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Book Outils statistiques en   tudes marketing   analyse et traitement de donn  es avec Excel et SPSS

Download or read book Outils statistiques en tudes marketing analyse et traitement de donn es avec Excel et SPSS written by Gérald Baillargeon and published by . This book was released on 2009 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Analyse de donn  es avec SPSS

Download or read book Analyse de donn es avec SPSS written by Manu Carricano and published by Pearson Education France. This book was released on 2010 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage a pour objectif d'amener à découvrir tout le potentiel de l'analyse des données à travers de nombreux exemples et exercices d'application, situés principalement dans le champ du marketing. Progressif et pédagogique, il s'articule autour des étapes clés d'une analyse de données : la définition de la problématique, la description des données, la validation des instruments de mesure. Il met l'accent sur le choix d'une méthode d'analyse, qu'elle soit descriptive (tris croisés, analyse factorielle) ou plus technique (ANOVA, régression, analyse conjointe). Le dernier chapitre traite de la rédaction du rapport, élément essentiel de la communication des résultats. Le livre inclut de nombreux exemples illustratifs et applications. La plupart de ces dernières font appel à SPSS afin que le lecteur se familiarise avec ce logiciel et mette en pratique une démarche d'analyse. Rappel méthodologique sur la réalisation d'une analyse de données et outil concret d'utilisation de SPSS, ce manuel s'adresse aux étudiants mais sera également utile aux chargés d'études en activité. Cette nouvelle édition intègre de nouveaux contenus. En particulier, dans un chapitre élargi sur les régressions, la régression logistique binaire est développée. De nouveaux exercices démontrent les applications marketing de cette technique. Enfin, l'interface SPSS ayant nettement évolué, les manipulations et captures d'écran SPSS correspondent à la version récente IBM SPSS Statistics 18. [Source : 4e de couv.]

Book Collecte et analyse de donn  es avec SPSS et R

Download or read book Collecte et analyse de donn es avec SPSS et R written by Simon Porcher and published by . This book was released on 2023-08-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Statistiques pour la gestion

Download or read book Statistiques pour la gestion written by Pierre-Charles Pupion and published by . This book was released on 2012 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage couvre l'intégralité du programme de statistiques que l'étudiant d'économie-gestion doit connaître à l'issue de son cursus. Il présente l'ensemble des notions (statistiques descriptives, probabilités, estimations et tests d'hypothèses, tests sur les régressions, analyse de données...) en s'appuyant chaque fois sur des exercices et des exemples pris dans le monde de l'entreprise et développés sur Excel, SPSS ou Amos. II répond également aux besoins des professionnels. Chaque chapitre comprend un support théorique (définitions et propriétés essentielles), des exercices corrigés et des applications sur logiciel. Le lecteur pourra ainsi rapidement réaliser des analyses statistiques (analyse financière, études de marché, enquêtes, prévisions de ventes...). Cette nouvelle édition met l'accent sur l'importance de la collecte des données, intègre les derniers développement des logiciels et s'enrichit de nouveaux exercices.

Book Statistiques pour la gestion   3e   dition

Download or read book Statistiques pour la gestion 3e dition written by Pierre-Charles Pupion and published by Dunod. This book was released on 2012-06-13 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage couvre l'intégralité du programme de statistiques que l'étudiant d'économie-gestion doit connaître à l'issue de son cursus. Il présente l'ensemble des notions (statistiques descriptives, probabilités, estimations et tests d'hypothèses, tests sur les régressions, analyse de données...) en s'appuyant chaque fois sur des exercices et des exemples pris dans le monde de l'entreprise et développés sur Excel, SPSS ou Amos. II répond également aux besoins des professionnels. Chaque chapitre comprend un support théorique (définitions et propriétés essentielles), des exercices corrigés et des applications sur logiciel. Le lecteur pourra ainsi rapidement réaliser des analyses statistiques (analyse financière, études de marché, enquêtes, prévisions de ventes...). Cette nouvelle édition met l'accent sur l'importance de la collecte des données, intègre les derniers développement des logiciels et s'enrichit de nouveaux exercices.

