Download or read book Coming Soon written by Keith M. Johnston and published by McFarland. This book was released on 2009-09-12 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: The audience's first exposure to a new movie is often in the form of a "coming attraction" trailer, and short previews are also a vanguard for emerging technology and visual techniques. This book demonstrates how the trailer has educated audiences in new film technologies such as synchronized sound, widescreen and 3-D, tracing the trailer's status as a trailblazer on to new media screens and outlets such as television, the Internet, and the iPod. The impact and use of new technologies and the evolution of trailers beyond the big screen is followed into the digital era.
Download or read book Coming Attractions written by Lisa Kernan and published by University of Texas Press. This book was released on 2009-07-21 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Movie trailers—those previews of coming attractions before the start of a feature film—are routinely praised and reviled by moviegoers and film critics alike: "They give away too much of the movie." "They're better than the films." "They only show the spectacular parts." "They lie." "They're the best part of going to the movies." But whether you love them or hate them, trailers always serve their purpose of offering free samples of a film to influence moviegoing decision-making. Indeed, with their inclusion on videotapes, DVDs, and on the Internet, trailers are more widely seen and influential now than at any time in their history. Starting from the premise that movie trailers can be considered a film genre, this pioneering book explores the genre's conventions and offers a primer for reading the rhetoric of movie trailers. Lisa Kernan identifies three principal rhetorical strategies that structure trailers: appeals to audience interest in film genres, stories, and/or stars. She also analyzes the trailers for twenty-seven popular Hollywood films from the classical, transitional, and contemporary eras, exploring what the rhetorical appeals within these trailers reveal about Hollywood's changing conceptions of the moviegoing audience. Kernan argues that movie trailers constitute a long-standing hybrid of advertising and cinema and, as such, are precursors to today's heavily commercialized cultural forms in which art and marketing become increasingly indistinguishable.
Download or read book How to Make Horror Movie Trailers written by Tom Getty and published by Acrolight Pictures LLC. This book was released on 2023-07-08 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tomorrow’s winner of today’s movie-war will be the producer who recognizes this single fact: movies are a marketing business, not a moviemaking one. The problem is not better movies, or bigger ones. It’s more effectively marketed movies. It’s better movie trailers! That goes doubly so for horror movies. In “How To Make Horror Movie Trailers,” trailer producer Tom Getty opens his studio to reveal the fundamentals of making top-flight horror movie trailers. Never before have the secrets of Hollywood trailer-making been revealed-until now. INCLUDED: The universal appeal of all blockbuster films The secret ingredient of successful movies How to sell story with film Capture the audience’s imagination Examples from popular horror movie trailers Persuade audiences with images Capture the imagination with sound Create blockbuster movie titles The making of a horror movie trailer - And more!
Download or read book Tech Noir written by James Cameron and published by . This book was released on 2021-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book How to Make Blockbuster Movie Trailers written by Tom Getty and published by Acrolight Pictures LLC. This book was released on 2022-02-25 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: The movie trailer is king! As in all fields, the product is secondary; it is promotion that takes center stage. When a movie takes off in its opening weekend at the box office, it is because of the promotion of that movie. A film is not rewarded for its quality. It is rewarded for the quality of its trailer. Making one, however, is a different matter. In How To Make Blockbuster Movie Trailers, trailer producer Tom Getty opens his studio to reveal the fundamentals of making top-flight movie trailers. Never before have the secrets of Hollywood trailer-making been revealed—until now. - The universal appeal of all blockbuster films - The secret ingredient of successful movies - How to sell story with film - Capture the audience’s imagination - Examples from popular movie trailers - How to make trailer music - Persuade audiences with images - Capture the imagination with sound - Create blockbuster movie titles - And more!
Download or read book Marketing to Moviegoers written by Marich, Robert and published by SIU Press. This book was released on 2013 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Thief of Always written by Clive Barker and published by Crossroad Press. This book was released on 2017-11-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Mr. Hood's Holiday House has stood for a thousand years, welcoming countless children into its embrace. It is a place of miracles, a blissful rounds of treats and seasons, where every childhood whim may be satisfied... There is a price to be paid, of course, but young Harvey Swick, bored with his life and beguiled by Mr. Hood's wonders, does not stop to consider the consequences. It is only when the House shows it's darker face — when Harvey discovers the pitiful creatures that dwell in its shadows — that he comes to doubt Mr. Hood's philanthropy. The House and its mysterious architect are not about to release their captive without a battle, however. Mr. Hood has ambitious for his new guest, for Harvey's soul burns brighter than any soul he has encountered in a thousand years...
Download or read book Guerrilla Film Marketing written by Robert G. Barnwell and published by Taylor & Francis. This book was released on 2018-07-11 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create an irresistible brand image and build an audience of loyal and engaged fans... Guerrilla Film Marketing takes readers through each step of the film branding, marketing and promotional process. Tailored specifically to low-budget independent films and filmmakers, Guerrilla Film Marketing offers practical and immediately implementable advice for marketing considerations across every stage of the film production process. Written by leading film industry professional Robert G. Barnwell, Guerrilla Film Marketing teaches readers how to: Master the fundamentals of guerrilla branding, marketing and promotion; Create an integrated marketing plan and calendar based on realistic budgets and expectations; Develop internet and social media marketing campaigns, including engaging studio and film websites and powerful, marketing-centric IMDb listings; Assemble behind-the-scenes pictures, videos and documentaries; Produce marketing materials such as key art, posters, film teasers, trailers and electronic press kits (aka "EPKs"); and Maximize the marketing impact of events such as test screenings, premiers, film festivals and industry award ceremonies. Guerrilla Film Marketing is filled with dozens of step-by-step instructions, checklists, tools, a glossary, templates and other resources. A downloadable eResource also includes a sample marketing plan and audit, a test screening questionnaire, and more.
Download or read book Film Remakes Adaptations and Fan Productions written by K. Loock and published by Springer. This book was released on 2012-10-23 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: A dynamic investigation of processes of cultural reproduction – remaking and remodelling – which considers a wide range of film adaptations, remakes and fan productions from various industrial, textual and critical perspectives.
Download or read book Vacancy written by K. R. Alexander and published by Scholastic Inc.. This book was released on 2021-11-02 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: The latest chilling frightfest from horror master K. R. Alexander . . . this time centering around a spooky hotel where guests do NOT check out the way they check in. When Jasmine moves to Gold River after her mother's death, she finds herself powerfully drawn to the Carlisle, an abandoned hotel on the edge of town. It appears in her nightmares and calls to her during the day. It's a local tradition in Gold River for kids to try to stay a night in the Carlisle without being scared away. When Jasmine hears about this, she convinces her friends to join her. How hard can it be to stay up all night in an abandoned old building? Only... the building isn't abandoned. There are plenty of people staying there -- dead people. And once you walk into the hotel, they will do everything possible to stop you from checking out.
Download or read book The Oxford Handbook of Queer Cinema written by Ronald Gregg and published by Oxford University Press. This book was released on 2021-11-12 with total page 816 pages. Available in PDF, EPUB and Kindle. Book excerpt: The term "queer cinema" is often used to name at least three cultural events: 1) an emergent visual culture that boldly identifies as queer; 2) a body of narrative, documentary, and experimental work previously collated under the rubric of homosexual or lesbian, gay, bisexual, and trans (LGBT) cinema; 3) a means of critically reading and evaluating films and other visual media through the lens of sexuality. By this expansive account, queer cinema encompasses more than a century of filmmaking, film criticism, and film reception, and the past twenty-five years have seen the idea of "queer cinema" expand further as a descriptor for a global arts practice. As the first of its kind, The Oxford Handbook of Queer Cinema treats these three currents as art and critical practice, bringing the canon of queer cinema together with a new generation of makers and scholars. The Handbook's contributors include scholars who research the worldwide canon of queer cinema, those who are uniquely positioned to address three decades of its particular importance, and those best positioned to ponder the forms it is taking or may take in our new century, namely digital media that moves in new circuits. In eight sections, they explore the many forms that queer cinema takes across time, discussing narrative, experimental, documentary, and genre filmmaking, including pornography. Likewise, although the study of cinema and media is not restricted to a single method, chapters showcase the unique combination of textual analysis, industrial and production history, interpretation, ethnography, and archival research that this field enables. For example, chapters analyze the ways in which queer cinema both is and is not self-evidently an object for study by examining films that reinforce negative understandings of queerness alongside those that liberate the subject; and by naming the films that are newly queered, while noting that many queerly-made texts await discovery. Finally, chapters necessarily assert that queer cinema is not an Anglophone phenomenon, nor is it restricted to the medium of film.
Download or read book Watching You written by Lisa Jewell and published by Simon and Schuster. This book was released on 2018-12-26 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Quickly and assuredly, Jewell builds an ecosystem of countervailing suspicions…Tricky, clever, unexpected.” —New York Times Book Review “Brace yourself as Jewell stacks up the secrets, then lights a long, slow fuse.” —People “A seize-you-by-the-throat thriller and a genuinely moving family drama.” —A.J. Finn, #1 New York Times bestselling author of The Woman in the Window The instant New York Times and #1 Sunday Times bestselling author of the Then She Was Gone delivers another suspenseful page-turner about a shocking murder in a picturesque and well-to-do English town, perfect “for fans of Gone Girl, The Girl on the Train, and Luckiest Girl Alive” (Library Journal). You’re back home after four years working abroad, new husband in tow. You’re keen to find a place of your own. But for now, you’re crashing in your big brother’s spare room. That’s when you meet the man next door. He’s the head teacher at the local school. Twice your age. Extraordinarily attractive. You find yourself watching him. All the time. But you never dreamed that your innocent crush might become a deadly obsession. Or that someone is watching you. In Lisa Jewell’s latest “bone-chilling suspense” (People), no one is who they seem—and everyone has something to hide. Perfect for fans of Gillian Flynn and Ruth Ware, Watching You will keep you guessing as “Jewell teases out her twisty plot at just the right pace” (Booklist, starred review) until the startling revelations on the very last page.
