf you are a sales manager, this book will help you: Adopt/adapt proven planning tools into current practices Provide better sales coaching to your sales team on planning techniques Better monitor your sales team's leading indicators, wins and losses to respond quickly, and fine-tune your approach Improve sales and marketing alignment Manage change to enhance your team's sales productivity"#PLAN to WIN tweet Book01" is part of the THiNKaha series whose 112-page books contain 140 well-thought-out quotes (tweets/ahas).

Download or read book Privacy Tweet written by Lori Ruff and published by Happy About. This book was released on 2010 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: Concerns about privacy are not new. Since time immemorial, we humans have valued and guarded our privacy, often jealously or violently. It is therefore no surprise that privacy online is of such great concern in our connected world. Today, when we conduct so much of our life online--bank transactions, credit card payments, transmission of personal messages and images to friends and family--it is completely understandable that we should be concerned about the privacy of our communication and information. Privacy concerns in the virtual world are often compounded by lack of information and awareness. Not all of us are completely clear on how we should guard our privacy on the Internet. Especially in the corporate world, privacy becomes a huge concern, since it is not only the individual employee who can be at risk, but co-workers and the corporate entity too. Can privacy be guaranteed? How can you raise employee awareness on privacy issues? These are just a few of the questions that "Lori Ruff" is so well-qualified to address. In "#PRIVACY tweet Book01," Lori tells you--in the succinct and ever-popular tweet format--what exactly privacy on the Internet means to your organization. To cite just one example, she addresses the need for privacy issues to be part of a hiring firm's requirements and why they must be in line with customer relations. You don't have to be an Internet guru to perceive and benefit from her experience and wisdom. Using Lori's book you can secure your privacy at the individual, group and corporate levels without paranoia. Read PrivacyTweet to clear the fear, so that you approach the Internet with caution, yet confidence. '"#PRIVACY tweet Book01"' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

Download or read book Standards Tweet written by Karen Bartleson and published by Happy About. This book was released on 2010 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's true. Creating industry standards is a game. To be successful at it, you must be cooperative as well as competitive, proactive as well as instinctive, technical as well as practical. You've got to know the rules of the game as well as various strategies for winning it. Which is why standards veteran and blogger Karen Bartleson wrote '#STANDARDStweet Book01, ' the must-have playbook for industry standards leaders and followers. In 140 bite-sized insights, Bartleson illuminates the standards game for readers by providing an understanding of what standards are and why they are important, as well as presenting ideas for creating better standards and respecting the standardization process. Using her thirty years of experience in the computer chip industry as well as her fourteen years in the area of standards for electronic design automation, Bartleson helps industry standards players focus their game on the future of electronic design by honoring an approach to standards that can increase productivity, solve design problems, and still leave plenty of room for innovation. Whether you're already in the standards game or preparing to join it, '#STANDARDStweet Book01' will make you better equipped to play your best and come out a winner. '#STANDARDStweet Book01' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

Download or read book Sports Tweet written by Ronnie Lott and published by Happy About. This book was released on 2010-08-25 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: The name Ronnie Lott screams toughness and excellence. As a ten-time Pro Bowl selection and a first-ballot Hall of Famer, Ronnie is one of the most respected figures in professional sports. Add his four Super Bowl rings with the San Francisco 49ers to what was arguably his best season, leading the NFL in interceptions with the Oakland Raiders, and you've heard only part of the story. Off the field, Lott is known as a tireless advocate for children. His nonprofit, All Stars Helping Kids, has raised millions of dollars to improve the lives of at-risk young people. Even more, Ronnie is a coach and catalyst for other athletes who have a heart for making their communities a better place. In football and in life, Ronnie will forever be known as one of the hardest hitters of all time. When you collide with Ronnie Lott, you feel the impact. In "SPORTStweet: What I Learned from Coaches About Sports and Life," football legend Ronnie Lott has thrown open the doors to the secrets that made him the toughest defensive back of all time and unearths his driving motivations in short, readable profiles from his days before, during, and after the NFL. Get behind the scenes to see the synergy between Lott, Montana, and Rice, and sneak a taste of the coaching geniuses that made the 49ers and the USC Trojans iconic sports dynasties. Get personal with Ronnie as he reflects on life and relationships and get pumped up by his inspirational words. "If you can just get in the periphery of greatness," writes Lott, "some of it is bound to rub off on you." This book gets you close to a champion. It shows you the heart of greatness--the heart behind the hit! "#SPORTStweet" is a treasure-trove for every athlete, coach, student, teacher, and parent. After reading this book, sport-lovers of every age will be inspired, informed, entertained, and even changed by the influence of Ronnie's brief but power-packed words. Like a hit from Ronnie Lott, this book will get your attention. "#SPORTStweet Book01" is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

Download or read book SUCCESSFUL CORPORATE LEARNING Tweet Book01 written by Terry Lydon and published by Happy About. This book was released on 2012-04 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate veterans show the path to profitable training. Among the wisdom they share are ways to streamline communications and document and measure goals for any organization.

