Download or read book Gesti n estrat gica innovaci n y prospectiva en comunicaci n written by María Sánchez González and published by Editorial UOC. This book was released on 2018-01-08 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este manual va dirigido a estudiantes y profesionales de la comunicación, y a aquella spersonas interesadas en aprender sobre gestión estratégica, innovación y prospectiva, entre otras cuestiones vinculadas al liderazgo, a la mejora continua y a la adaptación al cambio de proyectos u organizaciones. A lo largo de los distintos temas, la autora ofrece, en un tono divulgativo, propuestas de aplicación en comunicación con ejemplos reales, así como un listado final de supuestos prácticos que facilitan su comprensión. Además de aportar conocimientos y habilidades específicos sobre estas cuestiones, pretende que el lector desarrolle, para su desempeño profesional actual, competencias básicas esenciales como la visión estratégica, el intraemprendimiento, la gestión y el análisis de información compleja o la resolución de problemas.

Download or read book Gesti n Estrat gica e Innovaci n en Comunicaci n written by and published by . This book was released on 2015 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Comunicaci n estrat gica written by Francisco J. Garrido and published by . This book was released on 2001 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cualquier transformacion ocurrida en la estructura empresarial, y entre ella y la sociedad, implica una alteracion en sus formas de comunicacion. Por ello, hacia falta un libro dedicado a la comunicacion estrategica en el mundo empresarial, senalando las muchas transformaciones que las empresas del nuevo milenio deberan enfrentar en un mercado que les exige actuar de modo global sin perder de vista sus fortalezas locales. Las tres principales macrotendencias sociales que afectaran directamente a la realidad de las empresas en la primera parte de este siglo seran: Economia del conocimiento Hipercompetencia Movilidad laboral Estas y otras variables tienden a demostrar que la configuracion de las sociedades modernas no permite que los modelos tradicionales de comunicacion en la empresa tengan espacio para soluciones exitosas u operen con los principios de exito que conocimos y aplicamos en el pasado. Asi se convierte en necesario y, a la vez, vital hacer hincapie en la transformacion del ser y hacer de las empresas en su adaptacion a la sociedad del conocimiento y su competitividad.

Download or read book Comunicaci n estrat gica written by Sandra Massoni and published by . This book was released on 2011 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book University and School Collaborations During a Pandemic written by Fernando M. Reimers and published by Springer Nature. This book was released on 2022 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on twenty case studies of universities worldwide, and on a survey administered to leaders in 101 universities, this open access book shows that, amidst the significant challenges caused by the COVID-19 pandemic, universities found ways to engage with schools to support them in sustaining educational opportunity. In doing so, they generated considerable innovation, which reinforced the integration of the research and outreach functions of the university. The evidence suggests that universities are indeed open systems, in interaction with their environment, able to discover changes that can influence them and to change in response to those changes. They are also able, in the success of their efforts to mitigate the educational impact of the pandemic, to create better futures, as the result of the innovations they can generate. This challenges the view of universities as "ivory towers" being isolated from the surrounding environment and detached from local problems. As they reached out to schools, universities not only generated clear and valuable innovations to sustain educational opportunity and to improve it, this process also contributed to transform internal university processes in ways that enhanced their own ability to deliver on the third mission of outreach

Download or read book Scenarios and Strategic Management written by Michel Godet and published by Butterworth-Heinemann. This book was released on 1987 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Creating Futures written by Michel Godet and published by . This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Cities of Tomorrow written by Peter Hall and published by Wiley-Blackwell. This book was released on 1997-02-18 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cities of Tomorrow is a critical history of planning in theory and practice in the twentieth century, as well as of the social and economic problems and opportunities that gave rise to it. Trenchant, perceptive, global in coverage, this book is an unrivalled account of its crucial subject. The third edition of Cities of Tomorrow is comprehensively revised to take account of abundant new literature published since its original appearance, and to view the 1990s in historical perspective. This is the definitive edition, reviewing the development of the modern planning movement over the entire span of the twentieth century.

Download or read book The Research System in Transition written by Susan E. Cozzens and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: On a mountainside in sunny Tuscany, in October 1989, 96 people from 23 countries on five continents gathered to learn and teach about the problems of managing contemporary science. The diversity of economic and political systems represented in the group was matched by our occupations, which stretched from science policy practitioners, through research scientists and engineers, through academic observers of science and science policy. It was this diversity, along with the opportunities for infonnal discussion provided by long meals and remote location, that made the conference a special learning experience. Except at lecture time, it was impossible to distinguish the "students" at this event from the "teachers," and even the most senior members of the teaching staff went away with a sense that they had learned more from this group than from many a standard conference on science policy they had attended. The flavor of the conference experience cannot be captured adequately in a proceedings volume, and so we have not tried to create a historical record in this book. Instead, we have attempted to illustrate the core problems the panicipants at the conference shared, discussed, and debated, using both lectures delivered by the fonnal teaching staff and summaries of panel discussions, which extended to other panicipants and therefore increased the range of experiences reponed.

