Download or read book Graphic Design Theory written by Helen Armstrong and published by Chronicle Books. This book was released on 2012-08-10 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Graphic Design Theory is organized in three sections: "Creating the Field" traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "Building on Success" covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "Mapping the Future" opens at the end of the last century and includes current discussions on legibility, social responsibility, and new media. Striking color images illustrate each of the movements discussed and demonstrate the ongoing relationship between theory and practice. A brief commentary prefaces each text, providing a cultural and historical framework through which the work can be evaluated. Authors include such influential designers as Herbert Bayer, L'szlo Moholy-Nagy, Karl Gerstner, Katherine McCoy, Michael Rock, Lev Manovich, Ellen Lupton, and Lorraine Wild. Additional features include a timeline, glossary, and bibliography for further reading. A must-have survey for graduate and undergraduate courses in design history, theory, and contemporary issues, Graphic Design Theory invites designers and interested readers of all levels to plunge into the world of design discourse.

Download or read book Design When Everybody Designs written by Ezio Manzini and published by MIT Press. This book was released on 2015-03-06 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The role of design, both expert and nonexpert, in the ongoing wave of social innovation toward sustainability. In a changing world everyone designs: each individual person and each collective subject, from enterprises to institutions, from communities to cities and regions, must define and enhance a life project. Sometimes these projects generate unprecedented solutions; sometimes they converge on common goals and realize larger transformations. As Ezio Manzini describes in this book, we are witnessing a wave of social innovations as these changes unfold—an expansive open co-design process in which new solutions are suggested and new meanings are created. Manzini distinguishes between diffuse design (performed by everybody) and expert design (performed by those who have been trained as designers) and describes how they interact. He maps what design experts can do to trigger and support meaningful social changes, focusing on emerging forms of collaboration. These range from community-supported agriculture in China to digital platforms for medical care in Canada; from interactive storytelling in India to collaborative housing in Milan. These cases illustrate how expert designers can support these collaborations—making their existence more probable, their practice easier, their diffusion and their convergence in larger projects more effective. Manzini draws the first comprehensive picture of design for social innovation: the most dynamic field of action for both expert and nonexpert designers in the coming decades.

Download or read book Introduction to Graphic Design Methodologies and Processes written by John Bowers and published by John Wiley & Sons. This book was released on 2012-01-19 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise, visually based introduction to graphic design methodologies Graphic design has emerged as a discipline complete with a body of scholarly literature devoted to its underlying theory. Introduction to Graphic Design Methodologies and Processes contributes to this expanding discourse by illustrating the value of qualitative and quantitative methodologies in guiding conceptual development in ways beyond those based on taste, style, and personal preference. Introduction to Graphic Design Methodologies and Processes: Introduces a range of practical methodologies pertinent to the interpreting, targeting, and creating of forms and messages Furthers the ability of designers by showing them how to design creatively, collaboratively, and strategically, and as a result, helps them move from form-makers to cultural participants—a transformative trend for design professionals Includes case studies with questions and answers contributed by a diverse group, including Second Story and Sol Sender As professional designers play more strategic roles, the need for material on design methodologies is growing. This concise, visually based introduction to the topic is the designer's definitive resource for defining their purpose, and producing work that is original, appropriate, responsible—and inspiring.

Download or read book Graphic Design Theory written by Meredith Davis and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Meredith Davis draws on her many years' experience teaching graphic design students to explain complex theories with total clarity, encouraging readers to evaluate existing design work critically, and to use theoretical frameworks to enhance their own studio practice.

