Download or read book Makeup in the World of Beauty Vlogging written by Clare Douglass Little and published by Rowman & Littlefield. This book was released on 2020-10-14 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection studies beauty vlogging as a phenomenon operating at the intersection of celebrity culture, digital communities, and the cosmetics industry. Exploring subjects ranging from race and gender to disability and religion, the chapters examine how the genre has impacted social media landscapes and gender expression. The contributors analyze how beauty vlogging makes community and economic success seem accessible for viewers as well as how the beauty vlog itself can function as a platform for enacting and inspiring social commentary and change. Makeup in the World of Beauty Vlogging studies the cultural phenomenon of the beauty vlog as a space where audiences and vloggers find a voice and a means of personal expression via the potentially subversive power of makeup and social media.
Download or read book The Sweet Life written by Dulce Candy Ruiz and published by Penguin. This book was released on 2015-08-04 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: The YouTube star and beauty guru shares her hard-won lessons on success, style, and finding the sweetness in all aspects of your life. Since posting her first makeup tutorial in 2008, Dulce Candy has become one of the top beauty stars on YouTube, boasting more than 2 million subscribers and garnering hundreds of millions of views of her bright and energetic videos. But before she became a style icon and a role model to millions of young women, Dulce struggled to make her way in the world. Having emigrated with her family from Mexico to the United States when she was six years old, Dulce battled depression and low self-esteem as a teenager and eventually enlisted in the army in an attempt to turn her life around. It was here, on the battlefields of Iraq, that she finally uncovered and embraced her true passion—fashion and beauty—and gained the confidence to move on from her past, follow her dream, and launch what would become her wildly successful brand. The Sweet Life chronicles Dulce Candy’s inspiring story, showing that anyone can be successful no matter their background and sharing the hard-won lessons that helped transform her from a shy, self-doubting teenager into a confident business woman and beauty expert. According to Dulce, you can’t live the sweet life until you accept who you are—flaws and all—and take chances—knowing that failure is just a part of learning and fear is a sign that you’re trying something new and exciting. Drawing on anecdotes from her own life and career, Dulce offers advice on building a personal brand (“Know what makes you different”), building confidence (“Fake it till you make it”) and balancing the personal and the professional (“Don’t settle when you settle down”). She also emphasizes the importance of both inner and outer beauty, encouraging women to love themselves, ignore the critics, and flaunt their own original style. Part memoir, part manifesto, The Sweet Life is a fun, inspirational guide for any woman who wants to find success and happiness without compromising who she is.
Download or read book Beauty and Cosmetics 1550 to 1950 written by Sarah Jane Downing and published by Bloomsbury Publishing. This book was released on 2012-07-20 with total page 65 pages. Available in PDF, EPUB and Kindle. Book excerpt: The source of tremendous power and the focus of incredible devotion, throughout history notions of beauty have been integral to social life and culture. Each age has had its own standards: a gleaming white brow during the Renaissance, the black eyebrows considered charming in the early eighteenth century, and the thin lips thought desirable by Victorians. Beauty has ensured good marriages, enabled social mobility and offered fame and notoriety, and has led women – and some men – to remarkable lengths in cultivating it, from the dangerous quantities of lead applied by Elizabeth I, to the women of the 1940s and '50s, who employed face powder, lipstick and mascara to look their best during the privations of war and austerity, creating a chic appearance to which many still aspire.
Download or read book Authenticity as Performativity on Social Media written by Allan S. Taylor and published by Springer Nature. This book was released on 2022-10-11 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Authenticity is a highly-prized concept on social media, but given the history of the term, has it been adequately scrutinised? This book provides an alternative definition of authentic social media practice and suggests that, rather than being an achievable ideal, authenticity reveals itself as an unrepeatable temporary interval. Applying a post-structural lens of performativity, Taylor analyses the resurgence of the authentic as a cultural trend and argues that the professionalisation of social media has given rise to a ‘neoliberal authentic’ that equates productivity with self-actualisation, questioning whether society should present this as a cultural ideal. Using a new critical framework, Taylor recontextualises authenticity in a variety of social media practices. This includes authentic self-representation, authentic influence and its effect in influencer culture, as well as meme production as an attempt to find authenticity. Part-reader, part-manifesto, the book asks readers to reappraise authenticity and provides a working definition for future practice.
