Download or read book Managing New Product Development Projects in a Competitive Market written by Issariya Sirichakwal and published by . This book was released on 2013 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: New product development projects play a major role in the modern economy, especially for firms that compete in the most innovative industries. The speed-to-market for new products in these industries is often regarded as a key source of competitive advantage since the first entry has the opportunity to build barriers to deter new entries and/or enjoy monopoly status for a period of time. Shortening the development time to market, however, typically requires higher development costs that may offset, or even outweigh, any anticipated first-mover advantages. The objective of this dissertation is to study the implications of speed-to-market in the context of project management when the project return depends in large part on the time of product introduction to the market relative to that of the competitor. Specifically, we analyze the decision process of a risk neutral firm that wants to maximize the expected profit of a new product development project in a market with potential rivals and a product that can only be marginally differentiated. In the model, expected profit is determined by the timing of the product's entry into the market as well as the firm's management of allocated resources. We formulate a continuous time-cost trade-off project management model under competition. Our model assumes that the market entry time of the competitor is a random variable following a general distribution. We consider both deterministic and stochastic activity durations, both static and dynamic project scheduling policies, and consider two types of payment schemes that reflect most new product markets. In the model for deterministic activity durations, we present analytical results for the static resource allocation policy which offer various managerial insights that help managers better understand the trade-offs and impact of competition on project management strategy. When resource allocation decisions can be made dynamically we develop a heuristic procedure that facilitates managers decision making process to increase or decrease allocated resources to some tasks, or to terminate the project altogether, at various states of the development project. For projects with stochastic activity durations, we develop heuristic scheduling/compression strategies to maximize the expected profit while guaranteeing feasibility of the scheduling solution.
Download or read book Managing New Product and Process Development written by Steven C. Wheelwright and published by Simon and Schuster. This book was released on 2010-07-06 with total page 919 pages. Available in PDF, EPUB and Kindle. Book excerpt: Argues that a company's capability to conceive and design quality prototypes and bring a variety of products to market more quickly than its competitors is increasingly the focal point of competition. The authors present principles for developing speed and efficiency.
Download or read book New Product Development For Dummies written by Robin Karol and published by John Wiley & Sons. This book was released on 2011-02-14 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now. Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of successfully developing, marketing and making a bundle from a new product or service. You learn proven techniques for sizing up market potential and divining customer needs. You get tested-in-the-trenches strategies for launching a new product or service. And you get a frank, in-depth appraisal of the most challenging issues facing new product developers today, including the need to collaborate with global partners, optimizing technology development for a 21st century marketplace, getting start-up capital in an increasingly competitive environment, and much more. Key topics covered include: Developing a winning NPD strategy Generating bold new ideas for products and services Understanding what your customers really want Keeping projects on track, on budget, and on-time Building effective cross-functional teams Planning and executing a blockbuster launch Collaborating with global partners Maximizing your chances for success No matter what size or type of business you’re in, this book provides you with an unbeatable competitive advantage in the booming global marketplace for new products and services.
Download or read book Handbook of Research on New Product Development written by Peter N. Golder and published by Edward Elgar Publishing. This book was released on 2018 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: New products are the major driver of revenue growth in today's dynamic business environment. In this Handbook, the world's foremost experts on new product development bring together the latest thinking on this vitally important topic. These thought-leading authors organize knowledge into useful and insightful frameworks covering all aspects of new product development: companies, collaborators, customers, context, markets, and performance. Managers will benefit from the handbook by expanding their knowledge of new product development and researchers will learn about opportunities to continue expanding on this body of knowledge.
Download or read book New Product Development written by Marc Annacchino and published by Butterworth-Heinemann. This book was released on 2003-09-15 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers the entire process of product development from idea to launch without missing a step!
Download or read book Open Innovation written by Abbie Griffin and published by John Wiley & Sons. This book was released on 2014-10-13 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: A clear, practical guide to implementing Open Innovation for new product development Open Innovation: New Product Development Essentials from the PDMA is a comprehensive guide to the theory and practice of the Open Innovation method. Written by experts from the Product Development and Management Association, the book packages a collection of Open Innovation tools in a digestible and actionable format. Real-world case studies drawn from the authors' own successes and failures illustrate the concepts presented, providing accurate representation of the opportunities and challenges of Open Innovation implementation. Key tools are presented with a focus on immediate applications for business, allowing NPD professionals to easily discern where this cutting edge development method can push innovation forward. Open Innovation assumes that companies can and should use both internal and external ideas and paths to market, permeating the boundaries between firm and environment. Innovations transfer outward and inward through purchase, licensing, joint ventures, and spin-offs, allowing companies to expand beyond their own research and dramatically improve productivity through collaboration. PDMA Essentials provides practical guidance on exploiting the Open Innovation model to these ends, with clear guidance on all aspects of the new product development process. Topics include: Product platforming and idea competitions Customer immersion and interaction Collaborative product design and development Innovation networks, rewards, and incentives Many practitioners charged with innovation have only a vague understanding of the specific tools available for Open Innovation, and how they might be applied. As the marketplace shifts dramatically to keep pace with changing consumer behaviors, remaining relevant increasingly means ramping up innovation processes. PDMA Essentials provides the tools NPD practitioners need to implement a leading innovation method, and drive continued growth.
Download or read book Setting the PACE in Product Development written by Michael E. McGrath and published by Routledge. This book was released on 1996 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Setting the PACE in Product Development describes how to effectively manage the key ingredients of successful product development: time, quality, talent and resources. This revised edition of Product Development provides essential insight as to how to efficiently organize people, resources and processes to dramatically improve financial results, strategic positions, internal morale and customer satisfaction. The PACE techniques integrate vital company-wide functions, engaging the entire company and focusing its collective energy on strategically and financially important goals.
Download or read book Developing New Products and Services written by Lawrence Sanders and published by Business Expert Press. This book was released on 2011-10-14 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will focus on the up-front activities required for product and service differentiation, the learning methodologies that contribute to arriving at that differentiation, and the role that technology plays in implementing the process. The book will show how technology factors into such entrepreneurial activities as engaging in business planning and utilizing creativity and innovation, and how creative innovation, in turn, is achieved and enhanced through an understanding of two different modes of learning: "learning about" and "learning by doing". A successful product introduction depends on an efficient supply chain, a strong brand, and the ability of a manufacturer or provider to differentiate it successfully in the marketplace. New Product and Services Development demonstrates how differentiation, this last critical component, can be secured by the strategic use of technology and by engaging in two key learning methodologies.
Download or read book Handbook of New Product Development Management written by Christoph Loch and published by Routledge. This book was released on 2008 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text provides a comprehensive view of the challenges in managing the development of new products from well-known and leading contributors in the field.
Download or read book Product Innovation Management written by Stefano Biazzo and published by Springer Nature. This book was released on 2021-07-02 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers new insights into the complex set of activities and decisions of product innovation management. It provides concepts, methods, and tools that can help accelerate the introduction of successful products to the market in an increasingly competitive and changing business landscape. It also offers examples and case studies, and it is the result of more than 20 years of study, research, and consulting carried out by the two authors in the field of innovation management. The book discusses the demanding challenges of product innovation and offers practitioners guidance on how to respond to these challenges. It presents a three-level framework (the “innovation pyramid”), which reflects the core components of a firm’s innovation capability: first, intelligence - absorbing information and knowledge from the outside world by looking beyond the familiar territories of the current market, technology, and customers; second, discovery - exploring opportunities for innovation through creative ideation and technology experimentation; and third, development - transforming opportunities into profitable new products and services.
Download or read book The PDMA Handbook of Innovation and New Product Development written by Ludwig Bstieler and published by John Wiley & Sons. This book was released on 2023-05-09 with total page 692 pages. Available in PDF, EPUB and Kindle. Book excerpt: State-of-the-art overview of all aspects of new product development from start to finish The Product Development and Management Association (PDMA) Handbook of New Product Development provides an exceptional review of cutting-edge topics for both new and experienced product development leaders, offering a comprehensive and updated guide to the practices, processes, and tools critical to achieving and sustaining new product/service development success in today’s world and delivering valuable information on the fundamentals as well as emerging practices. This edition is completely revised to include 12 new chapters on topics including: Creating Innovation, Sustainable New Product Development (NPD), NPD Teams and Leadership, Digital Transformation of NPD, Market Analytics, and much more. In The Product Development and Management Association (PDMA) Handbook of New Product Development, readers can expect to find specific information on: What separates the winners from the losers when it comes to new products, plus what drives new product success from a holistic standpoint Effective frontend innovation practices, portfolio management for product innovation, and identifying significant new business opportunities via the Magellan Process Obtaining customer needs for product development, harnessing user research for product innovation, and making market analytics work for you Lessons learned from outstanding corporate innovators and differences between goods and services development The 4th edition of The Product Development and Management Association (PDMA) Handbook of New Product Development is an essential reference for anyone with responsibility for product development activities, from novices looking for fundamentals to experts seeking insights on emerging concepts, and is relevant for all functions and all industries.
Download or read book New Products Management written by Charles Merle Crawford and published by McGraw-Hill/Irwin. This book was released on 2000 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW PRODUCTS MANAGEMENT provides a management approach, with the perspective of marketing. In every organization there is a person or group of persons who are charged with getting new goods and services onto the market. Frequently those people are new product managers, or project managers, or team leaders. They lead a multifunctional group of people, with the perspective of a general manager. NEW PRODUCTS MANAGEMENT, Sixth Edition recognizes the value of the cross-functional team. That team will include representatives from all areas of business. A team leader (or future team leaders) will benefit from this text and its approach. The theories introduced in this text are reinforced through applications in the business world.
Download or read book Managing Innovation And New Product Development Concepts And Cases written by Chaturvedi Et Al. and published by PHI Learning Pvt. Ltd.. This book was released on 2009-04-13 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation is the key to success in any business, and is the only way to surpass competition. An innovative concept can lead to the development of a new product. This comprehensive book explains how an innovative idea or a concept, if executed properly, can create the best product in the market. The book presents a framework for a new product development, laying emphasis on generic concepts and processes, which are useful and profitable for small and large organizations including the multinationals. The book highlights the innovation theories that are helping service sector companies to prosper and excel in their fields. It also provides a mathematical formula for students to calculate sales-estimation of first-time-sales of a new product. The Ten Case Studies on real-life products from the Indian market enrich the text and enable students to fully understand innovative techniques that help increase the potential and market value of an established product.
Download or read book The PDMA ToolBook 3 for New Product Development written by Abbie Griffin and published by John Wiley & Sons. This book was released on 2007-09-28 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is the third volume covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. The ToolBooks cover a number of critical aspects of product development from the creation of the concept through development and design, to the final production, marketing and service. The contributors are members of the PDMA and in many cases hold key positions in firms such as PRTM, LexisNexis, Nano-Tex, Inc, Innovation Focus and others. The ToolBooks are intended to be guides to the experienced product development professional on the various elements of successful product development and management.
Download or read book Production Development written by Monica Bellgran and published by Springer Science & Business Media. This book was released on 2009-11-03 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Production development is about improving existing production systems and developing new ones. The production system should be developed in integration with the product, as a part of the overall product realization process, and not in sequence after the product has already been designed. Production Development: Design and Operation of Production Systems takes a holistic viewpoint on the production system and its design process during the whole system life cycle. A working procedure demonstrating how to design and realize the production system is presented, together with a number of related production development aspects. Production Development: Design and Operation of Production Systems is illustrated with a large number of figures and industrial examples. The book can be used as a reference for teachers and students, or as a manual for professionals within the field of production.
Download or read book Managing Your Startup s New Product Development Projects Practice Your Skills With Simulation based Training written by Shtub Avraham and published by World Scientific. This book was released on 2019-02-13 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaching new product development is not an easy task. Part of the difficulty is the one-of-a-kind nature of these projects.This book and the software that comes with it (Project Team Builder) present a unique approach to the teaching and training of new product development — an approach based on a software tool that combines an interactive, dynamic case study and a simple yet effective Project Management System.The book focuses on problems that a new product development team faces in planning, monitoring and controlling its projects. Together with the software, the book provides the user with the opportunity to experience complex new product development situations, understand the situation, develop alternative ways to cope with it and select the best alternative based on rigorous analysis.Readers can learn more about the subject from the author's online course on New Product Development.For more information on the Project Team Builder simulator, please contact SandboxModel.
Download or read book New Products Management written by Charles Merle Crawford and published by McGraw-Hill Companies. This book was released on 1991 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Products Management provides future new product managers and team leaders with a complete toolkit for learning and executing the product development process. Students learn how real-world managers oversee effective strategy development, manage teams, evaluate ideas, and manage the technical and financial aspects of new product management. Book jacket.
