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Book Imagining Consumers

Download or read book Imagining Consumers written by Regina Lee Blaszczyk and published by JHU Press. This book was released on 2020-03-24 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Hagley Prize in Business History from The Hagley Museum and Library and the Business History ConferenceSelected by Choice Magazine as an Outstanding Academic Title Originally published in 1999. Imagining Consumers tells for the first time the story of American consumer society from the perspective of mass-market manufacturers and retailers. It relates the trials and tribulations of china and glassware producers in their contest for the hearts of the working- and middle-class women who made up more than eighty percent of those buying mass-manufactured goods by the 1920s. Based on extensive research in untapped corporate archives, Imagining Consumers supplies a fresh appraisal of the history of American business, culture, and consumerism. Case studies illuminate decision making in key firms—including the Homer Laughlin China Company, the Kohler Company, and Corning Glass Works—and consider the design and development of ubiquitous lines such as Fiesta tableware and Pyrex Ovenware.

Book Design Thinking

Download or read book Design Thinking written by Thomas Lockwood and published by Simon and Schuster. This book was released on 2010-02-16 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This thought-provoking and inspirational book covers such topics as: developing a solid creative process through “Visual Reflection Notebooks” and “Bring Play to Work”; understanding the artist’s unique identity in relation to the larger culture; building systems of support and collaboration; explaining how an artist’s needs and passions can lead to innovation and authenticity; using language to inspire visual creativity; responding to the Internet and changing concepts of what is public and private; and accepting digression as a creative necessity. Through the exercises and techniques outlined in Art Without Compromise*, the reader will develop new confidence to pursue individual goals and inspiration to explore new paths, along with motivation to overcome creative blocks. With a revised understanding of the relevance in their own work within the sphere of contemporary culture, the artist will come away with a clearer perspective on his or her past and future work and a critical eye for personal authenticity.

Book Imagining Language

Download or read book Imagining Language written by Jed Rasula and published by MIT Press. This book was released on 2001 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: When works such as Joyce's Finnegans Wake and Stein's Tender Buttons were first introduced, they went so far beyond prevailing linguistic standards that they were widely considered "unreadable," if not scandalous. Jed Rasula and Steve McCaffery take these and other examples of twentieth-century avant-garde writing as the starting point for a collection of writings that demonstrates a continuum of creative conjecture on language from antiquity to the present. The anthology, which spans three millennia, generally bypasses chronology in order to illuminate unexpected congruities between seemingly discordant materials. Together, the writings celebrate the scope and prodigality of linguistic speculation in the West going back to the pre-Socratics.

Book Imagining the Global

    Book Details:
  • Author : Fabienne Darling-Wolf
  • Publisher : University of Michigan Press
  • Release : 2014-12-22
  • ISBN : 0472900153
  • Pages : 201 pages

Download or read book Imagining the Global written by Fabienne Darling-Wolf and published by University of Michigan Press. This book was released on 2014-12-22 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on a series of case studies of globally distributed media and their reception in different parts of the world, Imagining the Global reflects on what contemporary global culture can teach us about transnational cultural dynamics in the 21st century. A focused multisited cultural analysis that reflects on the symbiotic relationship between the local, the national, and the global, it also explores how individuals’ consumption of global media shapes their imagination of both faraway places and their own local lives. Chosen for their continuing influence, historical relationships, and different geopolitical positions, the case sites of France, Japan, and the United States provide opportunities to move beyond common dichotomies between East and West, or United States and “the rest.” From a theoretical point of view, Imagining the Global endeavors to answer the question of how one locale can help us understand another locale. Drawing from a wealth of primary sources—several years of fieldwork; extensive participant observation; more than 80 formal interviews with some 160 media consumers (and occasionally producers) in France, Japan, and the United States; and analyses of media in different languages—author Fabienne Darling-Wolf considers how global culture intersects with other significant identity factors, including gender, race, class, and geography. Imagining the Global investigates who gets to participate in and who gets excluded from global media representation, as well as how and why the distinction matters.

Book Imagining the Internet

    Book Details:
  • Author : Janna Quitney Anderson
  • Publisher : Rowman & Littlefield Publishers
  • Release : 2005-07-21
  • ISBN : 0742568660
  • Pages : 319 pages

Download or read book Imagining the Internet written by Janna Quitney Anderson and published by Rowman & Littlefield Publishers. This book was released on 2005-07-21 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the early 1990s, people predicted the death of privacy, an end to the current concept of 'property,' a paperless society, 500 channels of high-definition interactive television, world peace, and the extinction of the human race after a takeover engineered by intelligent machines. Imagining the Internet zeroes in on predictions about the Internet's future and revisits past predictions—and how they turned out. It gives the history of communications in a nutshell, illustrating the serious impact of pervasive networks and how they will change our lives over the next century.

Book Imagining Welfare Futures

Download or read book Imagining Welfare Futures written by Gordon Hughes and published by Routledge. This book was released on 2005-08-04 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagining Welfare Futures explores possible futures of welfare by considering different types of relationship between the public and the state through which social welfare may be organized beyond the millennium. By drawing on contemporary debates about the 'citizen', 'the community' and 'the consumer', the book explores what each of these imaginary figures might mean for the next generation of welfare users.

Book Imagining Argentina

    Book Details:
  • Author : Lawrence Thornton
  • Publisher : Bantam
  • Release : 1991-11-01
  • ISBN : 0553345796
  • Pages : 242 pages

Download or read book Imagining Argentina written by Lawrence Thornton and published by Bantam. This book was released on 1991-11-01 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Remarkable . . . deeply inventive . . . Thorton has imagined Argentina truly; his inspired fable troubles and feeds our own intriguing imagining.”—Los Angeles Times Imagining Argentina is set in the dark days of the late 1970's, when thousands of Argentineans disappeared without a trace into the general's prison cells and torture chambers. When Carlos Ruweda's wife is suddenly taken from him, he discovers a magical gift: In waking dreams, he had clear visions of the fates of “the disappeared.” But he cannot “imagine” what has happened to his own wife. Driven to near madness, his mind cannot be taken away: imagination, stories, and the mystical secrets of the human spirit. Praise for Imagining Argentina “A harrowing, brilliant novel.”—The New Yorker “A powerful new novel . . . Thorton seems to have wedded his study of such writers as Borges and Marquez with thy his own instinctive gift for metaphor, and in doing so, created his own brand of magical realism”—The New York Times “Imagining Argentina is a slim volume filled with beautiful writing. It is an exciting adventure story. It is a haunting love story. And it is a story for all time.”—Detroit Free Press “The writing is crystalline, the metaphors compelling . . . Its central theme is universal.”—The Philadelphia Inquirer “In a time when much North American fiction is contained by crabbed realism, Thorton takes for his material one of the bleaker recent instances of human cruelty, sees in it the enduring nobility of the human spirit and imagines a book that celebrates that spirit.”—The Washington Post Book World “A powerful first novel and a manifesto for the memorializing power of literature.”—The New York Times Book Review “A profoundly hopeful book.”—The Cleveland Plain Dealer

Book Imagining Slaves and Robots in Literature  Film  and Popular Culture

Download or read book Imagining Slaves and Robots in Literature Film and Popular Culture written by Gregory Jerome Hampton and published by Lexington Books. This book was released on 2015-10-22 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagining Slaves and Robots in Literature, Film, and Popular Culture: Reinventing Yesterday's Slave with Tomorrow's Robot is an interdisciplinary study that seeks to investigate and speculate about the relationship between technology and human nature. It is a timely and creative analysis of the ways in which we domesticate technology and the manner in which the history of slavery continues to be utilized in contemporary society. This text interrogates how the domestic slaves of the past are being re-imaged as domestic robots of the future. Hampton asserts that the rhetoric used to persuade an entire nation to become dependent on the institution of chattel slavery will be employed to promote the enslavement of technology in the form of humanoid robots with Artificial Intelligence. Imagining Slaves and Robots in Literature, Film, and Popular Culture makes the claim that science fiction, film, and popular culture have all been used to normalize the notion of robots in domestic spaces and relationships. In examining the similarities of human slaves and mechanical or biomechanical robots, this text seeks to gain a better understanding of how slaves are created and justified in the imaginations of a supposedly civilized nation. And in doing so, give pause to those who would disassociate America’s past from its imminent future.

Book Imagining Gender  Nation and Consumerism in Magazines of the 1920s

Download or read book Imagining Gender Nation and Consumerism in Magazines of the 1920s written by Rachael Alexander and published by Anthem Press. This book was released on 2021-11-02 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering the first comparative study of 1920s’ US and Canadian print cultures, ‘Imagining Gender, Nation and Consumerism in Magazines of the 1920s’ comparatively examines the highly influential ‘Ladies’ Home Journal’ (1883–2014) and the often-overlooked ‘Canadian Home Journal’ (1905–1958). Firmly grounded in the latest advances in periodical studies, the book provides a timely contribution to the field in its presentation of a transferrable transnational approach to the study of magazines. While Canadian magazines have often been viewed, unflatteringly and inaccurately, as merely derivative of their American counterparts, Rachel Alexander asserts the value of an even-handed consideration of both. Such an approach acknowledges the complexity of these magazines as collaborative texts, cultural artefacts and commercial products, revealing that while these magazines shared certain commonalities, they functioned in differing – at times unexpected – ways. During the 1920s, both magazines were changing rapidly in response to technological modernity, altering gender economies and the burgeoning of consumer culture. ‘Imagining Gender, Nation, and Consumerism in Magazines of the 1920s’ explores the influences, tensions and interests that informed the magazines’ construction of their audience of middle-class women as readers, consumers and citizens.

Book Imagining Latin America

Download or read book Imagining Latin America written by Nicola Jones and published by Boydell & Brewer. This book was released on 2021 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new and innovative approach to Latin American Studies which makes an important contribution to contemporary debates about cultural appropriation and the integration of immigrant communities

Book Imagining Consumers

Download or read book Imagining Consumers written by Regina Lee Blaszczyk and published by . This book was released on 1995 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Imagination Machine

Download or read book The Imagination Machine written by Martin Reeves and published by Harvard Business Press. This book was released on 2021-06-08 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide for mining the imagination to find powerful new ways to succeed. We need imagination now more than ever—to find new opportunities, rethink our businesses, and discover paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious capacity? How does imagination work? And how can organizations keep it alive and harness it in a systematic way? The Imagination Machine answers these questions and more. Drawing on the experience and insights of CEOs across several industries, as well as lessons from neuroscience, computer science, psychology, and philosophy, Martin Reeves of Boston Consulting Group's Henderson Institute and Jack Fuller, an expert in neuroscience, provide a fascinating look into the mechanics of imagination and lay out a process for creating ideas and bringing them to life: The Seduction: How to open yourself up to surprises The Idea: How to generate new ideas The Collision: How to rethink your idea based on real-world feedback The Epidemic: How to spread an evolving idea to others The New Ordinary: How to turn your novel idea into an accepted reality The Encore: How to repeat the process—again and again. Imagination is one of the least understood but most crucial ingredients of success. It's what makes the difference between an incremental change and the kinds of pivots and paradigm shifts that are essential to transformation—especially during a crisis. The Imagination Machine is the guide you need to demystify and operationalize this powerful human capacity, to inject new life into your company, and to head into unknown territory with the right tools at your disposal.

Book Inside Your Customer s Imagination

Download or read book Inside Your Customer s Imagination written by Chip R. Bell and published by Berrett-Koehler Publishers. This book was released on 2020-09-08 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Chip Bell's unique perspective, lively illustrations, and practical advice result in one terrific resource for anyone eager to tap a customer's ingenuity for creating breakthrough results.” —Jeanne Bliss, founder and CEO, CustomerBliss; and cofounder, Customer Experience Professionals Association (CXPA) Organizations need to offer customers breakthrough products, services, and solutions to effectively compete in today's innovation-hungry economy. The challenge is customers often don't know precisely what they want. As Henry Ford is reputed to have said, “If I had asked people what they wanted, they would have said faster horses." To surprise and awe your customers, Chip Bell advises developing co-creation partnerships with them. Co-creation partnerships are about fulfilling customers' hopes and aspirations, not just their needs and expectations. Co-creation partnerships require (1) curiosity that uncovers insight, (2) grounding that promotes clear focus, (3) discovery that fosters risk-taking, (4) trust that safeguards partnership purity, and (5) passion that inspires energized generosity. Using examples from organizations like McDonald's, DHL, Marriott, Lockheed Martin, Discover Financial, Ultimate Software, and many more, Bell shows how co-creation partnerships enable you to tap into the treasure trove of ideas, ingenuity, and genius-in-the-raw within every customer.

Book Imagining the Global

    Book Details:
  • Author : Fabienne Darling-Wolf
  • Publisher : University of Michigan Press
  • Release : 2014-12-22
  • ISBN : 0472120794
  • Pages : 201 pages

Download or read book Imagining the Global written by Fabienne Darling-Wolf and published by University of Michigan Press. This book was released on 2014-12-22 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on a series of case studies of globally distributed media and their reception in different parts of the world, Imagining the Global reflects on what contemporary global culture can teach us about transnational cultural dynamics in the 21st century. A focused multisited cultural analysis that reflects on the symbiotic relationship between the local, the national, and the global, it also explores how individuals’ consumption of global media shapes their imagination of both faraway places and their own local lives. Chosen for their continuing influence, historical relationships, and different geopolitical positions, the case sites of France, Japan, and the United States provide opportunities to move beyond common dichotomies between East and West, or United States and “the rest.” From a theoretical point of view, Imagining the Global endeavors to answer the question of how one locale can help us understand another locale. Drawing from a wealth of primary sources—several years of fieldwork; extensive participant observation; more than 80 formal interviews with some 160 media consumers (and occasionally producers) in France, Japan, and the United States; and analyses of media in different languages—author Fabienne Darling-Wolf considers how global culture intersects with other significant identity factors, including gender, race, class, and geography. Imagining the Global investigates who gets to participate in and who gets excluded from global media representation, as well as how and why the distinction matters.

Book Beyond Consumer Capitalism

Download or read book Beyond Consumer Capitalism written by Justin Lewis and published by John Wiley & Sons. This book was released on 2014-01-24 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer capitalism dominates our economy, our politics and our culture. Yet there is a growing body of research from a range of disciplines that suggests that consumer capitalism may be past its sell-by date. Beyond Consumer Capitalism begins by showing how, for people in the developed world, consumer capitalism has become economically and environmentally unsustainable and is no longer able to deliver its abiding promise of enhancing quality of life . This cutting-edge book then asks why we devote so little time and effort to imagining other forms of human progress. The answer, Lewis suggests, is that our cultural and information industries limit rather than stimulate critical thinking, keeping us on the treadmill of consumption and narrowing our vision of what constitutes progress. If we are to find a way out of this cul de sac, Lewis argues, we must begin by analysing the role of media in consumer capitalism and changing the way we organize media and communications. We need a cultural environment that encourages rather than stifles new ideas about what guides our economy and our society. Timely and compelling, Beyond Consumer Capitalism will have strong appeal to students and scholars of media studies, cultural studies and consumer culture.

Book Imagining the Possibilities

Download or read book Imagining the Possibilities written by Diane L. Fazzi and published by American Foundation for the Blind. This book was released on 2001 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagining the possibilities explores approaches to creative methods on how to teach various orientation and mobility (O & M) techniques to people who are blind or visually impaired, including those with multiple disabilities. This is a hands-on teaching resource for preservice and practicing O & M specialists. It offers materials, samples, and creative teaching strategies that will effectively help students. Each chapter in Imagining the possibilities provides specific examples and strategies for assessment and instruction in O & M, including Idea Boxes with teaching tips, sample lesson plans, and appendices that give sample materials.

Book Voters or Consumers

Download or read book Voters or Consumers written by Darren Lilleker and published by Cambridge Scholars Publishing. This book was released on 2009-05-05 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited collection seeks to map current thinking and practice in order to assess the extent to which the consumer, as opposed to the voter, should now to be elevated to a central position within our understanding of the relationship between the public and political spheres. The volume will firstly offer an overview of how consumerism has been applied to our understanding of political and voter behaviour so outlining the book’s key concepts. The volume then follows a processual approach to developing its analysis, offering essays that explore contrasting critical perspectives on the topic. The group of essays focus on conceptualising political consumerism; the next look at how political organisations use the tools of positioning and branding, so developing an overview of consumer-driven political behaviour. The focus then moves to the nature of political communication, both by parties and the media, and how this reflects the neo-liberal ontological perspective that encourages voting to be treated as part of consumer behaviour. Finally the book turns to the voter-consumer, looking firstly at the processing of messages and how this can be analysed from a consumerist perspective; and finally on voting behaviour itself, exploring the extent to which rational choice and economic models of voting have been increasingly a reflection of a consumerist perspective. Each chapter will approach the subject from a discrete perspective which will be outlined within its introduction. However the chapters will each explore the following: • Whether parties or voters are approaching one another using consumerist perspectives; • How this can be mapped empirically through specific examples or case studies; • The extent to which consumer behaviour models and perspectives help us understand voter or party behaviour.