Book Statistiques pour la gestion

Download or read book Statistiques pour la gestion written by Pierre-Charles Pupion and published by . This book was released on 2004 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage couvre la totalité du programme de statistiques dispensé en formation initiale et approfondie d'économie et gestion. Il propose un support théorique, intégrant les définitions et propriétés essentielles, accompagné d'applications sur logiciels permettant au lecteur d'assimiler et tester les notions abordées ; des exemples de traitement par logiciels (avec détail des menus et options) ; l'interprétation des résultats conduisant à l'élaboration des analyses statistiques (analyse financière comparée, études de marché, dépouillement d'enquêtes, prévisions de ventes...) ; des exercices et QCM corrigés. Il constitue un outil complet de préparation aux examens nationaux (test national MESSAGE d'entrée en MSG, test d'entrée en MAE ou DESS CAAE...).

Book The R Book

    Book Details:
  • Author : Michael J. Crawley
  • Publisher : John Wiley & Sons
  • Release : 2007-06-13
  • ISBN : 9780470515068
  • Pages : 953 pages

Download or read book The R Book written by Michael J. Crawley and published by John Wiley & Sons. This book was released on 2007-06-13 with total page 953 pages. Available in PDF, EPUB and Kindle. Book excerpt: The high-level language of R is recognized as one of the mostpowerful and flexible statistical software environments, and israpidly becoming the standard setting for quantitative analysis,statistics and graphics. R provides free access to unrivalledcoverage and cutting-edge applications, enabling the user to applynumerous statistical methods ranging from simple regression to timeseries or multivariate analysis. Building on the success of the author’s bestsellingStatistics: An Introduction using R, The R Book ispacked with worked examples, providing an all inclusive guide to R,ideal for novice and more accomplished users alike. The bookassumes no background in statistics or computing and introduces theadvantages of the R environment, detailing its applications in awide range of disciplines. Provides the first comprehensive reference manual for the Rlanguage, including practical guidance and full coverage of thegraphics facilities. Introduces all the statistical models covered by R, beginningwith simple classical tests such as chi-square and t-test. Proceeds to examine more advance methods, from regression andanalysis of variance, through to generalized linear models,generalized mixed models, time series, spatial statistics,multivariate statistics and much more. The R Book is aimed at undergraduates, postgraduates andprofessionals in science, engineering and medicine. It is alsoideal for students and professionals in statistics, economics,geography and the social sciences.

Book French books in print  anglais

Download or read book French books in print anglais written by Electre and published by . This book was released on 2002 with total page 1798 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The R Software

    Book Details:
  • Author : Pierre Lafaye de Micheaux
  • Publisher : Springer Science & Business
  • Release : 2014-05-13
  • ISBN : 1461490200
  • Pages : 654 pages

Download or read book The R Software written by Pierre Lafaye de Micheaux and published by Springer Science & Business. This book was released on 2014-05-13 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contents of The R Software are presented so as to be both comprehensive and easy for the reader to use. Besides its application as a self-learning text, this book can support lectures on R at any level from beginner to advanced. This book can serve as a textbook on R for beginners as well as more advanced users, working on Windows, MacOs or Linux OSes. The first part of the book deals with the heart of the R language and its fundamental concepts, including data organization, import and export, various manipulations, documentation, plots, programming and maintenance. The last chapter in this part deals with oriented object programming as well as interfacing R with C/C++ or Fortran, and contains a section on debugging techniques. This is followed by the second part of the book, which provides detailed explanations on how to perform many standard statistical analyses, mainly in the Biostatistics field. Topics from mathematical and statistical settings that are included are matrix operations, integration, optimization, descriptive statistics, simulations, confidence intervals and hypothesis testing, simple and multiple linear regression, and analysis of variance. Each statistical chapter in the second part relies on one or more real biomedical data sets, kindly made available by the Bordeaux School of Public Health (Institut de Santé Publique, d'Épidémiologie et de Développement - ISPED) and described at the beginning of the book. Each chapter ends with an assessment section: memorandum of most important terms, followed by a section of theoretical exercises (to be done on paper), which can be used as questions for a test. Moreover, worksheets enable the reader to check his new abilities in R. Solutions to all exercises and worksheets are included in this book.

Book Leadership

Download or read book Leadership written by Barbara Kellerman and published by Prentice Hall. This book was released on 1984 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: An edited collection of thirteen original chapters by leadership experts from a variety of social science/business disciplines. The first treatment of leadership studies from an interdisciplinary perspective.

Book Corporate Finance

Download or read book Corporate Finance written by Pierre Vernimmen and published by John Wiley & Sons. This book was released on 2014-10-09 with total page 994 pages. Available in PDF, EPUB and Kindle. Book excerpt: Merging theory and practice into a comprehensive, highly-anticipated text Corporate Finance continues its legacy as one of the most popular financial textbooks, with well-established content from a diverse and highly respected author team. Unique in its features, this valuable text blends theory and practice with a direct, succinct style and commonsense presentation. Readers will be introduced to concepts in a situational framework, followed by a detailed discussion of techniques and tools. This latest edition includes new information on venture finance and debt structuring, and has been updated throughout with the most recent statistical tables. The companion website provides statistics, graphs, charts, articles, computer models, and classroom tools, and the free monthly newsletter keeps readers up to date on the latest happenings in the field. The authors have generously made themselves available for questions, promising an answer in seventy-two hours. Emphasizing how key concepts relate to real-world situations is what makes Corporate Finance a valuable reference with real relevance to the professional and student alike. Readers will gain insight into the methods and tools that shape the industry, allowing them to: Analyze investments with regard to hurdle rates, cash flows, side costs, and more Delve into the financing process and learn the tools and techniques of valuation Understand cash dividends and buybacks, spinoffs, and divestitures Explore the link between valuation and corporate finance As the global economy begins to recover, access to the most current information and statistics will be required. To remain relevant in the evolving financial environment, practitioners will need a deep understanding of the mechanisms at work. Corporate Finance provides the expert guidance and detailed explanations for those requiring a strong foundational knowledge, as well as more advanced corporate finance professionals.

Book KPI Mega Library

    Book Details:
  • Author : RACHAD. BAROUDI
  • Publisher : Createspace Independent Publishing Platform
  • Release : 2016-10-28
  • ISBN : 9781539457626
  • Pages : 0 pages

Download or read book KPI Mega Library written by RACHAD. BAROUDI and published by Createspace Independent Publishing Platform. This book was released on 2016-10-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this guide book is to give the reader a quick and effective access to the most appropriate Key Performance Indicator (KPI). The 36,000 KPIs are categorized in a logical and alphabetical order. Many organizations are spending a lot of funds on building their strategic planning and performance management capabilities. One of the current challenges is the difficulty to know what KPIs are used in similar situations. This book main objective is to acquaint the reader with available KPIs measuring performance of a specific industry, sector, international topic, and functional area. The book is divided into three sections:1) Organization Section: 32 Industries | 385 Functions | 11,000 KPIs2) Government Section: 32 Sectors | 457 Functions | 12,000 KPIs3) International Section: 24 Topics | 39 Sources | 13,000 KPIsREVIEWS: "It's very interesting book. Let me also use this opportunity to congratulate you on it" Augustine Botwe, M&E Consultant - Sweden "Thank you for this book. As an OD and performance consultant, it will be great to have a reference like this to help assist clients and not reinvent the wheel. Congratulations on making this happen with admiration" Sheri Chaney Jones - Ohio, USA"Fabulous book! I bought it for my company. Good work!" Elizabeth Amini, CEO, Strategist - LA, USA"Congratulations for this tremendous work you have done with this book!" Roxana Goldstein, Monitoring Consultant - Argentina "This looks like a very important reference for me in my BSC consulting practice." Edy Chakra, Partner, ADDIMA Consulting - UK"Congratulations for your book, it is very comprehensive!" Rafael Lemaitre - Manager at Palladium Group - Spain"Many thanks for sharing this valuable information. I will use as reference in my work." Edi Indriyotomo - Senior IT Mgr. - Indonesia"I am reading my copy of your great book "KPI Mega Library" which I bought from Amazon. Thank you, great effort!" Basel A - Kuwait"It's a great idea, for folks who don't have a clue where to start. If you're a strategy consultant who shapes strategies for your clients, you need a tailored set of performance metrics" Shelley Somerville, Social Change Strategist - LA, USA"A very comprehensive list of KPIs across a number of functions, industries, etc. As an organizational consultant, I could use this resource as a jumping off point to discuss KPIs with a client based on their particular needs. This book could be a great tool to pick and choose the correct KPIs based on a number of criteria" Anthony Bussard - Dynamic, Innovative HR Effectiveness Consultant - Boston

Book Arctic Shipping

Download or read book Arctic Shipping written by Frédéric Lasserre and published by Routledge. This book was released on 2019-09-05 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book considers both the present state of Arctic shipping and possible future trends with reference to the various sectors of maritime transportation: cruise tourism, container traffic and bulk shipping. Ports are analysed as tools that support the strategies of coastal states to foster the development of resource extraction, enhance the attractiveness of Arctic shipping lanes and enable the control of maritime activities through coast guard deployment. The aim of this book is to draw a picture of the trends of Arctic shipping. How is traffic evolving in Canada’s Arctic, or along the Northern Sea Route? Are there significant differences between bulk and container shipping segments when considering the Arctic market? How are the ports and the hinterland developing and what are the strategies behind those? How is the legal framework shaping the evolution of maritime transportation? The contributors to this book consider all of these questions, and more, as they map out the prospects for Arctic shipping and analyse in detail the development of Arctic shipping as a result of multi-variable interactions. This book will be key reading for industry professionals and post-graduate students alike.

Book Sales Forecasting Management

Download or read book Sales Forecasting Management written by John T. Mentzer and published by SAGE. This book was released on 2004-11-23 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Incorporating 25 years of sales forecasting management research with more than 400 companies, Sales Forecasting Management, Second Edition is the first text to truly integrate the theory and practice of sales forecasting management. This research includes the personal experiences of John T. Mentzer and Mark A. Moon in advising companies how to improve their sales forecasting management practices. Their program of research includes two major surveys of companies′ sales forecasting practices, a two-year, in-depth study of sales forecasting management practices of 20 major companies, and an ongoing study of how to apply the findings from the two-year study to conducting sales forecasting audits of additional companies. The book provides comprehensive coverage of the techniques and applications of sales forecasting analysis, combined with a managerial focus to give managers and users of the sales forecasting function a clear understanding of the forecasting needs of all business functions. New to This Edition: The author′s well-regarded Multicaster software system demo, previously available on cassette, has been updated and is now available for download from the authors′ Web site New insights on the critical area of qualitative forecasting are presented The results of additional surveys done since the publication of the first edition have been added The discussion of the four dimensions of forecasting management has been significantly enhanced Significant reorganization and updating has been done to strengthen and improve the material for the second edition. Sales Forecasting Management is an ideal text for graduate courses in sales forecasting management. Practitioners in marketing, sales, finance/accounting, production/purchasing, and logistics will also find this easy-to-understand volume essential.

Book Sheep and Goat Production

Download or read book Sheep and Goat Production written by I. E. Coop and published by Elsevier Science & Technology. This book was released on 1982 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ecology and distribution; Breeding; Reproduction; Maintenance and growth; Pregnancy; Lactation of suckling ewes and does; Nutritional diseases; Infectious diseases of sheep and goats; Internal parasites of sheep and goats; External parasites of sheep and goats; Growth and characteristics of wool and hair; Wiik grading and marketing; Livestock and meat marketing and grading; Carcase and meat qualities; Milk production in sheep and goats; Systems, biological and economic efficiencies; Very extensive systems; Extensive grazing systems; Intensive grassland systems; Intensive arable systems; Very intensive systems; Government controlled systems; Migratory (Transhumance) systems; Nomadic systems; Village and smallholder systems; List of contributors.

Book Bibliography on Mangrove Research  1600 1975

Download or read book Bibliography on Mangrove Research 1600 1975 written by and published by . This book was released on 1981 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt: