Download or read book The King of Madison Avenue written by Kenneth Roman and published by St. Martin's Press. This book was released on 2010-06-08 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the former CEO of Ogilvy & Mather, the first biography of advertising maverick David Ogilvy Famous for his colorful personality and formidable intellect, David Ogilvy left an indelible mark on the advertising world, transforming it into a dynamic industry full of passionate, creative individuals. This first-ever biography traces Ogilvy's remarkable life, from his short-lived college education and undercover work during World War II to his many successful years in New York advertising. Ogilvy's fascinating life and career make for an intriguing study from both a biographical and a business standpoint. The King of Madison Avenue is based on a wealth of material from decades of working alongside the advertising giant, including a large collection of photos, memos, recordings, notes, and extensive archives of Ogilvy's personal papers. The book describes the creation of some of history's most famous advertising campaigns, such as: * "The man in the Hathaway shirt" with his aristocratic eye patch * "The man from Schweppes is here" with Commander Whitehead, the elegant bearded Brit, introducing tonic water (and "Schweppervesence") to the U.S. * Perhaps the most famous automobile headline of all time--"At 60 miles an hour the loudest noise in this new Rolls-Royce comes from the electric clock." * "Pablo Casals is coming home--to Puerto Rico." Ogilvy said this campaign, which helped change the image of a country, was his proudest achievement. * And his greatest (if less recognized) sales success--"DOVE creams your skin while you wash." Roman also carries Ogilvy's message into the present day, showing the contemporary relevance of the bottom-line focus for which his business ventures are remembered, and how this approach is still key for professionals in the modern advertising world.

Download or read book Kings of Madison Avenue written by Jesse McLean and published by ECW Press. This book was released on 2009-09 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reveling in the consumerist decadence of AMC’s infamous advertising house Sterling Cooper, this complementary volume to the groundbreaking series Mad Men provides behind-the-scenes revelations, episode guides, cast biographies, and rich sidebar content, including “How to Party Like the Mad Men.” Delving beneath the glitz and glamour to highlight the workings of a sophisticated modern classic, this definitive fan guide also offers fascinating sociological context and cultural analysis. The details of historical ad campaigns that are woven into the show’s storylines are provided—such as Volkswagen Beetle’s landmark “Think Small” campaign, the Nixon/Kennedy presidential push, and the creation of Lucky Strike’s “It’s toasted” slogan. This is the ultimate guide to a series that has been praised by the New York Times, Time magazine, and USA Today.

Download or read book Kings of Madison Avenue written by Jesse McLean and published by ECW Press. This book was released on 2009 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: From critical reviews swooning over the elegant storytelling to fashion design paying homage to the show's sleek sensibility, everyone is talking about Mad Men. This companion volume provides readers with detailed episode guides, cast biographies and further historical context reflecting the breadth and depth of a series that sketches the 1960s cultural landscape with skill.

Download or read book Kings Handbook of New York City written by Moses King and published by Boston : M. King. This book was released on 1893 with total page 1020 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The 1942 State Wide Nominating Petitions and List of Signatures and Addresses which Appeared Thereon Filed by the Communist Party with the Secretary of State in the State of New York written by Estados Unidos. Congress. House. Special Committee on Un-American Activities (1938-1944) and published by . This book was released on 1940 with total page 1046 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Cincinnati Magazine written by and published by . This book was released on 2006-02 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cincinnati Magazine taps into the DNA of the city, exploring shopping, dining, living, and culture and giving readers a ringside seat on the issues shaping the region.

Download or read book Annual Report written by New York (State). Board of Railroad Commissioners and published by . This book was released on 1895 with total page 676 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book King s Views of New York City A D 1903 written by Moses King and published by . This book was released on 1903 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Wanna Cook written by Ensley F. Guffey and published by ECW Press. This book was released on 2014-05-01 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: An accessible and in-depth guide to all five seasons of Breaking Bad "I am not in danger . . . I am the danger." With those words, Breaking Bad's Walter White solidified himself as TV's greatest antihero. Wanna Cook? explores the most critically lauded series on television with analyses of the individual episodes and ongoing storylines. From details like stark settings, intricate camerawork, and jarring music to the larger themes, including the roles of violence, place, self-change, legal ethics, and fan reactions, this companion book is perfect for those diehards who have watched the Emmy Award-winning series multiple times as well as for new viewers. Wanna Cook? elucidates without spoiling, and illuminates without nit-picking. A must-have for any fanÕs collection.

Download or read book Annual Report of the Board of Railroad Commissioners of the State of New York for the Fiscal Year Ending written by New York (State). Board of Railroad Commissioners and published by . This book was released on 1898 with total page 934 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Report written by New York (State) Board of Railroad Commissioners and published by . This book was released on 1894 with total page 760 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Annual Report of the Railroad Commissioners of the State of New York and of the Tabulations and Deductions from the Reports of the Railroad Corporations Made to the Board for the Year Ending written by New York (State). Board of Railroad Commissioners and published by . This book was released on 1886 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book New York Supreme Court written by and published by . This book was released on 1895 with total page 1110 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The City Record written by New York (N.Y.) and published by . This book was released on 1888 with total page 1216 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The New York Red Book written by and published by . This book was released on 1897 with total page 994 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book King s Photographic Views of New York written by Moses King and published by . This book was released on 1895 with total page 736 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book King s Dream of New York written by Moses King and published by . This book was released on 1906 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: