EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book Facilitating SMEs in Adapting and Adopting to the Digital Future

Download or read book Facilitating SMEs in Adapting and Adopting to the Digital Future written by Maximilian Wilde and published by . This book was released on 2017 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, the topic of Industrie 4.0 gained more and more media coverage, popularity and importance. Figure 1 illustrates a trend analysis of Industrie 4.0 and the digital transformation over the past five years, representing the increase of interest in the topic. The concept of Industrie 4.0 was developed in the frame of the High-Tech Strategy of the Federal Government of Germany. Up to now, it is more of a vision of the digital transformation of the economy and the society. The research project mainly focuses on small and medium-sized enterprises (SME), as they bear great potentials and small changes already have great impacts. Additionally, the majority of the scientific research mainly focuses on large enterprises and SMEs are left out. A better understanding of the concept has been developed by having a deeper look into a variety of reports and research projects with regard to Industrie 4.0, its origin and the previous revolutions. Furthermore, the main technical concepts, which are observed as the major enablers for Industrie 4.0 are introduced. It could be identified, that most of the relevant technologies are already known for several decades, however there is a new way of application and combination of the different technologies. In addition, the further developments of the technologies and the framework enabled a broader and more efficient use. Furthermore, ten interviews with a variety of representatives from the industry, interest representatives and academia have been held. This helped, to develop a good insight of their position, understanding and attitude towards the digital transformation. Within the interviews, a variety of challenges and obstacles but also opportunities and potentials could be identified. The challenges are subdivided into external challenges like a required comprehensive legal framework, which can hardly be addressed and changed by the SMEs themselves and internal challenges like a lack of knowhow, which can be addressed and changed by the SMEs. Additionally, several twofold challenges were identified like data and IT security and safety related concerns, which can only be addressed in parts by SMEs. However most of the challenges, when addressed properly, can be turned around into an opportunity. Additionally, a variety of opportunities like the current good economic situation as a driver for innovation, were identified. Next to the challenges and opportunities, the digital transformation also implies a firm assessment of the business model in terms of its potential continuity in the future and change management within SMEs. Most of the identified inhibitors can already be avoided by a certain openness towards change and the willingness, to implement a new digital strategy. It is important to dedicate time to such a project and not to lose focus. Furthermore, there should be tidy and well documented processes since an automation of chaos would not generate any benefits. A recommendation in terms of a consulting model was developed stating several preconditions, which need to be met, to successfully implement an Industrie 4.0 project. It is important to bear the experience of a SME in mind, when approaching them with a project. If they have never heard of the topic in relation with their business, becoming too technical or too advanced, only causes confusion. Thus, a general introduction is required. Developing a digital roadmap in iterative steps with clearly defined and reachable targets is a major enabler for success. Furthermore, it is important to have a digital strategy and prepare the business model for the digital transformation. Considering all the above, it could be identified, that SMEs have good chances and great potentials in the implementation of future technologies, if they have the willingness towards change.

Book Digital and Social Media Marketing

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Book OECD SME and Entrepreneurship Outlook 2021

Download or read book OECD SME and Entrepreneurship Outlook 2021 written by OECD and published by OECD Publishing. This book was released on 2021-06-28 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Small and medium-sized enterprises (SMEs) and entrepreneurs have been hit hard during the COVID-19 crisis. Policy responses were quick and unprecedented, helping cushion the blow and maintain most SMEs and entrepreneurs afloat. Despite the magnitude of the shock, available data so far point to sustained start-ups creation, no wave of bankruptcies, and an impulse to innovation in most OECD countries.

Book Moving Businesses Online and Embracing E Commerce  Impact and Opportunities Caused by COVID 19

Download or read book Moving Businesses Online and Embracing E Commerce Impact and Opportunities Caused by COVID 19 written by Semerádová, Tereza and published by IGI Global. This book was released on 2021-12-03 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COVID-19 pandemic caused global shock to the entire economic system. As a result of the government restrictions, both production and distribution channels were interrupted. In this situation, however, it was possible to observe that some companies were able to adapt to these new conditions. The demand for the possibility of translating physical business into virtual increased. The COVID-19 restrictions showed that many entrepreneurs do not have enough knowledge about the available online tools and possibilities. Given that the digital transformation of business today often consists only of incorporating existing tools into existing processes, transition to e-commerce could be made easily and quickly. Moving Businesses Online and Embracing E-Commerce: Impact and Opportunities Caused by COVID-19 analyzes the impact of COVID-19-related restrictions on business models of enterprises affected most by these restrictions and examines transformational changes induced by the accelerated adoption of internet technologies and transition to e-commerce-based business models. Covering topics such as customer relationship management (CRM), small and medium enterprises (SMEs), and customer loyalty, this book serves as an essential resource for business owners, CEOs, managers, IT consultants, web developers, students, professors, entrepreneurs, researchers, industry professionals, and academicians.

Book The Path of the Adoption of Digital Technology to SMEs  Business Performance

Download or read book The Path of the Adoption of Digital Technology to SMEs Business Performance written by Fen Lyu and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Impressive developments in digital technology such as big data, virtual reality, cloud computing and artificial intelligence have been continually and thoroughly penetrating various fields, which have reshaped innovation landscape by accelerating growth of internet of everything, data-driven computation, platform support and intelligence industry. The mushrooming of digital technology is accelerating the integration with the real economy, driving the digital innovation to expand with full extent. Small and medium enterprises (SMEs) are the basic units to promote employment, economic development and innovative activities. They are the largest and most dynamic parts in the market economy and thus digital innovation is central to the survival and growth of Chinese SMEs. Therefore, a clear understanding both of processes by which SMEs develop digital innovation and the benefits which flow from digital innovation in terms of market share and profit level is important. This thesis demonstrates the use of a conceptual framework, the digital innovation value chain (DIVC), and shows how the DIVC approach helps to understand the process in digital innovation for SMEs. The value of the DIVC is expressed in showing the key interrelationships in the process of digital innovation from adoption of digital technology (ADT) through digital innovation to business performance in terms of the market share and profit level. This research empirically showed that the ADT can have a positive influence on both business networks and personal networks for SMEs. Furthermore, the results indicated that heterogeneous networks including business networks and personal networks afforded by ADT allows SMEs to continuously deal with digital innovation activities. We extend existing knowledge about innovation value chain by empirically illustrating the importance of digital technology with respect to digital innovation activities, in particular for digital products innovation, digital service innovation and business model innovation , which has indirect influence on SMEs' business performance. A key benefit of the DIVC approach is therefore its ability to emphasize the roles of different factors at various chain of the digital source-digital innovation-SMEs' business performance nexus, and to show their indirect and direct impact. This research provides a contribution in the area of digital innovation aimed at categorizing dimensions of digital innovation by suggesting that digital innovation involve digital products innovation, digital service innovation and business model innovation according to review on previous studies of innovation. It extends existing knowledge about innovation value chain by empirically illustrating the importance of digital technology with respect to digital innovation activities, in particular for digital products innovation, digital service innovation and business model innovation. This research also corresponds with the need to make today's digital innovation more fluid, thereby facilitating the diversity and flexibility of DIVC with regard to dynamic and boundless environment.

Book OECD SME and Entrepreneurship Outlook 2005

Download or read book OECD SME and Entrepreneurship Outlook 2005 written by OECD and published by OECD Publishing. This book was released on 2005-07-21 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes recent trends concerning SMEs and entrepreneurship in OECD economies and beyond discussing innovation, regulatory burdens, entrepreneurship education, access to financing, and women's entrepreneurship. Includes a statistical annex.

Book The Digital Transformation of SMEs

    Book Details:
  • Author : Oecd
  • Publisher : Org. for Economic Cooperation & Development
  • Release : 2021-02-12
  • ISBN : 9789264392458
  • Pages : 274 pages

Download or read book The Digital Transformation of SMEs written by Oecd and published by Org. for Economic Cooperation & Development. This book was released on 2021-02-12 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Digital Transformation of SMEs

    Book Details:
  • Author : Organisation for Economic Co-operation and Development
  • Publisher :
  • Release : 2021
  • ISBN : 9789264697300
  • Pages : 300 pages

Download or read book The Digital Transformation of SMEs written by Organisation for Economic Co-operation and Development and published by . This book was released on 2021 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Entrepreneurship and Development for a Green Resilient Economy

Download or read book Entrepreneurship and Development for a Green Resilient Economy written by Adriana Grigorescu and published by Emerald Group Publishing. This book was released on 2024-07-04 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection covers extensive ground in contemporary green entrepreneurship, from fundamental theories such as business investments and venturing capital to emerging and new concepts that reflect critical challenges, including technological development slowdowns, economic resilience, digitalization, green business footprints.

Book Digital Development of the European Union

Download or read book Digital Development of the European Union written by David Ramiro Troitiño and published by Springer Nature. This book was released on 2023-06-20 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume analyses the digital development of the European Union, presenting an interdisciplinary perspective from the disciplines of political science, international relations, economics, and law. The contributions address the main areas where the EU can, and should act, for creating an efficient and protective digital space in Europe. The book highlights the responsibility of the European Union to work on the future of its digital development, looking for prosperity and defending the European conception of society. It explains how European values must be incorporated into the digital revolution and shows how the digital revolution of the EU will defend the Europeans from new threats. The book's comprehensive approach allows the reader to understand this process without in-depth knowledge of the specific discipline. Therefore, it is a must-read for everybody interested in a better understanding of digital development, European Union policy, and the future of Europe.

Book OECD Science  Technology and Innovation Outlook 2018 Adapting to Technological and Societal Disruption

Download or read book OECD Science Technology and Innovation Outlook 2018 Adapting to Technological and Societal Disruption written by OECD and published by OECD Publishing. This book was released on 2018-11-19 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The OECD Science, Technology and Innovation Outlook 2018 is the twelfth edition in a series that biennially reviews key trends in science, technology and innovation (STI) policy in OECD countries and a number of major partner economies. The 14 chapters within this edition look at a range of ...

Book Digital Twin Technology and AI Implementations in Future Focused Businesses

Download or read book Digital Twin Technology and AI Implementations in Future Focused Businesses written by Ponnusamy, Sivaram and published by IGI Global. This book was released on 2024-01-04 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the modern and data-driven business landscape, organizations face an increasingly complex challenge: how to harness the power of Artificial Intelligence (AI) and digital twin technology to stay competitive and relevant. This challenge is exacerbated by the rapid evolution of these technologies and the urgent need for businesses to adapt. AI continues to advance in areas such as language comprehension, pattern recognition, decision-making, and experiential learning, while digital twins are transforming into electronic replicas of real-world entities. Consequently, businesses grapple with the complexities of navigating this transformative convergence. Digital Twin Technology and AI Implementations in Future-Focused Businesses addresses the pressing issue of how AI and digital twin technology are altering the very fabric of business operations. It delves into the profound implications for productivity, creativity, and decision-making in organizations across diverse industries. Staying ahead of the technical curve is crucial, and this book equips readers with the knowledge and insights needed to thrive in this evolving business landscape.

Book Anticipating Future Business Trends  Navigating Artificial Intelligence Innovations

Download or read book Anticipating Future Business Trends Navigating Artificial Intelligence Innovations written by Rim El Khoury and published by Springer Nature. This book was released on with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Harnessing Digital Technologies to Promote SMEs in the MENAP Region

Download or read book Harnessing Digital Technologies to Promote SMEs in the MENAP Region written by Inutu Lukonga and published by . This book was released on 2020-07-24 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: Policy makers in the MENAP region have been formulating policies and designing programs to develop small and medium sized enterprises (SMEs) with a view to create jobs and achieve inclusive growth. But while the programs have helped increase the number of enterprises, growth of SMEs continues to face barriers to growth. As a result, microenterprises predominate and SMEs contribution to employment remains below potential. Partial implementation of reforms explain some of the underperformance, but frictions in strategy design also played an important role. Sustaining current reforms is, therefore, not sufficient to achieve inclusive growth. Digital technologies have potential to boost SMEs productivity and growth and economies are rapidly digitalizing, thus SMEs need to embrace digital solutions to compete and survive. Therefore, for SMEs to be effective engines of inclusive growth, a rethinking of the SME development strategy is needed that makes SMEs' digital transformation a priority.

Book Enhancing SME Competitiveness The OECD Bologna Ministerial Conference

Download or read book Enhancing SME Competitiveness The OECD Bologna Ministerial Conference written by OECD and published by OECD Publishing. This book was released on 2001-04-16 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: These workshop proceedings discuss releasing the potential of SMEs by enhancing their access to global markets.

Book SME Policy Index  Latin America and the Caribbean 2024 Towards an Inclusive  Resilient  and Sustainable Recovery

Download or read book SME Policy Index Latin America and the Caribbean 2024 Towards an Inclusive Resilient and Sustainable Recovery written by OECD and published by OECD Publishing. This book was released on 2024-07-04 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report assesses and monitors progress in the design and implementation of SME policies in the Latin America and the Caribbean (LAC) region. It was developed as part of the OECD LAC Regional Programme, in co-operation with CAF-Development Bank of Latin America and the Caribbean and the Latin American and Caribbean Economic System (SELA). The 2024 report tracks progress made since 2019 across eight policy dimensions and presents the latest key findings on SME development and related policies. It identifies emerging challenges impacting SMEs in the region and provides recommendations for governments to build a successful SME sector. The 2024 edition, the second in the series, benefits from an updated methodology that analyses SME digital transformation support policies, introduces a green economy pilot dimension, and incorporates a cross-cutting gender approach. This edition extends the coverage by introducing two new countries (Brazil and Paraguay) to the already seven participating countries (Argentina, Chile, Colombia, Ecuador, Mexico, Peru and Uruguay), guaranteeing the inclusion of all members of the Pacific Alliance and Mercosur.

Book Local Economic and Employment Development  LEED  Culture and Local Development

Download or read book Local Economic and Employment Development LEED Culture and Local Development written by OECD and published by OECD Publishing. This book was released on 2005-04-21 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication highlights the impact of culture on local economies and the methodological issues related to its identification.