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Book Monitoring food marketing to children

Download or read book Monitoring food marketing to children written by Steingerður Ólafsdóttir and published by Nordic Council of Ministers. This book was released on 2018-02-16 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: The protocol describes methods for how to monitor marketing of foods and beverages high in fat, salt and sugar towards children and young people at a given time as cross-sectional studies, as well as allowing for monitoring of trends. The data provided could also be used for evaluation purposes, for instance providing relevant data for evaluating regulation practices and schemes in the respective countries; to study advertising and marketing practices, contents and forms over time. In addition to being a tool for monitoring purposes within each country, the protocol will also enable comparisons between the Nordic countries by establishing a joint understanding on how each marketing channel should be monitored. The protocol has been developed as a Nordic project between representatives and experts from Iceland, Finland, Sweden, Denmark and Norway together with international experts.

Book Taking action to protect children from the harmful impact of food marketing

Download or read book Taking action to protect children from the harmful impact of food marketing written by World Health Organization and published by World Health Organization. This book was released on 2023-07-07 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Policies to protect children from the harmful impact of food marketing

Download or read book Policies to protect children from the harmful impact of food marketing written by World Health Organization and published by World Health Organization. This book was released on 2023-07-03 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children continue to be exposed to powerful food marketing in settings where they gather (e.g. schools, sports clubs), during children’s typical television viewing times or on children’s television channels, on digital spaces popular with young people, and in magazines targeting children and adolescents. Such food marketing predominantly promotes foods that are high in saturated fatty acids, trans-fatty acids, free sugars and/or sodium (HFSS), and uses a wide variety of marketing strategies that are likely to appeal to children, including celebrity/sports endorsements, promotional characters, product claims, promotion, gifts/incentives, tie-ins, competitions and games. Food marketing has a harmful impact on children’s food choice and their dietary intake. It affects their purchase requests to adults for marketed foods and influences the development of children’s norms about food consumption. This WHO guideline provides Member States with recommendations and implementation considerations on policies to protect all children from the harmful impact of food marketing, based on evidence specific to children and to the context of food marketing.

Book Challenges and Opportunities for Change in Food Marketing to Children and Youth

Download or read book Challenges and Opportunities for Change in Food Marketing to Children and Youth written by Institute of Medicine and published by National Academies Press. This book was released on 2013-05-14 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: The childhood obesity epidemic is an urgent public health problem. The most recent data available show that nearly 19 percent of boys and about 15 percent of girls aged 2-19 are obese, and almost a third of U.S. children and adolescents are overweight or obese (Ogden et al., 2012). The obesity epidemic will continue to take a substantial toll on the health of Americans. In the midst of this epidemic, children are exposed to an enormous amount of commercial advertising and marketing for food. In 2009, children aged 2-11 saw an average of more than 10 television food ads per day (Powell et al., 2011). Children see and hear advertising and marketing messages for food through many other channels as well, including radio, movies, billboards, and print media. Most notably, many new digital media venues and vehicles for food marketing have emerged in recent years, including Internet-based advergames, couponing on cell phones, and marketing on social networks, and much of this advertising is invisible to parents. The marketing of high-calorie, low-nutrient foods and beverages is linked to overweight and obesity. A major 2006 report from the Institute of Medicine (IOM) documents evidence that television advertising influences the food and beverage preferences, requests, and short-term consumption of children aged 2-11 (IOM, 2006). Challenges and Opportunities for Change in Food Marketing to Children and Youth also documents a body of evidence showing an association of television advertising with the adiposity of children and adolescents aged 2-18. The report notes the prevailing pattern that food and beverage products marketed to children and youth are often high in calories, fat, sugar, and sodium; are of low nutritional value; and tend to be from food groups Americans are already overconsuming. Furthermore, marketing messages that promote nutrition, healthful foods, or physical activity are scarce (IOM, 2006). To review progress and explore opportunities for action on food and beverage marketing that targets children and youth, the IOM's Standing Committee on Childhood Obesity Prevention held a workshop in Washington, DC, on November 5, 2012, titled "New Challenges and Opportunities in Food Marketing to Children and Youth."

Book Food Marketing to Children and Youth

Download or read book Food Marketing to Children and Youth written by Institute of Medicine and published by National Academies Press. This book was released on 2006-05-11 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating an environment in which children in the United States grow up healthy should be a high priority for the nation. Yet the prevailing pattern of food and beverage marketing to children in America represents, at best, a missed opportunity, and at worst, a direct threat to the health prospects of the next generation. Children's dietary and related health patterns are shaped by the interplay of many factorsâ€"their biologic affinities, their culture and values, their economic status, their physical and social environments, and their commercial media environmentsâ€"all of which, apart from their genetic predispositions, have undergone significant transformations during the past three decades. Among these environments, none have more rapidly assumed central socializing roles among children and youth than the media. With the growth in the variety and the penetration of the media have come a parallel growth with their use for marketing, including the marketing of food and beverage products. What impact has food and beverage marketing had on the dietary patterns and health status of American children? The answer to this question has the potential to shape a generation and is the focus of Food Marketing to Children and Youth. This book will be of interest to parents, federal and state government agencies, educators and schools, health care professionals, industry companies, industry trade groups, media, and those involved in community and consumer advocacy.

Book Manual for Monitoring Food Marketing to Children

Download or read book Manual for Monitoring Food Marketing to Children written by and published by . This book was released on 2011 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing Food to Children

Download or read book Marketing Food to Children written by Corinna Hawkes and published by . This book was released on 2004 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report is a review of the global regulatory environment that surrounds the marketing of food (including non-alcoholic beverages) to children. It covers regulation of television advertising, in-school marketing, sponsorship, product placement, Internet marketing, sales promotions, and United Nations codes applicable to the regulation of marketing to children. The report concludes with a summary of key issues, knowledge gaps, and questions to guide future research and policy development.

Book The Extent and Nature of Food and Beverage Marketing to Children and Adolescents 6 17 Years Through the Internet in New Zealand

Download or read book The Extent and Nature of Food and Beverage Marketing to Children and Adolescents 6 17 Years Through the Internet in New Zealand written by Karuna Sudhir Sagar and published by . This book was released on 2015 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aim: Unhealthy food and beverage marketing to children has been shown to be an important factor influencing their diets. The aim of this study was to assess the nature and extent of unhealthy food and beverage marketing to children and adolescents through the Internet in New Zealand. Methods: Internet traffic data was purchased from A.C. Nielsen to identify the most popular websites visited during January 2014 by New Zealand children and adolescents aged 6 to 17 years. In addition, the most frequently marketed food brands on television, through sports sponsorship, magazines and Facebook in New Zealand were derived from previous studies and from Socialbakers and their corresponding websites were also included. Marketing features, especially those targeting children and adolescents, were analysed. Results: In total, 110 popular children's websites and 70 food brand websites were analysed. A wide range of marketing features were identified on food brand websites. These included advercation through brand education (87.1% of websites), viral marketing (64.2%), the use of cookies (54.2%), free download items (42.8%), promotional characters (25.1%), designated children areas (18.5%), and advergaming (12.8%). These features appeared more frequently on websites targeting children and adolescents, than on websites for the general population. Only five branded food references were identified on 110 popular children's websites. Conclusion: Compared to traditional media, Internet induces food marketers to use more engaging marketing techniques to target children and directly interact with them. A high proportion of sophisticated marketing techniques were found on food brand websites targeting children and adolescents. On popular children websites, only few branded food references were identified, hence marketing through this medium appeared to be much less important. Currently, there are no regulations to restrict marketing to children through any type of media in New Zealand. Regulations on reducing promotion of unhealthy food and beverages to children on all forms of media could be one of the effective measures to reduce childhood obesity rates in New Zealand. In addition, frequent monitoring of food marketing through the Internet, social media and mobile media is recommended.

Book Watch what You Eat

    Book Details:
  • Author : United States. Congress. Senate. Committee on Appropriations. Subcommittee on Departments of Labor, Health and Human Services, Education, and Related Agencies
  • Publisher :
  • Release : 2009
  • ISBN :
  • Pages : 88 pages

Download or read book Watch what You Eat written by United States. Congress. Senate. Committee on Appropriations. Subcommittee on Departments of Labor, Health and Human Services, Education, and Related Agencies and published by . This book was released on 2009 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book A Modern Epidemic

    Book Details:
  • Author : Professor Louise A Baur
  • Publisher : Sydney University Press
  • Release : 2012-03-21
  • ISBN : 1743320434
  • Pages : 454 pages

Download or read book A Modern Epidemic written by Professor Louise A Baur and published by Sydney University Press. This book was released on 2012-03-21 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: Obesity and diabetes are not just problems for the individual. They pose risks to the environmental, psychological and economic stability of the entire world. The solutions, therefore, need to be equally wide-ranging and accessible to all. The authors write about the causes and consequences of obesity and diabetes, as well as prevention and treatment.

Book Protecting children from the harmful impact of food marketing

Download or read book Protecting children from the harmful impact of food marketing written by and published by World Health Organization. This book was released on 2022-05-31 with total page 14 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Early Childhood Obesity Prevention Policies

Download or read book Early Childhood Obesity Prevention Policies written by Institute of Medicine and published by National Academies Press. This book was released on 2011-10-31 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Childhood obesity is a serious health problem that has adverse and long-lasting consequences for individuals, families, and communities. The magnitude of the problem has increased dramatically during the last three decades and, despite some indications of a plateau in this growth, the numbers remain stubbornly high. Efforts to prevent childhood obesity to date have focused largely on school-aged children, with relatively little attention to children under age 5. However, there is a growing awareness that efforts to prevent childhood obesity must begin before children ever enter the school system. Early Childhood Obesity Prevention Policies reviews factors related to overweight and obese children from birth to age 5, with a focus on nutrition, physical activity, and sedentary behavior, and recommends policies that can alter children's environments to promote the maintenance of healthy weight. Because the first years of life are important to health and well-being throughout the life span, preventing obesity in infants and young children can contribute to reversing the epidemic of obesity in children and adults. The book recommends that health care providers make parents aware of their child's excess weight early. It also suggests that parents and child care providers keep children active throughout the day, provide them with healthy diets, limit screen time, and ensure children get adequate sleep. In addition to providing comprehensive solutions to tackle the problem of obesity in infants and young children, Early Childhood Obesity Prevention Policies identifies potential actions that could be taken to implement those recommendations. The recommendations can inform the decisions of state and local child care regulators, child care providers, health care providers, directors of federal and local child care and nutrition programs, and government officials at all levels.

Book Implementing policies to restrict food marketing

Download or read book Implementing policies to restrict food marketing written by and published by World Health Organization. This book was released on 2021-09-14 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers are exposed to powerful and prevalent food marketing in their food environment. Such marketing is predominantly of foods and non-alcoholic beverages that undermine healthy diets and negatively shapes food preferences and values. To address this challenge, and to support Member States in implementing policy measures, as recommended by the Framework for Action from the 2014 Second International Conference on Nutrition, the World Health Organization (WHO) is in the process of developing evidence-informed policy guidelines on the food environment, including on policies to protect children from the harmful impact of food marketing. This review on contextual factors to be considered in the implementation of policies to restrict food marketing was prepared as part of the required process for WHO guideline development.

Book Marketing Food to Children and Adolescents

Download or read book Marketing Food to Children and Adolescents written by Nicoletta A. Wilks and published by . This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the concern about the dramatic increase in childhood obesity in the United States which has prompted Congress to request that the Federal Trade Commission conduct a study of food and beverage marketing to children and adolescents. The results of that study - an analysis of 2006 expenditures and activities by 44 companies - are presented here. Included are not only the traditional measured media - television, radio, and print, but also activities on the Internet and other new electronic media, as well as previously unmeasured forms of marketing to young people, such as packaging, in-store advertising, event sponsorship, and promotions that take place in schools. Integrated advertising campaigns that combine several of these techniques and often involve cross-promotions - linking a food or beverage to a licensed character, a new movie, or a popular television program, dominate today's landscape of advertising to youth. The data presented in this book tell the story of food and beverage marketing in a year just preceding, or early in the development of, industry self-regulatory activities designed to reduce or change the profile of such marketing to children. Furthermore, this book, which compiles information not previously assembled or available to the research community, may serve as a benchmark for measuring future progress with respect to these initiatives.

Book Public Health Nutrition

Download or read book Public Health Nutrition written by Mark Lawrence and published by Routledge. This book was released on 2020-08-04 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: A ground breaking text in the developing field of public health nutrition.' from the foreword by Basil S. Hetzel At last! A book that approaches public health nutrition in a scholarly, scientific and evidence based manner that at the same time delivers the practical competencies and skills required by the professional Public Health Nutritionist.' Elizabeth Belton, Senior Lecturer, School of Life Sciences, The Robert Gordon University. How can the nutritional health of populations be improved through action at local, national and global levels? The work of public health nutritionists is to bring population-wide perspectives to the relationship between food and health. Systematically drawing on international research, in Public Health Nutrition leading international practitioners present both the theoretical underpinnings and applied nature of the field of public health nutrition. The book is peer reviewed and divided into four sections: * Principles - presents conceptual frameworks, solutions, responsibilities and outcome measures, philosophical and evidential dimensions, standards and dietary guidelines. * Populations - explores groups for whom nutrition is especially relevant, providing analysis of the food and health relationship from physiological, social, cultural, political and economic perspectives. * Priorities - examines key issues including vulnerable populations, obesity, indigenous nutrition, international nutrition, the nutritional transition, food system trends and sustainability. * Practices - covers professional skills for public health practitioners including monitoring the food and nutrition situation of populations, physical activity, research skills, project management, professional practice, health promotion and communication, policy and politics. Public Health Nutrition is an essential resource for public health practitioners, researchers and administrators, as well as students of nutrition, dietetics and public health wishing to obtain advanced and specialised competencies.

Book Guideline  Sugars Intake for Adults and Children

Download or read book Guideline Sugars Intake for Adults and Children written by World Health Organization and published by World Health Organization. This book was released on 2015-03-31 with total page 59 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guideline provides updated global, evidence-informed recommendations on the intake of free sugars to reduce the risk of NCDs in adults and children, with a particular focus on the prevention and control of unhealthy weight gain and dental caries. The recommendations in this guideline can be used by policy-makers and programme managers to assess current intake levels of free sugars in their countries relative to a benchmark. They can also be used to develop measures to decrease intake of free sugars, where necessary, through a range of public health interventions. Examples of such interventions and measures that are already being implemented by countries include food and nutrition labelling, consumer education, regulation of marketing of food and non-alcoholic beverages that are high in free sugars, and fiscal policies targeting foods and beverages that are high in free sugars. This guideline should be used in conjunction with other nutrient guidelines and dietary goals, in particular those related to fats and fatty acids (including saturated fatty acids and trans-fatty acids), to guide development of effective public health nutrition policies and programmes to promote a healthy diet.

Book Protecting Children from Unhealthy Food and Beverage Marketing

Download or read book Protecting Children from Unhealthy Food and Beverage Marketing written by Kelsey Menehan and published by . This book was released on 2013 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research has shown that m arketing has a powerful influence on children's diets and obesity levels, and most parents are unaware of the degree to which their children are reached and affected by such marketing. Growing evidence suggests that those who are at grea test risk for childhood obesity -- lower i ncome and racial/ethnic minorities -- are also at greatest risk for being exposed to marketing of unhealthy foods. As this evidence has made its way into the hands of advocates and popular media channels, a number of food and beverage companies have voluntarily pledged to change the ways in which they market their products to young people. But these pledges contain major loopholes, and there has been little systematic monitoring and evaluation, public reporting, or accountability.