Download or read book Event Success written by Alon Alroy and published by John Wiley & Sons. This book was released on 2022-03-29 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make events the most powerful marketing tool you have In Event Success: Maximizing the Business Impact of Physical, Virtual, and Hybrid Experiences, Alon Alroy, Eran Ben-Shushan, and Boaz Katz of Bizzabo draw on the knowledge they’ve gained powering events for companies like Amazon, Salesforce, and Uber to deliver an end-to-end playbook for readers wanting to maximize their organization’s return on events. Event Success will help you unlock the full potential of your events and make them your most important marketing channel. You’ll learn how to create elevated experiences in any format that drive strategic business goals, including: How to measure event success with surveys, data, analytics, and key KPIs How to integrate events into a strategic, end-to-end marketing plan How to collect, analyze, and funnel event data to other teams to drive business growth What events are successful, what the data says about them, and real-life examples from SAP, the Financial Times, IBM, and other leading brands that capture the imagination of their audiences through events Event Success is ideal for marketers, event professionals, and anyone responsible for creating buzz, driving new sales, and building thought leadership with in-person, hybrid, or virtual events. It’s also an invaluable resource for maximizing your organization’s “RoE”—or Return on Event—with measurable increases in sales.
Download or read book Intentional Success written by Brad Taylor and published by Made For Success Publishing. This book was released on 2019-01-22 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Intentional Success is written for the aspiring entrepreneur, the business professional, the dreamer and the doer. Taken from actual life lessons, the book provides a real-world viewpoint on what it takes to succeed as an entrepreneur. The book addresses the typical struggles aspiring business owners encounter when starting, managing, growing, and maintaining a successful venture. It features a formula for success that embraces the key tenants of Persistence, Sales, Time Management, Goal Setting and Leadership while offering instruction on how to build an extraordinary small business. Brad and Cathy Taylor provide a clear guide through the perilous journey that destroys over 65% of all new businesses. The Taylor’s share tools, practical applications, potent anecdotes and real-life examples of intentional success, when there is no “Plan B." Joining the approximately 1.4 million businesses in the US that are run by married couples, their experience has empowered them to share practical advice on how to achieve a work-life balance while realizing the benefits of being in a business partnership with your partner in life. The Taylor's have found success by adopting twelve intangibles presented throughout the book. These attributes and traits form a blueprint to prepare you for intentional success and guide you in your transformative journey. The twelve intangibles will help you become a better leader and in turn, lead you to your professional and personal purpose. This book is for you if: • You dreamed of starting your own business, but have a fear of leaving the safety of the current job. • You have stayed on the sidelines and watched other business owners skyrocket. • You’re already running a business but want to ensure you’re a success, and not a statistic. This awesome reference is a must read for anyone setting out to change their own world!
Download or read book Your Book Your Brand written by Dana Kaye and published by Diversion Books. This book was released on 2016-09-20 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Out-of-the-box PR campaigns” for authors to get their books to legions of readers from “one of the best publicists in the business” (James Rollins, #1 New York Times bestselling author). From the rise of ebooks to the impact of online retail sales to the wide acceptance of self-publishing as a natural path, countless authors are writing books and then wondering what to do with them. Self-published authors need to know how to bring their book to market themselves and reach audiences without a publisher’s marketing or publicity department behind them. Even published authors want to supplement the work of in-house publicity managers and develop a direct relationship with everyone from the media to potential fans. As the head of her own independent PR firm, Kaye Publicity, Dana Kaye has been a driving force behind numerous bestselling authors across all genres, from thriller authors like Gregg Hurwitz and Jamie Freveletti to children’s authors like Liz Climo and Claudia Gray, and now she brings her insights to you. Kaye walks writers through all of their options, taking the anxiety out of the pitching process and teaching them how to be their own best promoters. Sharp, intuitive, and user-friendly, Dana Kaye’s guide is a must-have for all authors with bestselling aspirations. “There’s a reason I didn’t hire an outside publicist through my first ten books. It’s because I hadn’t yet met Dana. Smart, no-nonsense, creative, and to the point, she’s the best in the business.”—Gregg Hurwitz, New York Times bestselling author of Orphan X
