Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Download or read book Agreement on an International Energy Program written by and published by . This book was released on 1974 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Meteorology and hydrology written by Gannett Fleming Corddry and Carpenter and published by . This book was released on 1975 with total page 976 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Working Beyond 60 written by G. Reday-Mulvey and published by Springer. This book was released on 2005-02-21 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: While the question to why work beyond sixty has now become obvious, the how and for whom questions are the real topic of this new study by one of the best European specialists in the area. Work after sixty - if it is to be feasible and widespread - has to be on a part-time basis to meet the wishes and needs of workers and companies. This book provides an in-depth analysis of the growing importance of work beyond sixty and a comparative discussion of new policies in several EU Member States as well as of company practice.

Download or read book Ageing Workers in the European Union written by Juhani Ilmarinen and published by . This book was released on 1999 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Protected Area Management written by Barbara Sladonja and published by BoD – Books on Demand. This book was released on 2012-08-08 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Protected areas are at the base of the most national and international conservation strategies. Due to the many unpredictable elements in ecology matters, each protected area requires a case-specific set of guidelines but a common issue is how to cope with human interaction. The management of protected areas is replete with challenges and the only way to gain understanding and achieve greater management possibilities is to exchange experiences and knowledge. Environmental managers are aware of that and together with scientists are looking for more modern and better solutions, both with respect to natural resources and human interactions in many issues regarding nature protection. This publication presents reviews and research results on protected areas management, as well as 12 case studies derived from around the world with the aim of improving management effectiveness of the protected areas.

Download or read book Immersion in the Visual Arts and Media written by and published by BRILL. This book was released on 2015-10-27 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking an interdisciplinary approach, this volume brings together contributions by distinguished experts from different disciplinary fields for a multidimensional view on immersion in the visual arts and media. In the current media debate, immersion has frequently been linked to the advent of digital technology and its capacity to provide vivid sensations of being placed in or surrounded by an artificial space. The idea of ‘liquidity’ contained in this promise to plunge into another world informs wide areas of contemporary cultural imagination, referring to a myriad of phenomena that relate to experiences of uncertainty and instability, of complexity and change. Considering the fact, however, that the idea of ‘liquid’ spaces appeared long before the digital creation of augmented or virtual environments, the contributors to this volume trace its reemerging throughout the history of the visual arts and media. By focusing on selected works of painting and architecture, photography and cinema, video installation and media art, they explore the variability of immersive experiences according to the different media environments and interfaces that constitute the actual sites of historically shifting relations between media and users. Contributors are: Matthias Bauer, Jörg von Brincken, Robin Curtis, Burcu Dogramaci, Thomas Elsaesser, Ole W. Fischer, Gundolf S. Freyermuth, Ursula Frohne, Henry Keazor, Matthias Krüger, Katja Kwastek, Fabienne Liptay, Karl Prümm, Martin Warnke.

Download or read book Campaigning for Literacy written by H. S. Bhola and published by . This book was released on 1982 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Visuality Materiality written by Divya P. Tolia-Kelly and published by Routledge. This book was released on 2016-02-11 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two of the key theoretical shifts over the past two decades of critical work have been the 'visual turn' and the 'material turn'. This book argues that these hitherto distinct fields should be understood as in continual dialogue and co-constitution and focuses on reconceptualising the visual as an embodied, material, and often politically-charged realm. This edited volume elaborates this conceptual argument through a series of contemporary case studies, drawn from the disciplines of Architecture, Sociology, Media Studies, Geography and Cultural Studies. The case studies included are paired around four themes: consumption, translation, practice and ethics. As well as exploring the bringing together of visuality and materiality studies, the contributors raise questions of social identity and social critique, and also focus on the ethics of material visualities.

Download or read book Virtual Voyages written by Jeffrey Ruoff and published by Duke University Press. This book was released on 2006-01-24 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: DIVThe different forms that travelogues have taken (documentaries, IMAX, home movies, ethnographic films) from the 1800s to the present./div

Download or read book Shivers Down Your Spine written by Alison Griffiths and published by Columbia University Press. This book was released on 2008-08-08 with total page 719 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the architectural spectacle of the medieval cathedral and the romantic sublime of the nineteenth-century panorama to the techno-fetishism of today's London Science Museum, humans have gained a deeper understanding of the natural world through highly illusionistic representations that engender new modes of seeing, listening, and thinking. What unites and defines many of these wondrous spaces is an immersive view-an invitation to step inside the virtual world of the image and become a part of its universe, if only for a short time. Since their inception, museums of science and natural history have mixed education and entertainment, often to incredible, eye-opening effect. Immersive spaces of visual display and modes of exhibition send "shivers" down our spines, engaging the distinct cognitive and embodied mapping skills we bring to spectacular architecture and illusionistic media. They also force us to reconsider traditional models of film spectatorship in the context of a mobile and interactive spectator. Through a series of detailed historical case studies, Alison Griffiths masterfully explores the uncanny and unforgettable visceral power of the medieval cathedral, the panorama, the planetarium, the IMAX theater, and the science museum. Examining these structures as exemplary spaces of immersion and interactivity, Griffiths reveals the sometimes surprising antecedents of modern media forms, suggesting the spectator's deep-seated desire to become immersed in a virtual world. Shivers Down Your Spine demonstrates how immersive and interactive museum display techniques such as large video displays, reconstructed environments, and touch-screen computer interactives have redefined the museum space, fueling the opposition between public and private, science and spectacle, civic and corporate interests, voice and text, and life and death. In her remarkable study of sensual spaces, Griffiths explains why, for centuries, we keep coming back for more.

Download or read book On Becoming a Rock Musician written by H. Stith Bennett and published by Columbia University Press. This book was released on 2017-05-30 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 1960s and 1970s, becoming a rock musician was fundamentally different than playing other kinds of music. It was a learned rather than a taught skill. In On Becoming a Rock Musician, sociologist H. Stith Bennett observes what makes someone a rock musician and what persuades others to take him seriously in this role. The book explores how bands form; the backstage and onstage reality of playing in a band; how bands promote themselves and interact with audiences and music professionals like DJs; and the role of performance.

Download or read book Music in Geriatric Care written by Ruth Bright and published by Angus & Robertson. This book was released on 1972 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Panorama written by Stephan Oettermann and published by . This book was released on 1997 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: The significance of panorama painting in the nineteenth century is frequently cited in contemporary debates about visuality and the emergence of the modern spectator. Stephan Oettermann's The Panorama is the first major historical study to appear in English of the rich phenomenon of the panorama, one of the most influential forms of visual entertainment in the nineteenth century. In this richly illustrated book Oettermann gives readers a concrete sense of the structural and experiential reality of the panorama, and the many forms it took throughout Europe and North America--a crucial task given that very few of the original nineteenth-century panoramas survive. At the same time, he outlines the many ways in which these remarkable and often immense 360-degree images were part of a larger transformation of the status of the observer and of popular culture. Thus, the panorama is treated not only as a new kind of image but also as an architectural and informational component of the new urban spaces and media networks.

Download or read book Sing a Song of Social Significance written by R. Serge Denisoff and published by Bowling Green, Ohio : Bowling Green State University Popular Press. This book was released on 1972 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Politics in Developing Countries written by Larry Jay Diamond and published by Lynne Rienner Pub. This book was released on 1995-01-01 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text presents case studies of experiences with democracy in Asia, Affrica, Latin America and the Middle East, along with the editor's synthesis of the factors that facilitate and obstruct the development of democracy around the world. This second edition includes a chapter on South Africa.