Download or read book Millionaire Marketing on a Shoestring Budget written by Debra Jason and published by Write Direction. This book was released on 2015-01-01 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to achieve top-of-mind awareness in the marketplace and have a steady stream of loyal, raving fans flocking to you? Are you frustrated because you think you have to spend a lot to get it? If you answered, "Yes," Debra Jason understands your concerns. It can be overwhelming to invest in your business and spend a lot to get yourself up and running, only to scratch your head wondering, "Why isn't anyone calling me?" The good news is that you can market yourself and your business--in more ways than one--without breaking the bank.This book is your road map to gaining exposure and achieving success using cost-effective, business-building strategies. Turn the pages and discover: * One simple step you can take that leads to referrals & new business (page 61). * The most fun way to market yourself--without a hard-core sales pitch (page 73). * One way to find prospects from the comfort of your home--in your PJs or sweats (page 177).* How to write headlines that go ka-ching (page 225). * And more. Are you ready to take your business to the next level? It's time to step outside your comfort zone and succeed in business — in YOUR business. Get ready for the journey as Debra guides you toward marketing success.
Download or read book Fast Cheap and Viral written by Aashish Chopra and published by Hachette India. This book was released on 2019-09-20 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Viral marketing should not be a happy accident Aashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on: HOW TO GRAB EYEBALLS in a sea of content; HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned); WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks; HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity. For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success "
Download or read book Library Marketing Basics written by Mark Aaron Polger and published by Rowman & Littlefield. This book was released on 2019-03-26 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Library Marketing Basics is an accessible, step-by-step, easy to understand, and “hands on” resource for any librarian who is interested in learning basic marketing tips to raise the profile of their library. It is designed for beginners who are new to library marketing.
Download or read book Powerful Marketing on a Shoestring Budget written by Dee Blick and published by Authorhouse UK. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want results from your marketing but you don't have a big marketing budget then this book will show how you can grow your business on a small budget with some incredibly simple but powerful tips and tools. Real-life case studies of small businesses are used throughout the book and each chapter is written in a practical, easy to read style. Find out step-by-step how you can build your small business through PR, targeted direct mail, exhibitions, business networking, e-marketing, advertising and telephone cold calling. Learn the secrets of writing a simple marketing plan that will move your business to the next stage. If you are a small business then you will regard this book as your biggest marketing ally.
Download or read book Market Research on a Shoestring written by Naeem Zafar and published by . This book was released on 2010-05-01 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides all of the techniques for entrepreneurs to conduct market research and validate their big idea. Most entrepreneurs waste tens of thousands of dollars and months of hard work only to find major flaws in their assumptions. This book helps them avoid this fate but validating their idea before they launch. The books outlines 28 essential questions all entrepreneurs must ask to fully understand their target market.
Download or read book Media at the Center written by and published by . This book was released on 1982 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Starting on a Shoestring written by Arnold S. Goldstein and published by John Wiley & Sons. This book was released on 2002-11-18 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Live your entrepreneurial dream with no-or little-money down Where there's a will, there's a way. Even if you don't have start-up money in the bank, you can get your new business on its feet with ingenuity and knowledge. Starting on a Shoestring is the key to your success. Now in its Fourth Edition, this perennial bestseller has helped thousands of people live out their dreams; it provides the knowledge and the confidence you need to get your business off the ground and up and running. Authoritative, step-by-step guidance will answer your questions, help you plan your strategy, and get you started. In the new Fourth Edition, an all-new chapter covers everything you need to know about the Internet, from creating an online presence for your business to understanding all the tech jargon. And there's more: * Make sure your business idea is right for you-before you take the risk * Find sources of capital and approach them confidently * Six common myths: avoid the traps and misconceptions of starting up * Should you take on a partner? * Setting up: bargains on equipment, dealing with suppliers, the advantages of leasing, value of consignments * Marketing and advertising on a shoestring: free publicity, word-of-mouth, creating a prestige image cheaply * Examples of businesses like yours that maximized their success on the Internet Now better than ever, Starting on a Shoestring gives you a wealth of vital information you'll find in no other book-it's your first step to entrepreneurial success.
Download or read book Web Design on a Shoestring written by Carrie Bickner and published by New Riders. This book was released on 2004 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the struggling US economy, many businesses have had to implement steps to curb expenses and pinch pennies. One of the first areas to feel these cutbacks is the web site design and development group. Employees have been asked to fill roles previously held by other employees due to staff reductions. At the same time, these remaining employees are expected to execute robust and efficient mechanisms for their corporate web sites on a tight or non-existent budget. Developers and designers are looking for shortcut tools to get there. It's all about getting more bang for the buck. Web design on a Shoestring is the tool these web site developers and designers need. It reveals all sorts of free or inexpensive resources that are available but unknown. More specifically, Carrie Bickner shows you how any individual can do the things a team of web professionals are often brought in to do. Learn how to create a pennywise plan so that you avoid being nickled and dimed to death later. Find out the best ways to test your web sites efficiencies and functionalities. Understand the most effective content management systems, and the commercial products to use or avoid - all with no dollars being spent.
Download or read book Making Media Literacy in America written by Michael RobbGrieco and published by Rowman & Littlefield. This book was released on 2018-08-15 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Making Media Literacy in America presents a history for the field of Media Literacy. It recounts how people have developed knowledge and skills in organized ways to respond to their rapidly changing media environments as seen through the lens of Media&Values magazine, a quarterly publication that spanned the formation, recession and revitalization of the U.S. media literacy movement from 1977 to 1993. This book maps the discourses of media studies, education reform, and the public sphere that made media literacy concepts and practices possible in America. It is a history of vital importance for scholars of media communication and education, as well as for thought leaders in teacher education, informal learning, youth media, educational technology, library sciences, and media reform—all of whom comprise the field of media literacy today.
