Download or read book Free Publicity written by Jeff Crilley and published by Brown Books. This book was released on 2002-12 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finally, a working journalist shares the secrets of getting covered on the news! Whether you have a non-profit agency, whether you're a small business owner, an individual who wants coverage, or a PR pro, you'll learn the stuff that only those inside a newsroom know. Book jacket.
Download or read book 6 Steps to Free Publicity written by Marcia Yudkin and published by Red Wheel/Weiser. This book was released on 2008-09-22 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want the world to know who you are, what your company offers, or the urgency of your cause? With the popularity of the Internet, it's never been easier for an ordinary Jane or Joe to use publicity to spread the word. Whether you want to attract new business, establish yourself as an expert, build your company's reputation, or introduce a new concept to the community, free publicity is the cheapest, most credible way to do it. This thoroughly updated edition of 6 Steps to Free Publicity includes detailed tips and techniques for utilizing 21st century grassroots publicity techniques???from blogs and social media to viral videos and podcasting-along with the basics of earning ink or air time. It also covers: * How to write tip sheets, pitch letters, articles, and news releases that roll out your message and keep you in people's minds and files. * Publicity writing tips that ensure you'll be easily found online through search engines. * Strategies for building an audience of fans online
Download or read book 6 Steps to Free Publicity Third Edition written by Marcia Yudkin and published by Red Wheel/Weiser. This book was released on 2008-10-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want the world to know who you are, what your company offers, or the urgency of your cause? With the popularity of the Internet, it’s never been easier for an ordinary Jane or Joe to use publicity to spread the word. Whether you want to attract new business, establish yourself as an expert, build your company’s reputation, or introduce a new concept to the community, free publicity is the cheapest, most credible way to do it. This thoroughly updated edition of 6 Steps to Free Publicity includes detailed tips and techniques for utilizing 21st century grassroots publicity techniques—from blogs and social media to viral videos and podcasting—along with the basics of earning ink or air time. It also covers: * Getting started—how to overcome fears, feel comfortable with fame, and think up newsworthy publicity angles. * How to write tip sheets, pitch letters, articles, and news releases that roll out your message and keep you in people’s minds and files. * How to perform on radio, TV, or the Web like a pro. * Publicity writing tips that ensure you’ll be easily found online through search engines. * Strategies for building an audience of fervent fans online or within a geographical or special-interest community. * A full range of attention-getting techniques, from wacky and quirky to serious and highly respectable. Read 6 Steps to Free Publicity with highlighter and notebook in hand, because it inspires creative exploits and powerful publicity campaigns...that cost next to nothing!
Download or read book 6 Steps to Free Publicity Volume 1 of 2 Easyread Super Large 20pt Edition written by and published by ReadHowYouWant.com. This book was released on with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book 6 Steps to Free Publicity Volume 1 of 2 Easyread Super Large 24pt Edition written by and published by ReadHowYouWant.com. This book was released on with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Getting Free Publicity written by Pam Austin and published by How To Books Ltd. This book was released on 2004 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: If your company, club, church or charity has a story to tell or something new, free or amazing to offer, journalists want to hear from you! This practical guide includes how to write effective press releases and articles, and how to deal with media interviews. CONTENTS: 1. Getting Noticed by Your Customers 2. Making Your Mark with Journalists 3. Getting Media Attention 4. Getting Your Copy Published 5. Telling Your News - Press Releases 6. Becoming an Industry Guru - Articles 7. 'If it worked for them..' - Case Studies 8. Face to Face - Working with Journalists 9. Face to Face - Media Interviews 10. Face to Face - Holding Effective Press Conferences 11. And if they get it wrong... Case studies
Download or read book Free Marketing written by Jim Cockrum and published by John Wiley & Sons. This book was released on 2011-08-31 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.
Download or read book Press Professionalization and Propaganda written by and published by Cambria Press. This book was released on with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Free Speech written by Jacob Mchangama and published by Basic Books. This book was released on 2022-02-08 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The best history of free speech ever written and the best defense of free speech ever made.” —P.J. O’Rourke Hailed as the “first freedom,” free speech is the bedrock of democracy. But it is a challenging principle, subject to erosion in times of upheaval. Today, in democracies and authoritarian states around the world, it is on the retreat. In Free Speech, Jacob Mchangama traces the riveting legal, political, and cultural history of this idea. Through captivating stories of free speech’s many defenders—from the ancient Athenian orator Demosthenes and the ninth-century freethinker al-Rāzī, to the anti-lynching crusader Ida B. Wells and modern-day digital activists—Mchangama reveals how the free exchange of ideas underlies all intellectual achievement and has enabled the advancement of both freedom and equality worldwide. Yet the desire to restrict speech, too, is a constant, and he explores how even its champions can be led down this path when the rise of new and contrarian voices challenge power and privilege of all stripes. Meticulously researched and deeply humane, Free Speech demonstrates how much we have gained from this principle—and how much we stand to lose without it.
Download or read book Free Marketing in Social Media 500 Tactics and Best Practices written by Sr. Ronald D. Geskey and published by Lulu.com. This book was released on 2010-01-19 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: FREE MARKETING: A social media primer to assist marketers effectively plan and implement FREE tactics and best practices in social media-- like Twitter, Facebook, MySpace, Digg, Squidoo, LinkedIn, Yahoo, Wordpress and others! Over 500 tactics provided to help you get maximum results and ROI.
Download or read book Advances in Advertising Research Vol III written by Tobias Langner and published by Springer Science & Business Media. This book was released on 2012-08-23 with total page 419 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 10th International Conference on Research in Advertising (ICORIA) which was held in Berlin (Germany) in June 2011. In the face of an ever increasing number of products and services, as well as an increasingly cluttered media environment, advertising research is confronted with multiple challenges. Against this background, Advances in Advertising Research (Vol. 3) is gaining significance in advancing, promoting, disseminating, and stimulating high quality advertising research. This book provides state-of-the-art research in international advertising with twenty-nine articles by renowned advertising and communication scholars from the worldwide ICORIA network.
Download or read book Advertising Selling written by and published by . This book was released on 1914 with total page 898 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Printers Ink the Magazine of Advertising Management and Sales written by and published by . This book was released on 1906 with total page 704 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Printers Ink written by and published by . This book was released on 1926 with total page 1458 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Editor Publisher written by and published by . This book was released on 1914 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book JUDICIOUS ADVERTISING written by and published by . This book was released on 1914 with total page 978 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Advertising Age and Mail Order Journal written by and published by . This book was released on 1916 with total page 780 pages. Available in PDF, EPUB and Kindle. Book excerpt:
