EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book The Chimaera of Arezzo

    Book Details:
  • Author : Mario Iozzo
  • Publisher : Edizioni Polistampa
  • Release : 2009
  • ISBN :
  • Pages : 56 pages

Download or read book The Chimaera of Arezzo written by Mario Iozzo and published by Edizioni Polistampa. This book was released on 2009 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: This translated catalog was produced for the title exhibit at the J. Paul Getty Museum, Los Angeles, held July 16, 2009-February 8, 2010. Iozzo (National Archeological Museum, Florence) and the Getty's senior curator of antiquities describe their collaboration for the loan of this large Etruscan bronze chimera dating to the 5th century B.C., its 16th century discovery in Arezzo, symbolism of the mythical creature, and place in classical art and Medici history.

Book Game Based Marketing

Download or read book Game Based Marketing written by Gabe Zichermann and published by John Wiley & Sons. This book was released on 2010-03-29 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the power of games to create extraordinary customer engagement with Game-Based Marketing. Gamification is revolutionizing the web and mobile apps. Innovative startups like Foursquare and Swoopo, growth companies like Gilt and Groupon and established brands like United Airlines and Nike all agree: the most powerful way to create and engage a vibrant community is with game mechanics. By leveraging points, levels, badges, challenges, rewards and leaderboards – these innovators are dramatically lowering their customer acquisition costs, increasing engagement and building sustainable, viral communities. Game-Based Marketing unlocks the design secrets of mega-successful games like Zynga’s Farmville, World of Warcraft, Bejeweled and Project Runway to give you the power to create winning game-like experiences on your site/apps. Avoid obvious pitfalls and learn from the masters with key insights, such as: Why good leaderboards shouldn’t feature the Top 10 players. Most games are played as an excuse to socialize, not to achieve. Status is worth 10x more than cash to most consumers. Badges are not enough: but they are important. You don’t need to offer real-world prizing to run a blockbuster sweepstakes. And learn even more: How to architect a point system that works Designing the funware loop: the basics of points, badges, levels, leaderboards and challenges Maximizing the value and impact of badges Future-proofing your design Challenging users without distraction Based on the groundbreaking work of game expert and successful entrepreneur Gabe Zichermann, Game-Based Marketing brings together the game mechanics expertise of a decade’s worth of research. Driven equally by big companies, startups, 40-year-old men and tween girls, the world is becoming increasingly more fun. Are you ready to play?

Book The Castle on the Hudson

Download or read book The Castle on the Hudson written by Renato Cantore and published by Rubbettino Editore. This book was released on 2017-07-25T00:00:00+02:00 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: Charles Paterno was seven when he left Castelmezzano, a small mountain town in Basilicata to set sail on one of the rattletrap ships headed to America. Thirty years later he was one of the top builders in New York City, among the first to construct the skyscrapers that would form the world's most famous skyline. Intelligence, brilliance, intuition and an ability to stay ahed of the times made him a leading figure in the life of Manhattan. He created garden communities, focused on new technologies and turned to the best architects. Paterno didn't just want to offer houses, but new lifestyles to tens of thousands of people. His first American dream looked like a white castle at the northernmost tip of Manhattan, where he lived for years with his wife and son, sorrounded by a small but very loyal retinue. A friend of Giuseppe Prezzolini, he donated a library of 20.000 books, the Paterno Library, to the Casa Italiana at Columbia University. Fiorello La Guardia, the Italian-American mayor of New York City, called him a genius. Born into poverty, Paterno died a wealthy man on the green of the most exclusive country club in Westchester.

Book The Psychology of Sex Differences

Download or read book The Psychology of Sex Differences written by Eleanor E. Maccoby and published by Stanford University Press. This book was released on 1978 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Stanford University Press classic.

Book History of Hermeneutics

Download or read book History of Hermeneutics written by Maurizio Ferraris and published by Humanities Press International. This book was released on 1996 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the following three chapters, Ferraris examines the universalization of the domain of interpretation with Heidegger, the development of Heideggerian philosophical hermeneutics with Gadamer and Derrida, and the relation between hermeneutics and epistemology, on the one hand, and the human sciences, on the other.

