Download or read book Language in International Business written by Rebecca Piekkari and published by Edward Elgar Publishing. This book was released on 2014-11-28 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Responding to the growing interest in the role of language in international business, this book presents language as a critical management challenge for the internationalizing firm. Several perspectives are explored, including the individual, the firm

Download or read book Improve Your Global Business English written by Fiona Talbot and published by Kogan Page Publishers. This book was released on 2012-11-03 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a business world that spans several continents, it is no longer common for everyone to speak English as a first language. Whether you speak English as a first, second or even third language, intercultural business communication means that getting it right first time has never been more important for you and your organization. English can never be standardized in the global and digital marketplace; instead, we can learn how to customize business English according to our own values and culture and communicate successfully across borders. Improve Your Global Business English creates an awareness in the reader of what to avoid and how to ensure that communications are correctly understood. Very readable and hugely instructive, Improve Your Global Business English provides practical self-study with quizzes, activities and worksheets, helping you to fine-tune your written communication. By mastering the basics, defining your readers and tailoring your message to them, understanding the conventions of different media and understanding cultures, you can enhance your reputation as a truly global, modern player in today's marketplace. If you want your messages to be perceived as you intended, to retain customers or to win new ones, Improve Your Global Business English gives you the background you need. Online supporting resources for this book include supplementary video, self-test questions and answers, templates and a case study on going global

Download or read book International Business English Student s book written by Leo Jones and published by Cambridge University Press. This book was released on 1989-02-24 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book New International Business English Updated Edition Student s Book with Bonus Extra BEC Vantage Preparation CD ROM written by Leo Jones and published by Cambridge University Press. This book was released on 2003-03-24 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: New International Business English is a flexible course at the upper-intermediate level for people who need or will soon need to use English in their day-to-day work.All four skills - listening, speaking, reading, writing - are developed through a wide range of tasks which closely reflect the world of work.The Student's Book has been redesigned with many new illustrations and photos to make it more attractive and easier to use.The attached CD-ROM contains an introduction to the BEC Vantage examination and one complete Practice Test including audio.

Download or read book Global Links written by Keith Adams and published by Pearson Education ESL. This book was released on 2002 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Introducing Business English written by Catherine Nickerson and published by Routledge. This book was released on 2015-09-16 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.

Download or read book The Language of Global Success written by Tsedal Neeley and published by Princeton University Press. This book was released on 2019-11-19 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A fascinating examination of how an English-language mandate at a Japanese firm, Rakuten, unfolded over time and how employees reacted to it"--Back of jacket.

Download or read book New International Business English Workbook Audio Cassette Set 2 written by Leo Jones and published by Cambridge University Press. This book was released on 2000-02-17 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This bestselling course is the ideal next step for students who have completed Working in English. Fifteen topic-based units cover a wide range of business situations and the course provides frequent opportunity for discussion and thorough vocabulary development. The Teacher's Book offers a complete introduction to the aims, design and principles of the course, including step-by-step procedures for each section, suggested timings and photocopiable resource material. The Workbook contains a valuable grammar review. The Student's Book now comes with a free BEC Vantage Preparation CD-ROM that contains an introduction to the BEC Vantage exam and a full practice test including audio.

Download or read book New International Business English Updated Edition Teacher s Book written by Leo Jones and published by Cambridge University Press. This book was released on 2000-02-17 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: New International Business English is a flexible course at the upper-intermediate level for people who need or will soon need to use English in their day-to-day work.All four skills - listening, speaking, reading, writing - are developed through a wide range of tasks which closely reflect the world of work.

Download or read book Intercultural and International Business Communications written by Juan Carlos Palmer and published by Peter Lang. This book was released on 2006 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume originates from the editors' interest in one of the most relevant fields of research these days: Intercultural and International Business Communication. The needs of the business world to communicate effectively at an international level in order to overcome language differences have proved to be a fascinating topic for many scholars. International business discourse is culturally-situated and therefore context-dependent, and all three - discourse, culture and context - play a key role in the communication process. The present contributions analyse this topic under the perspective of theory, research and teaching. Different scholars have offered their views on the subject, presenting contributions on different areas related to business communication all over the world.

Download or read book Get Ready for International Business 2 written by Zemach D Vaughan a and published by MacMillan Education ELT. This book was released on 2013-02-01 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get Ready for International Business helps pre-work students and those new to the world of work to use English in the workplace by exposing them to a variety of business and workplace situations and enabling them to practice using English creatively in simulated business contexts. The Teacher's Book contains teaching notes and answer keys.

Download or read book Language in International Business written by Mary Yoko Brannen and published by Springer. This book was released on 2016-11-07 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tracing the treatment of language in international business as represented in the Journal of International Business Studies, this seminal collection critically explores the conceptualizations of language that have been adopted or ignored by international business scholars over the years and showcases nine articles that have played an important role in establishing and advancing the field. In today’s increasingly globalized context of business, significantly richer theories from interdisciplinary perspectives are needed to explain the complexity of the interplay between multiple facets of language and how they affect day-to-day operations. With insights from linguistics, psychology and organizational theory, Language in International Business provides an assessment of scholarly efforts to uncover the profound impact that language has on global business today and proposes some important ways in which this nascent field of language in international business may be further advanced. Chapter 9 is licensed under a Creative Commons Attributtion NonCommercial-NoDerivs 3.0 Unported License. The Journal of International Business Studies (JIBS) is an official publication of the Academy of International Business and is the top-ranked journal in the field of international business. The goal of JIBS is to publish insightful, innovative and impactful research on international business. JIBS is multidisciplinary in scope and interdisciplinary in content and methodology. For more information, visit www.jibs.net. The Academy of International Business (AIB) is the leading association of scholars and specialists in the field of international business. A global community of scholars and researchers for the creation and dissemination of knowledge about international business and policy issues, the AIB transcends the boundaries of single academic disciplines and managerial functions to enhance business education and practice. For more information, visit aib.msu.edu

Download or read book International Business Strategy written by Alain Verbeke and published by Cambridge University Press. This book was released on 2013-03-07 with total page 615 pages. Available in PDF, EPUB and Kindle. Book excerpt: Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large multinational enterprises (MNEs). With unique commentary on 48 seminal articles published in the Harvard Business Review, the Sloan Management Review and the California Management Review over the past three decades, Verbeke shows how these can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. The second edition has been thoroughly updated and features greater coverage of emerging markets with a new chapter and seven new cases. Suited for advanced undergraduates and graduate courses, students will benefit from updated case studies and improved learning features, including 'management takeaways', key lessons that can be applied to MNEs and a wide range of online resources.

Download or read book Merriam Webster s Guide to International Business Communications written by Toby D. Atkinson and published by 범문사. This book was released on 1996 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: A completely revised and expanded guide to communicating in the global marketplace. This book provides information about every aspect of international communication, including coverage of procedures for effectively using mail, fax, and telephone systems; use of the Internet and World Wide Web; and techniques for making your English understood overseas.

Download or read book English for Business Communication written by Mable Chan and published by Routledge. This book was released on 2020-01-06 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include: use of English in social media that reflects recent trends in business communication; coverage of the concept of communicative competence; analysis of email communication; introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; examination of persuasive messages and ways to understand such messages; an e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter. This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.

Download or read book English for the Pharmaceutical Industry written by Michaela Bücheler and published by . This book was released on 2010-01 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Business Idioms International written by Christopher Goddard and published by . This book was released on 1994-01 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book of business idioms is arranged as a thesaurus. Reference units consist of idioms with a definition and sample sentences to illustrate them in a business context while practice sections consist of reading and listening texts employing the idioms, followed by exercises and tasks.