Download or read book Niche Tactics written by Caroline O'Donnell and published by Routledge. This book was released on 2015-04-10 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Niche Tactics aligns architecture's relationship with site with its ecological analogue: the relationship between an organism and its environment. Bracketed between texts on giraffe morphology, ecological perception, ugliness, and hopeful monsters, architectural case studies investigate historical moments when relationships between architecture and site were productively intertwined, from the anomalous city designs of Francesco de Marchi in the sixteenth century to Le Corbusier’s near eradication of context in his Plan Voisin in the twentieth century to the more recent contextualist movements. Extensively illustrated with 140 drawings and photographs, Niche Tactics considers how attention to site might create a generative language for architecture today.
Download or read book Niche Tactics written by Caroline O'Donnell and published by Routledge. This book was released on 2015-04-10 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Niche Tactics aligns architecture's relationship with site with its ecological analogue: the relationship between an organism and its environment. Bracketed between texts on giraffe morphology, ecological perception, ugliness, and hopeful monsters, architectural case studies investigate historical moments when relationships between architecture and site were productively intertwined, from the anomalous city designs of Francesco de Marchi in the sixteenth century to Le Corbusier’s near eradication of context in his Plan Voisin in the twentieth century to the more recent contextualist movements. Extensively illustrated with 140 drawings and photographs, Niche Tactics considers how attention to site might create a generative language for architecture today.
Download or read book Doyle Brunson s Super System 2 written by Doyle Brunson and published by Cardoza Publishing. This book was released on with total page 715 pages. Available in PDF, EPUB and Kindle. Book excerpt: Super System 2 gathers together the greatest players, theorists, and world champions. This new edition expands upon the original with more games, new authors, and most importantly, more professional secrets from the best in the business!Learn From Poker's Greatest Players This superstar lineup is led by the greatest poker player of all time, the legendary Doyle Brunson, two-time main event champion, and 10-time WSOP bracelet winner. Doyles hand-picked roster of expert collaborators includes: Phil Hellmuth Jr., 11-time WSOP gold bracelet winner and 1989 World Series of Poker Champion; Daniel Negreanu, winner of more than $10 million in tournament earnings and 2004 Poker Player of the Year; Johnny Chan, two-time Main Event Champion and 10-time WSOP gold bracelet winner; Lyle Berman, three-time WSOP gold bracelet winner, World Poker Tour founder and super-high stakes player; Bobby Baldwin, 1978 World Poker Champion; Crandell Addington, a no-limit hold'em legend and Hall of Famer; Jennifer Harman, the best female poker player in history; Todd Brunson, superstar cash-game player; and Mike Caro, pokers greatest researcher, theorist, and instructor. 704 pages
Download or read book Own Your Niche written by Stephanie Chandler and published by . This book was released on 2012-01-31 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself. Also included are interviews with successful service-based business owners who share how they have built their audiences and created successful enterprises. If internet marketing sounds intimidating to you, or you've gotten started but need more guidance, this book can remove the fear and give you the solutions you need to achieve your goals. Own Your Niche is ideal for consultants, coaches, freelancers, health and wellness professionals, attorneys, doctors, authors, professional speakers, financial advisers, and other service-based businesses.
Download or read book Niche Strategies for Downtown Revitalization written by N. David Milder and published by Purdue University Press. This book was released on 1997 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does your downtown have a cluster of businesses that provide specific products or services? How about furniture and home furnishings? Antiques? Children's wear? Arts and entertainment? Upscale boutiques? Thrift shops? Or do you have a particular group of customers? What about college students, office workers, retirees, parents with young children? Then you have a downtown niche-one of the most powerful tools available for downtown revitalization. Niche Strategies for Downtown Revitalization will take you step-by-step through the process of identifying current or potential niches in your downtown. It will show you how to use them as the focus for downtown organization, promotion and recruitment, and it will give you the tools you need to use this powerful revitalization strategy in your downtown.
Download or read book Nonprofit Organizations in an Age of Uncertainty written by Joseph Galaskiewicz and published by Transaction Publishers. This book was released on with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this panel study of nonprofit organizations in the metropolitan area of Minneapolis-St. Paul, Minnesota, over the period from 1980 to 1994 is to explain why some nonprofit organizations grew and others shrank, and why some NPOs survived and others died during this decade and a half. The authors are particularly concerned with the different tactics or strategies employed by the NPOs and the consequences that these choices had for the organization.
Download or read book MARKETING MANAGEMENT written by Dr.D.David Winster Praveenraj and published by Archers & Elevators Publishing House. This book was released on with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing written by Jon Groucutt and published by Kogan Page Publishers. This book was released on 2004 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing: Essential principles, new realities has been researched, developed and written primarily with the undergraduate and diploma-level student in mind. This student-oriented text, with its relaxed and free flowing language, provides the reader with material of a rigorous academic standard. Each chapter follows a set structure that has been designed to encourage discussion and raise issues for consideration and research:introduction;learning objectives;chapter sub headings - key issues;chapter summary;exercises and questions for review and critical thinking.At the end of the book there are additional notes and references to support student learning.Written by authors from both an academic and practitioner background, this new textbook offers an excellent introduction to the subject for the next generation of marketers and business people.FREE CD ROM FOR LECTURERSThe authors have created a unique CD ROM containing both lecture presentation slides and essay questions. This is available on request from the publisher.CONTENTSIntroductionWhat is marketing?The business and marketing environmentEthical marketing and social responsibilityBuyer behaviourSegmenting, positioning and targetingMarketing researchMarketing and strategyProducts and brandsPrice and pricing strategiesPromotion part 1Promotion part 2People, physical evidence and processPlacement, distribution and logisticsMarketing across borders: the international dimensionApplication: bringing the elements togetherNotesReferenceIndexPlease view more information on this book, including a sample chapter and detailed, full contents at http://www.kogan-page.co.uk/groucutt
Download or read book Mastering Marketing strategies for success in the digital age written by SAGAR SHINDE and published by SAGAR SHINDE. This book was released on 2023-05-30 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Title: Mastering Marketing: Strategies for Success in the Digital Age Author: Sagar Shinde Description: In the fast-paced and ever-changing world of digital marketing, staying ahead of the competition is essential to achieving success. "Mastering Marketing: Strategies for Success in the Digital Age" is your comprehensive guide to navigating this dynamic landscape and unlocking the full potential of your marketing efforts. Written by renowned marketing expert Sagar Shinde, this book offers a deep dive into the strategies, tactics, and techniques that will empower you to craft compelling campaigns, engage your target audience, and drive tangible results in the digital realm. Whether you're a seasoned marketer or just starting out, this book is your roadmap to mastering the art of marketing in the digital age. Inside, you'll discover: 1. A solid foundation: Lay the groundwork for success by understanding the core principles and fundamentals of marketing in the digital era. Explore the customer journey, market segmentation, and brand positioning to create a strong marketing strategy. 2. Digital channels and platforms: Dive into the vast array of digital channels available to marketers today. Learn how to leverage social media, search engine optimization (SEO), content marketing, email marketing, and more to effectively reach and engage your target audience. 3. Data-driven decision making: Discover the power of analytics and data-driven insights in shaping your marketing strategies. Uncover techniques for gathering and analyzing data, and learn how to make informed decisions to optimize your campaigns and drive better results. 4. Cutting-edge trends and technologies: Stay ahead of the curve by exploring emerging trends and technologies shaping the future of digital marketing. From artificial intelligence (AI) and chatbots to influencer marketing and virtual reality (VR), uncover how to harness these tools to stay relevant and deliver innovative experiences to your audience. 5. Engaging storytelling: Learn the art of storytelling and how it can be used to captivate and connect with your target audience. Discover techniques for crafting compelling narratives and developing content that resonates in the digital landscape. With practical examples, real-world case studies, and actionable insights, "Mastering Marketing" equips you with the knowledge and skills needed to excel in the digital age. Whether you're a business owner, marketing professional, or aspiring marketer, this book will empower you to take your marketing strategies to new heights and drive success in the ever-evolving digital landscape. Get ready to unlock your full marketing potential and become a master in the art of marketing in the digital age with "Mastering Marketing: Strategies for Success in the Digital Age" by Sagar Shinde.
Download or read book Probiotic Bacteria and Their Effect on Human Health and Well Being written by A. Guarino and published by Karger Medical and Scientific Publishers. This book was released on 2013-04-29 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our microflora is an individual personal feature, providing a distinct tag to individuals. However, our intestinal microbiome is strongly affected by genetic, nutritional, and other external factors, and evolves with age. An effect of different microbial patterns on health appears very likely as there seem to be specific changes of intestinal microflora associated with various diseases. Specific microbial tags may thus be used as biomarkers of disease: to diagnose it, to monitor its evolution, and eventually to predict its response to treatment. This scenario opens the opportunity for targeting intestinal microflora using probiotics, both for prevention and treatment of an increasing number of conditions. Probiotic therapy is applied either as an adjunct to other treatments or as primary therapy, and evidence of efficacy is accumulating in several conditions, affecting either the intestine or nonintestinal organs. This publication provides an update on probiotics directed at physicians, biologists, biotechnologists, and researchers working in the food industry and agriculture, as well as in the environmental and basic sciences.
Download or read book The Self Employment Guide Building Your Path to Independence written by Jack Goddard and published by Richards Education. This book was released on with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to take control of your professional destiny and embark on the rewarding journey of self-employment? "The Self-Employment Guide: Building Your Path to Independence" is your comprehensive roadmap to creating and sustaining a successful business on your own terms. Inside this indispensable guide, you'll find ten detailed chapters packed with practical advice, real-world examples, and actionable strategies to help you navigate every stage of your self-employment journey. From discovering your niche and crafting a solid business plan to managing finances and scaling your operations, this book covers it all. Learn how to: Identify and capitalize on market opportunities Develop a robust business plan that sets you up for success Establish a solid business structure and manage your finances effectively Master marketing techniques to attract and retain clients Optimize your productivity and maintain a healthy work-life balance Build and nurture long-lasting client relationships Scale your business sustainably and navigate legal challenges Sustain long-term success with continual innovation and adaptation Whether you're considering self-employment for the first time or looking to refine your existing business, "The Self-Employment Guide" offers the insights and tools you need to thrive. Empower yourself with the knowledge to transform your passion into a profitable, fulfilling career. Take the first step towards independence and success today with "The Self-Employment Guide: Building Your Path to Independence." Your journey to professional freedom starts here.
Download or read book First Best Or Different written by John Bradley Jackson and published by Dog Ear Publishing. This book was released on 2007 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "First, Best, or Different is one of those exceptional books that changes the way you think about marketing and entrepreneurs. I highly recommend this book." Manny Fernandez, Chairman Emeritus, Gartner Inc. Innovative Marketing and Sales Strategies for Niche Markets Are you an entrepreneur, small business owner, or corporate marketing executive with questions like these? . What viral marketing methods are most successful? . What direct mail marketing tactics create the most new leads? . How can I optimize my website and increase traffic? . How can I motivate and retain my top sales reps? . How do I choose the right Public Relations firm? . What is podcasting and how do I get started? . What outdoor advertising techniques work best? Get answers to these questions along with practical advice on over 100 topics. Written in plain English with short easy-to-read chapters, this book demystifies niche marketing by delivering easy-to-understand definitions and practical suggestions. About the Author John Bradley Jackson brings street-savvy sales and marketing experience from Silicon Valley and Wall Street. His resume also includes entrepreneur, angel investor, corporate trainer, philanthropist, and consultant.
Download or read book The British Newspaper Industry written by John Hill and published by Springer. This book was released on 2016-04-08 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is never very obvious to spectators of the newspaper business just why it is that the industry has suffered so badly in recent years. Most ascribe the reasons to the arrival of the Internet in all its forms when, in truth, most of its problems were created by the newspaper managements themselves, either by weak management in the control of its environment, by a serious lack of foresight in looking to the future, or by assuming that change, if it were to come, would be at the slow pace of past change. The magisterial attitudes of most newspaper managements served to engender a growing resentment particularly among the advertisers who were forced to pay increased rates to enable the cover prices of the publications to be held down. The British Newspaper Industry sets out to distinguish the newspaper industry from the generality of single product organisations and to provide tailored solutions to its problems by drawing on a variety of techniques and practices successfully used in other industries.
Download or read book The Essentials of Contemporary Marketing written by Mo Willan and published by Bloomsbury Publishing. This book was released on 2021-08-05 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential guide to contemporary marketing that demonstrates, via case studies, the move towards marketing techniques that better reflect consumer needs. As the effectiveness of traditional marketing techniques continues to diminish, contemporary marketing increasingly becomes the most reliable method of expanding outreach and reflecting the needs of the modern consumer. When implemented, these contemporary strategies offer the greatest support for their client base, with a product range that adapts to the desires of the target market. The channels used to underpin these strategies are also radically different from traditional methods – placing emphasis upon platforms such as social media. Designed for both undergraduate and postgraduate students, as well as those in executive education and general business, The Essentials of Contemporary Marketing covers a wide range of themes, including: - Consumer behaviour - The latest marketing research - Services marketing - Brand management - Global marketing, and - Ethics in marketing. Each chapter includes case studies to illustrate and contextualise the topics covered, featuring companies as diverse as Amazon, McLaren, Unilever, UBS and Virgin Money. In alignment with its subject matter, The Essentials of Contemporary Marketing prioritises practicality over theory-based content - providing a comprehensive and contextualised insight into how marketing is developing in the 21st century.
Download or read book Niche Marketing Ideas Niche Markets Finding Niches Made Easy 177 Free Ways to Find Hot New Profitable Niches written by Christine Clayfield and published by Imb Publishing. This book was released on 2014-04 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Niche Marketing Ideas & Niche Markets. Finding Profitable Niches Made Easy. 177 Free Ways to Find Hot New Profitable Niches. Niches! Finding niches seems to be a problem for many internet marketers. Countless people have asked me "Where do you get your niches from?" I am sure, after reading this book, you will agree that finding niches is easy, fast, educational and fun! Easy to understand and read, this is a must have book for anyone involved with finding new niches or business ideas. Whether you want to earn a full time living from internet marketing or just want some extra cash, you will learn a lot from the information in this book. Before you can make any money online, you need to find your profitable niche. Like a driver needs a destination, an internet marketer or business person needs a niche, a niche that pays, not just any niche. Choosing the right niche will make the difference between making money or not. Your success in business will totally depend on the choice of your niche. Whether you are looking to write a book, build a website or blog, build an online shop, make an audio or video or create your own products; you can use all 177 ways to find a new niche. Some sources mentioned in this book you've probably never heard of and others you probably think: "Duh, why didn't I think of that!" - Keywords - Long Tail Keywords - Niches - When is a niche a good niche? - When is a niche NOT a good niche? - 6 important steps to find a profitable niche - What niches NOT to pick. - Niches are everywhere - Niches for repeat sales - What skills do you need? - What hats do you need? - What shoes do you need? - You don't have to be an expert in your niche. - Think like there is no box! - Examples of good niches - Become a master in searching - Keyboard shortcuts - Where to search for niches - 177 places to find new niches Christine Clayfield is a full time internet marketer and has been for many years. She is the author of the best selling book "From Newbie To Millionaire" and "Drop Shipping and eCommerce. What You Need And Where To Get it." Armed with just passion and drive, she made it her mission to understand all aspects of internet marketing. She has helped countless people to get to grips with making money online. She has lots of niche websites, runs a few drop shipping and ecommerce web sites and she has also self published over 90 books, all in different niches.
Download or read book Entrepreneurial Excellence written by Richard J. Goossen and published by ReadHowYouWant.com. This book was released on 2008-08-21 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Entrepreneurial Excellence, some of the top entrepreneurial strategists from around the world representing more than 100 books and more than 300 companies answer these questions, and share their advice and wisdom on building and maintaining thriving businesses.
Download or read book Lizards written by Eric R. Pianka and published by Univ of California Press. This book was released on 2003-09-24 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an overview of the diversity of lizards and their major adaptive features. The authors discuss the latest research findings and provide new hypotheses about lizard diversity.
