EBookClubs

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EBookClubs

Read Books & Download eBooks Full Online

Book La Ragioneria e L Economia aziendale  dinamiche evolutive e prospettive di cambiamento  Siena  8 9 maggio 2008

Download or read book La Ragioneria e L Economia aziendale dinamiche evolutive e prospettive di cambiamento Siena 8 9 maggio 2008 written by Sidrea-Società italiana dei docenti di Ragioneria e di Economia Aziendale and published by FrancoAngeli. This book was released on 2009-07-23T00:00:00+02:00 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: 1820.201

Book La ragioneria e l economia aziendale

Download or read book La ragioneria e l economia aziendale written by and published by Franco Angeli. This book was released on 2009 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Blogging  Citizenship  and the Future of Media

Download or read book Blogging Citizenship and the Future of Media written by Mark Tremayne and published by Routledge. This book was released on 2012-10-02 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of original essays addresses a number of questions seeking to increase our understanding of the role of blogs in the contemporary media landscape. It takes a provocative look at how blogs are reshaping culture, media, and politics while offering multiple theoretical perspectives and methodological approaches to the study. Americans are increasingly turning to blogs for news, information, and entertainment. But what is the content of blogs? Who writes them? What is the consequence of the population’s growing dependence on blogs for political information? What are the effects of blogging? Do readers trust blogs as credible sources of information? The volume includes quantitative and qualitative studies of the blogosphere, its contents, its authors, and its networked connections. The readers of blogs are another focus of the collection: how are blog readers different from the rest of the population? What consequences do blogs have for the lives of everyday people? Finally, the book explores the ramifications of the blog phenomenon on the future of traditional media: television, newspapers, and radio.

Book The Social Impact of the Arts

Download or read book The Social Impact of the Arts written by Eleonora Belfiore and published by Palgrave MacMillan. This book was released on 2008-09-16 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: An intellectual history of contrasting ideas around the power of the arts to bring about personal and societal change - for better and worse. A fascinating account of the value and functions of the arts in society, in both the private sphere of individual emotions and self-development and public sphere of politics and social distinction.

Book Sticky Marketing

Download or read book Sticky Marketing written by Grant Leboff and published by Kogan Page Publishers. This book was released on 2011-01-03 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: We live in a world were people have become empowered. Consumers can contact companies directly and they can talk to each other with a powerful voice they never had before. Sticky Marketing takes into account these fundamental changes and provides a new set of rules for effective communications in a world transformed by new technology. It introduces a new model of customer engagement and asks 'not what your marketing can do for you, but what your marketing can do for your customer'. Companies have to move away from the old marketing system of shouting messages at people to attracting them by providing value around their product or service - in other words by becoming 'sticky' or attractive. Grant Leboff argues that it is not 'return on investment' that matters but 'return on engagement', not your unique sales point (or USP), but your customer engagement point (your CEP), that will make the difference in today's cluttered marketplace. Sticky Marketing proves that marketing should now be about value creation if you want to truly engage with your customers. It is only by providing value that you can win the battle for customer attention - stop shouting and start a conversation.

Book The Development Economics Reader

Download or read book The Development Economics Reader written by Giorgio Secondi and published by . This book was released on 2008 with total page 588 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book draws together the most authoritative articles on development economics published in the past few years, is aimed at undergraduate level and is suitable for students with little or no background in economics.The main themes include poverty, foreign aid, agriculture and human capital and amongst those whose work appears cannbsp;be counted Amartya Sen, Jeffrey Sachs, Jagdish Bhagwati, Joseph Stiglitz, Paul Romer, Dani Rodrik, William Easterly, Robert Barro, Kenneth Arrow, Hernando de Soto, Daron Acemoglu, Muhammad Yunus, Anne Krueger, Abhijit Banerjee, Esther Duflo, Michael Kremer and Martin Feldstein.The reader focuses on the most recent and up-to-date contributions to the field of development economics. Instead of collecting "classic" contributions which are already available through many sources the articles chosen reflect recent developments in the discipline (for instance, in the area of geography and development) and include contributions that address recent events (the dramatic resurgence of a debt relief movement)."The Development Economics Reader" should be an invaluable resource for all students of the discipline.