Download or read book From Anticipation to Action written by Michel Godet and published by UNESCO Publishing. This book was released on 1994 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Guide for the Perplexed written by Moses Maimonides and published by . This book was released on 1910 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Birds of Peru written by Thomas S. Schulenberg and published by Princeton University Press. This book was released on 2010-05-04 with total page 665 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best guide to the birds of Peru—now in a revised paperback edition Birds of Peru is the most complete and authoritative field guide to this diverse, neotropical landscape. It features every one of Peru's 1,817 bird species and shows the distinct plumages of each in 307 superb, high-quality color plates. Concise descriptions and color distribution maps are located opposite the plates, making this book much easier to use in the field than standard neotropical field guides. This fully revised paperback edition includes twenty-five additional species. A comprehensive guide to all 1,817 species found in Peru—one fifth of the world's birds--with subspecies, sexes, age classes, and morphs fully illustrated Designed especially for field use, with vivid descriptive information and helpful identification tips opposite color plates Detailed species accounts, including a full-color distribution map Includes 25 additional species not covered in the first edition Features 3 entirely new plates and more than 25 additional illustrations

Download or read book Systems of Innovation and Development written by José Eduardo Cassiolato and published by Edward Elgar Publishing. This book was released on 2003-01-01 with total page 672 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents a significant contribution to the debates surrounding globalization and local systems of innovation. The diverse perspectives on global and local processes combined with original insights on developing countries should be of value to scholars and students of economics, social science, political science and business administration. The book should also be of interest to policymakers in governmental and non-governmental bodies, particularly international development agencies.

Download or read book Observations on Modernity written by Niklas Luhmann and published by Stanford University Press. This book was released on 1998 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of five essays by Germany’s most prominent and influential social thinker both links Luhmann’s social theory to the question “What is modern about modernity?” and shows the origins and context of his theory. In the introductory essay, “Modernity in Contemporary Society,” Luhmann develops the thesis that the modern epistemological situation can be seen as the consequence of a radical change in social macrostructures that he calls “social differentiation,” thereby designating the juxtaposition of and interaction between a growing number of social subsystems without any hierarchical structure. “European Rationality” defines rationality as the capacity to see the difference between systems and their environment as a unity. Luhmann argues that, in a world characterized by contingency, rationality tends to become coextensive with imagination, a view that challenges their classical binary opposition and opens up the possibility of seeing modern rationality as a paradox. In the third essay, “Contingency as Modern Society’s Defining Attribute,” Luhmann develops a further and probably even more important paradox: that the generalization of contingency or cognitive uncertainty is precisely what provides stability within modern societies. In the process, he argues that medieval and early modern theology can be seen as a “preadaptive advance” through which Western thinking prepared itself for the modern epistemological situation. In “Describing the Future,” Luhmann claims that neither the traditional hope of learning from history nor the complementary hope of cognitively anticipating the future can be maintained, and that the classical concept of the future should be replaced by the notion of risk, defined as juxtaposing the expectation of realizing certain projects and the awareness that such projects might fail. The book concludes with “The Ecology of Ignorance,” in which Luhmann outlines prospective research areas “for sponsors who have yet to be identified.”

Download or read book Culture and Tourism in a Smart Globalized and Sustainable World written by Vicky Katsoni and published by Springer Nature. This book was released on 2021-06-21 with total page 771 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gathers the proceedings of the 7th International Conference, with the theme “Culture and Tourism in a Smart, Globalized and Sustainable World,” held on Hydra Island, Greece, on June 17–19, 2020, published with the support of the International Association of Cultural and Digital Tourism. Highlighting the contributions made by numerous writers to the advancement of tourism research, this book presents a critical academic discourse on sustainable practices in the smart tourism context, improving readers’ understanding of, and stimulating future debates in, this critical area. In addition to the knowledge economy and the concept of smart destinations, the book addresses new modes of tourism management and development, as well as emerging technologies, including location-based services, the Internet of things, smart cities, mobile services, gamification, digital collections and the virtual visitor, social media, social networking, and augmented reality.

Download or read book Developing Innovation Systems written by Mario Cimoli and published by Routledge. This book was released on 2013-09-05 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mexico provides a case study of a cornerstone economy in the development of the hemospheric free trade zone in the Americas, an adjusting economy which has been integrated into uneven economies (Canada and the US). This volume examines the Mexican economy and its attempt to develop an innovation system, providing an example of the dynamics that are of concern to evolutionary economists.

Download or read book The Merck Manual of Geriatrics written by Mark H. Beers and published by Merck. This book was released on 2000-08-15 with total page 1507 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique interdisciplinary guide that addresses the challenges of geriatric care, now with a two-color design, all-new illustrations, and many redesigned tables.