Download or read book Why Business People Speak Like Idiots written by Brian Fugere and published by Simon and Schuster. This book was released on 2005-02-22 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a fundamental disconnection between the way business people speak and real people communicate. From advertisers, big business and CEOs - the blather is coming at us in waves. The International Language of Business is no longer English - it's gobbledygook. The authors blindly discovered the enormity of the problem in June 2003 with the launch of Bullfighter, an anti-jargon software tool. But jargon is just one symptom in a larger problem afflicting corporate communications today: the wholesale inability to connect with an audience. In the form of admirably straight-talk, we discover how to avoid the 'obscurity trap', 'the anonymity trap', the 'hard-sell trap' and most importantly, 'the tedium trap'. In this witty and practical new book readers are given all the tools they need to fight the 'spin' and learn to speak like the rest of us.

Download or read book Combat Ready Kitchen written by Anastacia Marx de Salcedo and published by Penguin. This book was released on 2015-08-04 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Americans eat more processed foods than anyone else in the world. We also spend more on military research. These two seemingly unrelated facts are inextricably linked. If you ever wondered how ready-to-eat foods infiltrated your kitchen, you’ll love this entertaining romp through the secret military history of practically everything you buy at the supermarket. In a nondescript Boston suburb, in a handful of low buildings buffered by trees and a lake, a group of men and women spend their days researching, testing, tasting, and producing the foods that form the bedrock of the American diet. If you stumbled into the facility, you might think the technicians dressed in lab coats and the shiny kitchen equipment belonged to one of the giant food conglomerates responsible for your favorite brand of frozen pizza or microwavable breakfast burritos. So you’d be surprised to learn that you’ve just entered the U.S. Army Natick Soldier Systems Center, ground zero for the processed food industry. Ever since Napoleon, armies have sought better ways to preserve, store, and transport food for battle. As part of this quest, although most people don’t realize it, the U.S. military spearheaded the invention of energy bars, restructured meat, extended-life bread, instant coffee, and much more. But there’s been an insidious mission creep: because the military enlisted industry—huge corporations such as ADM, ConAgra, General Mills, Hershey, Hormel, Mars, Nabisco, Reynolds, Smithfield, Swift, Tyson, and Unilever—to help develop and manufacture food for soldiers on the front line, over the years combat rations, or the key technologies used in engineering them, have ended up dominating grocery store shelves and refrigerator cases. TV dinners, the cheese powder in snack foods, cling wrap . . . The list is almost endless. Now food writer Anastacia Marx de Salcedo scrutinizes the world of processed food and its long relationship with the military—unveiling the twists, turns, successes, failures, and products that have found their way from the armed forces’ and contractors’ laboratories into our kitchens. In developing these rations, the army was looking for some of the very same qualities as we do in our hectic, fast-paced twenty-first-century lives: portability, ease of preparation, extended shelf life at room temperature, affordability, and appeal to even the least adventurous eaters. In other words, the military has us chowing down like special ops. What is the effect of such a diet, eaten—as it is by soldiers and most consumers—day in and day out, year after year? We don’t really know. We’re the guinea pigs in a giant public health experiment, one in which science and technology, at the beck and call of the military, have taken over our kitchens.

Download or read book The Origin of Consciousness in the Breakdown of the Bicameral Mind written by Julian Jaynes and published by Houghton Mifflin Harcourt. This book was released on 2000-08-15 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: National Book Award Finalist: “This man’s ideas may be the most influential, not to say controversial, of the second half of the twentieth century.”—Columbus Dispatch At the heart of this classic, seminal book is Julian Jaynes's still-controversial thesis that human consciousness did not begin far back in animal evolution but instead is a learned process that came about only three thousand years ago and is still developing. The implications of this revolutionary scientific paradigm extend into virtually every aspect of our psychology, our history and culture, our religion—and indeed our future. “Don’t be put off by the academic title of Julian Jaynes’s The Origin of Consciousness in the Breakdown of the Bicameral Mind. Its prose is always lucid and often lyrical…he unfolds his case with the utmost intellectual rigor.”—The New York Times “When Julian Jaynes . . . speculates that until late in the twentieth millennium BC men had no consciousness but were automatically obeying the voices of the gods, we are astounded but compelled to follow this remarkable thesis.”—John Updike, The New Yorker “He is as startling as Freud was in The Interpretation of Dreams, and Jaynes is equally as adept at forcing a new view of known human behavior.”—American Journal of Psychiatry

