Download or read book Selling Today Partnering to Create Value Global Edition written by Gerald L Manning and published by Pearson Higher Ed. This book was released on 2015-01-23 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Sales and Personal Selling. Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of learn by doing materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this edition prepares students to succeed as members of a new generation of businesspeople. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Download or read book Selling Today written by Gerald L. Manning and published by . This book was released on 2001 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text emphasizes a partnership approach to sales. The new edition introduces the theme of selling to knowledge workers and features expanded coverage of consultations, selling, strategic selling and partnering.
Download or read book Management Lessons from the Mayo Clinic PB written by Leonard L. Berry and published by McGraw Hill Professional. This book was released on 2008-05-31 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management Lessons from Mayo Clinic reveals for the first time how this complex service organization fosters a culture that exceeds customer expectations and earns deep loyalty from both customers and employees. Service business authority Leonard Berry and Mayo Clinic marketing administrator Kent Seltman explain how the Clinic implements and maintains its strategy, adheres to its management system, executes its care model, and embraces new knowledge - invaluable lessons for managers and service providers of all industries. Drs. Berry and Seltman had the rare opportunity to study Mayo Clinic's service culture and systems from the inside by conducting personal interviews with leaders, clinicians, staff, and patients, as well as observing hundreds of clinician-patient interactions. The result is a book about how the Clinic's business concept produces stellar clinical results, organizational efficiency, and interpersonal service. By examining the operating principles that guide every management decision at this legendary healthcare institution, the authors Demonstrate how a great service brand evolves from the core values that nourish and protect it Extrapolate instructive business lessons that apply outside healthcare Illustrate the benefits of pooling talent and encouraging teamwork Relate historical events and perspectives to the present-day Mayo Clinic Share inspiring stories from staff and patients An innovative analysis of this exemplary institution, Management Lessons from Mayo Clinic presents a proven prescription for creating sustainable service excellence in any organization.
Download or read book Selling Today written by Gerald L. Manning and published by . This book was released on 2006-01-26 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the Introductory level course in personal selling, sales, and/or tele-course in selling.Selling Today is a best-selling sales textbook because it integrates the concept of customer value at every step of the selling process. The tenth edition builds on the delivery of customer value by offering time-proven fundamentals and practical practices needed to succeed in today's world of sales and marketing.
Download or read book Fundamentals of Selling written by Charles M. Futrell and published by Irwin/McGraw-Hill. This book was released on 2003-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting business. This book focuses on improving communication skills and emphasizes that selling skills are a valuable asset.
Download or read book Genre in a Changing World written by Charles Bazerman and published by Parlor Press LLC. This book was released on 2009-09-16 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: Genre studies and genre approaches to literacy instruction continue to develop in many regions and from a widening variety of approaches. Genre has provided a key to understanding the varying literacy cultures of regions, disciplines, professions, and educational settings. GENRE IN A CHANGING WORLD provides a wide-ranging sampler of the remarkable variety of current work. The twenty-four chapters in this volume, reflecting the work of scholars in Europe, Australasia, and North and South America, were selected from the over 400 presentations at SIGET IV (the Fourth International Symposium on Genre Studies) held on the campus of UNISUL in Tubarão, Santa Catarina, Brazil in August 2007—the largest gathering on genre to that date. The chapters also represent a wide variety of approaches, including rhetoric, Systemic Functional Linguistics, media and critical cultural studies, sociology, phenomenology, enunciation theory, the Geneva school of educational sequences, cognitive psychology, relevance theory, sociocultural psychology, activity theory, Gestalt psychology, and schema theory. Sections are devoted to theoretical issues, studies of genres in the professions, studies of genre and media, teaching and learning genre, and writing across the curriculum. The broad selection of material in this volume displays the full range of contemporary genre studies and sets the ground for a next generation of work.
Download or read book Autonomous Vehicle Technology written by James M. Anderson and published by Rand Corporation. This book was released on 2014-01-10 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The automotive industry appears close to substantial change engendered by “self-driving” technologies. This technology offers the possibility of significant benefits to social welfare—saving lives; reducing crashes, congestion, fuel consumption, and pollution; increasing mobility for the disabled; and ultimately improving land use. This report is intended as a guide for state and federal policymakers on the many issues that this technology raises.
Download or read book Reading the Rainbow written by Caitlin L. Ryan and published by Teachers College Press. This book was released on 2018 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on examples of teaching from elementary school classrooms, this timely book for practitioners explains why LGBTQ-inclusive literacy instruction is possible, relevant, and necessary in grades K–5. The authors show how expanding the English language arts curriculum to include representations of LGBTQ people and themes will benefit all students, allowing them to participate in a truly inclusive classroom. The text describes three different approaches that address the limitations, pressures, and possibilities that teachers in various contexts face around these topics. The authors make clear what LGBTQ-inclusive literacy teaching can look like in practice, including what teachers might say and how students might respond. “Reading the Rainbow is a terrific, nuanced, practical resource that many ELA teachers should come to value. Children in their classrooms, whatever their identities, will be the better for it.” —Mombian “Reading the Rainbow invites us to enact justice in our classrooms as we honor our students’ rights and work to foster equity.” —From the Foreword by Mariana Souto-Manning, Teachers College, Columbia University “The field has been hungry for this book! It will allow elementary teachers to make immediate and impactful change in their classrooms.” —Elizabeth Dutro, University of Colorado Boulder “This is a warm and vigorous invitation for teachers to create more equitable classrooms where the full humanity of students is honored.” —Mollie V. Blackburn, Ohio State University
Download or read book Essential Psychopathology Its Treatment Fourth Edition written by Mark D. Kilgus and published by W. W. Norton & Company. This book was released on 2015-10-12 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive revision to the textbook on modern psychiatric diagnosis and treatment, keyed to the DSM-5 and ICD-10. Long considered a leading text on the assessment, diagnosis, and treatment of psychiatric disorders, this latest revision includes cutting-edge updates in neuroscience, psychopharmacology, and genetics. Geared to resident students in psychiatry and related disciplines, it makes practical, readable sense of the field.
Download or read book Historical Painting Techniques Materials and Studio Practice written by Arie Wallert and published by Getty Publications. This book was released on 1995-08-24 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bridging the fields of conservation, art history, and museum curating, this volume contains the principal papers from an international symposium titled "Historical Painting Techniques, Materials, and Studio Practice" at the University of Leiden in Amsterdam, Netherlands, from June 26 to 29, 1995. The symposium—designed for art historians, conservators, conservation scientists, and museum curators worldwide—was organized by the Department of Art History at the University of Leiden and the Art History Department of the Central Research Laboratory for Objects of Art and Science in Amsterdam. Twenty-five contributors representing museums and conservation institutions throughout the world provide recent research on historical painting techniques, including wall painting and polychrome sculpture. Topics cover the latest art historical research and scientific analyses of original techniques and materials, as well as historical sources, such as medieval treatises and descriptions of painting techniques in historical literature. Chapters include the painting methods of Rembrandt and Vermeer, Dutch 17th-century landscape painting, wall paintings in English churches, Chinese paintings on paper and canvas, and Tibetan thangkas. Color plates and black-and-white photographs illustrate works from the Middle Ages to the 20th century.
Download or read book Cybersecurity Career Guide written by Alyssa Miller and published by Simon and Schuster. This book was released on 2022-07-26 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kickstart a career in cybersecurity by adapting your existing technical and non-technical skills. Author Alyssa Miller has spent fifteen years in cybersecurity leadership and talent development, and shares her unique perspective in this revealing industry guide. In Cybersecurity Career Guide you will learn: Self-analysis exercises to find your unique capabilities and help you excel in cybersecurity How to adapt your existing skills to fit a cybersecurity role Succeed at job searches, applications, and interviews to receive valuable offers Ways to leverage professional networking and mentoring for success and career growth Building a personal brand and strategy to stand out from other applicants Overcoming imposter syndrome and other personal roadblocks Cybersecurity Career Guide unlocks your pathway to becoming a great security practitioner. You’ll learn how to reliably enter the security field and quickly grow into your new career, following clear, practical advice that’s based on research and interviews with hundreds of hiring managers. Practical self-analysis exercises identify gaps in your resume, what makes you valuable to an employer, and what you want out of your career in cyber. You’ll assess the benefits of all major professional qualifications, and get practical advice on relationship building with mentors. About the technology Do you want a rewarding job in cybersecurity? Start here! This book highlights the full range of exciting security careers and shows you exactly how to find the role that’s perfect for you. You’ll go through all the steps—from building the right skills to acing the interview. Author and infosec expert Alyssa Miller shares insights from fifteen years in cybersecurity that will help you begin your new career with confidence. About the book Cybersecurity Career Guide shows you how to turn your existing technical skills into an awesome career in information security. In this practical guide, you’ll explore popular cybersecurity jobs, from penetration testing to running a Security Operations Center. Actionable advice, self-analysis exercises, and concrete techniques for building skills in your chosen career path ensure you’re always taking concrete steps towards getting hired. What's inside Succeed at job searches, applications, and interviews Building your professional networking and finding mentors Developing your personal brand Overcoming imposter syndrome and other roadblocks About the reader For readers with general technical skills who want a job in cybersecurity. About the author Alyssa Miller has fifteen years of experience in the cybersecurity industry, including penetration testing, executive leadership, and talent development. Table of Contents PART 1 EXPLORING CYBERSECURITY CAREERS 1 This thing we call cybersecurity 2 The cybersecurity career landscape 3 Help wanted, skills in a hot market PART 2 PREPARING FOR AND MASTERING YOUR JOB SEARCH 4 Taking the less traveled path 5 Addressing your capabilities gap 6 Resumes, applications, and interviews PART 3 BUILDING FOR LONG-TERM SUCCESS 7 The power of networking and mentorship 8 The threat of impostor syndrome 9 Achieving success
