Download or read book Globish How English Became the World s Language written by Robert McCrum and published by W. W. Norton & Company. This book was released on 2011-05-09 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses how Anglo-American has become the language of the world, and describes the changes that English has brought to far-away cultures in distant places.

Download or read book Globish How English Became the World s Language written by Robert McCrum and published by W. W. Norton & Company. This book was released on 2010-05-24 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A fascinating study not only of the roots and growth of our own language but of its future.”—Bloomsbury Review It seems impossible: a small island in the North Atlantic, colonized by Rome, then pillaged for hundreds of years by marauding neighbors, becomes the dominant world power in the nineteenth century. In this provocative new look at the course of empire, Robert McCrum shows how the language of the Anglo-American imperium has become the world’s lingua franca. In the twenty-first century, writes the author, English + Microsoft = Globish.

Download or read book English as a Global Language written by David Crystal and published by Cambridge University Press. This book was released on 2012-03-29 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in a detailed and fascinating manner, this book is ideal for general readers interested in the English language.

Download or read book Globish the World Over written by Jean-Paul Nerriere and published by . This book was released on 2009 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I must congratulate you on GLOBISH THE WORLD OVER. It's a pioneering text of great importance, full of enthralling insights for native and non-native English users alike." -- Robert McCrum, author, The Story of English and Literary Editor, London Observer. Globish, as a concept, takes to task the world hegemony of arrogant English-speakers. Hence the landmark book Don't Speak English - Parlez Globish became a best-seller in French, and other languages, but it never appeared in English. GLOBISH THE WORLD OVER is the first book written in Globish-English. Non-native English speakers from non-Anglophone countries use English better between themselves than with any native English speaker. Globish codifies their very efficient "similar limitations." The word Globish may strike English-speakers as an "odd" way to rename their English. However billions of speakers in Brazil, Russia, India and China will be the new "owners" of what the world is now calling Globish. The implications are far-reaching. GLOBISH THE WORLD OVER discusses this phenomenon, and demonstrates that Globish - as a deliberate and sufficient subset of English for international communication - is limited more by a person's communication ability than by mere words.

Download or read book The English is Coming written by Leslie Dunton-Downer and published by Simon and Schuster. This book was released on 2010-09-14 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: English has fast become the number one language for everything from business and science, diplomacy and education, entertainment and environmentalism to socializing and beyond—virtually any human activity unfolding on a global scale. Worldwide, nonnative speakers of English now outnumber natives three to one; and in China alone, more people use English than in the United States—a remarkable feat for a language that got its start as a mongrel tongue on an island fifteen hundred years ago. Through the fascinating stories of thirty English words used and understood in nearly all corners of the globe, The English Is Coming! takes readers on an eye-opening journey across culture and commerce, war and peace, and time and space. These mini-histories shed new light on everyday words: the strange turns of fate by which their meanings evolved and their new roles as the building blocks of the first language ever to forge a global community. Exploring such familiar terms as shampoo (from a Hindi word for scalp and body hygiene long practiced in India); robot (coined by Czech painter Josef Capek for his brother Karel’s 1921 play about man-made creatures); credit (rooted in a prehistoric phrase of sacred significance: "to put heart into"); and dozens of others, Dunton-Downer reveals with clarity and humor how these linguistic artifacts embody the resilience, appeal, adoptability, and wild inclusiveness that English, through a series of historical accidents, gained on its road to worldwide reach. These words explain not only how English has managed to link our distant and often disparate pasts but also how it is propelling humankind to a future that we can, for the first time, talk about and shape in a language that now belongs to all of us: Global English. Perfect for culture buffs, armchair travelers, and language lovers alike, The English Is Coming! is sure to inspire truly global conversations for decades to come.

Download or read book How English Became the Global Language written by D. Northrup and published by Springer. This book was released on 2013-03-20 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, the first written about the globalization of the English language by a professional historian, the exploration of English's global ascendancy receives its proper historical due. This brief, accessible volume breaks new ground in its organization, emphasis on causation, and conclusions.

Download or read book Word Myths written by David Wilton and published by Oxford University Press. This book was released on 2008-11-06 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you "know" that posh comes from an acronym meaning "port out, starboard home"? That "the whole nine yards" comes from (pick one) the length of a WWII gunner's belt; the amount of fabric needed to make a kilt; a sarcastic football expression? That Chicago is called "The Windy City" because of the bloviating habits of its politicians, and not the breeze off the lake? If so, you need this book. David Wilton debunks the most persistently wrong word histories, and gives, to the best of our actual knowledge, the real stories behind these perennially mis-etymologized words. In addition, he explains why these wrong stories are created, disseminated, and persist, even after being corrected time and time again. What makes us cling to these stories, when the truth behind these words and phrases is available, for the most part, at any library or on the Internet? Arranged by chapters, this book avoids a dry A-Z format. Chapters separate misetymologies by kind, including The Perils of Political Correctness (picnics have nothing to do with lynchings), Posh, Phat Pommies (the problems of bacronyming--the desire to make every word into an acronym), and CANOE (which stands for the Conspiracy to Attribute Nautical Origins to Everything). Word Myths corrects long-held and far-flung examples of wrong etymologies, without taking the fun out of etymology itself. It's the best of both worlds: not only do you learn the many wrong stories behind these words, you also learn why and how they are created--and what the real story is.

