Download or read book How the ThinkPad Changed the World and Is Shaping the Future written by Arimasa Naitoh and published by Skyhorse. This book was released on 2017-06-13 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ThinkPad notebook computer has been at the center of the digital revolution that has transformed millions of lives around the world, allowing users to obtain access to their documents, pictures and other personal data from virtually anywhere at any time. More than 100 million ThinkPads have been sold since they were introduced in 1992, some twenty-five years ago. ThinkPads played a prominent role in NASA's space exploration and at the International Space Station. They accompanied explorers who traversed the entire length of the Nile River and conquered Mount Everest. ThinkPads also played a major role in changing the very architecture of how humanity's knowledge is stored and made available. In this book, Arimasa Naitoh, the father of the ThinkPad, collaborates with American business journalist and author William J. Holstein to write candidly about the incredible technological and personal struggles he and fellow engineers faced. And he offers his vision of the future of mobile computing—because this revolution is not even close to being finished.

Download or read book How the ThinkPad Changed the World and Is Shaping the Future written by Arimasa Naitoh and published by Simon and Schuster. This book was released on 2017-06-13 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ThinkPad notebook computer has been at the center of the digital revolution that has transformed millions of lives around the world, allowing users to obtain access to their documents, pictures and other personal data from virtually anywhere at any time. More than 100 million ThinkPads have been sold since they were introduced in 1992, some twenty-five years ago. ThinkPads played a prominent role in NASA's space exploration and at the International Space Station. They accompanied explorers who traversed the entire length of the Nile River and conquered Mount Everest. ThinkPads also played a major role in changing the very architecture of how humanity's knowledge is stored and made available. In this book, Arimasa Naitoh, the father of the ThinkPad, collaborates with American business journalist and author William J. Holstein to write candidly about the incredible technological and personal struggles he and fellow engineers faced. And he offers his vision of the future of mobile computing—because this revolution is not even close to being finished.

Download or read book Making the World Work Better written by Kevin Maney and published by Pearson Education. This book was released on 2011-06-10 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thomas J Watson Sr’s motto for IBM was THINK, and for more than a century, that one little word worked overtime. In Making the World Work Better: The Ideas That Shaped a Century and a Company, journalists Kevin Maney, Steve Hamm, and Jeffrey M. O’Brien mark the Centennial of IBM’s founding by examining how IBM has distinctly contributed to the evolution of technology and the modern corporation over the past 100 years. The authors offer a fresh analysis through interviews of many key figures, chronicling the Nobel Prize-winning work of the company’s research laboratories and uncovering rich archival material, including hundreds of vintage photographs and drawings. The book recounts the company’s missteps, as well as its successes. It captures moments of high drama – from the bet-the-business gamble on the legendary System/360 in the 1960s to the turnaround from the company’s near-death experience in the early 1990s. The authors have shaped a narrative of discoveries, struggles, individual insights and lasting impact on technology, business and society. Taken together, their essays reveal a distinctive mindset and organizational culture, animated by a deeply held commitment to the hard work of progress. IBM engineers and scientists invented many of the building blocks of modern information technology, including the memory chip, the disk drive, the scanning tunneling microscope (essential to nanotechnology) and even new fields of mathematics. IBM brought the punch-card tabulator, the mainframe and the personal computer into the mainstream of business and modern life. IBM was the first large American company to pay all employees salaries rather than hourly wages, an early champion of hiring women and minorities and a pioneer of new approaches to doing business--with its model of the globally integrated enterprise. And it has had a lasting impact on the course of society from enabling the US Social Security System, to the space program, to airline reservations, modern banking and retail, to many of the ways our world today works. The lessons for all businesses – indeed, all institutions – are powerful: To survive and succeed over a long period, you have to anticipate change and to be willing and able to continually transform. But while change happens, progress is deliberate. IBM – deliberately led by a pioneering culture and grounded in a set of core ideas – came into being, grew, thrived, nearly died, transformed itself... and is now charting a new path forward for its second century toward a perhaps surprising future on a planetary scale.

Download or read book Strategic Supply Chain Management 2E PB written by Shoshanah Cohen and published by McGraw Hill Professional. This book was released on 2013-06-21 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise For Strategic Supply Chain Management: "This book shows convincingly that a robust supply chain strategy is critical for business success in today's uncertain economic environment. Cohen and Roussel explain not only what makes for a good supply chain strategy but also how to put that strategy into practice." -- Jim Miller, VP, Worldwide Operations, Google "Strategic Supply Chain Management loudly and clearly makes the case that successful companies' supply chain strategies are closely aligned with their competitive differentiation and operating models. The book uses in-depth examples that bring these concepts to life and demonstrate that one size doesn't fit all. Anyone who thinks operations is just another corporate function needs to read this book." -- Manish Bhatia, SVP, Worldwide Operations, SanDisk "The advent of global marketplaces, heightened competition, accelerated pace of product innovation, and fast-changing customer preferences have increased the impact of the supply chain on company profitability and long-term success. But cultural challenges to successful supply chain design remain. Cohen and Roussel's book provides a platform for addressing these challenges and is recommended reading for chief executives, strategy professionals, and supply chain practitioners." -- Martin Roper, Chief Executive Officer and President, Boston Beer "The authors present a straightforward path for developing and deploying a global supply chain strategy that addresses the priorities of today's executive management teams." --Hau Lee, Thoma Professor of Operations, Information and Technology, Stanford Graduate School of Business The classic guide to supply chain strategy--re-created to help business leaders gain an advantage in today's volatile, globalized arena The global landscape has changed dramatically since the first edition of Strategic Supply Chain Management established itself as the authority on creating value and achieving competitive advantage from the supply chain. Shorter economic cycles, more-frequent natural disasters, higher costs in low-cost countries, more-restricted access to working capital, and greater focus on sustainability have made effective supply chain management much more challenging--and much more critical to the bottom line. This second edition is your answer to gaining a strategic advantage in the face of these challenges. Drawing on dozens of new company examples as well as cutting-edge benchmarking research, it shows you how to make your supply chains more agile, flexible, and resilient. With 80 easy-to-read tables and diagrams, this fully revised book explains how to: Develop a supply chain strategy that will help you realize your business goals Design a process architecture that maps out the activities of the end-to-end supply chain Create the most effective supply chain organization Build the most beneficial relationships with your supply chain partners Use metrics to assess and drive business success Implement transformational change See how today's best supply chain strategies work in all-new profiles of BASF, Essilor, Haier, Kaiser Permanente, Lenovo, and Schlumberger. Find out what these industry leaders are doing to get the greatest value out of their supply chains. When value depends on how well you deliver, you need Strategic Supply Chain Management, Second Edition.

Download or read book Brand Portfolio Strategy written by David A. Aaker and published by Free Press. This book was released on 2020-03-24 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this long-awaited book from the world’s premier brand expert and author of the seminal work Building Strong Brands, David Aaker shows managers how to construct a brand portfolio strategy that will support a company’s business strategy and create relevance, differentiation, energy, leverage, and clarity. Building on case studies of world-class brands such as Dell, Disney, Microsoft, Sony, Dove, Intel, CitiGroup, and PowerBar, Aaker demonstrates how powerful, cohesive brand strategies have enabled managers to revitalize brands, support business growth, and create discipline in confused, bloated portfolios of master brands, subbrands, endorser brands, cobrands, and brand extensions. Renowned brand guru Aaker demonstrates that assuring that each brand in the portfolio has a clear role and actively reinforces and supports the other portfolio brands will profoundly affect the firm’s profitability. Brand Portfolio Strategy is required reading not only for brand managers but for all managers with bottom-line responsibility to their shareholders.

Download or read book Dreaming in Code written by Scott Rosenberg and published by Crown Currency. This book was released on 2008-02-26 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our civilization runs on software. Yet the art of creating it continues to be a dark mystery, even to the experts. To find out why it’s so hard to bend computers to our will, Scott Rosenberg spent three years following a team of maverick software developers—led by Lotus 1-2-3 creator Mitch Kapor—designing a novel personal information manager meant to challenge market leader Microsoft Outlook. Their story takes us through a maze of abrupt dead ends and exhilarating breakthroughs as they wrestle not only with the abstraction of code, but with the unpredictability of human behavior— especially their own.

Download or read book Extreme Competition written by Peter Fingar and published by . This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "...About the realities and opportunities of the 21st century... takes on the normally fuzzy topic of innovation and gives it structure. His suggestions for action are both practical and visionary."--Book jacket.

Download or read book Brands and Branding written by Rita Clifton and published by John Wiley & Sons. This book was released on 2009-04-01 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions from leading brand experts around the world, this valuable resource delineates the case for brands (financial value, social value, etc.) and looks at what makes certain brands great. It covers best practices in branding and also looks at the future of brands in the age of globalization. Although the balance sheet may not even put a value on it, a company’s brand or its portfolio of brands is its most valuable asset. For well-known companies it has been calculated that the brand can account for as much as 80 percent of their market value. This book argues that because of this and because of the power of not-for-profit brands like the Red Cross or Oxfam, all organisations should make the brand their central organising principle, guiding every decision and every action. As well as making the case for brands and examining the argument of the anti-globalisation movement that brands are bullies which do harm, this second edition of Brands and Branding provides an expert review of best practice in branding, covering everything from brand positioning to brand protection, visual and verbal identity and brand communications. Lastly, the third part of the book looks at trends in branding, branding in Asia, especially in China and India, brands in a digital world and the future for brands. Written by 19 experts in the field, Brands and Branding sets out to provide a better understanding of the role and importance of brands, as well as a wealth of insights into how one builds and sustains a successful brand.

