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Book Management du tourisme

    Book Details:
  • Author : Jean-Pierre Lozato-Giotart
  • Publisher : Pearson Education France
  • Release : 2012
  • ISBN : 2744075914
  • Pages : 397 pages

Download or read book Management du tourisme written by Jean-Pierre Lozato-Giotart and published by Pearson Education France. This book was released on 2012 with total page 397 pages. Available in PDF, EPUB and Kindle. Book excerpt: La 4e de couv. indique : "Management du tourisme analyse les différentes composantes du secteur touristique : son poids dans l'économie, les formes multiples que prennent les activités touristiques, et l'impact sur le territoire nécessitent des pratiques de management spécifiques et adaptées. Chaque décision implique un grand nombre de paramètres : marchés, organisation des systèmes de production, environnements humains, sociaux, économiques et culturels... L'ouvrage les aborde selon une démarche progressive et structurée. Parmi les sujets couverts : Les contours de l'offre touristique : territoires, consommateurs et schémas de consommation, professionnels, marchés, types de produits et cycles de vie. ; Les techniques et les disciplines fondamentales du management du tourisme : analyse spatiale, marketing et comptabilité, méthodes et indicateurs de gestion utiles aussi bien aux entreprises qu'aux responsables territoriaux. ; Les aspects stratégiques et politiques : politiques de communication et de préservation du patrimoine, développement durable, gestion de la qualité et stratégies tarifaires. Abondamment illustré (schémas, graphiques, cartes), le livre inclut également un glossaire et de nombreux encadrés complémentaires. Les exercices et études de cas de fin de chapitre permettent aux lecteurs de mettre en pratique leurs connaissances. Cette nouvelle édition se distingue par : De nouvelles analyses sur les thématiques les plus récentes, telles le tourisme durable, l'e-tourisme et les types de risques auxquels les destinations touristiques sont de plus en plus souvent confrontées. ; L'analyse des principales évolutions en termes de destinations, d'équipements et de pratiques. ; L'actualisation de l'ensemble des données et des références bibliographiques et webographiques."

Book Tourism  Recreation and Regional Development

Download or read book Tourism Recreation and Regional Development written by Jean-Christophe Dissart and published by Routledge. This book was released on 2016-03-03 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: What factors contribute to tourism and recreation development? How can we characterise stakeholder rationales and organisation modes to enhance tourism resources and foster tourism and recreation services? To what extent do tourism and recreation contribute to regional development? What changes are taking place in terms of new destinations, stakeholders, policy objectives? Bringing together scholars from the fields of planning, economics, sociology, management studies and geography, this book examines cross-cutting issues in tourism and recreation with the aim of developing an extended view of leisure time. Focusing mainly on France with comparison to the experience of Northern and Southern European countries and North America, it combines a diverse range of case studies to address issues such as contrasting rural dynamics, changing public policies, sustainable development imperatives, evolving user behaviour and increasingly diverse recreation activities and stakeholder organisation. Specific topics are highlighted, such as the role of social capital or culture as factors of recreation development; resort organisation from international and experience-based perspectives; and the usefulness of the capability approach to evaluate tourism impacts on local development. Emphasising policy recommendations to help public or collective action on the issues and presenting emerging trends in the field, this book should be of interest to students, scholars and stakeholders in tourism/recreation planning and management.