Download or read book The Language of Global Success written by Tsedal Neeley and published by Princeton University Press. This book was released on 2019-11-19 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A fascinating examination of how an English-language mandate at a Japanese firm, Rakuten, unfolded over time and how employees reacted to it"--Back of jacket.

Download or read book The Language Wars written by Henry Hitchings and published by Farrar, Straus and Giroux. This book was released on 2011-10-25 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: The English language is a battlefield. Since the age of Shakespeare, arguments over correct usage have been bitter, and have always really been about contesting values-morality, politics, and class. The Language Wars examines the present state of the conflict, its history, and its future. Above all, it uses the past as a way of illuminating the present. Moving chronologically, the book explores the most persistent issues to do with English and unpacks the history of "proper" usage. Where did these ideas spring from? Who has been on the front lines in the language wars? The Language Wars examines grammar rules, regional accents, swearing, spelling, dictionaries, political correctness, and the role of electronic media in reshaping language. It also takes a look at such details as the split infinitive, elocution, and text messaging. Peopled with intriguing characters such as Jonathan Swift, Lewis Carroll, and Lenny Bruce, The Language Wars is an essential volume for anyone interested in the state of the English language today or its future.

Download or read book Long Live Latin written by Nicola Gardini and published by Macmillan + ORM. This book was released on 2019-11-12 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: A “fascinating” meditation on the joys of a not-so-dead language (Los Angeles Review of Books). From acclaimed novelist and Oxford professor Nicola Gardini, this is a personal and passionate look at the Latin language: its history, its authors, its essential role in education, and its enduring impact on modern life—whether we call it “dead” or not. What use is Latin? It’s a question we’re often asked by those who see the language of Cicero as no more than a cumbersome heap of ruins, something to remove from the curriculum. In this sustained meditation, Gardini gives us his sincere and brilliant reply: Latin is, quite simply, the means of expression that made us—and continues to make us—who we are. In Latin, the rigorous and inventive thinker Lucretius examined the nature of our world; the poet Propertius told of love and emotion in a dizzying variety of registers; Caesar affirmed man’s capacity to shape reality through reason; Virgil composed the Aeneid, without which we’d see all of Western history in a different light. In Long Live Latin, Gardini shares his deep love for the language—enriched by his tireless intellectual curiosity—and warmly encourages us to engage with a civilization that has never ceased to exist, because it’s here with us now, whether we know it or not. Thanks to his careful guidance, even without a single lick of Latin grammar, readers can discover how this language is still capable of restoring our sense of identity, with a power that only useless things can miraculously express. “Gardini gives another reason for studying classical languages: ‘The story of our lives is just a fraction of all history . . . life began long before we were born.’ This is the very opposite of a practical argument—it is a meditative, even self-effacing one. To learn a language because it was spoken by some brilliant people 2,000 years ago is to celebrate the world; not a way to optimize yourself, but to get over yourself.” —The Economist “Nicola Gardini’s paean to Latin belongs on the shelf alongside Nabokov’s Lectures on Literature. With a similar blend of erudition, reverence, and impeccable close reading, he connects the dots between etymology and poetry, between syntax and society. And he proves, in the process, that a mysterious and magnificent language, born in ancient Rome, is still relevant to each and every one of us.” —Jhumpa Lahiri, Pulitzer Prize winner and New York Times–bestselling author of Roman Stories

Download or read book The Prodigal Tongue written by Mark Abley and published by Vintage Canada. This book was released on 2011-04-20 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Prodigal Tongue takes a look at the wild, wacky and sometimes baffling road our language–English and others–is taking in its evolution. Where in the world will it end up?! Mark Abley, author of Spoken Here, has created an entertaining and informative exploration of the way that languages–English, Japanese, French, Arabic and other major tongues–are likely to transform and be transformed by their speakers during the twenty-first century. Grammar and vocabulary are just the beginning; more importantly, this book is about people. In places like Los Angeles, Tokyo, Singapore and Oxford, Abley encounters hip-hop performers and dictionary makers, bloggers and translators, novelists and therapists. He talks to a married couple who were passionately corresponding online before they met in “meatspace.” And he listens to teenagers, puzzling out the words they coin in chatrooms and virtual worlds. Everywhere he goes, he asks what the future is likely to hold for the ways we communicate. Abley balances a traditional concern for honesty and accuracy in language with an untraditional delight in newly minted expressions. Lively, evocative, passionate and playful, this is a book for everyone who cherishes the words we use.

Download or read book Twentieth Century English written by Christian Mair and published by Cambridge University Press. This book was released on 2006-10-26 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: Standard English has evolved and developed in many ways over the past hundred years. From pronunciation to vocabulary to grammar, this concise survey clearly documents the recent history of Standard English. Drawing on large amounts of authentic corpus data, it shows how we can track ongoing changes to the language, and demonstrates each of the major developments that have taken place. As well as taking insights from a vast body of literature, Christian Mair presents the results of his own cutting-edge research, revealing some important changes which have not been previously documented. He concludes by exploring how social and cultural factors, such as the American influence on British English, have affected Standard English in recent times. Authoritative, informative and engaging, this book will be essential reading for anyone interested in language change in progress, particularly those working on English, and will be welcomed by students, researchers and language teachers alike.

Download or read book European Society written by Alberto Martinelli and published by BRILL. This book was released on 2020-08-03 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: The EU today is at a crossroads: either it becomes a great supranational union or it goes back to being an array of separate independent states. Alberto Martinelli and Alessandro Cavalli draw a grand fresco of the society in which the European Union is taking shape. Long-term social and cultural trends and main current developments in economics and politics are synthetically outlined. Key questions of identity and nationalism, immigration and inequality, welfare and economic governance, are thoroughly analysed. Main cleavages, conflicts of interest and different visions of member states, as well as institutional reforms and crisis management strategies are critically discussed. A detailed proposal for advancing the process of political integration concludes the volume.

Download or read book Global Intellectual History written by Samuel Moyn and published by Columbia University Press. This book was released on 2013-06-25 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where do ideas fit into historical accounts that take an expansive, global view of human movements and events? Teaching scholars of intellectual history to incorporate transnational perspectives into their work, while also recommending how to confront the challenges and controversies that may arise, this original resource explains the concepts, concerns, practice, and promise of "global intellectual history," featuring essays by leading scholars on various approaches that are taking shape across the discipline. The contributors to Global Intellectual History explore the different ways in which one can think about the production, dissemination, and circulation of "global" ideas and ask whether global intellectual history can indeed produce legitimate narratives. They discuss how intellectuals and ideas fit within current conceptions of global frames and processes of globalization and proto-globalization, and they distinguish between ideas of the global and those of the transnational, identifying what each contributes to intellectual history. A crucial guide, this collection sets conceptual coordinates for readers eager to map an emerging area of study.

Download or read book The Fall of Language in the Age of English written by Minae Mizumura and published by Columbia University Press. This book was released on 2015-01-06 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Kobayashi Hideo Award, The Fall of Language in the Age of English lays bare the struggle to retain the brilliance of one's own language in this period of English-language dominance. Born in Tokyo but raised and educated in the United States, Minae Mizumura acknowledges the value of a universal language in the pursuit of knowledge yet also embraces the different ways of understanding offered by multiple tongues. She warns against losing this precious diversity. Universal languages have always played a pivotal role in advancing human societies, Mizumura shows, but in the globalized world of the Internet, English is fast becoming the sole common language of humanity. The process is unstoppable, and striving for total language equality is delusional—and yet, particular kinds of knowledge can be gained only through writings in specific languages. Mizumura calls these writings "texts" and their ultimate form "literature." Only through literature and, more fundamentally, through the diverse languages that give birth to a variety of literatures, can we nurture and enrich humanity. Incorporating her own experiences as a writer and a lover of language and embedding a parallel history of Japanese, Mizumura offers an intimate look at the phenomena of individual and national expression.

Download or read book A History of the English Language written by Richard Hogg and published by Cambridge University Press. This book was released on 2008-03-17 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: The history and development of English, from the earliest known writings to its status today as a dominant world language, is a subject of major importance to linguists and historians. In this book, a team of international experts cover the entire recorded history of the English language, outlining its development over fifteen centuries. With an emphasis on more recent periods, every key stage in the history of the language is covered, with full accounts of standardisation, names, the distribution of English in Britain and North America, and its global spread. New historical surveys of the crucial aspects of the language are presented, and historical changes that have affected English are treated as a continuing process, helping to explain the shape of the language today. This complete and up-to-date history of English will be indispensable to all advanced students, scholars and teachers in this prominent field.

Download or read book Global Writing for Public Relations written by Arhlene A. Flowers and published by Routledge. This book was released on 2015-12-07 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Writing for Public Relations: Connecting in English with Stakeholders and Publics Worldwide provides multiple resources to help students and public relations practitioners learn best practices for writing in English to communicate and connect with a global marketplace. Author Arhlene Flowers has created a new approach on writing for public relations by combining intercultural communication, international public relations, and effective public relations writing techniques. Global Writing for Public Relations offers the following features: Insight into the evolution of English-language communication in business and public relations, as well as theoretical and political debates on global English and globalization; An understanding of both a global thematic and customized local approach in creating public relations campaigns and written materials; Strategic questions to help writers develop critical thinking skills and understand how to create meaningful communications materials for specific audiences; Storytelling skills that help writers craft compelling content; Real-world global examples from diverse industries that illustrate creative solutions; Step-by-step guidance on writing public relations materials with easy-to-follow templates to reach traditional and online media, consumers, and businesses; Self-evaluation and creative thinking exercises to improve cultural literacy, grammar, punctuation, and editing skills for enhanced clarity; and Supplemental online resources for educators and students. English is the go-to business language across the world, and this book combines the author’s experience training students and seasoned professionals in crafting public relations materials that resonate with global English-language audiences. It will help public relations students and practitioners become proficient and sophisticated writers with the ability to connect with diverse audiences worldwide.