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Book Humans Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Humans Quotations for All Occasions   Spicing Up Letters  Speeches  and

Download or read book Humans Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Humans Quotations for All Occasions Spicing Up Letters Speeches and written by Hailey Campbell and published by Emereo Publishing. This book was released on 2016-02-17 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Humans Quotes from this book: 'Me and Janet really are two different people. - Michael Jackson' 'Expositions are the timekeepers of progress. - William McKinley' 'It was a dreadful thing to see. Humans beings can be awful cruel to one another. - Mark Twain, The Adventures of Huckleberry Finn' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Humanity Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Humanity Quotations for All Occasions   Spicing Up Letters  Speeches

Download or read book Humanity Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Humanity Quotations for All Occasions Spicing Up Letters Speeches written by Isabelle Doyle and published by Emereo Publishing. This book was released on 2016-02-08 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Humanity Quotes from this book: 'The age of chivalry has gone; the age of humanity has come. - Charles Sumner' 'Be ashamed to die until you have won some victory for humanity. - Horace Mann' 'America is ready for intelligent talk. I am ready to bring some humanity to TV. - John Walsh' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Human Mind Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Human Mind Quotations for All Occasions   Spicing Up Letters  Speec

Download or read book Human Mind Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Human Mind Quotations for All Occasions Spicing Up Letters Speec written by Andrea Wilder and published by Emereo Publishing. This book was released on 2016-02-17 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Human Mind Quotes from this book: 'The human mind, I believe, cares for the True only in the general character of an epoch. - Alfred de Vigny' 'I believe that every human mind feels pleasure in doing good to another. - Thomas Jefferson' 'It is one of the superstitions of the human mind to have imagined that virginity could be a virtue. - Voltaire' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Human Beings Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Human Beings Quotations for All Occasions   Spicing Up Letters  S

Download or read book Human Beings Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Human Beings Quotations for All Occasions Spicing Up Letters S written by Martha Melendez and published by Emereo Publishing. This book was released on 2016-02-04 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Human Beings Quotes from this book: 'All human beings are commingled out of good and evil. - Robert Louis Stevenson' 'Human beings are interested in the human condition. - William Boyd' 'Human beings can alter their lives by altering their attitudes of mind. - William James' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Human Nature Greatest Quotes

Download or read book Human Nature Greatest Quotes written by Pamela Guzman and published by Emereo Publishing. This book was released on 2016-02-01 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Human Nature Quotes from this book: 'Thus first of all in His own person He sanctified, restored, and blessed human nature. - Martin Chemnitz' 'The capacity to suffer varies more than anything that I have observed in human nature. - Margot Asquith' 'The courage of a soldier is found to be the cheapest and most common quality of human nature. - Edward Gibbon' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Human Race Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Human Race Quotations for All Occasions   Spicing Up Letters  Speeches  and Everyday Conversations

Download or read book Human Race Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Human Race Quotations for All Occasions Spicing Up Letters Speeches and Everyday Conversations written by Lauren Adams and published by Emereo Publishing. This book was released on 2016-02-17 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Human Race Quotes from this book: 'Point set topology is a disease from which the human race will soon recover. - Henri Poincare' 'A certain portion of the human race has certainly a taste for being diddled. - Thomas Hood' 'The slogan 'press on' has solved and always will solve the problems of the human race. - Calvin Coolidge' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book People Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect People Quotations for All Occasions   Spicing Up Letters  Speeches  and

Download or read book People Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect People Quotations for All Occasions Spicing Up Letters Speeches and written by Ashley Hester and published by Emereo Publishing. This book was released on 2016-02-17 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three People Quotes from this book: 'There is only one thing people like that is good for them; a good night's sleep. - E. W. Howe' 'I think people are confusing the right to write with the right to be published. - John Connolly' 'All the people like us are we, and everyone else is They. - Rudyard Kipling' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Inspirational Greatest Quotes

Download or read book Inspirational Greatest Quotes written by Mia Ochoa and published by Emereo Publishing. This book was released on 2016-02-01 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Inspirational Quotes from this book: 'My love is something valuable to me which I ought not to throw away without reflection. - Sigmund Freud, Civilization and Its Discontents' 'the Muses who set me dancing. - Anne Carson, Grief Lessons: Four Plays by Euripides' 'That the other suffers has to be learned; and it can never be learned fully. - Friedrich Nietzsche, Human, All Too Human' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Person Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Person Quotations for All Occasions   Spicing Up Letters  Speeches  and Everyday Conversations

Download or read book Person Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Person Quotations for All Occasions Spicing Up Letters Speeches and Everyday Conversations written by Kayla Melton and published by Emereo Publishing. This book was released on 2016-02-17 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Person Quotes from this book: 'The wise person often shuns society for fear of being bored. - Jean de la Bruyere' 'To the person with a firm purpose all men and things are servants. - Johann Wolfgang von Goethe' 'In madness, I thought I was the most important person in the world. - John Forbes Nash, Jr.' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Someone Greatest Quotes

Download or read book Someone Greatest Quotes written by Ellie Neal and published by Emereo Publishing. This book was released on 2016-02-01 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Someone Quotes from this book: 'I want to find someone on the earth so intelligent that he welcomes opinions which he condemns. - John Jay Chapman' 'A poet is someone who stands outside in the rain hoping to be struck by lightning. - James Dickey' 'What is a friend? I will tell you... it is someone with whom you dare to be yourself. - Frank Crane' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Almost Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Almost Quotations for All Occasions   Spicing Up Letters  Speeches  and Everyday Conversations

Download or read book Almost Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Almost Quotations for All Occasions Spicing Up Letters Speeches and Everyday Conversations written by Adalyn McKee and published by Emereo Publishing. This book was released on 2016-02-17 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Almost Quotes from this book: 'I almost think it is the ultimate destiny of science to exterminate the human race. - Thomas Love Peacock' 'Fix your eyes on perfection and you make almost everything speed towards it. - William Ellery Channing' 'I always think the villains in all of the Disney movies are almost operatic in scale. - Jonathan Freeman' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Individual Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Individual Quotations for All Occasions   Spicing Up Letters  Speeches  and Everyday Conversations

Download or read book Individual Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Individual Quotations for All Occasions Spicing Up Letters Speeches and Everyday Conversations written by Addison Moses and published by Emereo Publishing. This book was released on 2016-02-08 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Individual Quotes from this book: 'To deal with individual human needs at the everyday level can be noble sometimes. - Jimmy Carter' 'Truth is the property of no individual but is the treasure of all men. - Ralph Waldo Emerson' 'Where the state begins, individual liberty ceases, and vice versa. - Mikhail Bakunin' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Good Man Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Good Man Quotations for All Occasions   Spicing Up Letters  Speeches  and Everyday Conversations

Download or read book Good Man Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Good Man Quotations for All Occasions Spicing Up Letters Speeches and Everyday Conversations written by Chloe Potts and published by Emereo Publishing. This book was released on 2016-02-17 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Good Man Quotes from this book: 'The aim of a college education is to teach you to know a good man when you see one. - William James' 'Waste no more time arguing about what a good man should be. Be one. - Marcus Aurelius' 'Good management consists in showing average people how to do the work of superior people. - John D. Rockefeller' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Medium Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Medium Quotations for All Occasions   Spicing Up Letters  Speeches  and Everyday Conversations

Download or read book Medium Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Medium Quotations for All Occasions Spicing Up Letters Speeches and Everyday Conversations written by Florence Figueroa and published by Emereo Publishing. This book was released on 2016-02-17 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Medium Quotes from this book: 'There exists everywhere a medium in things, determined by equilibrium. - Dmitri Mendeleev' 'Opinion is the medium between knowledge and ignorance. - Plato' 'Most people return small favors, acknowledge medium ones and repay greater ones - with ingratitude. - Benjamin Franklin' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Started Greatest Quotes

    Book Details:
  • Author : Harper Hines
  • Publisher : Emereo Publishing
  • Release : 2016-02-01
  • ISBN : 9781489104137
  • Pages : 76 pages

Download or read book Started Greatest Quotes written by Harper Hines and published by Emereo Publishing. This book was released on 2016-02-01 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Started Quotes from this book: 'I'm not a real movie star. I've still got the same wife I started out with twenty-eight years ago. - Will Rogers' 'Everybody started saying, well, this cat's not as dumb as people think he is. - David Allan Coe' 'The secret of getting ahead is getting started. - Mark Twain' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Possible Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Possible Quotations for All Occasions   Spicing Up Letters  Speeches  and Everyday Conversations

Download or read book Possible Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Possible Quotations for All Occasions Spicing Up Letters Speeches and Everyday Conversations written by Patricia Long and published by Emereo Publishing. This book was released on 2016-02-08 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Possible Quotes from this book: 'It may be possible to gild pure gold, but who can make his mother more beautiful? - Mahatma Gandhi' 'An act has no ethical quality whatever unless it be chosen out of several all equally possible. - William James' 'Nothing is possible without men, but nothing lasts without institutions. - Jean Monnet' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.

Book Function Greatest Quotes   Quick  Short  Medium Or Long Quotes  Find the Perfect Function Quotations for All Occasions   Spicing Up Letters  Speeches

Download or read book Function Greatest Quotes Quick Short Medium Or Long Quotes Find the Perfect Function Quotations for All Occasions Spicing Up Letters Speeches written by Maya Cash and published by Emereo Publishing. This book was released on 2016-02-04 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Function Quotes from this book: 'In the old days when people invented a new function they had something useful in mind. - Henri Poincare' 'The supreme function of reason is to show man that some things are beyond reason. - Blaise Pascal' 'There is a role and function for beauty in our time. - Tadao Ando' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.