Download or read book Introduction to Design Theory written by Michalle Gal and published by . This book was released on 2023 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Design Theory introduces a comprehensive, systematic, and didactic outline of the discourse of design. Designed both as a course book and a source for research, this textbook methodically covers the central concepts of design theory, definitions of design, its historical milestones, and its relations to culture, industry, body, ecology, language, society, gender and ideology. Demonstrated by a shift towards the importance of the sociocultural context in which products are manufactured and embedded, this book showcases design theory as an emerging sub-discipline of design, unique in its practice-based approach and its broad perception of design. It offers an in-depth understanding of the central concepts, such as "form" and "function", "theory" and "practice", through a discussion of key case studies and historical examples, such as the advent of the view of design in antiquity, the introduction of mass production to modernist design or the ideological shifts in design in the mid-twentieth century, as well as analytical tools for further dissection and learning in practice. With a focus on a combination of several theoretical knowledge foundations -- aesthetics and philosophy, critical theories, cultural studies, design history and design anthropology -- the reader is enabled to approach design as a central pivot around which contemporary culture revolves, reflecting, reaffirming or challenging social and cultural structures. Aimed towards undergraduate and postgraduate students, as well as teachers and scholars, from across the design disciplines, Introduction to Design Theory invites readers to engage with design from an interdisciplinary perspective, departing from the traditional academic compartmentalisation of practice, history and philosophy.

Download or read book Making Design Theory written by Johan Redstrom and published by MIT Press. This book was released on 2017-09-01 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new approach to theory development for practice-driven research, proposing that theory is something made in and through design. Tendencies toward “academization” of traditionally practice-based fields have forced design to articulate itself as an academic discipline, in theoretical terms. In this book, Johan Redström offers a new approach to theory development in design research–one that is driven by practice, experimentation, and making. Redström does not theorize from the outside, but explores the idea that, just as design research engages in the making of many different kinds of things, theory might well be one of those things it is making. Redström proposes that we consider theory not as stable and constant but as something unfolding—something acted as much as articulated, inherently fluid and transitional. Redström describes three ways in which theory, in particular formulating basic definitions, is made through design: the use of combinations of fluid terms to articulate issues; the definition of more complex concepts through practice; and combining sets of definitions made through design into “programs.” These are the building blocks for creating conceptual structures to support design. Design seems to thrive on the complexities arising from dichotomies: form and function, freedom and method, art and science. With his idea of transitional theory, Redström departs from the traditional academic imperative to pick a side—theory or practice, art or science. Doing so, he opens up something like a design space for theory development within design research.

Download or read book Design for Information written by Isabel Meirelles and published by Rockport Publishers. This book was released on 2013-10-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: The visualization process doesn’t happen in a vacuum; it is grounded in principles and methodologies of design, cognition, perception, and human-computer-interaction that are combined to one’s personal knowledge and creative experiences. Design for Information critically examines other design solutions —current and historic— helping you gain a larger understanding of how to solve specific problems. This book is designed to help you foster the development of a repertoire of existing methods and concepts to help you overcome design problems. Learn the ins and outs of data visualization with this informative book that provides you with a series of current visualization case studies. The visualizations discussed are analyzed for their design principles and methods, giving you valuable critical and analytical tools to further develop your design process. The case study format of this book is perfect for discussing the histories, theories and best practices in the field through real-world, effective visualizations. The selection represents a fraction of effective visualizations that we encounter in this burgeoning field, allowing you the opportunity to extend your study to other solutions in your specific field(s) of practice. This book is also helpful to students in other disciplines who are involved with visualizing information, such as those in the digital humanities and most of the sciences.

Download or read book Interactive Design written by Andy Pratt and published by Rockport Pub. This book was released on 2012-09-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: User experience design is one of the fastest-growing specialties in graphic design. Smart companies realize that the most successful products are designed to meet the needs and goals of real people—the users. This means putting the user at the center of the design process. This innovative, comprehensive book examines the user-centered design process from the perspective of a designer. With rich imagery, Interactive Design introduces the different UX players, outlines the user-centered design process from user research to user testing, and explains through various examples how user-centered design has been successfully integrated into the design process of a variety of design studios worldwide.

Download or read book Digital Design for Print and Web written by John DiMarco and published by John Wiley & Sons. This book was released on 2011-09-19 with total page 405 pages. Available in PDF, EPUB and Kindle. Book excerpt: The all-inclusive guide—from theory to practice—for print and Web design Any well-conceived print or Web design features the dynamic interplay between visual artistry and technical skill. It becomes important, therefore, for the designer to cultivate an aesthetic eye as well as develop a high degree of computer savvy. By combining basic theory with hands-on technique, Digital Design for Print and Web takes the unique approach of uniting two subjects traditionally approached separately into one complete volume. As a result, you will gain a clearer understanding of the entire creative process, from project management to working with graphics to designing for print and, ultimately, the Web. In this book, you'll find: Full-color text and illustrated, step-by-step instruction supported by more than 75 video tutorials Coverage of professional software including the Adobe Creative Suite A wide variety of inspirational images from well-known designers Online full-length project assignments from entry level to advanced An ideal resource for design students or practitioners, Digital Design for Print and Web will show you to how to create more effectively and guide you on the path toward digital design mastery.

Download or read book Design Theory written by Charles C. Lindner and published by CRC Press. This book was released on 2017-03-27 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design Theory, Second Edition presents some of the most important techniques used for constructing combinatorial designs. It augments the descriptions of the constructions with many figures to help students understand and enjoy this branch of mathematics. This edition now offers a thorough development of the embedding of Latin squares and combinatorial designs. It also presents some pure mathematical ideas, including connections between universal algebra and graph designs. The authors focus on several basic designs, including Steiner triple systems, Latin squares, and finite projective and affine planes. They produce these designs using flexible constructions and then add interesting properties that may be required, such as resolvability, embeddings, and orthogonality. The authors also construct more complicated structures, such as Steiner quadruple systems. By providing both classical and state-of-the-art construction techniques, this book enables students to produce many other types of designs.

Download or read book Digital Design Theory written by Helen Armstrong and published by Chronicle Books. This book was released on 2016-06-28 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Design Theory bridges the gap between the discourse of print design and interactive experience by examining the impact of computation on the field of design. As graphic design moves from the creation of closed, static objects to the development of open, interactive frameworks, designers seek to understand their own rapidly shifting profession. Helen Armstrong's carefully curated introduction to groundbreaking primary texts, from the 1960s to the present, provides the background necessary for an understanding of digital design vocabulary and thought. Accessible essays from designers and programmers are by influential figures such as Ladislav Sutnar, Bruno Munari, Wim Crouwel, Sol LeWitt, Muriel Cooper, Zuzana Licko, Rudy VanderLans, John Maeda, Paola Antonelli, Luna Maurer, and Keetra Dean Dixon. Their topics range from graphic design's fascination with programmatic design, to early strivings for an authentic digital aesthetic, to the move from object-based design and to experience-based design. Accompanying commentary assesses the relevance of each excerpt to the working and intellectual life of designers.

Download or read book Design Theory and Computer Science written by Subrata Dasgupta and published by Cambridge University Press. This book was released on 1991-05-16 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author examines logic and methodology of design from the perspective of computer science. Computers provide the context for this examination both by discussion of the design process for hardware and software systems and by consideration of the role of computers in design in general. The central question posed by the author is whether or not we can construct a theory of design.

Download or read book Contemporary Design Theory written by Jeffrey H. Dinitz and published by John Wiley & Sons. This book was released on 1992-08-04 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foremost experts in their field have contributed articles resulting in a compilation of useful and timely surveys in this ever-expanding field. Each of these 12 original papers covers important aspects of design theory including several in areas that have not previously been surveyed. Also contains surveys updating earlier ones where research is particularly active.

