Download or read book O Dwyer s Directory of Public Relations Firms written by and published by . This book was released on 2005 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Voice of Business written by Karen S. Miller and published by Univ of North Carolina Press. This book was released on 2000-11-09 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the combined sales of its clients--which included Procter & Gamble, Texaco, Gillette, and Avco Manufacturing as well as the steel, tobacco, and aviation industries' trade associations--amounted to 10 percent of the gross national product. The Voice of Business chronicles Hill & Knowlton's influence on American public discourse in the years following World War II. Guided by its founder's conservative ideals, Hill & Knowlton developed a twofold mission: to influence public discussion about issues important to its clients and to educate Americans about big business. Karen Miller shows how the agency tried to manipulate public opinion, political debate, and news media content about such issues as postwar military aircraft procurement, the deregulation of margarine production, President Truman's seizure of steel mills in 1952, and the cigarette health scare of 1953-54. Though its campaigns did not change many opinions, she says, Hill & Knowlton affected the public indirectly by reinforcing the ideas of its clients and other conservatives.

Download or read book O Dwyer s Directory of Public Relations Executives written by and published by . This book was released on 1999 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Artist s Market 1992 written by Lauri Miller and published by Writer's Digest Books. This book was released on 1991 with total page 694 pages. Available in PDF, EPUB and Kindle. Book excerpt: Graphic artists and fine artists looking for new marketing opportunities will find 2,500 buyers of all types of art in the new edition of Artist's Market. Handy geographic indexes are included to help artists tap their local markets, and articles and interviews with successful professionals give artists the tips they need to succeed in the art world.

Download or read book Green Backlash written by Andrew Rowell and published by Routledge. This book was released on 2017-09-25 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tide is turning against environmentalism as the political right, industry and governments fight back. Green Backlash is a controversial expose of the anti-environmental movement. Tracing the rise of the backlash from the Wise Use movement in the USA, the author reveals its rapid spread worldwide: the anti-roads movement in the UK, forestry debates in Canada and Australia, marine resource issues in Europe, South-East Asia, and controversies such as the Brent Spar. The backlash is set to get worse as the resource wars intensify. This book offers a greater understanding of the challenges and threats facing global environmentalism, concluding that the environmental movement now has a chance to re-evaluate and change for the better to beat the backlash - a chance that must not be missed.

Download or read book Handbook of Public Relations written by Robert L. Heath and published by SAGE. This book was released on 2001 with total page 820 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a comprehensive and detailed examination of the field, which reviews current scholarly literature. This contributed volume stresses the role PR plays in building relationships between organizations, markets, audiences and the public.

Download or read book Books in Print written by and published by . This book was released on 1991 with total page 2432 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Subject Guide to Books in Print written by and published by . This book was released on 1997 with total page 3126 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Making It in Public Relations written by Leonard Mogel and published by Leonard Mogel. This book was released on 2010-08 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The 1995 Information Please Business Almanac and Source written by Seth Godin and published by Mariner Books. This book was released on 1994 with total page 776 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recommended by the business school librarians at Dartmouth, Stanford, and Columbia as well as by noted authors Zig Zigler and Jay Levinson, IPBA is the only single-volume reference to organize and distill the most essential how-to information, statistics, contacts, addresses, and fax and phone numbers for American business.

Download or read book Marketing Information written by Hiram C. Barksdale and published by . This book was released on 1995 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Jobs 92 written by Kathryn Petras and published by Prentice Hall. This book was released on 1991 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling career guide, now completely revised and updated to offer up-to-the-minute information on job trends and opportunities. Includes hundreds of company listings and thousands of jobs, plus lists of top companies in 20 different industries, fastest growing companies, companies with best salaries and working conditions, and more.

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Download or read book A Guide to Finding Business Information at the Library of Congress written by Library of Congress. Humanities and Social Sciences Division and published by Library of Congress. This book was released on 1995 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book American Reference Books Annual written by and published by . This book was released on 1992 with total page 900 pages. Available in PDF, EPUB and Kindle. Book excerpt: 1970- issued in 2 vols.: v. 1, General reference, social sciences, history, economics, business; v. 2, Fine arts, humanities, science and engineering.

Download or read book Careers in Communications and Entertainment written by Leonard Mogel and published by Leonard Mogel. This book was released on 2000-01-02 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Global Public Relations Handbook written by Krishnamurthy Sriramesh and published by Taylor & Francis. This book was released on 2003 with total page 601 pages. Available in PDF, EPUB and Kindle. Book excerpt: Starting with a theoretical framework for global public relations research and practice, this book presents contributions that examine PR practice as it takes place around the world. Each chapter covers the history, development and status of public relations within a specified country.