Download or read book The Virtual Ticket written by Paul Richards and published by StreamGeeks. This book was released on 2020-03-13 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Virtual Ticket is for anyone who wants to host next-level engaging experiences for online attendees. This book is full of detailed case studies from innovative event planners who are diversifying their revenue streams with virtual ticket sales. Whether you are a business, sports team, non-profit, event venue or a garage band, this book includes everything you need to know about planning live streams that provide audiences with experiences worth paying for. Adding a virtual ticket option for your next event does more than increase profits. Virtual tickets help expose events to global audiences by increasing convenience and accessibility with new broadcasting and translation tools that are now available. Author Paul Richards is the Chief Streaming Officer for the StreamGeeks, who detail effective strategies for transporting audiences into experiences that will keep them coming back for more. The author outlines from start to finish how conferences can add virtual ticket options to their marketing plans to help event managers budget for the new endeavor. In a fun and easy to understand manner, Richards explains how the multi-billion dollar digital experience economy has been growing year after year. Readers unfamiliar with influencer marketing, live streaming, and online community building will be encouraged to get involved to better understand modern consumer behaviors. A paradigm shift in event marketing will help readers understand how to position virtual tickets as exciting experiences worth sharing with their friends. Richards draws on innovative thinkers from books such as “Experience Economy”, “Growth Hacker Marketing”, and “Special Events” to craft a journey that is full of insights and actionable takeaways. If you want to sell virtual access to online experiences, this is the book for you.
Download or read book Start Your Own Event Planning Business written by The Staff of Entrepreneur Media and published by Entrepreneur Press. This book was released on 2015-04-20 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: START YOUR OWN EVENT PLANNING BUSINESS AND CELEBRATE ALL THE WAY TO THE BANK! Weddings, graduations, birthday parties, anniversaries, and conferences—what do these all have in common? Everyone would rather hire someone else to plan and run them! That someone can be you. Take your passion for event planning to the next level with in-the-trenches advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, evaluate the competition, market your business, and more. Discover how to: Identify a niche and establish yourself within the industry Build a loyal customer base for large and small events Implement targeted strategies for planning commercial, political, civic, social events, and more Promote your business, events, and yourself with Pinterest, Instagram, and other social and online marketing tools Develop proposals, vendor agreements, contracts, and manage day-to-day operations and costs Keep within budget using money-saving tips and industry-tested ideas Plus, gain valuable insights from interviews with practicing event planners, and stay on track with checklists, worksheets, and other resources. Everything you need to make your event planning business a successful reality is right here—get the party started today!
Download or read book An Introduction to the Theory of Statistics written by George Udny Yule and published by . This book was released on 1924 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Miziker s Complete Event Planner s Handbook written by Ron Miziker and published by UNM Press. This book was released on 2015-05-15 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gold Winner for Reference in Foreword Reviews' 2015 INDIEFAB Book of the Year Awards With decades of experience as a gala event planner, award-winning director and producer Ron Miziker presents the ultimate guide to planning and executing every special event in this one-of-a-kind guidebook. For professionals and beginners alike, it is designed to be a quick reference for ensuring that any exciting, educational, or entertaining event comes together on time and within budget. The book includes essential information about critical subjects, proven suggestions, and personal anecdotes to make your event memorable and successful. Whether your questions concern layout, techniques, terminology, protocol, quantities, or procedures, this book has the answers with quick-to-understand charts and diagrams that illustrate key information to make the event great—be it a sales meeting, wedding, awards dinner, community festival, concert, fund-raiser, cocktail party, grand opening, political rally, formal dinner, exhibition, press announcement, family celebration, or informal gathering at home.