Download or read book Media on a Shoestring written by Annie O'Rourke and published by . This book was released on 2007 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media Society written by David Croteau and published by SAGE Publications. This book was released on 2018-08-21 with total page 591 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The best text to help students understand the often-complicated, ever-changing relationship between media and society." —Seong-Jae Min, Pace University Providing a framework for understanding the relationship between media and society, this updated Sixth Edition of Media/Society helps students develop the skills they need to critically evaluate both conventional wisdom and their own assumptions about the social role of the media. The book retains its acclaimed sociological framework but now includes additional discussions of new research and up-to-date coverage of today’s rapidly changing media landscape. Now featuring streamlined content and a more engaging narrative, this edition offers expanded discussions of the "new media" world, including digitization, the internet, the spread of mobile media devices, the role of user-generated content, the potential social impact of new media on society, and new media’s effect on traditional media outlets. Give your students the SAGE edge! SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning. Learn more at edge.sagepub.com/croteau6e. Bundle and Save! Bundle this text with Careers in Media and Communication by Stephanie Smith for only $5 more! Use ISBN: 9781544361246
Download or read book Citizens Media Against Armed Conflict written by Clemencia Rodríguez and published by U of Minnesota Press. This book was released on with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Citizens’ media countering armed conflict and rebuilding community in Colombia
Download or read book Social Media Playbook for Business written by Tom Funk and published by Bloomsbury Publishing USA. This book was released on 2011-02-02 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This practical guide can help any business or organization make sense of the social media buzz and build a successful online community. Social media can be an incredibly powerful marketing tool that brings a company or organization huge rewards. But for beginners in this new world, the potential risks are also high. Consumers are particularly passionate in the online world; the most active social networkers are poised to be your brand's gushing fans—or your most scathing critics. Both multimillion-dollar profits and self-inflicted PR fiascos are possible via social media. This guidebook begins by defining "social media," "social networking," and other terms that may be ambiguous, then details what recent market research reveals about the scope and growth rate of the social media landscape. Real-world examples of both large and small organizations who have successfully implemented social media strategies are showcased, and the hype and failed promise of famous flash-in-the-pan social networks are examined. The author outlines a comprehensive strategy for success with social media, including practical information on watching metrics, establishing beachheads, determining your driver, building a checklist of driver "amplifications," and combating the "what now?" factor.
Download or read book The Media written by Daniele Albertazzi and published by Routledge. This book was released on 2013-09-13 with total page 828 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, arguably more than at any time in the past, media are the key players in contributing to what defines reality for the citizens of Europe and beyond. This book provides an introduction to the way that the media occupy such a position of prominence in contemporary human existence. This expanded and fully updated third edition of the bestselling The Media: An Introduction collects in one volume thirty-six specially commissioned essays to offer unrivalled breadth and depth for an introduction to the study of contemporary media. It addresses the fundamental questions about today’s media – for example, digitisation and its effects, new distribution technologies, and the implications of convergence, all set against the backdrop of a period of profound social and economic change in Europe and globally. Key features: Expert contributions on each topic Approachable, authoritative contributions provide a solid theoretical overview of the media industry and comprehensive empirical guide to the institutions that make up the media. Further Reading and related web-resource listings encourage further study. New to this edition: New five part structure provides a broad and coherent approach to media: Part 1 Understanding the Media; Part 2 What Are the Media?; Part 3 The Media Environment; Part 4 Audiences, Influences and Effects; Part 5 Media Representations. Brand new chapters on: Approaches to Media; Media Form; Models of Media Institutions; The Media in Europe; Photography; Book Publishing; Newspapers; Magazines; Radio; Television; The Internet and the Web; News Media; Economics; Policy; Public Service Broadcasting in Europe; Censorship and Freedom of Speech; Audience Research; Sexualities; Gender; Social Class; Media and Religion; The Body, Health and Illness; Nationality and Sex Acts. Other chapter topics from the last edition fully updated A wider, more comparative focus on Europe. The Media: An Introduction will be essential reading for undergraduate and postgraduate students of media studies, cultural studies, communication studies, journalism, film studies, the sociology of the media, popular culture and other related subjects.
Download or read book Media and Microcomputers in the Library written by Evelyn H. Daniel and published by Phoenix, Ariz. : Oryx Press. This book was released on 1984 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Developer s Digital Media Reference written by Curtis Poole and published by Taylor & Francis. This book was released on 2013-04-26 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for media professionals working across a broad range of formats, Developer's Digital Media Reference is an excellent reference guide for those keeping pace with this dynamic industry. As "convergence" between the World Wide Web, multimedia, and television production communities continues, there is an increased demand for professionals to familiarize themselves with the many new delivery contexts, including hybrid DVD (where digital video content and computer data live on the same disc), interactive TV, and streaming media. Developer's Digital Media Reference covers essential technologies such as SVG (scalable vector graphics), SMIL (Synchronized Multimedia Integration Language, a markup language for creating animations on the web), MPEG-4 (compression standard for streaming audio/video), and Dynamic Web Applications. In addition to serving as a quick-look-up guide, this text is organized to explain today's major media: server-based architectures, disc-based architectures, distribution architectures, and merging/shared architectures. Each topic is discussed in terms of the technological background-evolution, current tools, and production tips and techniques.
Download or read book How to Work with the Media in Promoting Your Business Or Organization written by Kevin J. Shay and published by . This book was released on 2010-12-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The media's goal is to be fair, accurate, and hold people accountable, especially those in powerful positions. Like most goals, it is not always reached, but not for lack of effort. This book explains the role of today's press and lends tips on how to work with the media to get your business or organization covered.