Download or read book A Grand Strategy Countering China Taming Technology and Restoring the Media written by William J. Holstein and published by . This book was released on 2021-05-17 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Bill Holstein nails it. This is exactly the right book at the right time. Holstein knows because he has spent decades observing events closely around the world and interpreting them especially in terms of what they mean for real people in America. His observations are deeply insightful and U.S. leaders need to pay attention to his suggestions. The book is also a fun read." -Clyde Prestowitz, veteran trade negotiator and author, The World Turned Upside Down: America, China, and the Struggle for Global Leadership. The rapid spread of the coronavirus demonstrated how deeply interwoven our societies have become, yet we have failed to understand the Chinese Communist system and its values. The Chinese Communist Party have taken advantage of the worldwide pandemic to push their agenda and their interests far more aggressively than at any point in the "engagement" we have had with them for some forty years. I was there in southern China when it started.

Download or read book The New Emerging Market Multinationals Four Strategies for Disrupting Markets and Building Brands written by Amitava Chattopadhyay and published by McGraw Hill Professional. This book was released on 2012-06-15 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Breakthrough strategies for emulating or competing with your newest and toughest threat: innovative companies in emerging-market nations Western organizations are quickly losing influence to emerging market multinationals, as evidenced by such developments as Tata Motors’s acquisitions of Land Rover and Jaguar; Lenovo’s purchase of IBM’s ThinkPad business; HTC’s stature as the fourth largest global smartphone manufacturer; Haier’s 5% global appliance market share; and LG, Samsung, and Hyundai rise in the automobile, appliance, and consumer electronics market. To help you compete, The New Emerging Market Multinationals outlines the disruptive strategies deployed by emerging-market multinationals (EMNCs) and provides breakthrough strategies for following in their footsteps or beating them at their own game. Amitava Chattopadhyay is the L'Oreal Chaired Professor of Marketing-Innovation and Creativity at INSEAD. Rajeev Batra is the S.S. Kresge Professor of Marketing at the Ross School of Business at the University of Michigan. Aysegul Ozsomer is associate professor of Marketing at Koç University, Istanbul, Turkey.

Download or read book Owning the Olympics written by Monroe Price and published by University of Michigan Press. This book was released on 2009-12-10 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A major contribution to the study of global events in times of global media. Owning the Olympics tests the possibilities and limits of the concept of 'media events' by analyzing the mega-event of the information age: the Beijing Olympics. . . . A good read from cover to cover." —Guobin Yang, Associate Professor, Asian/Middle Eastern Cultures & Sociology, Barnard College, Columbia University From the moment they were announced, the Beijing Games were a major media event and the focus of intense scrutiny and speculation. In contrast to earlier such events, however, the Beijing Games are also unfolding in a newly volatile global media environment that is no longer monopolized by broadcast media. The dramatic expansion of media outlets and the growth of mobile communications technology have changed the nature of media events, making it significantly more difficult to regulate them or control their meaning. This volatility is reflected in the multiple, well-publicized controversies characterizing the run-up to Beijing 2008. According to many Western commentators, the People's Republic of China seized the Olympics as an opportunity to reinvent itself as the "New China"---a global leader in economics, technology, and environmental issues, with an improving human-rights record. But China's maneuverings have also been hotly contested by diverse global voices, including prominent human-rights advocates, all seeking to displace the official story of the Games. Bringing together a distinguished group of scholars from Chinese studies, human rights, media studies, law, and other fields, Owning the Olympics reveals how multiple entities---including the Chinese Communist Party itself---seek to influence and control the narratives through which the Beijing Games will be understood. digitalculturebooks is an imprint of the University of Michigan Press and the Scholarly Publishing Office of the University of Michigan Library dedicated to publishing innovative and accessible work exploring new media and their impact on society, culture, and scholarly communication. Visit the website at www.digitalculture.org.