Download or read book Classic Beauty written by Gabriela Hernandez and published by Schiffer Publishing. This book was released on 2017 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definition of a beautiful face has never been constant. See howpolitical and social climates have molded accepted beauty rituals andthe evolution of cosmetics from ancient times through today. This updated and refreshed reference book chronicles historic trends for the eyes, lips, and face, and offers in-depth aesthetic reviews of each decade from the1920s to today. Follow the fascinating history of cosmetic trends vintage ads; detailed makeup application guides;and profiles of famous makeup innovators, connoisseurs, and iconicfaces. Over 450 images, timelines, and detailed vintage color palettesshow the changing definitions of beauty and document makeup innovations(the first mascara, lipstick, eye shadow, etc.) that have evolvedthroughout the history of cosmetics. This is an ideal reference for theprofessional makeup artist, cosmetologist, educator, student, andgeneral makeup enthusiasts
Download or read book The Glam Guide written by Fleur De Force and published by Headline. This book was released on 2015-02-12 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fleur De Force started making YouTube videos in 2009 out of a passion for everything beauty and fashion related. What began as a fun hobby quickly turned into something much bigger, and she's spent the past five years seeking out the best products, top tips and easiest ways for us all to look and feel more fabulous. In The Glam Guide she shares all of her secrets and discoveries so whether you're looking for makeup tips, wardrobe cheats, first-date pointers or healthy lifestyle motivation, this is the book for you.
Download or read book Compacts and Cosmetics written by Madeleine Marsh and published by Casemate Publishers. This book was released on 2014 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cosmetics have been used to increase attraction since Ancient times whilst Compacts have been a symbol of love for generations but especially since the 1920s. In this fascinating book, vintage accessories expert, Madeleine Marsh, discusses just what makes compacts so desirable and reveals their hidden secrets from cameras to cigarettes. Madeleine shows what to buy and where, what to spot when buying and how to make the most of your compacts, vintage cosmetics or beauty accessories."
Download or read book Consuming Religion written by Kathryn Lofton and published by University of Chicago Press. This book was released on 2017-09-12 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction: being consumed -- Practicing commodity. Binge religion: social life in extremity ; The spirit in the cubicle: a religious history of the American office -- Revising ritual. Ritualism revived: from scientia ritus to consumer rites ; Purifying America: rites of salvation in the soap campaign -- Imagining celebrity. Sacrificing Britney: celebrity and religion in America ; The celebrification of religion in the age of infotainment -- Valuing family. Religion and the authority in American parenting ; Kardashian nation: work in America's klan ; Rethinking corporate freedom -- Corporation as sect. On the origins of corporate culture ; Do not tamper with the clues: notes on Goldman Sachs -- Conclusion: family matters
Download or read book Facing Beauty written by Aileen Ribeiro and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Throughout the history of the Western world, countless attempts have been made to define beauty in art and life. This text examines concepts of female beauty in terms of the ideal and the real, investigating paradigms of beauty as represented in art and literature and how beauty has been enhanced by cosmetics and hairstyles
Download or read book Where Beauty Lies written by Elle Fowler and published by St. Martin's Griffin. This book was released on 2013-08-13 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Step behind the velvet ropes of Fashion Week and enter an exclusive world of opulent parties, hot guys, designer style...and new lies. In Hollywood, there's no such thing as bad press, especially when you're Sophia and Ava London. Despite their very public scandal, the London sisters are hotter than ever. Sophia's finally in the perfect relationship with the perfect guy...even if can't she get the memory of Giovanni out of her head. And Ava's taking a break from dating to focus on her career—while a new love interest is trying to disrupt her carefully laid plans. Best of all, Sophia and Ava have just been given a chance to create their own fashion line for New York Fashion Week. It's a once in a lifetime opportunity... but only if their ruthless rivals don't destroy them first. The same unseen enemies who tried to ruin them back in L.A. are in New York to finish the job. And a new competitor is hiding in the shadows of the runway, waiting for a chance to steal everything Sophia and Ava have worked so hard for. In the cutthroat world of high fashion, it's impossible to know who your real friends are. At least Sophia and Ava can count on each other—but will it be enough to keep them from losing it all? From internet sensations Elle and Blair Fowler comes Where Beauty Lies, the dazzling sequel to Beneath the Glitter
Download or read book Digital Influencers and Online Expertise written by Aditi Bhatia and published by Taylor & Francis. This book was released on 2023-07-12 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on data from beauty vlogs published by well-known YouTubers, Bhatia explores how they discursively negotiate multiple identities in a creative and participatory space, giving rise to complexities in the definition of categories such as expert, layperson, learner, and teacher in fluid and dynamic digital contexts. In this insightful book, Bhatia sets out to investigate the interdiscursive construction of identity on YouTube. Taking a multi-methodological approach to Critical Discourse Analysis, Bhatia examines beauty vlogs at the levels of sociocognition, language, and genre to provide a better understanding of some of the measures of success and effect as well as new practices of expertise in online communication. The book contributes to a better understanding of how young people work online, often collaboratively, to conform to or resist mainstream notions of expertise, authenticity, race, and beauty, as well as the linguistic and semiotic tools they use to perform their identity, in order to become digital entrepreneurs and cultural influencers. Students and scholars in the field of discourse analysis, situated within the contexts of popular culture and social media, will find this book a valuable read. This volume also enhances the everyday person’s understanding of the complexities of new media communication and a new generation of cultural intermediaries.
