Download or read book Making a Mark An Introduction to Trademarks for Small and Medium Sized Enterprises Chinese version written by World Intellectual Property Organization and published by WIPO. This book was released on 2006 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trademarks are an essential business tool. This practical guide for small and medium-sized enterprises explains how to use them strategically to help build and protect your brand.
Download or read book Making a Mark An Introduction to Trademarks for Small and Medium Sized Enterprises written by World Intellectual Property Organization and published by WIPO. This book was released on 2004-10-12 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide is the first in a series of guides on “Intellectual Property for Business.” It is devoted to trademarks, a central element in the marketing and branding strategy of any company. It seeks to explain trademarks from a business perspective.
Download or read book Making a Mark An Introduction to Trademarks for Small and Medium Sized Enterprises Portuguese version written by World Intellectual Property Organization and published by WIPO. This book was released on with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trademarks are an essential business tool. This practical guide for small and medium-sized enterprises explains how to use them strategically to help build and protect your brand.
Download or read book Making a Mark written by World Intellectual Property Organization and published by WIPO. This book was released on 2017-03-10 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trademarks are an essential business tool. This practical guide for small and medium-sized enterprises explains how to use them strategically to help build and protect your brand.
Download or read book Making a Mark written by and published by . This book was released on 2006 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Making a Mark An Introduction to Trademarks for Small and Medium Sized Enterprises Italian version written by World Intellectual Property Organization and published by WIPO. This book was released on with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trademarks are an essential business tool. This practical guide for small and medium-sized enterprises explains how to use them strategically to help build and protect your brand.
Download or read book Research Handbook on Intellectual Property and Geographical Indications written by Dev S. Gangjee and published by Edward Elgar Publishing. This book was released on 2016-02-26 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an increasingly globalised world, place and provenance matter like never before. The law relating to Geographical Indications (GIs) regulates designations which signal this provenance. While Champagne, Prosciutto di Parma, Café de Colombia and Darjeeling are familiar designations, the relevant legal regimes have existed at the margins for over a century. In recent years, a critical mass of scholarship has emerged and this book celebrates its coming of age. Its objective is to facilitate an interdisciplinary conversation, by providing sure-footed guidance across contested terrain as well as enabling future avenues of enquiry to emerge. The distinctive feature of this volume is that it reflects a multi-disciplinary conversation between legal scholars, policy makers, legal practitioners, historians, geographers, sociologists, economists and anthropologists. Experienced contributors from across these domains have thematically explored: (1) the history and conceptual underpinnings of the GI as a legal category; (2) the effectiveness of international protection regimes; (3) the practical operation of domestic protection systems; and (4) long-unresolved as well as emerging critical issues. Specific topics include a detailed interrogation of the history and functions of terroir; the present state as well as future potential of international GI protection, including the Lisbon Agreement, 2015; conflicts between trade marks and GIs; the potential for GIs to contribute to rural or territorial development as well as sustain traditional or Indigenous knowledge; and the vexed question of generic use. This book is therefore intended for all those with an interest in GIs across a range of disciplinary backgrounds. Students, scholars, policy makers and practitioners will find this Handbook to be an invaluable resource.
Download or read book Enterprising Ideas written by World Intellectual Property Organization and published by WIPO. This book was released on 2021-04-29 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication introduces startups to IP. Through step-by-step guidance, useful case studies and simple checklists, it illustrates how small
Download or read book Management of International Institutions and NGOs written by Eduardo Missoni and published by Taylor & Francis. This book was released on 2023-08-31 with total page 676 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of Management of International Institutions and NGOs covers all key topics in global governance from a unique management perspective. It analyzes the management challenges associated with international cooperation rather than the more commonly explored political or economic lenses. This text is structured to enable students to connect theory with practice, beginning with the main management frameworks developed in the context of corporate and national public/nonprofit organizations and adapting them to the specificity of international institutions and international non-governmental organizations. This leads to the identification of a “tailored” approach to international organization management based on their institutional and operational settings, stakeholder groups, core business, staff profiles, and financial arrangements. The authors then connect this theory with practice by linking frameworks to several case studies and best practices of organizations currently experimenting with management systems and tools, with case studies including the World Bank and the Gates Foundation. This edition has been extensively revised and updated, with an expanded conceptual framework inclusive of systemic theories of organization, new cases throughout, and new chapters on leadership, supply chain and operations, and human-centered digitization. This comprehensive textbook is a must-own resource for students and academics involved with studying and working with international organizations.
Download or read book written by and published by . This book was released on 2003 with total page 518 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book WIPO Magazine written by and published by . This book was released on 2005 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Basic Facts about Trademarks written by and published by . This book was released on 1988-08 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Boosting Tourism Development through Intellectual Property Development written by World Intellectual Property Organization and published by WIPO. This book was released on 2021-04-23 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication helps non-IP specialists understand the connection between IP, tourism and culture. Through multiple case studies, it illustrates how existing and potential IP tools, in particular branding and copyright, can add value to tourism services and products. It explains how to include IP in tourism policies, product development and destination branding, and shows how different IP rights can be leveraged for fundraising purposes. Podcast Episode 2 -- Intellectual Property and Tourism https://www.wipo.int/podcasts/en/wkc/index.html
Download or read book McCarthy on Trademarks and Unfair Competition written by J. Thomas McCarthy and published by Clark Boardman Callaghan. This book was released on 1996 with total page 1186 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book World Intellectual Property Indicators 2020 written by World Intellectual Property Organization and published by WIPO. This book was released on 2020-12-07 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative report analyzes IP activity around the globe. Drawing on 2019 filing, registration and renewals statistics from national and regional IP offices and WIPO, it covers patents, utility models, trademarks, industrial designs, microorganisms, plant variety protection and geographical indications. The report also draws on survey data and industry sources to give a picture of activity in the publishing industry.
Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2024-09-16 with total page 1455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Download or read book To Steal a Book Is an Elegant Offense written by William P. Alford and published by Stanford University Press. This book was released on 1995 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: This sweeping study examines the law of intellectual property in Chinese civilization from imperial days to the present. It uses materials drawn from law, the arts and other fields as well as extensive interviews with Chinese and foreign officials, business people, lawyers, and perpetrators and victims of "piracy."
