Download or read book Nike and the Effect of Commercial Ventures on the Culture of America written by David J. Bennett and published by . This book was released on 1998 with total page 11 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Encyclopedia of African American Business History written by Juliet E. K. Walker and published by Bloomsbury Publishing USA. This book was released on 1999-11-30 with total page 756 pages. Available in PDF, EPUB and Kindle. Book excerpt: Black business activity has been sustained in America for almost four centuries. From the marketing and trading activities of African slaves in Colonial America to the rise of 20th-century black corporate America, African American participation in self-employed economic activities has been a persistent theme in the black experience. Yet, unlike other topics in African American history, the study of black business has been limited. General reference sources on the black experience—with their emphasis on social, cultural, and political life—provide little information on topics related to the history of black business. This invaluable encyclopedia is the only reference source providing information on the broad range of topics that illuminate black business history. Providing readily accessible information on the black business experience, the encyclopedia provides an overview of black business activities, and underscores the existence of a historic tradition of black American business participation. Entries range from biographies of black business people to overview surveys of business activities from the 1600s to the 1990s, including slave and free black business activities and the Black Wallstreet to coverage of black women's business activities, and discussions of such African American specific industries as catering, funeral enterprises, insurance, and hair care and cosmetic products. Also, there are entries on blacks in the automotive parts industry, black investment banks, black companies listed on the stock market, blacks and corporate America, civil rights and black business, and black athletes and business activities.
Download or read book Nike Culture written by Robert Goldman and published by SAGE. This book was released on 1998 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is one of the first to take an in-depth look at how an advertising image works. It situates the Nike swoosh logo in terms of political economy, sociology, culture and semiotics. Nike Culture describes and deconstructs the themes and structures of Nike's advertising, outlines the contradictions between image and practice, and explores the logic of the sign economy. In addition, by focusing on issues revolving around representations of race, class and gender, the desire for both community and recognition, and the construction of sport as a spiritual enterprise, the book offers insights into the cultural contradictions embedded in sports culture.
Download or read book Serena Williams written by Merlisa Lawrence Corbett and published by Rowman & Littlefield. This book was released on 2020-02-15 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Record-breaking, trend-setting, polarizing, and controversial, Serena Williams often sparks conversation and debate. The 23-time Grand Slam champion has a team, an entourage, celebrity groupies, and a band of fans who call themselves “Serena’s army.” When not winning titles, Williams finds time to run her own fashion line, endorse luxury and financial brands, and fund schools for girls in Africa and Jamaica. Serena Williams transcends sports. More than a biography, Serena Williams: Tennis Champion, Sports Legend, and Cultural Heroine not only tells the story of her upbringing and remarkable career but also looks at Williams as a sports pioneer. Merlisa Lawrence Corbett explores Williams’ influence on cultural and political issues such as body shaming, gender equality, and racism in sports and society. Corbett also analyzes Williams’ impact on discussions of feminism, the sports celebrity, and the marketing of female athletes. Williams is one of the most intriguing and influential figures in sports, and this book is the first to provide a fully-rounded portrait of a tennis icon.
Download or read book International Business written by S. Tamer Cavusgil and published by Pearson Australia. This book was released on 2014-08-01 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt: The accelerating cross-border flow of products, services, capital, ideas, technology and people is driving businesses--large and small--to internationalise. International Business 2nd Australasian edition: the New Realities is a rigorous resource which prepares future managers to operate successfully in multinational settings. Case studies from a wide variety of markets relevant to Australasian business, including ASEAN countries as well as China, India, Japan, South Korea, Pakistan, Europe and the Middle East, provide a real-world perspective to theories and examine the latest trends in international business. The second edition of International Business features 10 new in-depth case studies specially created for this edition. For undergraduate students majoring in international business or post-graduate courses in international business.
Download or read book Encyclopedia of African American History 1896 to the Present O T written by Paul Finkelman and published by . This book was released on 2009 with total page 2637 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alphabetically-arranged entries from O to T that explores significant events, major persons, organizations, and political and social movements in African-American history from 1896 to the twenty-first-century.
Download or read book Business America written by and published by . This book was released on 1988 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Understanding Sport Organizations written by Trevor Slack and published by Human Kinetics. This book was released on 2006 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This reference offers an analysis of the issues and theoretical construction behind sport organisations. The practical case studies and profiles illustrate how the theory and knowledge can be applied to realistic examples. There is also information on strategic alliances and research in sports management.
Download or read book Constructing Corporate America written by Kenneth Lipartito and published by Oxford University Press, USA. This book was released on 2004 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of cutting-edge research reviews the evolution of the American corporation, the dominant trends in the way it has been studied, and at the same time introduces some new perspectives on the historical trajectory of the business organization as a social institution. The authors draw on cultural theory, anthropology, political theory and legal history to consider the place of the firm in nineteenth and twentieth-century American Society.
Download or read book Nonprofit Management Principles and Practice written by Michael J. Worth and published by SAGE. This book was released on 2014 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nonprofit Management: Principles and Practice is a comprehensive textbook written for the Nonprofit Management course, covering the scope and structure of the nonprofit sector, leadership of nonprofits, managing the nonprofit organization, fundraising, earned income strategies, financial management, nonprofit lobbying and advocacy, managing international and global organizations, and social entrepreneurship. Written specifically for students, this text integrates research, theory, and the practitioner literature and includes more than is found in the more prescriptive, practitioner-oriented alternatives. Providing an overview suitable for students enrolled in their first course in the field, the book also includes cases and discussions of advanced issues for those with experience. Key Features: - Includes a chapter on Social Entrepreneurship, which examines the theories behind this concept as well as the successful practices of high-impact nonprofits around the world - Takes a balanced approach to varied perspectives and controversial issues and encompasses traditional concepts as well as new approaches and thinking - Integrates social sciences research, management theory, and practitioner literature Includes mini-cases to enhance student understanding of the issues involved in real-world situations - Chapter-ending suggestions for further reading and questions for discussion at the end of each chapter help students apply chapter content to actual nonprofit organizations.
Download or read book The Conquest of Cool written by Thomas Frank and published by University of Chicago Press. This book was released on 1997 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at advertising during the 1960s, focusing on the relationship between the counterculture movement and commerce.
Download or read book Contemporary Business Im Vol1 E9 written by Boone and Kurtz Staff and published by Arden Shakespeare. This book was released on 1998-07 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book No Logo written by Naomi Klein and published by Macmillan. This book was released on 2000-01-15 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What corporations fear most are consumers who ask questions. Naomi Klein offers us the arguments with which to take on the superbrands." Billy Bragg from the bookjacket.
Download or read book Bankable Business Plans for Entrepreneurial Ventures written by Edward G. Rogoff and published by Rowhouse Publishing. This book was released on 2007-09 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Dragonfly Effect written by Jennifer Aaker and published by John Wiley & Sons. This book was released on 2010-09-28 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this book Reveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal results Features original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyalty Leverage the power of design thinking and psychological research with practical strategies Reveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United States The Dragonfly Effect shows that you don't need money or power to inspire seismic change.
Download or read book International Business written by Ricky W. Griffin and published by Prentice Hall. This book was released on 2005 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive overview of international business is divided into various business functions, making it clear and easy to understand. In every chapter "Culture Quest Insights" into culture, geography, and business lead readers to a multi-media experience of a certain country or region that provides useful information on the impact of culture on business. Cases specific to each region or country add to the total reading experience.Topics covered include: the world's marketplaces, the international environment, managing international business and business operations.For CEOs, managers, and other executives who need to understand the cultural mores of the global societies with which they do business.
Download or read book Sport Governance and Operations written by Euisoo Kim and published by Routledge. This book was released on 2021-10-21 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Governance is at the centre of the work of all sport organizations, from small sport clubs to international sport federations. This book explores sport governance in today’s globalised marketplace. It adopts a broad, modern definition of ‘governance’ that includes the operational process of organizing resources and the implementation of standing policies and plans, as well as regulation, direction, control and evaluation. The book presents a series of cutting-edge case studies that shine important new light on key themes in contemporary sport management, including sustainability, human resource management, cross-cultural management and labour markets, across a wide range of sporting contexts, from Formula One and the Commonwealth Games to the NCAA. Bringing together researchers and practitioners from five continents, it represents an important platform for the international exchange of ideas, best practices, and scholarly enquiry. This is fascinating reading for any student, researcher or practitioner with an interest in sport business and management, event management or international business.