Download or read book Daughters of Alchemy written by Meredith K. Ray and published by Harvard University Press. This book was released on 2015-04-06 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Meredith Ray shows that women were at the vanguard of empirical culture during the Scientific Revolution. They experimented with medicine and alchemy at home and in court, debated cosmological discoveries in salons and academies, and in their writings used their knowledge of natural philosophy to argue for women’s intellectual equality to men.
Download or read book Makeup and Styling in TV and Film written by Jeri Freedman and published by Cavendish Square Publishing, LLC. This book was released on 2018-12-15 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: Actors rely on a stylist's keen eye to capture their character's mood, imperfections, or beauty, with stylists ultimately helping to bring a character to life on the big screen and on television. This high-interest book provides insight into what it is like to work in the profession, including how the role fits into the industry as a whole and advice on how makeup and styling works for actors. It also provides tips for how students can gain experience through internships and DIY projects. Through expert advice and tales of success and failure, readers will learn how to best improve their chances to break into the world of media makeup and styling, and how these skills can lead to success in other professions.
Download or read book YouTube Channels For Dummies written by Rob Ciampa and published by John Wiley & Sons. This book was released on 2020-09-01 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create a YouTube channel that draws subscribers with top-notch content YouTube has the eyes and ears of two billion monthly users. YouTube Channels for Dummies, 2nd Edition offers proven steps to attracting a chunk of those billions to your personal or business channel. This updated guide offers insight from a quartet of YouTube channel content creators, managers, marketers, and analysts as they share the secrets of creating great content, building an audience, and interacting with your viewers. The book includes information on: · Setting up a channel · Creating videos that attract viewers · Putting together a video studio · Editing your final product · Reaching your target audience · Interacting with your fans · Building a profitable business · Tips on copyright law Written for both the budding YouTube creator and the business professional seeking to boost their company’s profile on the popular social networking site, YouTube Channels for Dummies allows its readers to access the over two billion active YouTube users who log on each day. Learn how to create a channel, build a YouTube following, and get insight on content creation, planning, and marketing from established YouTube creators.
Download or read book Beauty Reinvented written by Nikol Johnson and published by . This book was released on 2018-11-07 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: Going gray in your thirties is not easy. It's not what society says is right or OK. I wanted to share my journey with women all over the world and let you know by example that it's OK to be your authentic self no matter what society says. It's time to break the beauty rules Ladies and embrace your authentic self. It's time that we stop making excuses, stop being insecure and buying into the advertisements, glossy magazines, and commercials that only show women with colored hair. In this book, I will show you how to conquer your fear of the unknown and taboo world of going gray, build self-confidence that stands out in a crowd and embrace your authentic self. You will be one strong, fierce, bold woman ready to welcome your gorgeous gray once you finish this book. I will hold your hand through all of the emotional ups and downs because I have been there, I will give you the strength to keep moving forward when you are down and feeling "frumpy and old" I will pick you up and make you feel alive and beautiful again. Packed with self-assessments, humor, and grit. I will share my expert beauty secrets that will help you with your transition into new makeup color palettes, and of course, the best skin care and hair care tips to keep you on point. I am sharing interviews with real women that have gone gray and what their experiences have been and great advice for you in your gray hair journey. Sit back, get comfortable and celebrate yourself with one of my signature cocktails at the beginning of each chapter. I am not going to tell you that going gray will be an easy journey but I am here for you every step of the way, and together you will be able to get encouraging new advice that will allow you to push through the bumps in the uncomfortable gray road ahead. Are you ready to say YES to your gray hair journey? Well then, Ladies. Let's Get This Beauty Started.
Download or read book Microcelebrity Around the Globe written by Crystal Abidin and published by Emerald Group Publishing. This book was released on 2018-11-19 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: This anthology uses in-depth interdisciplinary case studies from across the globe to examine the practice and concept of microcelebrity. Taking account of highly contextualized cultural settings and social histories, the chapters present scholarly interpretations of microcelebrity as it has proliferated and diverged in global social media networks.
Download or read book Be Your Own Makeup Artist written by Natalie Setareh and published by . This book was released on 2019-06-28 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: You DESERVE to know how to wear makeup. Period. This 60+ page manual contains everything you need to know to become your own makeup artist.That doesn't mean you have to wear makeup everyday. You don't even have to wear a lot of makeup when you choose to. However, knowing how to wear makeup for those special occasions of your life is such an important skillset. Profit-driven beauty brands, influencers, YouTube celebrities, and, well, you get the idea have stepped in and taken over -- not anymore!