Book Retrotopia

    Book Details:
  • Author : Zygmunt Bauman
  • Publisher : John Wiley & Sons
  • Release : 2017-03-06
  • ISBN : 1509515356
  • Pages : 133 pages

Download or read book Retrotopia written by Zygmunt Bauman and published by John Wiley & Sons. This book was released on 2017-03-06 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: We have long since lost our faith in the idea that human beings could achieve human happiness in some future ideal state—a state that Thomas More, writing five centuries ago, tied to a topos, a fixed place, a land, an island, a sovereign state under a wise and benevolent ruler. But while we have lost our faith in utopias of all hues, the human aspiration that made this vision so compelling has not died. Instead it is re-emerging today as a vision focused not on the future but on the past, not on a future-to-be-created but on an abandoned and undead past that we could call retrotopia. The emergence of retrotopia is interwoven with the deepening gulf between power and politics that is a defining feature of our contemporary liquid-modern world—the gulf between the ability to get things done and the capability of deciding what things need to be done, a capability once vested with the territorially sovereign state. This deepening gulf has rendered nation-states unable to deliver on their promises, giving rise to a widespread disenchantment with the idea that the future will improve the human condition and a mistrust in the ability of nation-states to make this happen. True to the utopian spirit, retrotopia derives its stimulus from the urge to rectify the failings of the present human condition—though now by resurrecting the failed and forgotten potentials of the past. Imagined aspects of the past, genuine or putative, serve as the main landmarks today in drawing the road-map to a better world. Having lost all faith in the idea of building an alternative society of the future, many turn instead to the grand ideas of the past, buried but not yet dead. Such is retrotopia, the contours of which are examined by Zygmunt Bauman in this sharp dissection of our contemporary romance with the past.

Book Social Media in Industrial China

Download or read book Social Media in Industrial China written by Xinyuan Wang and published by UCL Press. This book was released on 2016-09-13 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Life outside the mobile phone is unbearable.’ Lily, 19, factory worker. Described as the biggest migration in human history, an estimated 250 million Chinese people have left their villages in recent decades to live and work in urban areas. Xinyuan Wang spent 15 months living among a community of these migrants in a small factory town in southeast China to track their use of social media. It was here she witnessed a second migration taking place: a movement from offline to online. As Wang argues, this is not simply a convenient analogy but represents the convergence of two phenomena as profound and consequential as each other, where the online world now provides a home for the migrant workers who feel otherwise ‘homeless’. Wang’s fascinating study explores the full range of preconceptions commonly held about Chinese people – their relationship with education, with family, with politics, with ‘home’ – and argues why, for this vast population, it is time to reassess what we think we know about contemporary China and the evolving role of social media.

Book New Hollywood Violence

Download or read book New Hollywood Violence written by Steven Jay Schneider and published by Manchester University Press. This book was released on 2004-11-27 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring the depiction of violence and related issues in Hollywood productions, this book focuses on the motivations and cultural politics of violence on the big screen, as well as its effects on viewers and society as a whole.

Book Unpacking IKEA

    Book Details:
  • Author : Pauline Garvey
  • Publisher : Routledge
  • Release : 2017-11-23
  • ISBN : 1317642961
  • Pages : 182 pages

Download or read book Unpacking IKEA written by Pauline Garvey and published by Routledge. This book was released on 2017-11-23 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents the first anthropological ethnography of Ikea consumption and goes to the heart of understanding the unique and at times frantic popularity of this one iconic transnational store. Based on a year of participant observation in Stockholm’s Kungens Kurva store – the largest in the world - this book places the retailer squarely within the realm of the home-building efforts of individuals in Stockholm and to a lesser degree in Dublin. Ikea, the world’s largest retailer and one of its most interesting, is the focus of intense popular fascination internationally, yet is rarely subject to in-depth anthropological inquiry. In Unpacking Ikea, Garvey explores why Ikea is never ‘just a store’ for its customers, and questions why it is described in terms of a cultural package, as everyday and classless. Using in-depth interviews with householders over several years, this ethnographic study follows the furniture from the Ikea store outwards to probe what people actually take home with them.

Book No Passion Spent

Download or read book No Passion Spent written by George Steiner and published by Faber & Faber. This book was released on 2010-12-09 with total page 629 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an extraordinary collection of essays by one of this country's most exciting and dramatic thinkers.The essays span a considerable time. But they turn on a central, compelling theme. What is meant by reading a serious text at a time when theories of language and literature question the very possibility of any agreed meaning, and at a time when new technologies seem likely to replace books as we have known them since Gutenberg. This question is brought to bear deliberately on the touchstone examples: the Bible, Homer, Shakespeare. Also on Kierkegaard and Kafka. The closely-meshed collection ends with a series of essays on the philosophic-theological underwriting of communication, with particular reference to what language tells us of Socrates and of Jesus. These essays by George Steiner, distinguished critic and Extraordinary Fellow at Churchill College, Cambridge, seek to conjoin the themes argued in such books as The Death of Tragedy, Language and Silence, After Babel and Real Presences. They speak of a profound, if sometimes troubled, joy.

Book The Septembers of Shiraz

Download or read book The Septembers of Shiraz written by Dalia Sofer and published by Pan Macmillan. This book was released on 2008 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Set in Tehran during the aftermath of the 1979 revolution, this understated, beautifully told literary debut follows the Amin family as they cope with their father's false imprisonment.

Book Introduction to the Analysis of the Literary Text

Download or read book Introduction to the Analysis of the Literary Text written by Cesare Segre and published by Bloomington : Indiana University Press. This book was released on 1988 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Symbolism and Interpretation

Download or read book Symbolism and Interpretation written by Tzvetan Todorov and published by Cornell University Press. This book was released on 1986 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Symbolism and Interpretation, Tzvetan Todorov examines two aspects of discourse: its production, which has traditionally been the domain of rhetoric, and its reception, which has always been the object of hermeneutics. He analyzes the diverse theories of symbolism and interpretation that have been elaborated over the centuries and considers their contribution to a general theory of verbal symbolism, discussing a wide range of thinkers, from the Sanskrit philosophers and Aristotle to the German Romantics and contemporary semioticians. Todorov begins by examining general ideas of linguistic symbolism and the interpretive process. He then turns to a detailed consideration of two of the most influential and pervasive interpretative strategies in Western thought: the patristic exegesis of Augustine and Aquinas, and the philological exegesis foreshadowed in the work of Spinoza, developed by Wolf, Ast, Boeckh, and Lanson, and criticized by Schleiermacher. Todorov clarifies in masterly fashion the intricacies of the many schools of thought and refines the concepts crucial to critical theory today, including the distinctions between language and discourse, direct and indirect meaning, sign and symbol. Ably translated by Catherine Porter, Symbolism and Interpretation provides a coherent and innovative framework that is indispensable to the study of semiotics, its history, and its future.

Book Tales from Facebook

Download or read book Tales from Facebook written by Daniel Miller and published by John Wiley & Sons. This book was released on 2013-04-25 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Facebook is now used by nearly 500 million people throughout the world, many of whom spend several hours a day on this site. Once the preserve of youth, the largest increase in usage today is amongst the older sections of the population. Yet until now there has been no major study of the impact of these social networking sites upon the lives of their users. This book demonstrates that it can be profound. The tales in this book reveal how Facebook can become the means by which people find and cultivate relationships, but can also be instrumental in breaking up marriage. They reveal how Facebook can bring back the lives of people isolated in their homes by illness or age, by shyness or failure, but equally Facebook can devastate privacy and create scandal. We discover why some people believe that the truth of another person lies more in what you see online than face-to-face. We also see how Facebook has become a vehicle for business, the church, sex and memorialisation. After a century in which we have assumed social networking and community to be in decline, Facebook has suddenly hugely expanded our social relationships, challenging the central assumptions of social science. It demonstrates one of the main tenets of anthropology - that individuals have always been social networking sites. This book examines in detail how Facebook transforms the lives of particular individuals, but it also presents a general theory of Facebook as culture and considers the likely consequences of social networking in the future.

Book Music Processing

    Book Details:
  • Author : Goffredo Haus
  • Publisher :
  • Release : 1993
  • ISBN :
  • Pages : 422 pages

Download or read book Music Processing written by Goffredo Haus and published by . This book was released on 1993 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a collection of essays on the state of the art in computer applications in music throughout Europe and North America. Written by leaders in the field, the book includes discussion of music processing, music analysis/synthesis models, and formal tools for music knowledge representation and for programming and controlling music computing systems. The final chapters examine the work of some of the most advanced computer music centres in the world. The book will be of interest to students and professionals working within the field of music processing, and will enrich their understanding of this crucially important subject. Goffredo Haus is Senior Researcher, Dipartmento di Scienze dell'Informazione, and scientific director of the LIM at the University of Milan. He has lectured on computer music and electronic music at the University of Milan and composes music by computer methods.

Book Social Media in an English Village

Download or read book Social Media in an English Village written by Daniel Miller and published by UCL Press. This book was released on 2016-02-29 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Daniel Miller spent 18 months undertaking an ethnographic study with the residents of an English village, tracking their use of the different social media platforms. Following his study, he argues that a focus on platforms such as Facebook, Twitter and Instagram does little to explain what we post on social media. Instead, the key to understanding how people in an English village use social media is to appreciate just how ‘English’ their usage has become. He introduces the ‘Goldilocks Strategy’: how villagers use social media to calibrate precise levels of interaction ensuring that each relationship is neither too cold nor too hot, but ‘just right’.