Download or read book The Laws of Simplicity written by John Maeda and published by MIT Press. This book was released on 2006-07-07 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ten laws of simplicity for business, technology, and design that teach us how to need less but get more. Finally, we are learning that simplicity equals sanity. We're rebelling against technology that's too complicated, DVD players with too many menus, and software accompanied by 75-megabyte "read me" manuals. The iPod's clean gadgetry has made simplicity hip. But sometimes we find ourselves caught up in the simplicity paradox: we want something that's simple and easy to use, but also does all the complex things we might ever want it to do. In The Laws of Simplicity, John Maeda offers ten laws for balancing simplicity and complexity in business, technology, and design—guidelines for needing less and actually getting more. Maeda—a professor in MIT's Media Lab and a world-renowned graphic designer—explores the question of how we can redefine the notion of "improved" so that it doesn't always mean something more, something added on. Maeda's first law of simplicity is "Reduce." It's not necessarily beneficial to add technology features just because we can. And the features that we do have must be organized (Law 2) in a sensible hierarchy so users aren't distracted by features and functions they don't need. But simplicity is not less just for the sake of less. Skip ahead to Law 9: "Failure: Accept the fact that some things can never be made simple." Maeda's concise guide to simplicity in the digital age shows us how this idea can be a cornerstone of organizations and their products—how it can drive both business and technology. We can learn to simplify without sacrificing comfort and meaning, and we can achieve the balance described in Law 10. This law, which Maeda calls "The One," tells us: "Simplicity is about subtracting the obvious, and adding the meaningful."

Download or read book User Interface Design for Programmers written by Avram Joel Spolsky and published by Apress. This book was released on 2008-01-01 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most programmers' fear of user interface (UI) programming comes from their fear of doing UI design. They think that UI design is like graphic design—the mysterious process by which creative, latte-drinking, all-black-wearing people produce cool-looking, artistic pieces. Most programmers see themselves as analytic, logical thinkers instead—strong at reasoning, weak on artistic judgment, and incapable of doing UI design. In this brilliantly readable book, author Joel Spolsky proposes simple, logical rules that can be applied without any artistic talent to improve any user interface, from traditional GUI applications to websites to consumer electronics. Spolsky's primary axiom, the importance of bringing the program model in line with the user model, is both rational and simple. In a fun and entertaining way, Spolky makes user interface design easy for programmers to grasp. After reading User Interface Design for Programmers, you'll know how to design interfaces with the user in mind. You'll learn the important principles that underlie all good UI design, and you'll learn how to perform usability testing that works.

Download or read book IBM written by James W. Cortada and published by MIT Press. This book was released on 2023-08-01 with total page 747 pages. Available in PDF, EPUB and Kindle. Book excerpt: A history of one of the most influential American companies of the last century. For decades, IBM shaped the way the world did business. IBM products were in every large organization, and IBM corporate culture established a management style that was imitated by companies around the globe. It was “Big Blue, ” an icon. And yet over the years, IBM has gone through both failure and success, surviving flatlining revenue and forced reinvention. The company almost went out of business in the early 1990s, then came back strong with new business strategies and an emphasis on artificial intelligence. In this authoritative, monumental history, James Cortada tells the story of one of the most influential American companies of the last century. Cortada, a historian who worked at IBM for many years, describes IBM's technology breakthroughs, including the development of the punch card (used for automatic tabulation in the 1890 census), the calculation and printing of the first Social Security checks in the 1930s, the introduction of the PC to a mass audience in the 1980s, and the company's shift in focus from hardware to software. He discusses IBM's business culture and its orientation toward employees and customers; its global expansion; regulatory and legal issues, including antitrust litigation; and the track records of its CEOs. The secret to IBM's unequalled longevity in the information technology market, Cortada shows, is its capacity to adapt to changing circumstances and technologies.

Download or read book 25 Business Stories written by Andrew E. Bennett and published by . This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This inspiring collection of 25 true business stories is especially written for English language learners. From spectacular successes (Starbucks and Apple's iPod) to colossal failures (New Coke and Enron), each entrepreneurial saga is followed by reading comprehension exercises designed to build vocabulary skills and to help learners identify English sentence patterns, idioms, and commonly used phrases. Both vocabulary and phrase indexes are included.

Download or read book The New Art of War China s Deep Strategy Inside the United States LIB written by William J. Holstein and published by . This book was released on 2019-04-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The supreme art of war is to subdue the enemy without fighting. --Sun Tzu, author, The Art of War The challenge is this: how can America's fractured democracy and diverse society respond to a centrally orchestrated strategy from China that ultimately may challenge our interests and our values? Some Chinese-Americans and Chinese residents--perhaps only a relative handful--have cooperated in obtaining technology for China. And many Chinese nationals who obtained years of experience working at American companies have returned to China to help competitors there. The Chinese have a nickname for these individuals, haigui, or returning sea turtles who come ashore once a year to lay their eggs. This book outlines the contemporary issues and offers solutions.

Download or read book InfoWorld written by and published by . This book was released on 1995-10-02 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.