Download or read book The Institute written by Stephen King and published by Simon and Schuster. This book was released on 2021-06-29 with total page 672 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the middle of the night, in a house on a quiet street in suburban Minneapolis, intruders silently murder Luke Ellis' parents and load him into a black SUV. The operation takes less than two minutes. Luke will wake up at The Institute, in a room that looks just like his own, except there's no window. And outside his door are other doors, behind which are other kids with special talents--telekinesis and telepathy--who got to this place the same way Luke did: Kalisha, Nick, George, Iris, and 10-year-old Avery Dixon. They are all in Front Half. Others, Luke learns, graduated to Back Half, "like the roach motel," Kalisha says. "You check in, but you don't check out." In this most sinister of institutions, the director, Mrs. Sigsby, and her staff are ruthlessly dedicated to extracting from these children the force of their extranormal gifts. There are no scruples here. If you go along, you get tokens for the vending machines. If you don't, punishment is brutal. As each new victim disappears to Back Half, Luke becomes more and more desperate to get out and get help. But no one has ever escaped from The Institute.
Download or read book The Structuring of Organizations written by Henry Mintzberg and published by . This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Synthesizes the empirical literature on organizationalstructuring to answer the question of how organizations structure themselves --how they resolve needed coordination and division of labor. Organizationalstructuring is defined as the sum total of the ways in which an organizationdivides and coordinates its labor into distinct tasks. Further analysis of theresearch literature is neededin order to builda conceptualframework that will fill in the significant gap left by not connecting adescription of structure to its context: how an organization actuallyfunctions. The results of the synthesis are five basic configurations (the SimpleStructure, the Machine Bureaucracy, the Professional Bureaucracy, theDivisionalized Form, and the Adhocracy) that serve as the fundamental elementsof structure in an organization. Five basic parts of the contemporaryorganization (the operating core, the strategic apex, the middle line, thetechnostructure, and the support staff), and five theories of how it functions(i.e., as a system characterized by formal authority, regulated flows, informalcommunication, work constellations, and ad hoc decision processes) aretheorized. Organizations function in complex and varying ways, due to differing flows -including flows of authority, work material, information, and decisionprocesses. These flows depend on the age, size, and environment of theorganization; additionally, technology plays a key role because of itsimportance in structuring the operating core. Finally, design parameters aredescribed - based on the above five basic parts and five theories - that areused as a means of coordination and division of labor in designingorganizational structures, in order to establish stable patterns of behavior.(CJC).
Download or read book Maritime Economics written by Alan Branch and published by Routledge. This book was released on 2013-04-15 with total page 597 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its second edition Maritime Economics provides a valuable introduction to the organisation and workings of the global shipping industry. The author outlines the economic theory as well as many of the operational practicalities involved. Extensively revised for the new edition, the book has many clear illustrations and tables. Topics covered include: * an overview of international trade * Maritime Law * economic organisation and principles * financing ships and shipping companies * market research and forecasting.
Download or read book The Iraq Study Group Report written by Iraq Study Group (U.S.) and published by Vintage. This book was released on 2006-12-06 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents the findings of the bipartisan Iraq Study Group, which was formed in 2006 to examine the situation in Iraq and offer suggestions for the American military's future involvement in the region.
Download or read book The Content Analysis Guidebook written by Kimberly A. Neuendorf and published by SAGE. This book was released on 2017 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: Content analysis is a complex research methodology. This book provides an accessible text for upper level undergraduates and graduate students, comprising step-by-step instructions and practical advice.
Download or read book Reputation written by Charles J. Fombrun and published by Harvard Business Review Press. This book was released on 1996 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work provides an analysis of the determinants and effects of reputation management. It demonstrates the economic value of a corporate reputation, quantifying the economic returns for well-regarded companies, and presents recommendations and processes for assessing and improving reputation. INDICE: Introduction: why reputations matter. Part 1 The hidden value of a good reputation: going for the gold; what's in a name?; enlightened self-inter... Etc.
