Download or read book Notes From A Social Media Mad Man The Bar Restaurant Owner s guide to Social Media Dominance written by Ryan Gougeon and published by Lulu.com. This book was released on 2019-02-03 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bar & Restaurant Marketing expert Ryan Gougeon has written a comprehensive guide to optimizing your social media pages to drive more customers into your establishment. Each major social media platform is discussed, including strategies Mr. Gougeon has used with great success in building his bar & restaurant brands.

Download or read book Meditations in an Emergency written by Frank O'Hara and published by Grove Press. This book was released on 1967 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published: New York: Grove Press, 1957.

Download or read book The Legacy of Mad Men written by Karen McNally and published by Springer Nature. This book was released on 2019-11-30 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: For seven seasons, viewers worldwide watched as ad man Don Draper moved from adultery to self-discovery, secretary Peggy Olson became a take-no-prisoners businesswoman, object-of-the-gaze Joan Holloway developed a feminist consciousness, executive Roger Sterling tripped on LSD, and smarmy Pete Campbell became a surprisingly nice guy. Mad Men defined a pivotal moment for television, earning an enduring place in the medium’s history. This edited collection examines the enduringly popular television series as Mad Men still captivates audiences and scholars in its nuanced depiction of a complex decade. This is the first book to offer an analysis of Mad Men in its entirety, exploring the cyclical and episodic structure of the long form series and investigating issues of representation, power and social change. The collection establishes the show’s legacy in televisual terms, and brings it up to date through an examination of its cultural importance in the Trump era. Aimed at scholars and interested general readers, the book illustrates the ways in which Mad Men has become a cultural marker for reflecting upon contemporary television and politics.

Download or read book Mad Men and Politics written by Lilly J. Goren and published by Bloomsbury Publishing USA. This book was released on 2015-03-12 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Explored through a broadly political lens, this book examines the various political themes and historical issues seen and presented on AMC's Mad Men while analyzing the contemporary appeal of a television show situated in the 1960s"--

Download or read book Mad Men written by M. Keith Booker and published by Rowman & Littlefield. This book was released on 2023-06-14 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A comprehensive examination of the ways in which [the series] uses American cultural memory . . . to shape . . . characters’ developments and the narrative arc.” —Journal of American Culture From the opening credits that feature a silhouette falling among skyscrapers, Mad Men transcended its role as a series about the Madison Avenue advertising industry to become a modern classic. For seven seasons, Mad Men asked viewers to contemplate the 1960s anew, reassessing the era’s stance on women’s rights, race, war, politics, and family relationships that comprise the American Dream. Set in the mid-twentieth century, the show brought to light how deeply we still are connected to that age. The result is a show that continually asks us to rethink our own families, lives, work, and ethical beliefs as we strive for a better world. In Mad Men: A Cultural History, M. Keith Booker and Bob Batchelor offer an engaging analysis of the series, providing in-depth examinations of its many themes and nostalgic portrayals of the years from Camelot to Vietnam and beyond. Highly regarded cultural scholars and critics, Booker and Batchelor examine the show in its entirety, presenting readers with a deep but accessible exploration of the series, as well as look at its larger meanings and implications. This cultural history perspective reveals Mad Men’s critical importance as a TV series, as well as its role as a tool for helping viewers understand how they are shaped by history and culture. “This homage will appeal to fans and academic readers alike. . . . Recommended.” —Choice “Offers a stimulating point of view on the role of mass communication products as keys to understanding our society.” —Journalism & Mass Communication Quarterly

Download or read book From Madman to Crime Fighter written by Roslynn D. Haynes and published by JHU Press. This book was released on 2017-09-13 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction -- Evil alchemists and Doctor Faustus -- Bacon's new scientists -- Foolish virtuosi -- Newton: a scientist for God -- Arrogant and godless: scientists in eighteenth-century satire -- Inhuman scientists: the romantic perception -- Frankenstein and the creature -- Victorian scientists: doubt and struggle -- The scientist as adventurer -- Efficiency and power: the scientist under scrutiny -- The scientist as hero -- Mad, bad, and dangerous to know: reality overtakes fiction -- The impersonal scientist -- Scientia gratia scientiae: the amoral scientist -- Pandora's box -- Robots, cyborgs, androids and clones: who is in control? -- The scientist as woman -- Idealism and conscience -- Watershed: the new scientists

Download or read book The Anacostia Diaries The Rants of a Madman written by Francwa Sims and published by Lulu.com. This book was released on 2017-03 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Anacostia Diaries is an account like no other. It is the story of living in a neighborhood blighted by violence and deprivation, a look at the flaws which exist in American society and the reality of living amongst drug dealers, addicts, gun crime and the racial prejudices which continue to haunt the United States.

Download or read book Analyzing Mad Men written by Scott F. Stoddart and published by McFarland. This book was released on 2011-08-12 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: AMC's episodic drama Mad Men has become a cultural phenomenon, detailing America's preoccupation with commercialism and image in the Camelot of 1960s Kennedy-era America, while self-consciously exploring current preoccupations. The 12 critical essays in this collection offer a broad, interdisciplinary approach to this highly relevant television show, examining Mad Men as a cultural barometer for contemporary concerns with consumerism, capitalism and sexism. Topics include New Historicist parallels between the 1960s and the present day, psychoanalytical approaches to the show, the self as commodity, and the "Age of Camelot" as an "Age of Anxiety," among others. A detailed cast list and episode guide are included. Instructors considering this book for use in a course may request an examination copy here.

Download or read book Screening Characters written by Johannes Riis and published by Routledge. This book was released on 2019-03-29 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Characters are central to our experiences of screened fictions and invite a host of questions. The contributors to Screening Characters draw on archival material, interviews, philosophical inquiry, and conceptual analysis in order to give new, thought-provoking answers to these queries. Providing multifaceted accounts of the nature of screen characters, contributions are organized around a series of important subjects, including issues of class, race, ethics, and generic types as they are encountered in moving image media. These topics, in turn, are personified by such memorable figures as Cary Grant, Jon Hamm, Audrey Hepburn, and Seul-gi Kim, in addition to avatars, online personalities, animated characters, and the ensembles of shows such as The Sopranos, Mad Men, and Breaking Bad.

Download or read book Tales of the Madman Underground written by John Barnes and published by Penguin. This book was released on 2009-06-25 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wednesday, September 5, 1973: The first day of Karl Shoemaker's senior year in stifling Lightsburg, Ohio. For years, Karl's been part of what he calls "the Madman Underground" - a group of kids forced (for no apparent reason) to attend group therapy during school hours. Karl has decided that senior year is going to be different. He is going to get out of the Madman Underground for good. He is going to act - and be - Normal. But Normal, of course, is relative. Karl has five after-school jobs, one dead father, one seriously unhinged drunk mother . . . and a huge attitude. Welcome to a gritty, uncensored rollercoaster ride, narrated by the singular Karl Shoemaker.

Download or read book Super Mad at Everything All the Time written by Alison Dagnes and published by Springer. This book was released on 2019-03-11 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Super Mad at Everything All the Time explores the polarization of American politics through the collapse of the space between politics and culture, as bolstered by omnipresent media. It seeks to explain this perfect storm of money, technology, and partisanship that has created two entirely separate news spheres: a small, enclosed circle for the right wing and a sprawling expanse for everyone else. This leads to two sets of facts, two narratives, and two loudly divergent political sides with extraordinary anger all around. Based on extensive interviews with leading media figures and politicos, this book traces the development of the media machine, giving suggestions on how to restore our national dialogue while defending our right to disagree agreeably.

Download or read book The Aesthetics of Nostalgia TV written by Alex Bevan and published by Bloomsbury Publishing USA. This book was released on 2019-02-07 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Aesthetics of Nostalgia TV explores the aesthetic politics of nostalgia for 1950s and 60s America on contemporary television. Specifically, it looks at how nostalgic TV production design shapes and is shaped by larger historical discourses on gender and technological change, and America's perceived decline as a global power. Alex Bevan argues that the aesthetics of nostalgic TV tell stories of their own about historical decline and progress, and the place of the baby boomer television suburb in American national memory. She contests theories on nostalgia that see it as stagnating, regressive, or a reversion to outdated gender and racial politics, and the technophobic longing for a bygone era; and, instead, argues nostalgia is an important form of historical memory and vehicle for negotiating periods of historical transition. The book addresses how and why the shows construct the boomer era as a placeholder for gender, racial, technological, and declensionist discourses of the present. The book uses Mad Men (AMC, 2007-2015), Ugly Betty (ABC, 2006-2010), Desperate Housewives (ABC, 2004-2012), and film remakes of 1950s and 60s family sitcoms as primary case studies.

Download or read book Mad Men written by Gary R. Edgerton and published by Bloomsbury Publishing. This book was released on 2010-12-18 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don and Betty Draper live in a picture-perfect world. He is a hard-living advertising executive - a 'mad man' - on the fast track. She's a Bryn Mawr graduate and former fashion model, now a suburban princess, mother of three children. If they've everything, why are they so unhappy? Why is their dream come true not enough? This book explores, analyses, celebrates the world of "Mad Men" in all its aspects, and includes an interview with it's Executive Producer and an episode guide. Every few years a new television program comes along to capture and express the zeitgeist. "Mad Men" is now that show. Since premiering in July 2007, it's won many awards and is syndicated across the globe. Its imprint is evident throughout contemporary culture, from features to fashions and online debate. Its creator Matthew Weiner, a former exec producer on "The Sopranos", has created again compelling, complex characters, this time in the sophisticated go-go world of Madison Avenue through the 1960s, with the excessive drinking and smoking, as well as the playing out of the prejudices and anxieties of an era long neglected in popular culture. "Mad Men" is a zeitgeist show of the early twenty-first century, this book demonstrates, partly because its characters are an earlier, confused and conflicted version of ourselves, trying to make the best of a future unfolding at breakneck speed.

Download or read book Pragmatics of Social Media written by Christian Hoffmann and published by Walter de Gruyter GmbH & Co KG. This book was released on 2017-09-11 with total page 738 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a comprehensive overview of the pragmatics of social media, i.e. of digitally mediated and Internet-based platforms which are interactively used to share and edit self- and other-generated textual and audio-visual messages. Its five parts offer state-of-the-art reviews and critical evaluations in the light of on-going developments: Part I The Nature of Social Media sets up the conceptual groundwork as it explores key concept such as social media, participation, privacy/publicness. Part II Social Media Platforms focuses on the pragmatics of single platforms such as YouTube, Facebook. Part III Social Media and Discourse covers the micro-and macro-level organization of social media discourse, while Part IV Social Media and Identity reveals the multifarious ways in which users collectively (re-)construct aspects of their identities. Part V Social Media and Functions/Speech Acts surveys pragmatic studies on speech act functions such as disagreeing, complimenting, requesting. Each contribution provides a state-of-the-art review together with a critical evaluation of the existing research.

Download or read book Craft Obsession written by Jeff Rice and published by SIU Press. This book was released on 2016-11-09 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: Denied access to traditional advertising platforms by lack of resources, craft breweries have proliferated despite these challenges by embracing social media platforms, and by creating an obsessed culture of fans. In Craft Obsession, Jeff Rice uses craft beer as a case study to demonstrate how social media platforms such as Facebook and Twitter function to shape stories about craft. Rice weaves together theories of writing, narrative, new media, and rhetoric with a personal story of his passion for craft beer. He identifies six key elements of social media rhetoric—anecdotes, repetition, aggregation, delivery, sharing, and imagery—and examines how each helps to transform small, personal experiences with craft into a more widespread movement. When shared via social media, craft anecdotes—such as the first time one had a beer—interrupt and repeat one another, building a sense of familiarity and identity among otherwise unconnected people. Aggregation, the practice of joining unlike items into one space, builds on this network identity, establishing a connection to particular brands or locations, both real and virtual. The public releases of craft beers are used to explore the concept of craft delivery, which involves multiple actors across multiple spaces and results in multiple meanings. Finally, Rice highlights how personal sharing operates within the community of craft beer enthusiasts, who share online images of acquiring, trading for, and consuming a wide variety of beers. These shared stories and images, while personal for each individual, reflect the dependence of craft on systems of involvement. Throughout, Rice relates and reflects on his own experience as a craft beer enthusiast and his participation via social media in these systems. Both an objective scholarly study and an engaging personal narrative about craft beer, Craft Obsession provides valuable insights into digital writing, storytelling, and social media.

Download or read book Advertising and Promotion written by Chris Hackley and published by SAGE. This book was released on 2021-01-27 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its fifth edition, this popular textbook continues to provide a comprehensive insight into the world of advertising and promotional communications. Unique in its approach, the authors situate the key concepts of marketing communications from the perspective of advertising agencies and provide insight into what a career within an ad agency might be like. Their critical approach grounded in up-to-date research allows the reader to develop an interdisciplinary understanding of marketing and advertising, including business, socio-cultural, media studies and consumer culture theory perspectives. Along with striking full colour visual advertisements and illustrations, new examples and case studies, this fifth edition has been fully updated to include: Two brand new chapters on Social Media Advertising and Digital Advertising Commentary on how the COVID-19 pandemic has and will impact advertising The evolving role of advertising agencies in the post digital era Emerging forms of advertising and promotion, including the role of influencers

Download or read book Mad Men Mad World written by Lauren M. E. Goodlad and published by Duke University Press. This book was released on 2013-03-11 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the show's debut in 2007, Mad Men has invited viewers to immerse themselves in the lush period settings, ruthless Madison Avenue advertising culture, and arresting characters at the center of its 1960s fictional world. Mad Men, Mad World is a comprehensive analysis of this groundbreaking TV series. Scholars from across the humanities consider the AMC drama from a fascinating array of perspectives, including fashion, history, architecture, civil rights, feminism, consumerism, art, cinema, and the serial format, as well as through theoretical frames such as critical race theory, gender, queer theory, global studies, and psychoanalysis. In the introduction, the editors explore the show's popularity; its controversial representations of race, class, and gender; its powerful influence on aesthetics and style; and its unique use of period historicism and advertising as a way of speaking to our neoliberal moment. Mad Men, Mad World also includes an interview with Phil Abraham, an award-winning Mad Men director and cinematographer. Taken together, the essays demonstrate that understanding Mad Men means engaging the show not only as a reflection of the 1960s but also as a commentary on the present day. Contributors. Michael Bérubé, Alexander Doty, Lauren M. E. Goodlad, Jim Hansen, Dianne Harris, Lynne Joyrich, Lilya Kaganovsky, Clarence Lang, Caroline Levine, Kent Ono, Dana Polan, Leslie Reagan, Mabel Rosenheck, Robert A. Rushing, Irene Small, Michael Szalay, Jeremy Varon