Download or read book Celebrating Birds written by Natalia Rojas and published by HarperCollins. This book was released on 2021-04-06 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: A gorgeously illustrated and interactive full-color guide to more than 181 birds of North America, based on the bestselling board game, Wingspan. Praised for its gorgeous illustrations, accurate portrayal of bird habitats, and its gameplay, the bird-focused board game Wingspan has become an international sensation, available in a dozen languages and selling more than 200,000 copies its first year. Celebrating Birds is the ultimate companion to the game for fans, as well as a beautiful and in-depth field guide for avian and nature enthusiasts. In addition to large-size representations of each bird and the most up-to-date bird descriptions provided by Cornell Lab of Ornithology, Celebrating Birds includes a step-by-step guide that can be used to take the game into the real world. Players can collect points based on the birds, nests, and various habitat and feeding clues they find outside. Artists and best friends Natalia Rojas and Ana Maria Martinez collaborated to create the beautiful depictions featured in the original Wingspan board game. Celebrating Birds features larger illustrations of the 170 North American birds from the game, plus eleven exciting new birds. With Celebrating Birds, players and amateur naturalists can discover details about many of the birds currently at risk for extinction. As the number of birds in the United States and Canada has declined precipitously, Celebrating Birds is a fun way to raise awareness, educate, encourage activism, and provide resources on some of the most important ecological issues facing us today.

Download or read book Maze of the Blue Medusa written by Zak Sabbath and published by Satyr Press. This book was released on 2016-06-30 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Infinite broken night. Milky alien moons. Wavering demons of gold. Held in this jail of immortal threats are three perfect sisters...Maze of the Blue Medusa is a dungeon. Maze of the Blue Medusa is art. Maze of the Blue Medusa works with your favorite fantasy tabletop RPGs. And Maze of the Blue Medusa is the madly innovative game book from the award-winning Zak Sabbath of A Red & Pleasant Land and Patrick Stuart of Deep Carbon Observatory. Lethal gardens, soul-rending art galleries, infernal machines--Maze of the Blue Medusa reads like the poetic nightmare of civilizations rotted to time, and plays like a puzzle-box built from risk and weird spectacle.Praise for Zak Sabbath:"Zak is not just imaginative, he's bold. Which means that while he recognizes the value of fantasy traditions, he doesn't hesitate for a moment to throw out anything that's become tired or dull."-- Monte Cook, author of NumeneraPraise for Patrick Stuart's Fire on the Velvet Horizon:"Superpositioning with strange panache, Velvet Horizon is an (outstanding) indie role-playing-game supplement, and an (outstanding) example of experimental quasi-/meta-/sur-/kata-fiction. Also a work of art. Easily one of my standout books of 2015."-- China Miéville, author of Perdido Street Station

Download or read book Out Of Control written by Kevin Kelly and published by Basic Books. This book was released on 2009-04-30 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt: Out of Control chronicles the dawn of a new era in which the machines and systems that drive our economy are so complex and autonomous as to be indistinguishable from living things.

Download or read book Cut Your Grocery Bill in Half with America s Cheapest Family written by Steve Economides and published by HarperChristian + ORM. This book was released on 2010-09-27 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: You Can Save Thousands a Year on Your Grocery Bill Without Cutting Coupons Imagine grocery shopping once-a-week or less, eating healthier, and having more free time—all while saving money. Sound too good to be true? For the Economides family, it’s a reality, and it can be yours too. What could the average family do with an extra $3,000 a year? America’s Cheapest Family® shows you strategies, tips, tools, and tricks in Cut Your Grocery Bill in Half, so you can achieve huge savings year after year. It’s a fact, the Economides say, saving money on groceries is one of the quickest ways to start making a positive difference in your family’s financial future. And these tips and strategies can work whether you’re shopping for seven or for one. Spend less time shopping and cooking Get more bang for your grocery buck Plan meals for picky eaters and busy schedules Discover kitchen tools that streamline meal preparations Learn many ways to eat out or eat in and save big Turn your freezer into a money-making machine Endorsements: "Many people think that it's impossible to reduce your grocery bill by 50%. But you can. Steve and Annette Economides provide step-by-step instructions in "Cut Your Grocery Bill in Half." Tools that are practical and easy to follow. No special shopping or cooking skills required. Anyone can see a surprising reduction in their grocery budget if they follow the Economides' methods. And, best of all, the savings begin right away. You don't need to finish the whole book to benefit. You'll find money-saving ideas that you can put to use in the first chapter, and every chapter thereafter. Normally I advise people to check books out of the library and save the cost of the book. But this is one do-it-yourself guide to lower grocery bills that you'll want to have on your bookshelf or kitchen countertop." Gary Foreman, Publisher, The DollarStretcher.com “If you are eager to save on groceries, but don't always have the time to clip coupons, this book is for you! It’s perfect if you're interested in more ways to cut costs, reduce waste, and get organized. This is an awesome book for the novice or the skilled cook.” Tawra Kellam and Jill Cooper—editors of LivingOnADime.com and authors of “Dining On A Dime Cookbook” “I've known Steve and Annette for several years and they definitely live what they believe. If you're serious about spending less money at the grocery store, this book offers some practical ways to achieve your goal. When it comes to stretching your dollar, I know of no one with more experience than Steve and Annette.” JJ Heller—Singer/Songwriter

Download or read book Blindsight written by Peter Watts and published by Macmillan. This book was released on 2006-10-03 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hugo and Shirley Jackson award-winning Peter Watts stands on the cutting edge of hard SF with his acclaimed novel, Blindsight Two months since the stars fell... Two months of silence, while a world held its breath. Now some half-derelict space probe, sparking fitfully past Neptune's orbit, hears a whisper from the edge of the solar system: a faint signal sweeping the cosmos like a lighthouse beam. Whatever's out there isn't talking to us. It's talking to some distant star, perhaps. Or perhaps to something closer, something en route. So who do you send to force introductions with unknown and unknowable alien intellect that doesn't wish to be met? You send a linguist with multiple personalities, her brain surgically partitioned into separate, sentient processing cores. You send a biologist so radically interfaced with machinery that he sees x-rays and tastes ultrasound. You send a pacifist warrior in the faint hope she won't be needed. You send a monster to command them all, an extinct hominid predator once called vampire, recalled from the grave with the voodoo of recombinant genetics and the blood of sociopaths. And you send a synthesist—an informational topologist with half his mind gone—as an interface between here and there. Pray they can be trusted with the fate of a world. They may be more alien than the thing they've been sent to find. At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.

Download or read book Ghost of Spirit Bear written by Ben Mikaelsen and published by Harper Collins. This book was released on 2011-03-29 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: In award-winning author Ben Mikaelsen’s riveting sequel to the acclaimed word-of-mouth bestseller Touching Spirit Bear, readers will be captivated by what Booklist calls a “hugely satisfying resolution.” Life in the wilderness—exiled from civilization as a punishment for his violent behavior—had its own set of hurdles, but for fifteen-year-old Cole Matthews, it's returning home and facing high school that feels most daunting. With gangs and physical altercations haunting the hallways of their school, Cole and his former victim Peter—who Cole has now become friends with—must face it all together. So when Peter’s limp and speech impediment make him a natural target for bullies, Cole’s suppressed rage comes bubbling to the surface a lot quicker than he anticipated. Will he throw everything away that he learned on the healing, remote Alaskan island? In this tale of survival and self-awareness, Cole realizes it's not enough to change himself. He has to change his world.

Download or read book Visible Identities written by Linda Martín Alcoff and published by Oxford University Press. This book was released on 2005-12-22 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the heated debates over identity politics, few theorists have looked carefully at the conceptualizations of identity assumed by all sides. Visible Identities fills this gap. Drawing on both philosophical sources as well as theories and empirical studies in the social sciences, Martín Alcoff makes a strong case that identities are not like special interests, nor are they doomed to oppositional politics, nor do they inevitably lead to conformism, essentialism, or reductive approaches to judging others. Identities are historical formations and their political implications are open to interpretation. But identities such as race and gender also have a powerful visual and material aspect that eliminativists and social constructionists often underestimate. Visible Identities offers a careful analysis of the political and philosophical worries about identity and argues that these worries are neither supported by the empirical data nor grounded in realistic understandings of what identities are. Martín Alcoff develops a more realistic characterization of identity in general through combining phenomenological approaches to embodiment with hermeneutic concepts of the interpretive horizon. Besides addressing the general contours of social identity, Martín Alcoff develops an account of the material infrastructure of gendered identity, compares and contrasts gender identities with racialized ones, and explores the experiential aspects of racial subjectivity for both whites and non-whites. In several chapters she looks specifically at Latino identity as well, including its relationship to concepts of race, the specific forms of anti-Latino racism, and the politics of mestizo or hybrid identity.

Download or read book Cutting Myself in Half written by Mary Branson and published by Health Communications, Inc.. This book was released on 2010-01-04 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: At age fourteen, Taylor LeBaron was nearly 300 pounds. He had difficulty just getting to the mailbox without becoming short of breath. A chubby kid from birth who was prone to obesity, Taylor allowed his weight to skyrocket through mindless 'whatever' eating and his sedentary techie lifestyle. But a membership to the Y, a keen imagination, and an indomitable spirit changed all that. Approaching proper eating and weight loss as he would a new video game, Taylor made fitness into a fun challenge with his creation of THE ULTIMATE FITNESS GAME (UFG)—a method of tracking calories, avoiding pitfalls, overcoming obstacles, and working out by following hard-andfast rules that literally helped him shed half of his body weight in a matter of a year and a half. Cutting Myself in Half is Taylor's motivational strategy guide to THE ULTIMATE FITNESS GAME.Taylor shows kids who are currently where he was that weight loss and fitness are within reach . . . one workout, one calorie, one 'byte' at a time.

Download or read book Economics Rules written by Dani Rodrik and published by Oxford University Press, USA. This book was released on 2015 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leading economist trains a lens on his own discipline to uncover when it fails and when it works.

Download or read book Design Mom written by Gabrielle Stanley Blair and published by Artisan. This book was released on 2015-04-07 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times best seller Ever since Gabrielle Stanley Blair became a parent, she’s believed that a thoughtfully designed home is one of the greatest gifts we can give our families, and that the objects and decor we choose to surround ourselves with tell our family’s story. In this, her first book, Blair offers a room-by-room guide to keeping things sane, organized, creative, and stylish. She provides advice on getting the most out of even the smallest spaces; simple fixes that make it easy for little ones to help out around the house; ingenious storage solutions for the never-ending stream of kid stuff; rainy-day DIY projects; and much, much more.

Download or read book The Hungry Brain written by Stephan J. Guyenet, Ph.D. and published by Flatiron Books. This book was released on 2017-02-07 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Publishers Weekly Best Book of the Year From an obesity and neuroscience researcher with a knack for engaging, humorous storytelling, The Hungry Brain uses cutting-edge science to answer the questions: why do we overeat, and what can we do about it? No one wants to overeat. And certainly no one wants to overeat for years, become overweight, and end up with a high risk of diabetes or heart disease--yet two thirds of Americans do precisely that. Even though we know better, we often eat too much. Why does our behavior betray our own intentions to be lean and healthy? The problem, argues obesity and neuroscience researcher Stephan J. Guyenet, is not necessarily a lack of willpower or an incorrect understanding of what to eat. Rather, our appetites and food choices are led astray by ancient, instinctive brain circuits that play by the rules of a survival game that no longer exists. And these circuits don’t care about how you look in a bathing suit next summer. To make the case, The Hungry Brain takes readers on an eye-opening journey through cutting-edge neuroscience that has never before been available to a general audience. The Hungry Brain delivers profound insights into why the brain undermines our weight goals and transforms these insights into practical guidelines for eating well and staying slim. Along the way, it explores how the human brain works, revealing how this mysterious organ makes us who we are.

Download or read book Sharp Objects written by Gillian Flynn and published by Crown. This book was released on 2006-09-26 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: NOW AN HBO® LIMITED SERIES STARRING AMY ADAMS, NOMINATED FOR EIGHT EMMY AWARDS, INCLUDING OUTSTANDING LIMITED SERIES FROM THE #1 NEW YORK TIMES BESTSELLING AUTHOR OF GONE GIRL Fresh from a brief stay at a psych hospital, reporter Camille Preaker faces a troubling assignment: she must return to her tiny hometown to cover the murders of two preteen girls. For years, Camille has hardly spoken to her neurotic, hypochondriac mother or to the half-sister she barely knows: a beautiful thirteen-year-old with an eerie grip on the town. Now, installed in her old bedroom in her family's Victorian mansion, Camille finds herself identifying with the young victims—a bit too strongly. Dogged by her own demons, she must unravel the psychological puzzle of her own past if she wants to get the story—and survive this homecoming. Praise for Sharp Objects “Nasty, addictive reading.”—Chicago Tribune “Skillful and disturbing.”—Washington Post “Darkly original . . . [a] riveting tale.”—People

Download or read book All You Can Ever Know written by Nicole Chung and published by Catapult. This book was released on 2018-10-02 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: A NATIONAL BESTSELLER This beloved memoir "is an extraordinary, honest, nuanced and compassionate look at adoption, race in America and families in general" (Jasmine Guillory, Code Switch, NPR) What does it means to lose your roots—within your culture, within your family—and what happens when you find them? Nicole Chung was born severely premature, placed for adoption by her Korean parents, and raised by a white family in a sheltered Oregon town. From childhood, she heard the story of her adoption as a comforting, prepackaged myth. She believed that her biological parents had made the ultimate sacrifice in the hope of giving her a better life, that forever feeling slightly out of place was her fate as a transracial adoptee. But as Nicole grew up—facing prejudice her adoptive family couldn’t see, finding her identity as an Asian American and as a writer, becoming ever more curious about where she came from—she wondered if the story she’d been told was the whole truth. With warmth, candor, and startling insight, Nicole Chung tells of her search for the people who gave her up, which coincided with the birth of her own child. All You Can Ever Know is a profound, moving chronicle of surprising connections and the repercussions of unearthing painful family secrets—vital reading for anyone who has ever struggled to figure out where they belong.

Download or read book Q School Confidential written by David Gould and published by Macmillan. This book was released on 2002-01-16 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1999, the PGA TOUR Qualifying Tournament--known to many as Q School--found itself sitting on 35 years of unique history. Q School Confidential chronicles this tournament's deep, dense story of heartbreak, black humor, back-room politics and magnificent golf under dire circumstances. Using the 1998 PGA TOUR Qualifying School finals as his backdrop, golf writer David Gould recounts for the first time ever the history of the pro tour's annual qualifier, with revealing anecdotes about raw rookies, aging veterans and every dreamer in between. The vintage stories in the Q School's near and distant past tell of emotional and physical breakdown---and courage, as well---under pressure: Jim Carter's self-confessed "choke stories" of 1990 and 1992; Mark McCumber's recurring lost-scorecard nightmare; Peter Jacobsen's ordeal with a cheater on the Mexican border; Jim McLean's bizarre arrest on the qualifier's eve; and Mac O'Grady's violent celebration of his long-awaited Q School success. The players captured in these pages turn white with panic, vomit their breakfast, sleep in their cars, practice on interstate ranges, lose golf shoes, forget contact lenses and make fateful decisions based on faulty information. Sifting back through several eras, Gould explains the innocent aims of the first Q Schools and uncovers the tournament's pivotal role in the momentous split-up of the PGA and the PGA TOUR. He examines the difficult question of how professional golf should go about bringing in new players and letting former players regain their privileges. In the voices of forgotten or never-known tour pros from the 1970s, he narrates the frustrating "rabbit era" that Q School helped create, and revisits the infamous "breakaway Q School" of 1968. In notes that accompany this book's exclusive year-by-year scoring records, the author picks out hidden turning points, bits of trivia and strange coincidences in the lives of tour players past and present. These profiles and snapshots of the earliest Q School survivors and the most recent graduates, as well, are woven together in a warm, engaging and insightful narrative. Q School Confidential, sometimes bleak, sometimes triumphant, provides the first and only inside look at a cruel and unusual tournament that many consider golf's toughest test of all.