Download or read book An Annotated Bibliography for Taiwan Film Studies written by Jim Cheng and published by Columbia University Press. This book was released on 2016-04-19 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt: Compiled by two skilled librarians and a Taiwanese film and culture specialist, this volume is the first multilingual and most comprehensive bibliography of Taiwanese film scholarship, designed to satisfy the broad interests of the modern researcher. The second book in a remarkable three-volume research project, An Annotated Bibliography for Taiwan Film Studies catalogues the published and unpublished monographs, theses, manuscripts, and conference proceedings of Taiwanese film scholars from the 1950s to 2013. Paired with An Annotated Bibliography for Chinese Film Studies (2004), which accounts for texts dating back to the 1920s, this series brings together like no other reference the disparate voices of Chinese film scholarship, charting its unique intellectual arc. Organized intuitively, the volume begins with reference materials (bibliographies, cinematographies, directories, indexes, dictionaries, and handbooks) and then moves through film history (the colonial period, Taiwan dialect film, new Taiwan cinema, the 2/28 incident); film genres (animated, anticommunist, documentary, ethnographic, martial arts, teen); film reviews; film theory and technique; interdisciplinary studies (Taiwan and mainland China, Taiwan and Japan, film and aboriginal peoples, film and literature, film and nationality); biographical materials; film stories, screenplays, and scripts; film technology; and miscellaneous aspects of Taiwanese film scholarship (artifacts, acts of censorship, copyright law, distribution channels, film festivals, and industry practice). Works written in multiple languages include transliteration/romanized and original script entries, which follow universal AACR-2 and American cataloguing standards, and professional notations by the editors to aid in the use of sources.
Download or read book Matched written by Ally Condie and published by Penguin. This book was released on 2011-09-20 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cassia has always trusted the Society to make the right choices for her: what to read, what to watch, what to believe. So when Xander's face appears on-screen at her Matching ceremony, Cassia knows with complete certainty that he is her ideal mate . . . until she sees Ky Markham's face flash for an instant before the screen fades to black. The Society tells her it's a glitch, a rare malfunction, and that she should focus on the happy life she's destined to lead with Xander. But Cassia can't stop thinking about Ky, and as they slowly fall in love, Cassia begins to doubt the Society's infallibility and is faced with an impossible choice: between Xander and Ky, between the only life she's known and a path that no one else has dared to follow. Look for CROSSED, the sequel to MATCHED, in Fall 2011! Watch a Video
Download or read book Introduction to The Whale 2022 film written by Gilad James, PhD and published by Gilad James Mystery School. This book was released on with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Whale is an upcoming film set to release on October 2022, that tells the story of a morbidly obese man named Charlie who is tired of his life and wants to reconnect with his estranged daughter. The protagonist is played by Brendan Fraser, who had to undergo a physical transformation to play the part convincingly. The film is adapted from a play with the same name by Samuel D. Hunter, who also wrote the screenplay. The movie is directed by Darren Aronofsky, known for his critically acclaimed works such as Requiem for a Dream and Black Swan. He has called The Whale an "emotional and complex" story that resonates with him as a father himself. With the film's focus on themes like body positivity, mental health awareness, and the value of human relationships, it aims to deliver a poignant story that touches the audience's hearts. Alongside Brendan Fraser, the cast includes other talented actors like Hong Chau, Samara Weaving, and Kelvin Harrison Jr.
Download or read book Branded Entertainment written by Jean-Marc Lehu and published by Kogan Page Publishers. This book was released on 2007 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Product placement has evolved from a novel marketing tactic to a key marketing strategy on a global scale. This work explains the: history and development of product placement; advantages of this form of brand advertising; and methods employed by different brands.
Download or read book Serafina and the Black Cloak written by Robert Beatty and published by Disney Electronic Content. This book was released on 2015-07-14 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Never go into the deep parts of the forest, for there are many dangers there, and they will ensnare your soul." Serafina has never had a reason to disobey her pa and venture beyond the grounds of the Biltmore estate.There's plenty to explore in her grand home, although she must take care to never be seen. None of the rich folk upstairs know that Serafina exists; she and her pa, the estate's maintenance man, have secretly lived in the basement for as long as Serafina can remember. But when children at the estate start disappearing, only Serafina knows who the culprit is:a terrifying man in a black cloak who stalks Biltmore's corridors at night. Following her own harrowing escape, Serafina risks everything by joining forces with Braeden Vanderbilt, the young nephew of the Biltmore's owners. Braeden and Serafina must uncover the Man in the Black Cloak's true identity...before all of the children vanish one by one. Serafina's hunt leads her into the very forest that she has been taught to fear. There she discovers a forgotten legacy of magic, one that is bound to her own identity. In order to save the children of Biltmore, Serafina must seek the answers that will unlock the puzzle of her past.
