Download or read book Social Marketing and Social Change written by R. Craig Lefebvre and published by John Wiley & Sons. This book was released on 2013-01-18 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can we facilitate more effective, efficient, equitable and sustainable solutions to the problems that confound our communities and world? Social marketing guru R. Craig LeFebvre weaves together multi-level theories of change, research and case studies to explain and illustrate the development of social marketing to address some of society’s most vexing problems. The result is a people-centered approach that relies on insight and empathy as much as on data for the inspiration, design and management of programs that strive for changes for good. This text is ideal for students and professionals in health, nonprofit, business, social services, and other areas. “This is it -- the comprehensive, brainy road map for tackling wicked social problems. It’s all right here: how to create and innovate, build and implement, manage and measure, scale up and sustain programs that go well beyond influencing individual behaviors, all the way to broad social change in a world that needs the help.”—Bill Novelli, Professor, McDonough School of Business, Georgetown University, former CEO, AARP and founder, Porter Novelli and the Campaign for Tobacco-Free Kids “I’m unaware of a more substantive treatise on social marketing and social change. Theoretically based; pedagogically focused; transdisciplinary; innovative; and action oriented: this book is right for our time, our purpose, and our future thinking and action.”—Robert Gold, MS, PhD, Professor of Public Health and Former Dean of the School of Public Health at the University of Maryland, College Park “This book -- like its author -- is innovative and forward-looking, yet also well-grounded in the full range of important social marketing fundamentals.”—Edward Maibach, MPH, PhD, University Professor and Director, Center for Climate Change Communication, George Mason University

Download or read book Using Performance Monitoring to Improve Community Health written by Institute of Medicine and published by National Academies Press. This book was released on 1997-01-02 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report summarizes the proceedings of a May 1995 workshop, which reviewed a variety of public and private activities in health-related performance monitoring. An opening presentation focused on the experiences in conducting and using an assessment of health status in New York City's Washington Heights/Inwood neighborhood. The subsequent presentation explored characteristics and limitations of health plan performance indicators and how they might be applied in a broader community context. The final presentation in this portion of the workshop reviewed the development of measures of public health practice for assessing the performance of local health departments and Illinois' application of such assessments in certification of its local health departments.

Download or read book Women s Health and Social Change written by Ellen Annandale and published by Routledge. This book was released on 2008-07-14 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shortlisted for the BSA Sociology of Health and Illness Book Prize 2009 In this important text, Ellen Annandale provides a comprehensive and persuasive analysis of the contemporary social relations of gender and women’s health, outlining what an adequate feminist analysis of women’s health might look like.

Download or read book The Systems Work of Social Change written by Cynthia Rayner and published by Oxford University Press. This book was released on 2021-10-12 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: The issues of poverty, inequality, racial injustice, and climate change have never been more pressing or paralyzing. Current approaches to social change, which rely on linear thinking and traditional power dynamics to 'solve' social problems, are not helping. In fact, they may only beentrenching the status quo.Systemic social challenges produce bewildering results when we try to solve them due to their complexity, scale, and depth. While strategies to tackle complexity and scale have received significant attention and investment, challenges that arise from deeply-held beliefs, values, and assumptions thatno longer serve us well have been largely overlooked. This book draws on stories of committed social changemakers to uncover a set of principles and practices for social change that dramatically depart from the industrial approach. Rather than delivering solutions or being lured by grander visionsof 'systems change', these principles and practices focus on the process of change itself. Simple yet profound, these stories distil a timely set of lessons for leaders, scholars, and policymakers on how connection, context, and power sit at the heart of the change process, ensuring broader agencyfor people and communities while building social systems that are responsive in a rapidly-changing world.

Download or read book Leading Systems Change in Public Health written by Kristina Y. Risley, DrPH, CPCC and published by Springer Publishing Company. This book was released on 2021-12-04 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The authors bring a passion for social justice, equity, and inclusivity to the dialogue about changing the unjust systems that create disparate population health outcomes.” ©Doody’s Review Service, 2022, Suzan C Ulrich, Dr.PH, MSN, MN, RN, CNM, FACNM (Resurrection University) Leading Systems Change in Public Health: A Field Guide for Practitioners is the first resource written by public health professionals for public health professionals on how to improve public health by utilizing a systems change lens. Edited by leaders from the de Beaumont Foundation and the University of Illinois Chicago School of Public Health with chapters written by a diverse array of public health leaders, the book provides an evidence-based framework with practical strategies, processes, and tools for enacting meaningful change. Complete with engaging stories and tips to illustrate concepts in action, this book is the essential guide for current and future public health leaders working within and across individual, interpersonal, organizational, cross-sector, and community levels. The book addresses subjects such as change leadership, health equity, racial justice, power sharing, and readiness for change. It addresses best practices for enacting change at different levels, including at the personal, interpersonal, organizational, and team or cross-sector level, while describing the factors, the processes, skills, and tools required for leading complex change. It not only covers the process of leading systems change but also the importance of community organizing and coalition building, identifying a shared understanding of the problem, how to leverage the lessons of implementation science, and how to understand the relationship between sustainability and public health. Practical examples and stories highlight challenges and opportunities, systems change in action, and the importance of crisis leadership – including lessons learned from the COVID-19 pandemic. Key Features: Enables practitioners to improve public health by utilizing a systems change approach Applies systems change strategies to help discover solutions for improved community health equity and racial justice Integrates practical public health examples and stories from innovative leaders in the field Includes tools for how to implement internal processes that generate creative and effective system change leadership

Download or read book Entertainment Education and Social Change written by Arvind Singhal and published by Routledge. This book was released on 2003-12-08 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E interventions. The editors include commentary and insights from prominent E-E theoreticians, practitioners, activists, and researchers, representing a wide range of nationalities and theoretical orientations. Examples of effective E-E designs and applications, as well as an agenda for future E-E initiatives and campaigns, make this work a useful volume for scholars, educators, and practitioners in entertainment media studies, behavior change communications, public health, psychology, social work, and other arenas concerned with strategies for social change. It will be an invaluable resource book for members of governmental and non-profit agencies, public health and development professionals, and social activists.

Download or read book Development and Social Change written by Philip McMichael and published by SAGE Publications. This book was released on 2016-01-25 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author is a proud sponsor of the 2020 SAGE Keith Roberts Teaching Innovations Award—enabling graduate students and early career faculty to attend the annual ASA pre-conference teaching and learning workshop. In this new Sixth Edition of Development and Social Change: A Global Perspective, author Philip McMichael describes a world undergoing profound social, political, and economic transformations, from the post-World War II era through the present. He tells a story of development in four parts—colonialism, developmentalism, globalization, and sustainability—that shows how the global development "project" has taken different forms from one historical period to the next. Throughout the text, the underlying conceptual framework is that development is a political construct, created by dominant actors (states, multilateral institutions, corporations and economic coalitions) and based on unequal power arrangements. While rooted in ideas about progress and prosperity, development also produces crises that threaten the health and well-being of millions of people, and sparks organized resistance to its goals and policies. Frequent case studies make the intricacies of globalization concrete, meaningful, and clear. Development and Social Change: A Global Perspective challenges us to see ourselves as global citizens even as we are global consumers. Contributor to the SAGE Teaching Innovations and Professional Development Award Find out more at www.sagepub.com/sociologyaward

Download or read book Disease Prevention as Social Change written by Constance A. Nathanson and published by Russell Sage Foundation. This book was released on 2007-04-02 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: From mad-cow disease and E. coli-tainted spinach in the food supply to anthrax scares and fears of a bird flu pandemic, national health threats are a perennial fact of American life. Yet not all crises receive the level of attention they seem to merit. The marked contrast between the U.S. government's rapid response to the anthrax outbreak of 2001 and years of federal inaction on the spread of AIDS among gay men and intravenous drug users underscores the influence of politics and public attitudes in shaping the nation's response to health threats. In Disease Prevention as Social Change, sociologist Constance Nathanson argues that public health is inherently political, and explores the social struggles behind public health interventions by the governments of four industrialized democracies. Nathanson shows how public health policies emerge out of battles over power and ideology, in which social reformers clash with powerful interests, from dairy farmers to tobacco lobbyists to the Catholic Church. Comparing the history of four public health dilemmas—tuberculosis and infant mortality at the turn of the last century, and more recently smoking and AIDS—in the United States, France, Britain, and Canada, Nathanson examines the cultural and institutional factors that shaped reform movements and led each government to respond differently to the same health challenges. She finds that concentrated political power is no guarantee of government intervention in the public health domain. France, an archetypical strong state, has consistently been decades behind other industrialized countries in implementing public health measures, in part because political centralization has afforded little opportunity for the development of grassroots health reform movements. In contrast, less government centralization in America has led to unusually active citizen-based social movements that campaigned effectively to reduce infant mortality and restrict smoking. Public perceptions of health risks are also shaped by politics, not just science. Infant mortality crusades took off in the late nineteenth century not because of any sudden rise in infant mortality rates, but because of elite anxieties about the quantity and quality of working-class populations. Disease Prevention as Social Change also documents how culture and hierarchies of race, class, and gender have affected governmental action—and inaction—against particular diseases. Informed by extensive historical research and contemporary fieldwork, Disease Prevention as Social Change weaves compelling narratives of the political and social movements behind modern public health policies. By comparing the vastly different outcomes of these movements in different historical and cultural contexts, this path-breaking book advances our knowledge of the conditions in which social activists can succeed in battles over public health.

Download or read book Health and Social Change in Russia and Eastern Europe written by William C. Cockerham and published by Routledge. This book was released on 2002-05-03 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the first time, life expectancy is declining in an industrialized society. In this pioneering work, William C. Cockerham examines the social causes of the decline in life expectancy beginning in the 1960s including: *Russia *Poland *Hungary *Romania *Bulgaria *the Czech Republic *and East Germany. Health and Social Change in Russia and Eastern Europe argues that the roots of this change are mainly social rather than biomedical - the result of poor policy decisions, stress and an unhealthy diet. Cockerham presents a theory of postmodern social change that goes beyond the borders of Eastern Europe.

Download or read book Why Are Some People Healthy and Others Not written by Robert G. Evans and published by Walter de Gruyter GmbH & Co KG. This book was released on 2021-06-21 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Marketing Social Change written by Alan R. Andreasen and published by Jossey-Bass. This book was released on 1995-10-05 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers an approach to solving a range of social problems - drug use, smoking, unsafe sex, and overpopulation - by applying marketing techniques and concepts to change behaviour. This book shows that effective social change starts with an understanding of the needs of the target consumer.

Download or read book Mental Health and Social Change written by George V. Coelho and published by . This book was released on 1972 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Women s Health and Social Change written by Ellen Annandale and published by Routledge. This book was released on 2008-07-14 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shortlisted for the BSA Sociology of Health and Illness Book Prize 2009 Traditional distinctions between the experiences of women and men are breaking down and being reconfigured in new, more complex ways. The long-established life expectancy gap between men and women appears to be closing in many affluent societies. Many men appear to be far more ‘body and health conscious’ than they ever were in the past and there are perceptible changes in women’s ‘health behaviours’, such as increases in cigarette smoking and alcohol consumption. Ellen Annandale provides a comprehensive and persuasive analysis of the contemporary social relations of gender and women’s health, arguing that the once all important sex/gender distinction fosters an undue separation between the social and the biological whereas it is their interaction and flexibility that is important in the production of health and illness. New theoretical tools are needed in a world where the meaning and lived experience of biological sex and of social gender, as well as the connections between them, are far more fluid. This book takes a step forward, outlining what an adequate feminist analysis of women’s health might look like. Women’s Health and Social Change will be of interest to academics and students working in sociology, women’s studies, gender studies, social medicine, social policy, nursing and midwifery.

Download or read book Aging Culture Health and Social Change written by David N. Weisstub and published by Springer Science & Business Media. This book was released on 2001-11-30 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first of three volumes on Aging conceived for the International Library of Ethics, Law, and the New Medicine. Leading scholars from a range of disciplines contest some of the predominant paradigms on aging, and critically assess modern trends in social health policy.

Download or read book Communities in Action written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2017-04-27 with total page 583 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the United States, some populations suffer from far greater disparities in health than others. Those disparities are caused not only by fundamental differences in health status across segments of the population, but also because of inequities in factors that impact health status, so-called determinants of health. Only part of an individual's health status depends on his or her behavior and choice; community-wide problems like poverty, unemployment, poor education, inadequate housing, poor public transportation, interpersonal violence, and decaying neighborhoods also contribute to health inequities, as well as the historic and ongoing interplay of structures, policies, and norms that shape lives. When these factors are not optimal in a community, it does not mean they are intractable: such inequities can be mitigated by social policies that can shape health in powerful ways. Communities in Action: Pathways to Health Equity seeks to delineate the causes of and the solutions to health inequities in the United States. This report focuses on what communities can do to promote health equity, what actions are needed by the many and varied stakeholders that are part of communities or support them, as well as the root causes and structural barriers that need to be overcome.

Download or read book Social Work and Social Change written by Eileen Younghusband and published by Routledge. This book was released on 2021-11-07 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1964, this book studies social work in relation to the evolving role of social workers in the social services and to their training at the time. Dr Younghusband considers past discoveries and setbacks insofar as they bear upon the present position, and she studies the present for the light it casts on the future. Her emphasis is upon the new situation created as knowledge advances and the social services become increasingly aware of personal problems and social disabilities. The contribution of social work to mental health is indeed a continuing theme throughout this book. There are chapters on the juvenile courts; and a section on international aspects in which the philosophy of social work and its contribution to social change are discussed. At the time of publication the author was Adviser on Social Work Training at the National Institute for Social Work Training, and President of the International Association of Schools for Social Work. She had also been for some twenty-five years chairman of a London Juvenile Court and was chairman of the Working Party on Social Workers in the Local Authority Health and Welfare Services (Ministry of Health). She had been from time to time a Social Affairs Consultant to the United Nations and was a lecturer at the London School of Economics. To social workers, whether active at the time, or in training, she would have needed no introduction and they will have welcomed a book incorporating her immense experience and all the originality and clarity of thought they had learned to expect from her.

Download or read book Social Movements and the Transformation of American Health Care written by Jane C. Banaszak-Holl and published by Oxford University Press. This book was released on 2010-06-24 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Few contemporary social problems in the U.S. affect more people daily than those within the American health care system. Social Movements and the Transformation of American Health Care is the first collection of essays to examine dynamics of change in health care institutions through the lens of contemporary theory and research on collective action. Gathering scholars from medicine, health policy, history, sociology, and political science, the book considers health-related social movements from four distinct levels, concentrating on movements seeking changes in the regulation, financing, and distribution of health resources; changes in institutions in public health, bio-ethics, and other fields; interactions between social movements and professions; and the cultural dominance of the medical model, and the difficulties for framing and legitimizing new issues in health care it poses. At a time when American health care is long overdue for major changes, this book takes an essential look at movements, policies, and institutions to identify the common constraints and opportunities for reform within the health care system.