Download or read book The Media Handbook written by Helen Katz and published by Routledge. This book was released on 2019-05-03 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Media Handbook provides a practical introduction to the advertising, media planning, and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this seventh edition includes greater coverage of social media, buying automation, the continued digitization of media, and updated statistics on media consumption. It covers over the top television, programmatic TV, digital advertising, and the automation of buying across all media. Author Helen Katz provides a continued focus on how planning and buying tie back to the strategic aims of the brand and the client, keeping practitioners and students up to date with current industry examples and practices. The Companion Website to the book includes resources for both students and instructors. For students there are flashcards to test themselves on main concepts, a list of key media associations, a template flowchart and formulas. Instructors can find lecture slides and sample test questions to assist in their course preparation.

Download or read book Complete Guide to Federal and State Garnishment 2020 Edition IL written by Bryant and published by Wolters Kluwer. This book was released on 2019-12-12 with total page 1292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete Guide to Federal and State Garnishment provides much-needed clarity when the federal and state laws appear to conflict. You'll find plain-English explanations of the laws and how they interact, as well as the specific steps you and your staff need to take to respond to the order properly. Numerous detailed examples and mathematical calculations make it easy to apply the law under different scenarios. Written by Amorette Nelson Bryant, who was recently appointed by the Uniform Law Commission as an observer for the Drafting Committee on a Wage Garnishment Act and was a past chair of both the APA GATF Child Support Subcommittee and Garnishment Subcommittee, Complete Guide to Federal and State Garnishment brings the payroll professional up-to-date on the latest federal and state laws and regulations affecting this ever-changing area. It is your one-stop source for answers to critical questions, such as: Does the amount exempt from garnishment change when the minimum wage goes up? How do I determine the wages to which the garnishment applies? If an employee is subject to more than one garnishment, which has priority? Which state's rules do I use when I receive a child support order sent from another state? State or federal law - which applies for creditor garnishment and support? Are there alternatives to remitting withheld child support via EFT/EDI? How do I handle garnishments when employees are paid a draw against salary? Previous Edition: Complete Guide to Federal and State Garnishment, 2019 Edition, ISBN 9781454899921

Download or read book A Social Media Survival Guide written by Melody Karle and published by Rowman & Littlefield Publishers. This book was released on 2020-03-15 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book helps those who want to use social media but are not necessarily Web-savvy navigate the most popular networking sites available. Privacy and technical information about how social media platforms function are explained, so everyone can make informed decisions about how to connect online.

Download or read book Complete Guide to Human Resources and the Law 2020 Edition written by Shilling and published by Wolters Kluwer. This book was released on 2019-08-23 with total page 1878 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete Guide to Human Resources and the Law will help you navigate complex and potentially costly Human Resources issues. You'll know what to do (and what not to do) to avoid costly mistakes or oversights, confront HR problems - legally and effectively - and understand the rules. The Complete Guide to Human Resources and the Law offers fast, dependable, plain English legal guidance for HR-related situations from ADA accommodation, diversity training, and privacy issues to hiring and termination, employee benefit plans, compensation, and recordkeeping. It brings you the most up-to-date information as well as practical tips and checklists in a well-organized, easy-to-use resource. Previous Edition: Complete Guide to Human Resources and the Law, 2018 Edition ISBN 9781454899945

Download or read book Media Theory for A Level written by Mark Dixon and published by Routledge. This book was released on 2019-10-08 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Theory for A Level provides a comprehensive introduction to the 19 academic theories required for A Level Media study. From Roland Barthes to Clay Shirky, from structuralism to civilisationism, this revision book explains the core academic concepts students need to master to succeed in their exams. Each chapter includes: • Comprehensive explanations of the academic ideas and theories specified for GCE Media study. • Practical tasks designed to help students apply theoretical concepts to unseen texts and close study products/set texts. • Exemplar applications of theories to set texts and close study products for all media specifications (AQA, Eduqas, OCR and WJEC). • Challenge activities designed to help students secure premium grades. • Glossaries to explain specialist academic terminology. • Revision summaries and exam preparation activities for all named theorists. • Essential knowledge reference tables. Media Theory for A Level is also accompanied by the essentialmediatheory.com website that contains a wide range of supporting resources. Accompanying online material includes: • Revision flashcards and worksheets. • A comprehensive bank of exemplar applications that apply academic theory to current set texts and close study products for all media specifications. • Classroom ready worksheets that teachers can use alongside the book to help students master essential media theory. • Help sheets that focus on the application of academic theory to unseen text components of A Level exams.

Download or read book The Complete Idiot s Guide to Social Media Marketing 2nd Edition written by Jennifer Abernethy and published by Penguin. This book was released on 2012-04-03 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete Idiot's Guide® to Social Media Marketing, Second Edition, covers cutting-edge techniques for small and large businesses alike. Ask the Author Q: How has social media marketing changed business and personal lives? A: The playing field has been leveled for business. No longer do you need a 6 or 7 figure budget to reach people around the country or globe for that matter. Personally, many lives have been affected. Many people more connected, businesses have grown because of the connections, TV and singing careers have been launched, money has been raised for charity, books have been marketed and purchased, and so on. Q: What has been the most challenging part of utilizing social media? A: I think the learning curve. With all of these sites . . . they come with no directions and no LIVE phone number. Q: What has worked the best and worst thus far? A: Facebook because of it’s broad reach really has worked for me, but many would argue that YouTube works the best; particularly since it is the search engine of choice with the 11–34 age group. Q: How can a person searching for a job use social media marketing? A: So many ways. . . . They need to be on LinkedIn with a professional looking profile, photo, and contact information. They could also utilize video to begin sharing their expertise. Candidates need to stand out in a crowd of millions so if they say . . . sent in a video introducing themselves and a video follow up email . . . that would wow them! Q: What is the newest thing since Twitter? A: I believe companies and individuals are starting to utilize audio for creating their own iTunes channel, and also location-based social media like FourSquare. I personally, am not sold on location based services as of yet from a safety point of view, but for retailers it can be a good thing. I believe video is going to explode in popularity in 2011 for the 35+ market as well. They just need to get comfortable being on camera!

Download or read book The Complete Guide to the Great Dane written by Mal Lee and published by LP Media Inc. This book was released on 2020-03-26 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once you have been lucky enough to welcome a Dane into your family, there is no going back. These gentle giants need lots of affection and socialization. They are perfect family pets, and are fiercely protective of the young. Great with kids of all ages, they are patient, loving, and make great playmates. Whether you are selecting a new Great Dane puppy from a breeder or adopting a Great Dane from a rescue, The Complete Guide to Great Danes will help you successfully find, raise, and train your new puppy. Chapter topics include: Finding your Great Dane Preparing for your New Arrival Welcoming your Great Dane Home Successful Great Dane Parenting Nutrition and Diet Grooming and Care An Introduction to Training Raising Multiple Pets Socializing with Dogs and Humans outside the Family Traveling with a Giant Healthy Body, Healthy Mind Advanced Great Dane Training Dealing with Unacceptable Behavior Advanced Health and Senior Dane Care A Great Dane is as happy in a condo as it is in a castle; all it needs is love and attention. Remember, though, this breed’s huge size means it takes up a lot of physical space - on your bed, on your sofa, on your lap, and especially in your heart – which is where he or she will always want to be! What's more, raise a Great Dane alongside other animals, and you will have no problem. They crave company regardless of whether their ‘brother’ or ‘sister’ is a Pug or a Pointer. Like all big dogs, though, they need to be trained as puppies and learn how not to throw their considerable weight around! Great Danes love to range, meaning they need space to move around freely rather than intense exercise. So if you are welcoming a Dane into a small-size home, be ready to go out on regular walks. If you are thinking about making a Great Dane a part of your family or are already a Dane owner, then be aware, a Great Dane is a huge commitment. From choosing your Great Dane to managing his or her final journey across the Rainbow Bridge, read on and discover everything you need to know about these big-hearted hounds.

Download or read book The Complete Guide to Boxer Dogs written by Ruth Shirk and published by LP Media Inc. This book was released on 2020-04-18 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you thinking about getting a new Boxer Puppy? Or have you recently rescued a dog that is part, or full Boxer? The Complete Guide to Boxer Dogs is your go-to guide for everything you need to know to prepare to successful raise and train a happy, healthy Boxer from puppy to old-age. If you have never been around a Boxer, you will be amazed at the number of noises that they make. In fact, once you master Boxer language, chances are that you will have many conversations with your new best friend. They have a fun-filled personality that is easily controllable once you master the training keys in this book. Reading through it before you get a boxer will help you learn if this is the right breed for you. Chapter topics include: Boxer History Choosing a Boxer Preparing your Home for your Boxer Bringing Home your Boxer Being a Boxer Parent Teaching the Boxer to Behave Socializing with People and Animals Boxers and Your Other Pets Physical and Mental Exercise Training your Boxer Basic Commands Traveling with Your Boxer Nutrition Grooming your Boxer Basic Health Care Advanced Boxer Health and Aging Dog Care Boxers tend to be a little leery around strangers, so it is important to train them properly as puppies. They are extremely brilliant, so you need to know how to be the pack leader from day one. Unfortunately, many Boxers end up in shelters because they are not socialized properly. Use the key training points in this book to teach your Boxer to get along with your family, your pets and others that they may meet along life's journey. Come along on this journey as you master being a great Boxer owner. Inside the pages of this book, you will gain insight that only a lifetime of owning dogs can provide.

Download or read book The Complete Guide to Akitas written by Erin Hotovy and published by LP Media Inc. This book was released on 2020-12-22 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author Erin Hotovy teamed up with several top-Akita breeders to create the ULTIMATE book for new Akita owners! The Akita, also known as the Akita Inu, is an ancient spitz breed that is known worldwide for its loyalty and steadfast nature. Akitas have been used for several different purposes throughout the centuries, including hunting, military work, search and rescue, and show-ring work. In 1931, the breed was named a national monument of Japan. These large, powerful dogs tend to be aloof with strangers but are exceptionally affectionate and loyal towards their family members. Akitas are a powerful and dignified breed, but with a strong independent streak that can be too much to handle for some pet parents. While they are unwaveringly loyal towards their family, they can also be aggressive or territorial with other canines. This book will provide you with clear insight into this breed’s history, behavior, and health, as well as delivering actionable tips and tricks that you can use to refine your dog’s behavior, both at home and out in public. Covering crucial questions about owning an Akita, including: What temperament does the Akita have? Selecting an Akita pup from a breeder How do I prepare my home for an active Akita pup? Diet and nutrition for the Akita breed Step-by-step instructions for training the Akita dog What is the best way to train and socialize an Akita Inu? While these dogs are exceptionally devoted animals, they are also independent thinkers with strong protective instincts. Early socialization and training are essential to ensure that your active Akita pup develops into a dependable, well-mannered adult Akita. This comprehensive guidebook covers all of the essential information you will need to give your new Akita the best life possible, including: The history of the Akita Inu Adopting an adult Akita What to expect the first few days at home House-training your Akita The importance of Akita socialization and training Best practices for grooming your Akita The travel-savvy Akita—taking your canine companion on the road Proper health and wellness guidance specific to the breed Sharing your life with an Akita ensures that you will have always have a devoted companion at your side, ready for adventure—like all dog breeds, however, these exemplary animals have their own unique challenges. The Complete Guide to Akitas is a wide-ranging guidebook that offers you all the tools you need to not only choose the right canine companion for your household, but also to provide your dog with the guidance he needs to grow into a happy, healthy, and well-mannered companion animal. This book is required reading for anyone who is considering adding an Akita to their family!

Download or read book The Complete Guide to Schnauzers written by Allison Hester and published by LP Media Inc. This book was released on 2020-12-12 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the PERFECT guide book for any Schnauzer Owner! Author and experienced Schnauzer owner Allison Hester teamed up with some of the top Schnauzer Breeders in the country to write a guide book that will help any new owner successfully raise their Schnauzer from puppy to old-age! Get the answers to your most pressing questions, including: Which size Schanuzer is the right breed for me? How do I prepare my home for an active Schanuzer pup? Which training methods are most effective for Schnauzers? How do I avoid or extinguish common problem behaviors? Use this book as a go-to for all things Schnauzer. From choosing the right breeder, grooming and care tips, training and so much more. You will find in-depth information regarding your new Schnauzer from the moment you bring him home until the day you say your last goodbye. This book will guide you through every phase of your life with your loving Schnauzer. Chapters Include: Chapter 1: Overview of the Breed Chapter 2: Choosing a Schnauzer Chapter 3: Preparing Your Home for Your Schnauzer Chapter 4: Bringing Home Your Schnauzer Chapter 5: Being a Puppy Parent Chapter 6: House-training Chapter 7: Socializing with People and Animals Chapter 8: Schnauzers and Your Other Pets Chapter 9: Physical and Mental Exercise Chapter 10: Training Your Schnauzer Chapter 11: Basic Commands Chapter 12: Dealing With Unwanted Behaviors Chapter 13: Traveling with Schnauzers Chapter 14: Nutrition Chapter 15: Grooming Your Schnauzer Chapter 16: Basic Health Care Chapter 17: Advanced Schnauzer Health and Aging Dog Care

Download or read book The Complete Guide to the Shar Pei written by Vanessa Richie and published by LP Media Inc. This book was released on 2020-08-27 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Shar-Pei is an intelligent and self-assured breed of dog that was developed over two thousand years ago somewhere in ancient China. Shar-Pei were employed as exemplary guardians. Guinness World Records declared Shar-Pei the world’s rarest breed in 1978, but the dogs’ stoic and devoted nature has earned them an equally devoted following. These ancient animals have become more popular in recent decades, and there are now many dog breeders in the United States who specialize in these unique canines. In one convenient publication, The Complete Guide to the Shar-Pei provides all the information you need to raise your Shar-Pei pup into a regal, well-mannered adult. You will turn to this comprehensive guidebook for solid advice throughout your Shar-Pei’s lifetime, from your first foray into screening breeders to your precious pooch’s final years. This comprehensive guidebook to the Shar-Pei breed answers crucial questions, such as: Is a Shar-Pei the right breed for me? Which training methods are most effective for an obstinate Shar-Pei? How do I best prepare my family to live with a Shar-Pei? What common mistakes should I avoid when raising a Shar-Pei puppy? Shar-Pei tend to be cool and collected at home, making them generally easy to live with, but they also tend to be strong-willed and may be aggressive towards other dogs. In these pages is everything that you need to not only decide if this is the right breed for your household but also how to ensure that your wrinkly little pup grows into a healthy and confident adult dog. Learn more about the history of Shar-Pei, what makes them tick, and tips and techniques to help your dog reach his highest potential, including: The unique temperament of the Chinese Shar-Pei How to choose the right breeder Selecting an adult Shar-Pei Budgeting for the first year How to puppy-proof your home, inside and out Shar-Pei and the multipet household Techniques to make house-training easy The tremendous importance of socialization Effective training methods for Shar-Pei Preventing and extinguishing unwanted behaviors When to enlist a professional trainer Health concerns common to the Chinese Shar-Pei Bathing and grooming best practices for your wrinkly pup Caring for your aging Shar-Pei While not the best choice for a novice pet owner, the Chinese Shar-Pei is an ideal pet for the experienced pet parent who is looking for a loyal and trustworthy companion that is naturally fairly quiet—except for some world-class snoring—and doesn’t require a great deal of exercise. A properly socialized Shar-Pei makes a noble and self-possessed guard dog who will exhibit great loyalty toward his family. This guide to the Chinese Shar-Pei gives you all the tools necessary to gain your Shar-Pei’s respect and trust and give him the best life possible. This wide-ranging guidebook is a must-have addition to any Shar-Pei parent’s library!

Download or read book Trino The Definitive Guide written by Matt Fuller and published by "O'Reilly Media, Inc.". This book was released on 2021-04-14 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perform fast interactive analytics against different data sources using the Trino high-performance distributed SQL query engine. With this practical guide, you'll learn how to conduct analytics on data where it lives, whether it's Hive, Cassandra, a relational database, or a proprietary data store. Analysts, software engineers, and production engineers will learn how to manage, use, and even develop with Trino. Initially developed by Facebook, open source Trino is now used by Netflix, Airbnb, LinkedIn, Twitter, Uber, and many other companies. Matt Fuller, Manfred Moser, and Martin Traverso show you how a single Trino query can combine data from multiple sources to allow for analytics across your entire organization. Get started: Explore Trino's use cases and learn about tools that will help you connect to Trino and query data Go deeper: Learn Trino's internal workings, including how to connect to and query data sources with support for SQL statements, operators, functions, and more Put Trino in production: Secure Trino, monitor workloads, tune queries, and connect more applications; learn how other organizations apply Trino

Download or read book Advances in Information and Communication written by Kohei Arai and published by Springer Nature. This book was released on 2021-04-12 with total page 1125 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to provide an international forum for scholarly researchers, practitioners and academic communities to explore the role of information and communication technologies and its applications in technical and scholarly development. The conference attracted a total of 464 submissions, of which 152 submissions (including 4 poster papers) have been selected after a double-blind review process. Academic pioneering researchers, scientists, industrial engineers and students will find this series useful to gain insight into the current research and next-generation information science and communication technologies. This book discusses the aspects of communication, data science, ambient intelligence, networking, computing, security and Internet of things, from classical to intelligent scope. The authors hope that readers find the volume interesting and valuable; it gathers chapters addressing state-of-the-art intelligent methods and techniques for solving real-world problems along with a vision of the future research.

Download or read book The Complete Guide to Old English Sheepdogs written by Malcolm Lee and published by LP Media Inc. This book was released on 2020-11-23 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: The PERFECT guide for any new Bobtail owner! Learn everything you need to know including: Preparing your home for a Sheepdog Training during the first few weeks Proper Nutrition and Diet for a Sheepdog Avoiding the common mistakes most new Old English Sheepdog owners make Exercise tips and Socialization ideas See an Old English Sheepdog in the show ring with its immaculately-groomed, flowing coat and it’s hard to imagine the hard knock life for which they were originally bred. Beneath all that fur and abundant fringe, there lies the heart and soul of a working dog. Big-boned and robust, the Old English Sheepdog is never happier than when at the center of attention or in the middle of the action. First appearing in the mid 1700’s, this comparative newcomer to the canine world was originally bred for the tough life of a drover in Southwest England. Here, they were responsible for driving sheep and cattle to market. It was at this time that they picked up the nickname Bob-Tails because of their docked tails which identified them as working dogs and allowed their owners to avoid paying pet tax. Tasked with guarding and moving sheep and cattle across windswept moors and dales, they are doubly blessed with brain and brawn. Their loyalty and companionship are beyond reproach, but it is the breed’s sense of fun that is as strongly imprinted in their DNA as their instinct to herd. The Old English Sheepdog is often called the clown prince of dogs, which is a great indication of the indelible imprint he leaves on owners and breeders alike. A large breed, adult Old English Sheepdogs reach around 21-22’’ at the shoulder and weigh as much as 80 pounds. Hugely affectionate and attention seeking, they will never be far from their owner’s side. So, if personal space is high on your list of priorities, this may not be the ideal breed for you. As long as an OES is part of the family, it doesn’t matter if you live in a penthouse or a farmhouse. What does matter, though, is exercise and lots of it. Be aware, this love of human company also means that your new best friend will not make a good yard dog. Everything about this breed is larger than life, from their abundant shaggy coat to their outgoing quirky character. They also live to around 12-years of age, so making this affable breed of dog a member of the family is a long-term commitment. For all these reasons, knowledge of this large breed is essential before committing to welcoming one into your family. Are you intending to go down the puppy route, or maybe offering a loving home to a rescue dog? Then the chapters of this guide will provide you with all the information you need to get the best from your big bouncy bob tail.

Download or read book Legal Guide to Social Media Second Edition written by Kimberly A. Houser and published by Simon and Schuster. This book was released on 2022-04-19 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to navigate the ins and outs of the law and social media. How should you respond to a request to remove copyrighted materials from a Facebook page? If you create a Twitter username at work, who owns the username when you change jobs? Can you be sued for libel if someone thinks your posts are defamatory? If you’ve ever asked yourself these kinds of questions, this pioneering legal handbook is for you. Despite the enormous growth in social media usage by businesses and influencers, very little has been written about the laws affecting their activities. In this new edition of the Legal Guide to Social Media, Kimberly A. Houser, law professor and tech attorney, explains the potential pitfalls and how to avoid them including what social media influencers could have done to protect themselves from the lawsuits resulting from the Fyre Festival debacle. Easy-to-understand, comprehensive, and up-to-date, the Legal Guide to Social Media, Second Edition provides the latest information on case law and statutes. It covers everything from privacy laws to the legal considerations in setting up a page or website as well as new governmental regulations. This plain English legal companion offers examples of and solutions to the kinds of situations you can expect to encounter when posting online content, whether for yourself, your own business, or on behalf of your client’s business. You’ll learn how to avoid liability for defamation and third-party posts, how to protect your own content, the unique legal issues surrounding social media in the workplace, and much, much more. The new edition covers new state regulations on privacy, data security and advertising; how to avoid intellectual property infringement actions; and the newer legal risks for influencers.

Download or read book The Complete Guide to Sheepadoodles written by Jordan Honeycutt and published by LP Media Inc. This book was released on 2020-09-11 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Sheepadoodle is a mixed-breed dog, a hybrid of the Old English Sheepdog and the Standard Poodle. While this mix was originally developed in the 1960s as a military dog, it wasn’t until the early 2000s that the dogs gained popularity with the mainstream public. Most Sheepadoodles inherit the sturdy build and fun-loving, goofball temperament from their Old English Sheepdog side, and their exceptional intelligence, easier-to-care-for coat, and desire to be the center of attention from their Poodle side. The combination of the two results in a canine companion that is entertaining, intelligent, and easygoing. The Complete Guide to Sheepadoodles is a comprehensive guide to this exceptional designer dog. Pet parents will return to the valuable information found in these pages throughout their Sheepadoodle’s life, from the dog’s first car ride home to his senior years. Learn the answers to your most crucial questions, such as: Is a Sheepadoodle the right dog for me? How do I select the right Sheepadoodle breeder or rescue? What do I need to do to puppy-proof my home? Which training methods are most effective for my Sheepadoodle? These hybrid dogs are energetic, highly intelligent, and they love to make their humans happy, which makes training Sheepadoodles remarkably easy. Exploring this superbly written book will educate you about the right techniques for training your clever canine not only in the basic obedience commands but also in more advanced commands and training routines. In fact, it covers all of the information essential to owning a Sheepadoodle, including: The history of the Sheepadoodle How to select a reputable breeder Choosing an adult Sheepadoodle How to prepare your home for a large dog The costs of owning a Sheepadoodle House-training your Sheepadoodle Sheepadoodles in the multi-pet household The most effective training methods for your Sheepadoodle Effective training methods for your Poodle Tips for traveling with your sweet Sheepadoodle Proper grooming techniques for the Sheepadoodle coat Sheepadoodle-specific health and wellness information for all stages Sheepadoodles are social and intelligent canines who adore people. Although these big dogs were originally developed with police work in mind, they are much more suited to a more pampered, but playful existence. These dogs make superb therapy dogs, agility competitors, and family companions. Explore this book to discover how to create the perfect environment to foster your Sheepadoodle’s mental and physical health and guide him from being a playful pup to becoming a well-adjusted and well-behaved adult dog. This wide-ranging guidebook is a must-have addition to any Sheepadoodle parent’s library!

Download or read book TIME LIFE The Golden Age of Pirates written by The Editors of TIME-LIFE and published by Time Inc. Books. This book was released on 2017-06-09 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: In film, pirates are romanticized as swashbuckling outlaws who defy authority, pursue danger, and cruise the world's oceans in search of wealth and adventure. They are celebrated in books, comics and rock 'n' roll lyrics. Their ruffled shirts and tricorne hats inspire fashion designers; their cruel exploits are immortalized in art. But pirates through time have not been lovable, witty tricksters, they were often societal outcasts and pioneers who helped forge political and social revolt.