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EBookClubs

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Book Breakthrough Food Product Innovation Through Emotions Research

Download or read book Breakthrough Food Product Innovation Through Emotions Research written by David Lundahl and published by Academic Press. This book was released on 2011-10-19 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than 95% of all consumer product launched in the packaged goods sector fail to achieve their goals for success. Breakthrough Food Product Innovation Through Emotions Research gives a clear answer for innovation teams seeking to increase product success rates by breaking through the clutter in an otherwise undifferentiated, commoditized marketplace. Through case studies, it lays out a practical approach for applying emotions research throughout the food innovation and product development process. The basic premise is that emotions are the chief motivation for why consumers sense, select, seek and share their food product experiences. With this novel framework, the science of consumer behavior is made operational for innovation teams. Emotions insight inspires innovation teams to create and helps guide decision making as they design sensory cues and other behavior drivers into products that make consumers want to consume. This book has implications for the whole innovation team - innovators such as product developers, designers, creative chiefs, and marketers; strategists such as line managers; and researchers such as sensory and marketing researchers. Presents a behaviour-driven approach to innovation for the development of breakthrough food products Illustrates a collaborative framework to inspire creativity and guide decision making through emotions insights Explores a research framework that gets to the "whys" of consumer behavior by distilling the science of emotions into research insights Defines design and development methods to build sensory cues into packaging and packaged foods that deliver emotional impact Explains research methods that get to the "so whats" of insights through emotions research Provides case studies and examples proving the value of the behavior-driven approach to food product innovation

Book The Design inspired Innovation Workbook

Download or read book The Design inspired Innovation Workbook written by Vedin Bengt-arne and published by World Scientific Publishing Company. This book was released on 2011-03-22 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book argues for the need to make design the driving force for propelling innovation, as it provides important impetus for innovation, realizing dreams and obtaining a different focus from cost, technology, or production processes. Design also evokes creativity of a higher order and causes unexpected and inventive cross-fertilization across traditional borders or disciplines. This volume offers the “how-to's” for designing for successful novelty, and discusses issues such as product language and meaning, and connecting with the end-user. It will also serve as a checklist, primer, and handbook, providing the reader-practitioner hands-on, but sometimes provocative advice. The Design-Inspired Innovation Workbook is an indispensable handbook and important foundation for facilitating dialog between internal and external product service managers and designers, and aims to cover a vast arena of design-cum-innovation efforts while making the reader discover or invent the exact undertakings by him or herself.

Book Managing Emotion in Design Innovation

Download or read book Managing Emotion in Design Innovation written by Amitoj Singh and published by CRC Press. This book was released on 2013-08-28 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents an emotion centered research framework titled "emoha" for design innovation. It defines emoha and underlines the importance of the developed framework in culturalization of technology and thereby design innovation. The book explains the detailed research on product styling which leads to the creation of "Emoha" and how to use it in product design.

Book Design inspired Innovation

Download or read book Design inspired Innovation written by James M Utterback and published by World Scientific. This book was released on 2006-12-01 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: When an innovation is inspired by design, it transcends technology and utility. The design delights the user, seamlessly integrating the physical object, a service, and its use into something whole. A design-inspired innovation is so simple that it becomes an extension of the user. It creates meaning and a new language.Design-Inspired Innovation takes a unique look at the intersection between design and innovation, and explores the novel ways in which designers are contributing to the development of products and services. The book's scope is international, with emphasis on design activities in Boston, England, Sweden, and Milan. Through a rich variety of cases and cultural prisms, the book extends the traditional design viewpoint and stretches the context of industrial design to question — and answer — what design is really all about. It gives readers tools for inspiration, and shows how design can change language and even create human possibilities.

Book Catalyzing Innovation  A Visual   Systematic Guide To Brainstorming

Download or read book Catalyzing Innovation A Visual Systematic Guide To Brainstorming written by Michelle Greenwald and published by Michelle Greenwald. This book was released on 2020-08-24 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: A visual, strategic, inspirational, and user-friendly checklist to help firms & entrepreneurs (business-to-business, business-to-consumer, & non-profits) innovate for strategic growth more methodically, completely, and creatively. Includes a framework, several exercises, and over 1100 categorized innovation examples from a wide range of industries and countries. The cutting-edge examples will inspire new product and service developers, and marketing executives seeking to make their marketing tactics more innovative and effective. The last chapter is a guide for executives, start-ups, and professors to teach innovation to employees and graduate students in a variety of fields.

Book Change by Design

Download or read book Change by Design written by Tim Brown and published by Harper Collins. This book was released on 2009-09-29 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.

Book Wired to Care

Download or read book Wired to Care written by Dev Patnaik and published by FT Press. This book was released on 2009-01-09 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this essential and illuminating book, top business strategist Dev Patnaik tells the story of how organizations of all kinds prosper when they tap into a power each of us already has: empathy, the ability to reach outside of ourselves and connect with other people. When people inside a company develop a shared sense of what’s going on in the world, they see new opportunities faster than their competitors. They have the courage to take a risk on something new. And they have the gut-level certitude to stick with an idea that doesn’t take off right away. People are "Wired to Care," and many of the world’s best organizations are, too. In pursuit of this idea, Patnaik takes readers inside big companies like IBM, Target, and Intel to see widespread empathy in action. But he also goes to farmers' markets and a conference on world religions. He dives deep into the catacombs of the human brain to find the biological sources of empathy. And he spends time on both sides of the political aisle, with James Carville, the Ragin’ Cajun, and John McCain, a national hero, to show how empathy can give you the acuity to cut through a morass of contradictory information. Wired to Care is a compelling tale of the power that people have to see the world through each other’s eyes, told with passion for the possibilities that lie ahead if leaders learn to stop worrying about their own problems and start caring about the world around them. As Patnaik notes, in addition to its considerable economic benefits, increasing empathy for the people you serve can have a personal impact, as well: It just might help you to have a better day at work.

Book Bio inspired Innovation and National Security

Download or read book Bio inspired Innovation and National Security written by and published by NDU Press. This book was released on with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Innovating Minds

    Book Details:
  • Author : Wilma Koutstaal
  • Publisher : Oxford University Press
  • Release : 2015-09-01
  • ISBN : 0199316031
  • Pages : 361 pages

Download or read book Innovating Minds written by Wilma Koutstaal and published by Oxford University Press. This book was released on 2015-09-01 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: A groundbreaking, scientific approach to creative thinking From entrepreneurs to teachers, engineers to artists, almost everyone stands to benefit from becoming more creative. New ways of thinking, making, and imagining have the potential to bring about revolutionary changes to both our personal lives and society as a whole. And yet, the science behind creativity has largely remained a mystery, with few people aware of the ways we can optimize our own creative and innovative ideas. Innovating Minds: Rethinking Creativity To Inspire Change offers a perspective, grounded in science, that allows us to achieve both individual and collective creative goals. Wilma Koutstaal and Jonathan Binks draw upon extensive research from brain, behavioral, and organizational sciences to present a unique five-part "thinking framework" in which ideas are continually refined and developed. Beyond scientific research, Innovating Minds also describes the everyday creative challenges of people from all walks of life, offering insights from dancers, scientists, designers, and architects. The book shows that creativity is far from a static process; it is steeped with emotion and motivation, involving the dynamic interactions of our minds, brains, and environments. Accordingly, it challenges readers to put its material into use through thinking prompts, creativity cross-checks, and other activities. Vibrant and engaging, Innovating Minds reveals a unique approach to harnessing creative ideas and putting them into action. It offers a fascinating exploration of the science of creativity along with new and valuable resources for becoming more innovative thinkers and doers.

Book Emotional Design

    Book Details:
  • Author : Don Norman
  • Publisher : Basic Books
  • Release : 2007-03-20
  • ISBN : 0465004172
  • Pages : 276 pages

Download or read book Emotional Design written by Don Norman and published by Basic Books. This book was released on 2007-03-20 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why attractive things work better and other crucial insights into human-centered design Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.

Book Bio Inspired Innovation and National Security

Download or read book Bio Inspired Innovation and National Security written by National Defense University and published by NDU Press. This book was released on 2010-10 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the vital importance of the emerging area of biotechnology and its role in defense planning and policymaking, no definitive book has been written on the topic for the defense policymaker, the military student, and the private-sector bioscientist interested in the "emerging opportunities market" of national security. This edited volume is intended to help close this gap and provide the necessary backdrop for thinking strategically about biology in defense planning and policymaking. This volume is about applications of the biological sciences, here called "biologically inspired innovations," to the military. Rather than treating biology as a series of threats to be dealt with, such innovations generally approach the biological sciences as a set of opportunities for the military to gain strategic advantage over adversaries. These opportunities range from looking at everything from genes to brains, from enhancing human performance to creating renewable energy, from sensing the environment around us to harnessing its power.

Book Primal Teams

Download or read book Primal Teams written by Jackie Barretta and published by AMACOM. This book was released on 2014-10-21 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Will your team work together with energy and enthusiasm, fear and frustration, or just go through the motions? With a proper understanding of how emotions work, the choice might just be up to you! Emotion, more than any million-dollar tool in your highly educated arsenal, spells the difference between stellar and mediocre team performance. Fear, anger, frustration, and other negative feelings can endanger a group's dynamic. But positive emotions have the power to transform it into a high-performance engine. Their minds sharpen. They find creative solutions. Everyone operates at their peak.Drawing on the latest research, Primal Teams shows how anyone can control potentially damaging emotions, while triggering the kind of passion and energy that supercharge performance. Illustrated with compelling examples, this groundbreaking guide reveals how to: • Transform fear and negativity• Energize primal emotional systems• Activate insight and intuition• Foster emotional bonds and team spirit• Connect the team to a deeper purpose• And moreDon’t let your team’s performance hinge on what side of the bed someone woke up on. With the array of insights and practical tools in this one-of-a-kind resource, you can learn how to inspire an unprecedented level of performance by harnessing the power of positive emotion.

Book Educational Research and Innovation The Nature of Learning Using Research to Inspire Practice

Download or read book Educational Research and Innovation The Nature of Learning Using Research to Inspire Practice written by OECD and published by OECD Publishing. This book was released on 2010-08-09 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together the lessons of research on both the nature of learning and different educational applications, and it summarises these as seven key concluding principles.

Book Free Your Creativity

    Book Details:
  • Author : Jane Hawkins
  • Publisher : Independently Published
  • Release : 2022-12-12
  • ISBN :
  • Pages : 0 pages

Download or read book Free Your Creativity written by Jane Hawkins and published by Independently Published. This book was released on 2022-12-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Free your creativity How to stimulate your innovation and turn your ideas into reality ⬇️⬇️⬇️ Are you looking for ways to make your dreams come true and turn your ideas into reality? This book will guide you on the path of innovation and creativity and help you to free yourself from your inhibitions to create innovative solutions. This book, in detail, is: ✅ Discover your creativity ✅ Find your inspiration ✅ Developping your discipline ✅ Cultivate your creativity ✅ Moving towards achievement The words of Jane Hawkins are captivating and her stories are filled with inspiration and emotion. She loves to share her passion for literature with her readers, and offer them new perspectives. So take advantage of his precious advice, and enjoy your reading!

Book Great TED Talks  Innovation

Download or read book Great TED Talks Innovation written by Neil C. Hughes and published by Portico. This book was released on 2021-10-14 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unofficial compilation reviews the 100 best TED talks about innovation from great minds worldwide. With quirky graphics and memorable quotes, Great TED Talks: Innovation will challenge your thinking, open your mind to new perspectives, and ignite your passion for innovation. Learn how to unlock that elusive idea from masters like Bill Gates or Amazon’s Jeff Bezos. Be open to new ways of thinking and discover how Sir Richard Branson has been wowing his customers with innovative experiences since before it became a trend. Find inspiration in unusual places, and explore new ways to collaborate with your team. Authenticity is key to your business; find out how Sheryl Sandberg stepped out of her comfort zone to find her voice, and how you can do the same. There are thousands of TED talks to navigate—this book curates the most inspiring and provides a commentary on the top 100 ways to boost your inventiveness, find new avenues to explore, and overcome your fears to unleash your full potential.

Book Look at More

    Book Details:
  • Author : Andy Stefanovich
  • Publisher : John Wiley & Sons
  • Release : 2011-04-19
  • ISBN : 0470949775
  • Pages : 213 pages

Download or read book Look at More written by Andy Stefanovich and published by John Wiley & Sons. This book was released on 2011-04-19 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why does real innovation elude so many companies, including those with the best technology, the cheapest resources, and even chief innovation officers? The problem is that they lack inspiration. Inspiration—as defined and outlined in this book—is a discipline (not to be confused with the real but short-lived burst of energy that sometimes occurs after quarterly earnings reports or the arrival of a charismatic new leader). It is a systematic approach that, when applied consistently, brings long-term, sustainable results. Look At More teaches you how to harness inspiration by thinking differently—and to encourage others to do the same. Designed to be an individual and organizational hands-on guide, Look At More focuses on the front end of the Inspiration–Creativity–Innovation continuum. Using Stefanovich’s proven LAMSTAIH approach (Look At More Stuff, Think About It Harder), leaders and employees can develop the practical skills, leadership behavior, and cultural mindset to consistently create ideas and drive innovation. Built on the principles of the five M’s for unleashing creativity within an organization, Look At More explores: MOOD: The attitudes, feelings, and emotions that create the context for inspiration and creativity MINDSET: The intellectual foundation and baseline capacity each of us has for getting inspired and thinking differently MECHANISMS: The tools and processes of creativity at work MEASUREMENT: The qualitative and quantitative performance and the guidance for giving critical feedback MOMENTUM: The active championing of celebrating inspiration and creativity to create a self-reinforcing cycle for growing innovation Together the five M’s can act as a diagnostic tool and a guide for inspiring individuals, empowering teams, and transforming organizations to become true models of innovation. For more information, please visit www.prophet.com/lookatmore

Book Innovations in Bio Inspired Computing and Applications

Download or read book Innovations in Bio Inspired Computing and Applications written by Ajith Abraham and published by Springer Nature. This book was released on 2023-03-27 with total page 951 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book highlights recent research on bio-inspired computing and its various innovative applications in information and communication technologies. It presents 85 high-quality papers from the 13th International Conference on Innovations in Bio-Inspired Computing and Applications (IBICA 2022) and 12th World Congress on Information and Communication Technologies (WICT 2022), which was held online during 15–17 December 2022. As a premier conference, IBICA–WICT brings together researchers, engineers and practitioners whose work involves bio-inspired computing, computational intelligence and their applications in information security, real-world contexts, etc. Including contributions by authors from 25 countries, the book offers a valuable reference guide for all researchers, students and practitioners in the fields of Computer Science and Engineering.