Download or read book MANAGING Up Tweet Book01 written by Tony Deblauwe and published by Happy About. This book was released on 2012-07-02 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: It takes time and effort to cultivate any high quality relationship, and the relationship with your boss is no exception. What is unique about the boss-employee relationship is that it can be a beacon for productivity, job satisfaction, and exceeding business objectives, or it can be a burden, which leads to stress, a drop in morale, and a loss of engagement and progress in one's career. Successful companies are built on effective relationships both up and down the reporting chain. Conversely, businesses with the greatest chances for success have sometimes faltered simply because they failed to recognize the need to "manage up" the hierarchy. "#MANAGING UP tweet," by organizational experts Tony Deblauwe and Patrick Reilly, is a concise and easy guidebook that helps you successfully navigate the right way to manage your boss to the mutual benefit of both parties and the organization. Each section provides thought provoking and actionable statements that will help you learn how to effectively collaborate with your manager and drive a better connection that positively impacts how each party views job roles, expectations, priorities, and performance. Their concise, direct-to-action tips give you: An overview of the boss-employee relationship How to enter into productive collaboration and negotiation Ways to balance skillful interaction with on-time deliverables Innovative ideas for improving your job satisfaction Even if you and your boss currently have a great relationship, this book shows you how to increase the level of support, success, and satisfaction you receive in your daily work-life. #MANAGING UP tweet cuts to the chase with bite-sized "bytes" of wisdom that reveal how you can build effective communication and rapport upwards that will reverberate throughout your team. Tony Deblauwe, founder of HR4Change, and Patrick Reilly, president of Resources in Action, Inc., have extensive experience working with corporations large and small to coach leaders and employees alike how to manage and optimize human relationships in the workplace. Their quick and valuable read will supercharge your productivity, career, and job satisfaction so that you achieve optimum alignment with your boss and the organization. "#MANAGING UP tweet" is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

Download or read book Demand Generation Tweet written by Gaurav Kumar and published by Happy About. This book was released on 2012 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management of marketing.

Download or read book My Brand Tweet written by Laura Lowell and published by Happy About. This book was released on 2011 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: From defining the idea of personal branding to getting one's brand out there and keeping it alive, this guide helps readers define their identity and build awareness for their unique value in the marketplace.

Download or read book Thought Leadership Tweet written by Liz Alexander and published by Happy About. This book was released on 2012-10-08 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thought leaders advance the marketplace of ideas by proposing actionable, commercially relevant, research-backed, "new points" of view. They engage in and showcase innovative thinking as opposed to churning out product-focused, brand-centric white papers, or "curated" content that mimics others' ideas. But while individual thought leaders are in plentiful supply (at least, those who self-identify as such), many organizations struggle to establish their thought leadership approach. If you recognize the importance of differentiating yourself to clients by offering compelling points of view that are intriguing, innovative, inspiring-and wholly relevant to "them"-this book is for you. Authors "Dr. Liz Alexander" and "Craig Badings," who have more than 50 years of consulting experience between them, have devised a series of questions that will provoke you to consider all the elements necessary to execute a successful organizational thought leadership campaign. The authors have done the preliminary thinking for you so that your organization can better leverage your value in your industry. This book takes a different approach to many who see thought leadership as part of a short-term product marketing, advertising, or PR strategy. It will ensure that you embed thought leadership across the entire organization and centralize it as part of your client-centric culture. Many organizations are squandering time, money, and effort on initiatives that do not move the needle in terms of establishing a differentiated brand identity, deep trust, and loyal followership. Arm yourself with this small yet immensely powerful book and that will no longer be something you have to worry about. "#THOUGHT LEADERSHIP tweet" is part of the THiNKaha series whose slim, easy-to-read-and-absorb books contain 140 thought-provoking and actionable quotes (tweets/ahas).

Download or read book STUDENT SUCCESS tweet Book01 written by Marie B. Highby and published by Happy About. This book was released on 2014-05-14 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: Success in high school does not necessarily translate into success at college. Entering college marks the transition to adulthood, which is why decisions made during the freshman year at college tend to impact the rest of a student's college experience-and the rest of life. So how do students ensure that they survive and thrive in college? The bite-sized, common-sense, direct-to-action ideas in "#STUDENT SUCCESS tweet" will set entering freshman-and all college students-on the path to college success. This unique book will help students develop the tools, skills, and habits that are the prerequisites for success in college and in future careers. Authors "Marie B. Highby" and "Julia C. Schmitt" are ideally situated to share wisdom and ideas on the college experience. Marie, leadership coach and college instructor, brings to the book her first-hand experience working with students at San Jose State University. Julia, a recent Stanford grad as well as an environmental consultant and entrepreneur, brings the perspective of her own college experience along with the insights she's developed in her networking with current college students as well as other recent alums. Among many other things, readers of "#STUDENT SUCCESS tweet" will learn to plan their college careers proactively, establish healthy social networks, find the balance between life, class, and work, handle universal issues like emotional stress and homesickness, and navigate the way to be successful college graduates, learning lessons for life. "#STUDENT SUCCESS tweet" walks new college students through the big-picture life issues as well as the mundane yet unavoidable details associated with university life, all in a format that fits busy student schedules. Each tweet can be read in an instant-between classes, during a study break-and over time forms an "aha" moment to reflect upon and put into practice. This is the perfect quick guide to college for a time-crunched freshman, as well as a book containing sound advice for any young person. "#STUDENT SUCCESS tweet"is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotations (tweets/ahas).

Download or read book Successful Corporate Learning Tweet Book03 written by Vicki Halsey and published by Happy About. This book was released on 2012-12 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors take traditional instructional design (ID) to its logical pinnacle with their meticulously conceived Brilliance Learning System, predicated on putting the learner first.

Download or read book Successful Corporate Learning Tweet Book05 written by Michael Prevou and published by Happy About. This book was released on 2012-08-21 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: The speed of data collection, an increase in the volume and complexity of data, the pressure to be innovative and adaptable, and the need to learn and share across geographic and corporate boundaries are just a few of the factors that make managing knowledge central to any organization's success today. Knowledge creates the capacity for effective action, and making that knowledge flow in a way that supports organizational learning is a key component, perhaps the most vital asset, for a learning organization. Knowledge management (KM) as a discipline is often misunderstood. To help illuminate this field, KM expert, "Michael Prevou," and corporate veteran, "Mitchell Levy," condense input from top KM practitioners to provide the best practice advice that will help today's corporate leader understand KM in a clear, structured, and relevant manner. Cutting straight through the confusion, this hard-hitting book provides just what you need to know to understand what KM is and is not, why it is important, how to design your KM strategy, and get started with your organization's KM program. Michael is one of the most innovative and experienced knowledge management practitioners in the country. In "#SUCCESSFUL CORPORATE LEARNING tweet Book05: Everything You Need to Know about Knowledge Management in Practice in 140 Characters or Less," he draws on that unique experience to bring you the most relevant and cutting-edge developments in the field. While working with the U.S. Army, he co-founded the Army's lead agency on knowledge management and established and grew a nested network of over 60 communities. These communities have grown to over 250,000 active members and have saved the military time, money, and lives. His unique experiences implementing real KM in action along with his background in educational psychology partner for a powerful combination of expertise that can help any company implement a successful KM program targeted to their specific needs. In this book, he teams up with Mitchell to show that KM should be a deliberate and continuous strategy to get the right knowledge to the right people at the right time, helping people share and put knowledge into action in ways that visibly improve individual and organizational performance. "#SUCCESSFUL CORPORATE LEARNING tweet Book05: Everything You Need to Know about Knowledge Management in Practice in 140 Characters or Less" is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

Download or read book CROWDSOURCING Tweet Book01 written by Kiruba Shankar and published by Happy About. This book was released on 2011-11-10 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: The idea of soliciting input, whether from customers, associates or the general public, is hardly new. Yet crowdsourcing (the soliciting of collective wisdom) is a relatively new term which has quickly become an important business concept. The spike in the ability to crowdsource, driven by web technologies, has enabled the concept to assume center stage in business strategy. A strong ability to tap into the collective intelligence of the public, or a well-defined segment of the public, enables businesses to greatly expand the talent pool available at their disposal. Typically, crowdsourcing helps organizations complete tasks faster, more efficiently and often simply better. "Kiruba Shankar" and "Mitchell Levy" are both firm believers in the concept of collaborative wisdom. In their very diverse and singularly successful careers, crowdsourcing has helped them accomplish many tasks successfully while having fun along the way. Now they bring you "#CROWDSOURCING tweet Book01," in which they share with you smart ideas (crowdsourced, of course!) that teach you to tap into the wisdom of the crowd. Kiruba and Mitchell can convince the most vociferous skeptic. Here's a sample: "Doubt the value of crowdsourcing? Encyclopedia Britannica took 200 years to write 80,000 articles. Wikipedia: 9 years, 10 million+ articles." Through the book, their personal experiences and their ability to tap into the experiences of others comes clearly through. For example: "I crowdsourced the creation of my logo and got 95 logo concepts for $300. My graphics agency just lost a customer to crowdsourcing." And lest you start thinking of crowdsourcing as a silver bullet, here's a reality check: "Crowdsourcing is a democratic process. However, just like in any democracy, it needs leaders to hold the flag and lead." "#CROWDSOURCING tweet Book01" is "the" book on leveraging the experience of the crowd, brought to you by two experienced authors who are comfortable with walking their talk. Replete with bite-sized wisdom from start to finish, you will surely find yourself flipping through its pages time and again as you tap into the collective wisdom of your crowd. "#CROWDSOURCING tweet Book01" is part of the THiNKaha series whose 112-page books contain 140 well-thought-out quotes (tweets/ahas).