Download or read book War Bond Government Newspaper Advertising written by United States. Congress. Senate. Committee on Banking and Currency and published by . This book was released on 1943 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising at War written by Inger L Stole and published by University of Illinois Press. This book was released on 2012-11-16 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising at War challenges the notion that advertising disappeared as a political issue in the United States in 1938 with the passage of the Wheeler-Lea Amendment to the Federal Trade Commission Act, the result of more than a decade of campaigning to regulate the advertising industry. Inger L. Stole suggests that the war experience, even more than the legislative battles of the 1930s, defined the role of advertising in U.S. postwar political economy and the nation's cultural firmament. She argues that Washington and Madison Avenue were soon working in tandem with the creation of the Advertising Council in 1942, a joint effort established by the Office of War Information, the Association of National Advertisers, and the American Association of Advertising Agencies. Using archival sources, newspapers accounts, and trade publications, Stole demonstrates that the war elevated and magnified the seeming contradictions of advertising and allowed critics of these practices one final opportunity to corral and regulate the institution of advertising. Exploring how New Dealers and consumer advocates such as the Consumers Union battled the advertising industry, Advertising at War traces the debate over two basic policy questions: whether advertising should continue to be a tax-deductible business expense during the war, and whether the government should require effective standards and labeling for consumer products, which would render most advertising irrelevant. Ultimately the postwar climate of political intolerance and reverence for free enterprise quashed critical investigations into the advertising industry. While advertising could be criticized or lampooned, the institution itself became inviolable.
Download or read book War Bond Government Newspaper Advertising written by United States. Congress. House. Committee on Ways and Means and published by . This book was released on 1943 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book War Bond Government Newspaper Advertising written by United States. Congress. House. Committee on Ways and Means and published by . This book was released on 1944 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book False and Misleading Advertising Weight Reducing Preparations written by United States. Congress. House. Committee on Government Operations. Legal and Monetary Affairs Subcommittee and published by . This book was released on 1957 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Investigates misleading advertising in the nonprescription weight loss drug industry.
Download or read book Government Advertising written by New Zealand. Government Advertising Committee of Review and published by . This book was released on 1975 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Misrepresentations in Advertising of Properties written by United States. Congress. Senate. Committee on Government Operations and published by . This book was released on 1958 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Considers legislation to prohibit and provide penalties for fraudulent advance-fee advertising contracts for property sales.
Download or read book Advertising at War written by Inger L Stole and published by University of Illinois Press. This book was released on 2012-11-05 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising at War challenges the notion that advertising disappeared as a political issue in the United States in 1938 with the passage of the Wheeler-Lea Amendment to the Federal Trade Commission Act, the result of more than a decade of campaigning to regulate the advertising industry. Inger L. Stole suggests that the war experience, even more than the legislative battles of the 1930s, defined the role of advertising in U.S. postwar political economy and the nation's cultural firmament. She argues that Washington and Madison Avenue were soon working in tandem with the creation of the Advertising Council in 1942, a joint effort established by the Office of War Information, the Association of National Advertisers, and the American Association of Advertising Agencies. Using archival sources, newspapers accounts, and trade publications, Stole demonstrates that the war elevated and magnified the seeming contradictions of advertising and allowed critics of these practices one final opportunity to corral and regulate the institution of advertising. Exploring how New Dealers and consumer advocates such as the Consumers Union battled the advertising industry, Advertising at War traces the debate over two basic policy questions: whether advertising should continue to be a tax-deductible business expense during the war, and whether the government should require effective standards and labeling for consumer products, which would render most advertising irrelevant. Ultimately the postwar climate of political intolerance and reverence for free enterprise quashed critical investigations into the advertising industry. While advertising could be criticized or lampooned, the institution itself became inviolable.
Download or read book JUDICIOUS ADVERTISING written by and published by . This book was released on 1920 with total page 754 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Federal Advertising written by United States. Government Accountability Office and published by . This book was released on 2007 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Advertising Age and Mail Order Journal written by and published by . This book was released on 1919 with total page 778 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book False and Misleading Advertising weight reduction Preparations written by United States. Congress. House. Committee on Government Operations and published by . This book was released on 1957 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Printers Ink the Magazine of Advertising Management and Sales written by and published by . This book was released on 1920 with total page 2620 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Federal Advertising written by United States Government Accountability Office and published by Createspace Independent Publishing Platform. This book was released on 2017-09-16 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2005, federal spending on advertising exceeded $1 billion. Five agencies-DOD, Treasury, HHS, Interior, and NASA-together made up over 90 percent of this spending from 2001 to 2005. Executive Order 13170, signed in October 2000, directs agencies to take an aggressive role in ensuring substantial participation in federal advertising contracts by businesses in the Small Business Administration's (SBA) 8(a) and small disadvantaged business (SDB) programs and minority-owned businesses. This report describes (1) strategies DOD, HHS, Treasury, Interior, and NASA used to address Executive Order 13170, and (2) the total obligations, number of contract actions, and percentage of total obligations represented by these actions that each agency awarded to 8(a)s, SDBs, and minority-owned businesses for advertising services. In conducting this study, GAO analyzed agency contracting data and executive order implementation plans and interviewed agency procurement officials.
Download or read book Assessment of media development in Swaziland written by Hlatshwayo, Vuyisile Sikelela and published by UNESCO Publishing. This book was released on 2017-12-31 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Oversight Hearings Into the Federal Trade Commission Bureau of Consumer Protection written by United States. Congress. House. Committee on Government Operations. Commerce, Consumer, and Monetary Affairs Subcommittee and published by . This book was released on 1976 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book False and Misleading Advertising written by United States. Congress. House. Committee on Government Operations and published by . This book was released on 1957 with total page 820 pages. Available in PDF, EPUB and Kindle. Book excerpt:
