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Book Advertising Education Around the World

Download or read book Advertising Education Around the World written by Jef I. Richards and published by . This book was released on 2014 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Advertising resides at the hub of most countries' economy, so advertising education is by necessity, a global experience and practice. There are degree programs, tracks, concentrations, specializations or courses in advertising to be found in almost every corner of the globe. Most of them draw, or drew, from programs in the United States, but each of them has its own unique character and hurdles, and each has learned its own lessons. To advance standards everywhere, the hard-learned experiences of educators in one country must be shared with those in other places. This book is a small step toward building a global network among people who share a common interest: advertising." -- Back cover.

Book Oxford Practice Grammar Intermediate

Download or read book Oxford Practice Grammar Intermediate written by John Eastwood and published by . This book was released on 2006 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Ancient Double entry Bookkeeping

Download or read book Ancient Double entry Bookkeeping written by John Bart Geijsbeek and published by . This book was released on 1914 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Competition in Higher Education Branding and Marketing

Download or read book Competition in Higher Education Branding and Marketing written by Antigoni Papadimitriou and published by Springer. This book was released on 2017-10-06 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides a critical examination of branding and marketing in higher education from national, regional, and global perspectives. Contributors with expertise in higher education, sociology, comparative and international education, marketing, rankings, and educational philanthropy use novel theoretical frameworks and cases from Africa, Asia, Europe, Latin America, and the US to map the brandscape of higher education. Empirical cases and literature analysis show that brand building is becoming a deliberate goal for higher education. This book illustrates student-institution dynamics, as well as the critical role of policy and professionalization to support branding and marketing strategies in higher education in relation to equity.

Book English Vocabulary in Use Pre intermediate and Intermediate with Answers

Download or read book English Vocabulary in Use Pre intermediate and Intermediate with Answers written by Stuart Redman and published by Cambridge University Press. This book was released on 1997-02-20 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vocabulary in Use Pre-intermediate and Intermediate is a vocabulary book for intermediate learners of English, primarily designed as a self-study reference and practice book, but which can also be used for classroom work. In its style and format it is similar to its upper intermediate and advanced equivalent, English Vocabulary in Use. - 100 easy-to-use units: over 2,500 vocabulary items in a wide range of topic areas are presented, contextualise and explained and explained on left-hand pages with a variety of follow-up activities on right-hand pages. - Helps to build on and expand existing vocabulary. - Suggests tips and techniques for good learning habits. - Designed to be flexible: can be used both for self-study and in class. - Provides a comprehensive key with not only answers to the exercises but also more comments on how the language is used. - Includes a detailed index with phonetic transcriptions.

Book Innovation and E learning in Translator Training

Download or read book Innovation and E learning in Translator Training written by Anthony Pym and published by . This book was released on 2003 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Complete First Presentation Plus DVD ROM

Download or read book Complete First Presentation Plus DVD ROM written by Guy Brook-Hart and published by Cambridge English. This book was released on 2014-07-24 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete First provides thorough preparation for the revised 2015 Cambridge English: First (FCE) exam. Complete First Second edition Presentation Plus allows you to present and interact directly with the Student's Book, Workbook and Class Audio at the front of the classroom. With Presentation Plus you can highlight, write and erase; hide and reveal text and images; zoom in and out; create notes and save annotations; attach your own web links; display answer keys; play all Class Audio and display the listening scripts; and connect to Cambridge Dictionaries Online via the internet. Presentation Plus can be used with all types of interactive whiteboards or with a computer and projector.

Book Maria Montessori

Download or read book Maria Montessori written by Rita Kramer and published by Diversion Books. This book was released on 2017-05-21 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive biography of a physician, feminist, social reformer, educator, and one of the most influential, and controversial women of the 20th century. Maria Montessori effected a worldwide revolution in the classroom. She developed a new method of educating the young and inspired a movement that carried it into every corner of the world. This is the story of the woman behind the public figure—her accomplishments, her ideas, and her passions. Montessori broke the mold imposed on women in the nineteenth century and forged a new one, first for herself and eventually for those who came after her. Against formidable odds she became the first woman to graduate from the medical school of the University of Rome and then devoted herself to the condition of children considered uneducable at the time. She developed a teaching method that enabled them to do as well as normal children, a method which then led her to found a new kind of school—the Casa dei Bambini, or House of Children—which gained her worldwide fame and still pervades classrooms wherever young children learn. This biography is not only the story of a groundbreaking feminist but a vital chapter in the history of education. “Highly recommended for educators, parents, and moderate feminists who seek inspiration from one of the most accomplished women of this or any other age.”—Publishers Weekly