Download or read book Introduction to Instructional Systems Design written by Chuck Hodell and published by Association for Talent Development. This book was released on 2021-05-10 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: The A–Z Resource on Instructional Systems Design Modern, adaptable, flexible, timeless. Instructional systems design (ISD) is more relevant than ever and critical for organizational success. ISD is used by education and training professionals worldwide, with billions of dollars a year spent on designing and implementing training. Given such high stakes, organizations need the best training product available, and educational programs need the best textbook for cultivating professionals in this field. Introduction to Instructional Systems Design is just that resource. This book provides comprehensive instruction for professors, instructors, and students of ISD who seek a professional and proven design method in an academic foundation. Written by long-time professor and practitioner of instructional design Chuck Hodell, this is a through line to his earlier bestselling volume ISD From the Ground Up and offers an even greater practicality with a strong theoretical base to answer the questions of why designers do what they do. In chapters that detail the building blocks of instructional design, the ADDIE process, and advanced ISD processes such as determining criticality and content mastery, Hodell creates a guided learning experience with discussion questions and case studies to prompt deeper reflection. Preparing learners for digital learning and adapting in-classroom courses for remote learning are a particular focus, and Hodell provides an overview of career options and development. Perfect for professors and instructors, this textbook also includes an instructor’s guide.

Download or read book Systemic Design written by Peter Jones and published by Springer. This book was released on 2019-01-23 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents emerging work in the co-evolving fields of design-led systemics, referred to as systemic design to distinguish it from the engineering and hard science epistemologies of system design or systems engineering. There are significant societal forces and organizational demands impelling the requirement for “better means of change” through integrated design practices of systems and services. Here we call on advanced design to lead programs of strategic scale and higher complexity (e.g., social policy, healthcare, education, urbanization) while adapting systems thinking methods, creatively pushing the boundaries beyond the popular modes of systems dynamics and soft systems. Systemic design is distinguished by its scale, social complexity and integration – it is concerned with higher-order systems that that entail multiple subsystems. By integrating systems thinking and its methods, systemic design brings human-centred design to complex, multi-stakeholder service systems. As designers engage with ever more complex problem areas, it is necessary to draw on a basis other than individual creativity and contemporary “design thinking” methods. Systems theories can co-evolve with a new school of design theory to resolve informed action on today’s highly resilient complex problems and can deal effectively with demanding, contested and high-stakes challenges.

Download or read book Design Theory written by D. R. Hughes and published by Cambridge University Press. This book was released on 1985-05-27 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design theory has grown to be a subject of considerable interest in mathematics, not only in itself, but for its connections to other fields such as geometry, group theory, graph theory and coding theory. This textbook, first published in 1985, is intended to be an accessible introduction to the subject for advanced undergraduate and beginning graduate students which should prepare them for research in design theory and its applications. The first four chapters of the book are designed to be the core of any course in the subject, while the remaining chapters can be utilized in more advanced or longer courses. The authors assume some knowledge of linear algebra for the first half of the book, but for the second half, students need further background in algebra.

Download or read book An Introduction to the Theory of Mechanism Design written by Tilman Borgers and published by Oxford University Press. This book was released on 2015-05-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the best way to auction an asset? How should a group of people organize themselves to ensure the best provision of public goods? How should exchanges be organized? In An Introduction to the Theory of Mechanism Design, Tilman Börgers addresses these questions and more through an exploration of the economic theory of mechanism design. Mechanism design is reverse game theory. Whereas game theory takes the rules of the game as a given and makes predictions about the behavior of strategic players, the theory of mechanism design goes a step further and selects the optimal rules of the game. A relatively new economic theory, mechanism design studies the instrument itself as well as the results of the instrument. An Introduction to the Theory of Mechanism Design provides rigorous but accessible explanations of classic results in the theory of mechanism design, such as Myerson's theorem on expected revenue maximizing auctions, Myerson and Satterthwaite's theorem on the impossibility of ex post efficient bilateral trade with asymmetric information, and Gibbard and Satterthwaite's theorem on the non-existence of dominant strategy voting mechanisms. Börgers also provides an examination of the frontiers of current research in the area with an original and unified perspective that will appeal to advanced students of economics.