Book The Routledge Handbook of Tourism Research

Download or read book The Routledge Handbook of Tourism Research written by Cathy H.C. Hsu and published by Routledge. This book was released on 2012-08-21 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Tourism Research is a compendium of some of the most relevant issues affecting tourism development today. The topics addressed in this book provide some new thinking for those involved in tourism research. This book takes the reader from the beginnings of tourism research to a discussion of emerging forms of tourism and selected examples of tourism development. The underlying theoretical dimensions are reviewed, analysed and discussed from a number of perspectives. This book brings together leading researchers, many of whom are members of the International Academy for the Study of Tourism, to discuss tourism today and its future. The works included in this volume are diverse, in terms of geographical context, research methodology, root discipline, and perspective. This book represents studies based in Europe, North America, Oceania, and Asia. Research methodologies include both quantitative and qualitative. Both macro and micro issues are discussed from the economic, psychological, sociological, political science, marketing, and other perspectives, which reflect the interdisciplinary nature of tourism studies. This book is divided into 6 sections. Section 1 considers the foundations for tourism research. Section 2 discusses the implications for destination management and section 3 discusses planning for tourism development. Section 4 covers human capital for tourism development. And finally, section 5 evaluates emerging forms of tourism and then section 6 offers insights into tourism evolution. It offers the reader a comprehensive synthesis of this field, conveying the latest thinking and research. The text will provide an invaluable resource for all those with an interest in tourism research. This is essential reading for students, researchers & academics of Tourism as well as those of related studies in particular Leisure, Hospitality & Development Studies.

Book Mobilities and Hospitable Cities

Download or read book Mobilities and Hospitable Cities written by Ezio Marra and published by Cambridge Scholars Publishing. This book was released on 2018-04-18 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Urban life and mobility have been greatly affected by globalization and postmodernization. This international collection of essays investigates a number of significant issues in urban research, including urban governance, city branding and commodification, urban fears and safety, and the conservation of the urban ecosystem. Also explored are the changing lifestyles in the urban environment, the increasing importance of tourism in the economy of metropolitan areas, and the interdependence of tourism, cultural heritage and local communities. The volume offers a range of case studies exploring New York, Orlando, Paris, Barcelona, Lisbon, Venice and the imitations of the latter in Boston, Los Angeles, Las Vegas, and various Chinese towns. A specific section is devoted to other Italian cities, such as Rome, Florence, Naples, and Turin. It also provides an appendix detailing the “success story” of tourism degree programmes in European universities. The book is dedicated to the memory of Guido Martinotti, a leading Italian scholar widely known for his seminal contributions to urban sociology.

Book The Emerald Handbook of Entrepreneurship in Tourism  Travel and Hospitality

Download or read book The Emerald Handbook of Entrepreneurship in Tourism Travel and Hospitality written by Marios Sotiriadis and published by Emerald Group Publishing. This book was released on 2018-07-11 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism.

Book Digital Marketing and Consumer Engagement  Concepts  Methodologies  Tools  and Applications

Download or read book Digital Marketing and Consumer Engagement Concepts Methodologies Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2018-01-05 with total page 1755 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve this goal, companies must utilize current digital tools to create a strong online presence. Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications is an innovative reference source for the latest academic material on emerging technologies, techniques, strategies, and theories in the promotion of brands through forms of digital media. Highlighting a range of topics, such as mobile commerce, brand communication, and social media, this multi-volume book is ideally designed for professionals, researchers, academics, students, managers, and practitioners actively involved in the marketing industry.

Book Food and Wine Tourism  2nd Edition

Download or read book Food and Wine Tourism 2nd Edition written by Erica Croce and published by CABI. This book was released on 2017-04-13 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This established textbook explores how regions, and food industry, travel and hospitality companies present themselves to tourists experiencing the culture, history and ambience of a location through the food and wine it produces. It provides practical suggestions and guidelines for establishing a food-related tourism destination and business, discussing the environment, understanding the food tourist, supply issues, tours and tasting sessions, themed itineraries, planning and developing the tourist product, marketing and best practice strategies. It also includes numerous case studies from around the world and plentiful pedagogical features to aid student learning. If food and wine tourism is well planned, managed and controlled, it can become a real economic resource. Suitable for students in tourism and leisure subjects, the practical application provided in this book also makes it an ideal resource for those operating in the food and wine sector.

Book Tourism in the City

Download or read book Tourism in the City written by Nicola Bellini and published by Springer. This book was released on 2016-08-29 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book critically explores the interconnections between tourism and the contemporary city from a policy-oriented standpoint, combining tourism perspectives with discussion of urban models, issues, and challenges. Research-based analyses addressing managerial issues and evaluating policy implications are described, and a comprehensive set of case studies is presented to demonstrate practices and policies in various urban contexts. A key message is that tourism policies should be conceived as integrated urban policies that promote tourism performance as a means of fostering urban quality and the well-being of local communities, e.g., in terms of quality spaces, employment, accessibility, innovation, and learning opportunities. In addition to highlighting the significance of urban tourism in relation to key urban challenges, the book reflects on the risks and tensions associated with its development, including the rise of anti-tourism movements as a reaction to touristification, cultural commodification, and gentrification. Attention is drawn to asymmetries in the costs and benefits of the city tourism phenomenon, and the supposedly unavoidable trade-off between the interests of residents and tourists is critically questioned.

Book Tourist Destinations According to Stakeholder Strategies

Download or read book Tourist Destinations According to Stakeholder Strategies written by Pierre Louart and published by John Wiley & Sons. This book was released on 2024-07-19 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourist destinations are subject to the strategies and interactions of the people who reside in them, with complementary and sometimes conflicting interests. To ensure that these destinations remain competitive, Destination Management Organizations (DMOs) are tasked with stimulating cooperation between all partners (independents, organizations, networks). Tourist Destinations According to Stakeholder Strategies is based on a series of case studies that are analyzed and discussed from a dual geographical and managerial perspective. This enables us to extract operational typologies and propose recommendations for actors in the tourism sector. The authors have opted for an original and innovative name for the object of study, "Localized Tourism Systems" (LTS), thus emphasizing the triple aim of territorialization, tourism activities and actors that interact together in collective projects.

Book Key Challenges and Opportunities in Web Entrepreneurship

Download or read book Key Challenges and Opportunities in Web Entrepreneurship written by Capatina, Alexandru and published by IGI Global. This book was released on 2017-03-31 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: The development of web technologies has enhanced the availability of online business opportunities for entrepreneurs. By implementing these new technologies, business growth is ensured and the global economy is strengthened. Key Challenges and Opportunities in Web Entrepreneurship is a pivotal reference source for the latest research on bridging the gaps between theoretical and practical issues in the field of digital entrepreneurship. Featuring extensive coverage on relevant areas such as e-business, crowdfunding, and vertical social networks, this publication is an ideal resource for researchers, academics, practitioners, and students interested in recent trends on entrepreneurial endeavors in the digital age.

Book The Paradoxes of Globalisation

Download or read book The Paradoxes of Globalisation written by E. Milliot and published by Springer. This book was released on 2010-10-27 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: World economy globalization is driven by multiple interactive forces. Theygive rise to a number of paradoxes that impact the functional and developmental characteristics of firms. This book offers for the first time an in-depth study of the logical contradictions that stream from economic integration on the supranational level.

Book Gastronomy and Local Development

Download or read book Gastronomy and Local Development written by Nicola Bellini and published by Routledge. This book was released on 2018-10-09 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gastronomy, particularly gourmet tourism, is widely acknowledged as having a powerful impact on local development. Public policies have developed in response to research, highlighting gastronomy as key in a successful tourism economy. However, research thus far has not fully explored the underlying mechanisms of gastronomic tourism, in particular the marketing and perception of quality, on economic development. This book considers how the quality of products, places, and experiences contributes to the desirability and competitiveness of gourmet touristic destinations. The contributors present theoretical and empirical studies to create an original conceptual framework for regional development based on the quality of products, of places, and of touristic experience. It also examines the ways in which quality is linked to identity, diversity, innovation, and creativity. With an interdisciplinary approach, this book will be of interest to researchers in tourism and hospitality, regional studies, and human geography, as well as to tourism development professionals and policymakers in the areas of rural and local development.

Book Shapes of Tourism Employment

Download or read book Shapes of Tourism Employment written by Gwenaelle Grefe and published by John Wiley & Sons. This book was released on 2020-07-16 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ambition of this book is to propose a grid of reading able to illuminate the current HR transformations experienced by the big historical international companies of the sector of the tourism, carried away by what is known as the "3rd tourist revolution ". The latter is characterized by the combination of three main phenomena: internationalization, digitalization and hyper-personalization that refound the employment relationship between employers, unions and employees. Internationalization requires a renewal of business models heckled by the low-cost strategies of new operators provoking social reactions to the extent of perceived psychological disruptions, to question the validity of these same strategies. Digitization has opened the way to the disintermediation at the origin of the evolution of the trades front and back office. Finally, hyper-personalization and adaptation to new client behaviors justify the hegemony of soft skills for a redefined hospitality. In the end, the employee must constantly deal with often paradoxical injunctions (example: standardization of service protocols versus empowerment). A focus will be made on two specific branches: hotels and air transport which will each be part of a part. The topic will be illustrated by case studies and testimonials. The two coordinators of the book will draw on the contributions of researchers who collaborate with them in the framework of an international research program they pilot.

Book Marketing for Tourism and Hospitality

Download or read book Marketing for Tourism and Hospitality written by Alan Fyall and published by Routledge. This book was released on 2019-03-04 with total page 708 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences. Marketing for Tourism and Hospitality provides students with a contemporary, accessible and useful resource as they prepare to encounter the complexities and challenges of tourism and hospitality marketing globally. A clear articulation of the changing landscape, a comprehensive introduction to the three underpinning themes of collaboration, technology and experiences, and a plentiful supply of international case material provide students with an enjoyable and digestible resource that is both academically rigorous and practice-oriented, helping them prepare for day-to-day problems in the dynamic world of marketing. This contemporary, challenging and highly applied text is an indispensable resource for all students of tourism and hospitality degree programmes.

Book Teaching journalism for sustainable development

Download or read book Teaching journalism for sustainable development written by Banda, Fackson (UNESCO) and published by UNESCO Publishing. This book was released on 2015-09-21 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Nature Sports

Download or read book Nature Sports written by Ricardo Melo and published by Taylor & Francis. This book was released on 2023-11-07 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents the first international collection that challenges current thinking and research in the emerging field of nature sport. Owing to its inherent connections with fields such as business, leisure, health, tourism, and education, this emerging field has attracted perspectives from a wide range of theoretical viewpoints – much of which are discussed within this collection. In simple terms nature sports refer to a group of sporting activities that predominantly take place in natural and rural areas. Participation can be both competitive and recreational, with the primary aim to work in relation to nature, where participants seek harmony rather than the quest to conquer it. Within this book, experts from around the globe consider the very essence of nature sport(s), including numerous practical examples of it in action, offering invaluable insights to those both familiar and new to the field. Driven by an increase in non-traditional sports, coupled with growing concerns about the environment, nature sports have experienced significant expansion and interest in both participation and academic debate. This book is a valuable resource for students and academics in fields such as alternative sports, alternative sport subcultures, sport philosophy, sport and social issues, ethics, and phenomenology. It is also a fascinating read for outdoor educators and practitioners. The chapters in this book were originally published as special issues in Annals of Leisure Research.

Book A Back and Forth between Tourism and Health

Download or read book A Back and Forth between Tourism and Health written by Sebastien Fleuret and published by John Wiley & Sons. This book was released on 2022-09-21 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health is an often-overlooked issue in the touristic development of territories. However, the recent pandemic linked to Covid-19, by bringing the tourism sector to a halt, has revealed the importance of health issues for this economic sector. This book deals with the interaction between tourism and health in all its facets and offers a complete overview of the subject, the beginnings of which date back to Antiquity. The arguments presented here are based on a back-and-forth approach between tourism studies and health sciences. Various themes are thus addressed, such as health risks, health issues for travellers linked to tourism practices, medical tourism, health mobility and the global processes that accompany it, as well as the impact of tourism development on public health in destinations. A Back and Forth Between Tourism and Health highlights the need to include the health dimension in tourism planning and invites a paradigm shift in thinking about the tourism sector.