Book Collaborative Services

Download or read book Collaborative Services written by François Jégou and published by . This book was released on 2008 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Conversational Italian for Travelers

Download or read book Conversational Italian for Travelers written by Kathryn Occhipinti and published by Stella Lucente, LLC. This book was released on 2015-07-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The textbook, Conversational Italian for Travelers, is a fun, friendly book, not formal like most language books, and teaches everything one needs to know to travel to Italy. If you want to really understand the Italian of today, you need this book! We learn language and culture as we follow the character Caterina in dialogues that detail her travels through Italy. As she boards planes, trains, and finally takes a ride in her cousin's car, we learn how to do these things in Italian. When she meets up with her Italian family, we learn the phrases of communicating with others, including what to say if you meet someone special, how to go shopping and how to use the telephone. Finally, Caterina goes on a trip to Lago Maggiore with her Italian family, and we learn phrases needed to stay at a hotel, go sight-seeing, and of course, go to the restaurant and order wonderful Italian food! Many Italian dishes commonly ordered in Italian restaurants are listed in the last three chapters of the boo

Book Managing aquifer recharge

Download or read book Managing aquifer recharge written by UNESCO and published by UNESCO Publishing. This book was released on 2021-11-25 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book In the Shadow of Man

    Book Details:
  • Author : Jane Goodall
  • Publisher : Houghton Mifflin Harcourt
  • Release : 2000
  • ISBN : 9780618056767
  • Pages : 390 pages

Download or read book In the Shadow of Man written by Jane Goodall and published by Houghton Mifflin Harcourt. This book was released on 2000 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic study of primates.

Book Discourse on the State of the Jews

Download or read book Discourse on the State of the Jews written by Simone Luzzatto and published by Walter de Gruyter GmbH & Co KG. This book was released on 2019-07-08 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1638, a small book of no more than 92 pages in octavo was published “appresso Gioanne Calleoni” under the title “Discourse on the State of the Jews and in particular those dwelling in the illustrious city of Venice.” It was dedicated to the Doge of Venice and his counsellors, who are labelled “lovers of Truth.” The author of the book was a certain Simone (Simḥa) Luzzatto, a native of Venice, where he lived and died, serving as rabbi for over fifty years during the course of the seventeenth century. Luzzatto’s political thesis is simple and, at the same time, temerarious, if not revolutionary: Venice can put an end to its political decline, he argues, by offering the Jews a monopoly on overseas commercial activity. This plan is highly recommendable because the Jews are “wellsuited for trade,” much more so than others (such as “foreigners,” for example). The rabbi opens his argument by recalling that trade and usury are the only occupations permitted to Jews. Within the confines of their historical situation, the Venetian Jews became particularly skilled at trade with partners from the Eastern Mediterranean countries. Luzzatto’s argument is that this talent could be put at the service of the Venetian government in order to maintain – or, more accurately, recover – its political importance as an intermediary between East and West. He was the first to define the role of the Jews on the basis of their economic and social functions, disregarding the classic categorisation of Judaism’s alleged privileged religious status in world history. Nonetheless, going beyond the socio-economic arguments of the book, it is essential to point out Luzzatto’s resort to sceptical strategies in order to plead in defence of the Venetian Jews. It is precisely his philosophical and political scepticism that makes Luzzatto’s texts so unique. This edition aims to grant access to his works and thought to English-speaking readers and scholars. By approaching his texts from this point of view, the editors hope to open a new path in research into Jewish culture and philosophy that will enable other scholars to develop new directions and new perspectives, stressing the interpenetration between Jews and the surrounding Christian and secular cultures.

Book The Salience of Marketing Stimuli

Download or read book The Salience of Marketing Stimuli written by Gianluigi Guido and published by Springer Science & Business Media. This book was released on 2001-04-30 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a theoretical approach for enhancing consumer processing and memory of marketing communication.

Book The ABC   s of Science

    Book Details:
  • Author : Giuseppe Mussardo
  • Publisher : Springer Nature
  • Release : 2020-11-05
  • ISBN : 3030551695
  • Pages : 244 pages

Download or read book The ABC s of Science written by Giuseppe Mussardo and published by Springer Nature. This book was released on 2020-11-05 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science, with its inherent tension between the known and the unknown, is an inexhaustible mine of great stories. Collected here are twenty-six among the most enchanting tales, one for each letter of the alphabet: the main characters are scientists of the highest caliber most of whom, however, are unknown to the general public. This book goes from A to Z. The letter A stands for Abel, the great Norwegian mathematician, here involved in an elliptic thriller about a fundamental theorem of mathematics, while the letter Z refers to Absolute Zero, the ultimate and lowest temperature limit, - 273,15 degrees Celsius, a value that is tremendously cooler than the most remote corner of the Universe: the race to reach this final outpost of coldness is not yet complete, but, similarly to the history books of polar explorations at the beginning of the 20th century, its pages record successes, failures, fierce rivalries and tragic desperations. In between the A and the Z, the other letters of the alphabet are similar to the various stages of a very fascinating journey along the paths of science, a journey in the company of a very unique set of characters as eccentric and peculiar as those in Ulysses by James Joyce: the French astronomer who lost everything, even his mind, to chase the transits of Venus; the caustic Austrian scientist who, perfectly at ease with both the laws of psychoanalysis and quantum mechanics, revealed the hidden secrets of dreams and the periodic table of chemical elements; the young Indian astrophysicist who was the first to understand how a star dies, suffering the ferocious opposition of his mentor for this discovery. Or the Hungarian physicist who struggled with his melancholy in the shadows of the desert of Los Alamos; or the French scholar who was forced to hide her femininity behind a false identity so as to publish fundamental theorems on prime numbers. And so on and so forth. Twenty-six stories, which reveal the most authentic atmosphere of science and the lives of some of its main players: each story can be read in quite a short period of time -- basically the time it takes to get on and off the train between two metro stations. Largely independent from one another, these twenty-six stories make the book a harmonious polyphony of several voices: the reader can invent his/her own very personal order for the chapters simply by ordering the sequence of letters differently. For an elementary law of Mathematics, this can give rise to an astronomically large number of possible books -- all the same, but - then again - all different. This book is therefore the ideal companion for an infinite number of real or metaphoric journeys.

Book Participation

    Book Details:
  • Author : Claire Bishop
  • Publisher :
  • Release : 2006
  • ISBN :
  • Pages : 212 pages

Download or read book Participation written by Claire Bishop and published by . This book was released on 2006 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Participation in art has become a prevalent and contested phenomenon since the 1990s. Artists have increasingly sought to create situations and events that invite spectators to become active participants, in dialogue both with their context and with each other. This reader charts a historical lineage and theoretical framework for this tendency, presented through the writings of artists, curators and philosophers from the late 1950s to the present--Publisher's description.

Book Dictionary of Indo European Concepts and Society

Download or read book Dictionary of Indo European Concepts and Society written by Émile Benveniste and published by Hau. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its publication in 1969, Émile Benveniste's Vocabulaire--here in a new translation as the Dictionary of Indo-European Concepts and Society--has been the classic reference for tracing the institutional and conceptual genealogy of the sociocultural worlds of gifts, contracts, sacrifice, hospitality, authority, freedom, ancient economy, and kinship. A comprehensive and comparative history of words with analyses of their underlying neglected genealogies and structures of signification--and this via a masterful journey through Germanic, Romance, Indo-Iranian, Latin, and Greek languages--Benveniste's dictionary is a must-read for anthropologists, linguists, literary theorists, classicists, and philosophers alike. This book has famously inspired a wealth of thinkers, including Roland Barthes, Claude Lévi-Strauss, Pierre Bourdieu, Jacques Derrida, Umberto Eco, Giorgio Agamben, François Jullien, and many others. In this new volume, Benveniste's masterpiece on the study of language and society finds new life for a new generation of scholars. As political fictions continue to separate and reify differences between European, Middle Eastern, and South Asian societies, Benveniste reminds us just how historically deep their interconnections are and that understanding the way our institutions are evoked through the words that describe them is more necessary than ever.