Download or read book Bayesian Designs for Phase I II Clinical Trials written by Ying Yuan and published by CRC Press. This book was released on 2017-12-19 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reliably optimizing a new treatment in humans is a critical first step in clinical evaluation since choosing a suboptimal dose or schedule may lead to failure in later trials. At the same time, if promising preclinical results do not translate into a real treatment advance, it is important to determine this quickly and terminate the clinical evaluation process to avoid wasting resources. Bayesian Designs for Phase I–II Clinical Trials describes how phase I–II designs can serve as a bridge or protective barrier between preclinical studies and large confirmatory clinical trials. It illustrates many of the severe drawbacks with conventional methods used for early-phase clinical trials and presents numerous Bayesian designs for human clinical trials of new experimental treatment regimes. Written by research leaders from the University of Texas MD Anderson Cancer Center, this book shows how Bayesian designs for early-phase clinical trials can explore, refine, and optimize new experimental treatments. It emphasizes the importance of basing decisions on both efficacy and toxicity.
Download or read book The Radio Dealer written by and published by . This book was released on 1926 with total page 774 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Event Planning written by Judy Allen and published by John Wiley & Sons. This book was released on 2009-04-16 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: This bestselling all-in-one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive guide includes forms, checklists, and tips for managing events, as well as examples and case studies of both successful and unsuccessful events. Judy Allen (Toronto, ON, Canada) is founder and President of Judy Allen Productions, a full-service event planning production company.
Download or read book Thrive written by Arianna Huffington and published by Harmony. This book was released on 2014-03-25 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Thrive, Arianna Huffington makes an impassioned and compelling case for the need to redefine what it means to be successful in today's world. Arianna Huffington's personal wake-up call came in the form of a broken cheekbone and a nasty gash over her eye--the result of a fall brought on by exhaustion and lack of sleep. As the cofounder and editor-in-chief of the Huffington Post Media Group--one of the fastest growing media companies in the world--celebrated as one of the world's most influential women, and gracing the covers of magazines, she was, by any traditional measure, extraordinarily successful. Yet as she found herself going from brain MRI to CAT scan to echocardiogram, to find out if there was any underlying medical problem beyond exhaustion, she wondered is this really what success feels like? As more and more people are coming to realize, there is far more to living a truly successful life than just earning a bigger salary and capturing a corner office. Our relentless pursuit of the two traditional metrics of success--money and power--has led to an epidemic of burnout and stress-related illnesses, and an erosion in the quality of our relationships, family life, and, ironically, our careers. In being connected to the world 24/7, we're losing our connection to what truly matters. Our current definition of success is, as Thrive shows, literally killing us. We need a new way forward. In a commencement address Arianna gave at Smith College in the spring of 2013, she likened our drive for money and power to two legs of a three-legged stool. They may hold us up temporarily, but sooner or later we're going to topple over. We need a third leg--a third metric for defining success--to truly thrive. That third metric, she writes in Thrive, includes our well-being, our ability to draw on our intuition and inner wisdom, our sense of wonder, and our capacity for compassion and giving. As Arianna points out, our eulogies celebrate our lives very differently from the way society defines success. They don't commemorate our long hours in the office, our promotions, or our sterling PowerPoint presentations as we relentlessly raced to climb up the career ladder. They are not about our resumes--they are about cherished memories, shared adventures, small kindnesses and acts of generosity, lifelong passions, and the things that made us laugh. In this deeply personal book, Arianna talks candidly about her own challenges with managing time and prioritizing the demands of a career and raising two daughters--of juggling business deadlines and family crises, a harried dance that led to her collapse and to her "aha moment." Drawing on the latest groundbreaking research and scientific findings in the fields of psychology, sports, sleep, and physiology that show the profound and transformative effects of meditation, mindfulness, unplugging, and giving, Arianna shows us the way to a revolution in our culture, our thinking, our workplace, and our lives.
Download or read book Embrace Strategic Event Planning written by Nettie Cearlock and published by . This book was released on 2021-05-18 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic event planning is about data and analytics. It's about creating goals that will tell you if your event served the purpose it was meant to serve or if it flopped. You need to understand the data you can gather at your events and whether or not you're tracking what you need to track. In this book, the author clearly and definitively demonstrates how companies seeking a competitive edge can follow the "Discovery Process" and embrace strategic event planning. Dramatically transform your meetings to deliver quantifiable ROI and influence what your target audiences feel, think, say, and do. This book is a must-read for event professionals, CMOs, sales, or procurement executives-for anyone with bottom-line accountability. You'll gain the valuable insight you need to create a powerful paradigm shift within your organization
Download or read book A First Course in Statistics written by D. Caradog Jones and published by . This book was released on 1924 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Overloaded and Underprepared written by Denise Pope and published by John Wiley & Sons. This book was released on 2015-07-27 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Overloaded and Underprepared “Parents, teachers, and administrators are all concerned that America’s kids are stressed out, checked out, or both—but many have no idea where to begin when it comes to solving the problem. That’s why the work of Challenge Success is so urgent. It has created a model for creating change in our schools that is based on research and solid foundational principles like communication, creativity, and compassion. If your community wants to build better schools and a brighter future, this book is the place to start.” —Daniel H. Pink, author of Drive and A Whole New Mind “Challenge Success synthesizes the research on effective school practices and offers concrete tools and strategies that educators and parents can use immediately to make a difference in their communities. By focusing on the day-to-day necessities of a healthy schedule; an engaging, personalized, and rigorous curriculum; and a caring climate, this book is an invaluable resource for school leaders, teachers, parents, and students to help them design learning communities where every student feels a sense of belonging, purpose, and motivation to learn the skills necessary to succeed now and in the future.” —Linda Darling-Hammond, Charles E. Ducommun Professor of Education, Stanford University “Finally, a book about education and student well-being that is both research-based and eminently readable. With all the worry about student stress and academic engagement, Pope, Brown and Miles gently remind us that there is much we already know about how to create better schools and healthier kids. Citing evidence-based ‘best practices’ gleaned from years of work with schools across the country, they show us what is not working, but more importantly, what we need to do to fix things. Filled with practical suggestions and exercises that can be implemented easily, as well as advice on how to approach long-term change, Overloaded and Underprepared is a clear and compelling roadmap for teachers, school administrators and parents who believe that we owe our children a better education.” —Madeline Levine, co-founder Challenge Success; author of The Price of Privilege and Teach Your Children Well “This new book from the leaders behind Challenge Success provides a thorough and balanced exploration of the structural challenges facing students, parents, educators, and administrators in our primary and secondary schools today. The authors’ unique approach of sharing proven strategies that enable students to thrive, while recognizing that the most effective solutions are tailored on a school-by-school basis, makes for a valuable handbook for anyone seeking to better understand the many complex dimensions at work in a successful learning environment.” —John J. DeGioia, President of Georgetown University
Download or read book Traditions and Innovations in Contemporary Tourism written by Mariana Assenova and published by Cambridge Scholars Publishing. This book was released on 2018-12-17 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents significant theoretical and empirical studies of various aspects of hospitality and tourism from the perspectives of both tradition and innovation. With thirty-nine contributors from Bulgaria, Croatia, Indonesia, Italy, Portugal, Slovenia, Switzerland, Turkey, and the USA, it offers a collection of recent regional and marketing studies. The first part is dedicated to traditional tourism and hospitality issues ranging from tourism policy and planning and management practices, through cultural event marketing to the need for more intercultural communication. Special attention is paid to new developments in specialised types of tourism and specific tourist destinations. The second part of the book deals with new developments in the tourism industry offering a range of chapters on new technologies and techniques, the modern concept of urban and city tourism development and specific new and innovative tourism types and products.
Download or read book Nutrition and Performance in Masters Athletes written by Peter Reaburn and published by CRC Press. This book was released on 2014-10-15 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addresses the Aging Process and Its Effect on Sports PerformanceAge-related changes influence all physiological systems, including those used during exercise and sport. Highlighting masters athletes-older adults who train and compete in organized sports-Nutrition and Performance in Masters Athletes examines the extent to which regular physical trai
Download or read book Journal of the Operations Research Society of America written by and published by . This book was released on 1952 with total page 1542 pages. Available in PDF, EPUB and Kindle. Book excerpt:
