Download or read book Coping with the Future written by Hans Christian Garmann Johnsen and published by Routledge. This book was released on 2018-03-21 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Coping with the Future has been written in response to widespread international awareness that the future is not predictable. In political and economic terms, we are in unknown territory, with daily developments around Brexit and the Trump Presidency, and "Kodak moments" in business. On the other hand, business leaders demand certainty, which is not available. This book redefines the nature of modern business. In contrast to recent trends, it has a focus on human-centred manufacturing and on decision-making which goes beyond a focus on short-term profit. The liberal capitalism of the USA and the UK is not the only current variety of capitalism. Business is not just about managers, but requires participation and engagement by workers. Since the financial crash of 2008, there has been much talk about the need for fresh approaches to business, but little has changed. This book pulls together current research and practice and poses new questions based on case studies. There is no one simple best way, but an uncertain future can be addressed, drawing on diverse past experience and cases. The book addresses an intended audience in business and universities, including business schools, around the world. The debate takes a broader approach, involving research in the social sciences and approaches from philosophy. The world has always been unpredictable, but we have allowed ourselves to be comforted by convenient myths. It is time to wake up.

Download or read book Brandwashed written by Martin Lindstrom and published by Currency. This book was released on 2011-09-20 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars. Picking up from where Vance Packard's bestselling classic, The Hidden Persuaders, left off more than half-a-century ago, Lindstrom reveals how advertisers and corporations: • Intentionally target children at an alarmingly young age • Stoke the flames of public panic and capitalize on paranoia over global contagions, extreme weather events, and food contamination scares. • Are secretly mining our digital footprints to uncover some of the most intimate details of our private lives • Purposely adjust their formulas in order to make their products chemically addictive • And much, much more. This searing expose introduces a new class of tricks, techniques, and seductions--the Hidden Persuaders of the 21st century--and shows why they are more insidious and pervasive than ever.

Download or read book Picture World written by Rachel Teukolsky and published by Oxford University Press, USA. This book was released on 2020-08-15 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: The modern media world came into being in the nineteenth century, when machines were harnessed to produce texts and images in unprecedented numbers. In the visual realm, new industrial techniques generated a deluge of affordable pictorial items, mass-printed photographs, posters, cartoons, and illustrations. These alluring objects of the Victorian parlor were miniaturized spectacles that served as portals onto phantasmagoric versions of 'the world.' Although new kinds of pictures transformed everyday life, these ephemeral items have received remarkably little scholarly attention. Picture World shines a welcome new light onto these critically neglected yet fascinating visual objects. They serve as entryways into the nineteenth century's key aesthetic concepts. Each chapter pairs a new type of picture with a foundational keyword in Victorian aesthetics, a familiar term reconceived through the lens of new media. 'Character' appears differently when considered with caricature, in the new comics and cartoons appearing in the mass press in the 1830s; likewise, the book approaches 'realism' through pictorial journalism; 'illustration' via illustrated Bibles; 'sensation' through carte-de-visite portrait photographs; 'the picturesque' by way of stereoscopic views; and 'decadence' through advertising posters. Picture World studies the aesthetic effects of the nineteenth century's media revolution: it uses the relics of a previous era's cultural life to interrogate the Victorian world's most deeply-held values, arriving at insights still relevant in our own media age.

Download or read book Timbrel written by Chris Saint John and published by Lulu.com. This book was released on 2004-11 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: a story of love and loyalty set in the fantasy genre

Download or read book New York written by Rachel Keranen and published by Cavendish Square Publishing, LLC. This book was released on 2018-12-15 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York State has long been the first stop for immigrants from Europe and other parts of the world. Many choose to stay, giving New York one of the largest and most diverse populations in the nation. Readers will explore New York's diverse geography; the history of immigration, manufacturing, and finance; and the combination of people, art, and ingenuity that makes the Empire State one of the most iconic places in the world.

Download or read book Ebony written by and published by . This book was released on 1995-11 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: EBONY is the flagship magazine of Johnson Publishing. Founded in 1945 by John H. Johnson, it still maintains the highest global circulation of any African American-focused magazine.

Download or read book Jet written by and published by . This book was released on 1995-12-04 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: The weekly source of African American political and entertainment news.

Download or read book American Icons 3 volumes written by Dennis R. Hall and published by Bloomsbury Publishing USA. This book was released on 2006-06-30 with total page 937 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do Madonna, Ray Charles, Mount Rushmore, suburbia, the banjo, and the Ford Mustang have in common? Whether we adore, ignore, or deplore them, they all influence our culture, and color the way America is perceived by the world. In this A-to-Z collection of essays scholars explore more than one hundred people, places, and phenomena as they seek to discover what it means to be labeled icon. From the Alamo to Muhammad Ali, from John Wayne to the zipper, the American icons covered in this unique three-volume set include subjects from culture, law, art, food, religion, and science. By providing numerous ways for the reader to engage in the process of interpreting these images and artifacts, the work serves as a unique resource for students of American history and culture. Features 100 illustrations. What do Madonna, Ray Charles, Mount Rushmore, suburbia, the banjo, and the Ford Mustang have in common? Whether we adore, ignore, or deplore them, they all influence our culture, and color the way America is perceived by the world. This A-to-Z collection of essays explores more than one hundred people, places, and phenomena that have taken on iconic status in American culture. The scholars and writers whose thoughts are gathered in this unique three-volume set examine these icons through a diverse array of perspectives and fields of expertise. Ranging from the Alamo to Muhammad Ali, from John Wayne to the zipper, this selection of American icons represents essential elements of our culture, including law, art, food, religion, and science. Featuring more than 100 illustrations, this work will serve as a unique resource for students of American history and culture. The interdisciplinary scholars in this work examine what it means when something is labeled as an icon. What common features do the people, places, and things we deem to be iconic share? To begin with, an icon generates strong responses in people, it often stands for a group of values (John Wayne), it reflects forces of its time, it can be reshaped or extended by imitation, and it often breaks down barriers between various segments of American culture, such as those that exist between white and black America, or between high and low art. The essays contained in this set examine all these aspects of American icons from a variety of perspectives and through a lively range of rhetoric styles.

Download or read book Jet written by and published by . This book was released on 1995-11-06 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: The weekly source of African American political and entertainment news.

Download or read book Brand Meaning written by Mark Batey and published by Routledge. This book was released on 2015-12-07 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of Brand Meaning lays out new territory for the understanding of how brands both acquire and provide meaning. The author draws on his experience with leading international companies to propose a compelling framework for the conscious and unconscious ways in which people connect with products and brands. Revised and updated, it contains contemporary as well as classic examples of brand meaning in practice from various countries, and expands on the theory, methods and applications of brand meaning. The book’s multidisciplinary approach and concise yet comprehensive content makes it an ideal supplemental reader for undergraduate, graduate, and MBA courses, as well as valuable reading for practitioners in the fields of marketing, advertising and consumer research. For more information, visit www.brandmeaning.com.

Download or read book Technologies of the Self Portrait written by Gabriella Giannachi and published by Taylor & Francis. This book was released on 2022-07-29 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book demonstrates how artists have radically revisited the genre of the self-portrait by using a range of technologies and media that mark different phases in what can be described as a history of self- or selves-production. Gabriella Giannachi shows how artists constructed their presence, subjectivity, and personhood, by using a range of technologies and media including mirrors, photography, sculpture, video, virtual reality and social media, to produce an increasingly fluid, multiple, and social representation of their ‘self’. This interdisciplinary book draws from art history, performance studies, visual culture, new media theory, philosophy, computer science, and neuroscience to offer a radical new reading of the genre.

Download or read book TRIZ For Dummies written by Lilly Haines-Gadd and published by John Wiley & Sons. This book was released on 2016-02-29 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use TRIZ to unlock creative problem solving Are you new to TRIZ and looking for an easy-to-follow guide on how you can use it to enhance your company's creativity, innovation and problem-solving abilities? Look no further! Written in plain English and packed with tons of accessible and easy-to-follow instruction, TRIZ For Dummies shows you how to use this powerful toolkit to discover all the ways of solving a problem, uncover new concepts and identify previously unseen routes for new product development. An international science that relies on the study of patterns in problems and solutions, TRIZ offers a powerful problem-solving and creativity-generating solution for companies looking to promote innovation, especially in the face of having to do more with less. Inside, you'll find out how to successfully apply this problem-solving toolkit to benefit from the experience of the whole world—not just the spontaneous and occasional creativity of individuals or groups of engineers with an organisation. Learn to think like a genius with TRIZ Discover the benefits of TRIZ as a tool for businesses Find fun and simple exercises for putting TRIZ into practise Benefit from industry examples of where TRIZ has worked—and how With the help of TRIZ For Dummies, you'll get the skills needed to see the wood for the trees and solve complex problems with creativity, ingenuity and innovation.

Download or read book Life Is Fluid written by Marcy Lytle and published by Ambassador International. This book was released on 2010-04-30 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book A Spectacular Secret written by Jacqueline Goldsby and published by University of Chicago Press. This book was released on 2006-08-15 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher Description

Download or read book Pictures Pop Bottles and Pills written by K. Bradley Paxton and published by Kbpaxton, Incorporated. This book was released on 2020-03 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brad's candid, first-hand account traces the evolution of electronics at Kodak from 1960 to 2019, including spy satellites, photographing the moon from a moon-orbiting satellite, automated document management, the first digital camera, and many other products. Brad also reflects on how Kodak went from being a corporate giant to bankruptcy.

Download or read book Innovating with Impact written by Ted Ladd and published by Simon and Schuster. This book was released on 2023-03-07 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: We're all innovators now. Thinkers and entrepreneurs Ted Ladd and Alessandro Lanteri show us how to make the most of our ideas. It is a myth to consider innovation the domain of the special few who are inspired by "eureka!" moments that always result in brilliant new products. In reality, anyone with the right tools, traits, and methods has the potential to innovate with impact, generating profits and even changing the world. In this engaging guide, top thinkers and entrepreneurs Ted Ladd and Alessandro Lanteri show how to create innovations that deliver customer value. Their Innovation Pyramid outlines a strategic process that is rooted in the right cultures and mindsets and uses a range of methods, techniques and themes to reach the pinnacle of maximum impact. Throughout the book, stories and examples from different organisations and contexts bring the text to life. This book is essential reading for anyone who wants to create, innovate, improve performance, and ultimately, make a difference.

Download or read book The Global Economy in Turbulent Times written by See-Yan Lin and published by John Wiley & Sons. This book was released on 2015-05-19 with total page 1027 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leading authority's answer to today's global economic challenges In Global Economy in Turbulent Times, Harvard economist Dr. See-Yan Lin offers his timely and incisive views on today's key economic issues. Adapted from his hugely popular column in the Malaysia Star newspaper, these articles offer fresh and entertaining perspectives on perennial economic problems. The discussion covers the world economy, with particular attention to the US, EU, Japan, and the international monetary system, as Dr. Lin explains how the economy is broken and offers multiple paths to repair. Coverage includes emerging East Asia, ASEAN (especially Malaysia), and BRICS nations, plus the author's own views on global demography, the need for quality education, corporate governance in Malaysia, and more. Dr. Lin's expertise in strategic and financial issues is renown and actively sought in the academic, economic, banking, and business realms. In this book, he presents his observations and analysis of the global economy, and the most pressing issues facing the world's financial future. Consider the issues faced by the world's leading economies Examine the factors underlying inadequacy of political will to act Gain insight into the middle class that's emerging across the globe Get new perspective on CSR and management from a leading authority Opinions on the world's economic problems are abundant, but seldom do they come from such an authoritative source. Dr. Lin draws upon decades of economic experience and the knowledge gained through three post-graduate Harvard degrees to give you a deeper understanding of the current state of the economy. Gain the insight of a multi-awarded scholar and economist with the deep discussion and expert analysis in Global Economy in Turbulent Times.