Download or read book Dimensi n de la Imagen Corporativa en Las Ong written by Alex Ontaneda Vega and published by Eae Editorial Academia Espanola. This book was released on 2012 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: Esta investigacion aborda como tema la importancia de la imagen corporativa en las ONG como una herramienta que beneficie a estas organizaciones y, a su vez, que sirva de reconocimiento y posicionamiento en la mente de sus publicos. Al mismo tiempo, se indaga como problematica especifica cuales podrian ser los mecanismos para afianzar la imagen corporativa del Hospicio de huerfanos San Jose de Costa Rica, para el estudio de caso se considero oportuno realizar una investigacion cualitativa y cuantitativa. Como fuente de datos primarios se utilizo tecnicas de observacion directa, entrevistas semi - estructuradas y encuestas. En el presente trabajo, se analizo en profundidad una ONG, el motivo de la seleccion de este organismo fue que su realidad es aplicable y transferible a todas las demas organizaciones no gubernamentales de la region. Finalmente, la suma de las fuentes primarias y secundarias ha permitido disenar una propuesta que enfatiza ciertas estrategias para realzar la imagen corporativa de la organizacion.
Download or read book Conditional Cash Transfer Programmes written by Simone Cecchini and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Summarizes experience with conditional cash transfer or "co-responsibility" (CCT) programmes in Latin America and the Caribbean, over a period lasting more than 15 years.
Download or read book Media and Metamedia Management written by Francisco Campos Freire and published by Springer. This book was released on 2016-11-21 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media and Metamedia Management has contributions from seven prestigious experts, who offer their expertise and the view from their vantage point on communication, journalism, advertising, audiovisual, and corporate, political, and digital communication, paying special attention to the role of new technologies, the Internet and social networks, also from an ethics and legal dimension. A total of 118 authors belonging to 31 universities from Spain, Portugal, England and Ecuador have contributed to this book edited, coordinated and introduced by professors Francisco Campos-Freire and Xosé López-García, from the University of Santiago de Compostela, José Rúas-Araújo, from the University of Vigo, and Valentín A. Martínez-Fernández, from the University of A Coruña. Readers may also enjoy 66 articles, grouped into diverse chapters, on Journalism and cyberjournalism, audiovisual sector and media economy, corporate and institutional communication, and new media and metamedia.
Download or read book Marketing and Smart Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2019-11-28 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2019), held at Maieutica Academic Campus (University Institute of Maia & Polytechnic Institute of Maia) in Maia, Portugal, from 27 to 29 November 2019. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
Download or read book Humanism in Business written by Heiko Spitzeck and published by Cambridge University Press. This book was released on 2009-02-26 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are many books about business and society, yet very few of them question the primacy of GDP growth, profit maximization and individual utility maximization. This groundbreaking book questions these assumptions and investigates the possibility of creating a human-centered, value-oriented society based on humanistic principles.
Download or read book Labour Rights as Human Rights written by Philip Alston and published by Collected Courses of the Acade. This book was released on 2005 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are efforts to protect workers' rights compatible with the forces of globalization? How can minimum standards designed to protect labour rights be implemented in a world in which national labour law is more and more at the mercy of international forces beyond its control? And does it makeany difference if we see rights such as the right to freedom of association, to non-discrimination in the workplace, to freedom from child labour, and to safe and healthy working conditions in terms of international human rights law? Or are they more appropriately seen as 'principles' to bepromoted as and where appropriate?The contributors to this volume argue that international agreements and institutions are of central importance if labour rights are to be protected in a globalized economy. But the report cards they give to the World Trade Organization, the European Union, NAFTA, and the Free Trade Agreement of theAmericas are generally very critical. While there is a strong rhetorical commitment to labour rights, at least on the part of the US and the EU, the substance of what has been achieved to date is hardly impressive. The role of the International Labour Organization is central and the authorsexplore some of the options that are open to governments, civil society, and the labour movement in the years ahead.
Download or read book Guidelines for Protected Areas Legislation written by Barbara J. Lausche and published by IUCN. This book was released on 2011 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The central aim of this publication is to consider the key elements of a modern, comprehensive, and effective legal framework for successful management of protected areas. They provide practical guidance for all those involved in developing, improving, or reviewing national legislation on protected areas, be they legal drafters and practitioners, protected area managers, interested NGOs, or scholars. These guidelines include fifteen case studies, eight dealing with the protected area legislation of individual countries and six cases dealing with specific sites providing fundamental solutions that stand the test of time.
Download or read book Brand Activism written by Christian Sarkar and published by Penguin Random House India Private Limited. This book was released on 2021-07-12 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: What happens when businesses and their customers don't share the same values? Or, for that matter, when employees of a company don't share the same values as their executives? Welcome to the world of Brand Activism. Companies no longer have a choice. Brand Activism consists of business efforts to promote, impede, or direct social, political, economic, and/or environmental reform or stasis with the desire to promote or impede improvements in society. It is driven by a fundamental concern for the biggest and most urgent problems facing society. Brand Activism: From Purpose to Action is about how progressive businesses are taking stands to create a better world.
Download or read book Framing American Politics written by Karen Callaghan and published by University of Pittsburgh Press. This book was released on 2005-07-10 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most issues in American political life are complex and multifaceted, subject to multiple interpretations and points of view. How issues are framed matters enormously for the way they are understood and debated. For example, is affirmative action a just means toward a diverse society, or is it reverse discrimination? Is the war on terror a defense of freedom and liberty, or is it an attack on privacy and other cherished constitutional rights? Bringing together some of the leading researchers in American politics, Framing American Politics explores the roles that interest groups, political elites, and the media play in framing political issues for the mass public. The contributors address some of the most hotly debated foreign and domestic policies in contemporary American life, focusing on both the origins and process of framing and its effects on citizens. In so doing, these scholars clearly demonstrate how frames can both enhance and hinder political participation and understanding.
Download or read book The Evolution of Media Communication written by Beatriz Peña-Acuña and published by BoD – Books on Demand. This book was released on 2017-05-31 with total page 103 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media communication is a young discipline, if we compare it with others. It has been studied scientifically from the last century in social sciences. This topic, as it is a human process, is complex, and it is changing because of new technologies. It transforms our society too. It is recognised that we are in a communication society. The management of knowledge is settled in business area too. Communication skills are recognised as competences in education for preparing future citizens. Media communication feeds from different disciplines and it keeps their attention. This book is an attempt to provide theoretical and empirical framework to better understand media communication from different point of views and channels in various contexts. The international authors are specialised on the issues. They cover a wide range of updated issues. They span from deepening about behaviour of media or trends to national cases related to social net and to new phenomena - as it is mindfulness applied to creativity. So in this book, two sections are presented. The first section focuses on the behaviour of media, when it is applied in education field and reception research. The second section provides three case studies about the Internet: platforms and social nets developed and applied to different publics.
Download or read book Research Synthesis and Meta Analysis written by Harris Cooper and published by SAGE Publications. This book was released on 2015-12-24 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fifth Edition of Harris Cooper′s bestselling text offers practical advice on how to conduct a synthesis of research in the social, behavioral, and health sciences. The book is written in plain language with four running examples drawn from psychology, education, and health science. With ample coverage of literature searching and the technical aspects of meta-analysis, this one-of-a-kind book applies the basic principles of sound data gathering to the task of producing a comprehensive assessment of existing research.
Download or read book University and School Collaborations During a Pandemic written by Fernando M. Reimers and published by Springer Nature. This book was released on 2022 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on twenty case studies of universities worldwide, and on a survey administered to leaders in 101 universities, this open access book shows that, amidst the significant challenges caused by the COVID-19 pandemic, universities found ways to engage with schools to support them in sustaining educational opportunity. In doing so, they generated considerable innovation, which reinforced the integration of the research and outreach functions of the university. The evidence suggests that universities are indeed open systems, in interaction with their environment, able to discover changes that can influence them and to change in response to those changes. They are also able, in the success of their efforts to mitigate the educational impact of the pandemic, to create better futures, as the result of the innovations they can generate. This challenges the view of universities as "ivory towers" being isolated from the surrounding environment and detached from local problems. As they reached out to schools, universities not only generated clear and valuable innovations to sustain educational opportunity and to improve it, this process also contributed to transform internal university processes in ways that enhanced their own ability to deliver on the third mission of outreach
Download or read book Emprender con responsabilidad written by Norbert Bilbeny and published by Editorial Almuzara. This book was released on 2012 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ni la acumulación de deuda, ni la construcción de viviendas ni el consumo ilimitado de productos y recursos nos sacarán de la profunda crisis económica, energética y medioambiental que vivimos. El futuro pertenece a las sociedades que faciliten el despliegue de la capacidad emprendedora de sus ciudadanos. Bajo esta premisa, Ángel Pes y Norbert Bilbeny se adentran en el papel clave de la responsabilidad social de las empresas y, desde una visión eminentemente práctica, defienden la necesidad de promover la actividad emprendedora sin descuidar la distribución equitativa de los beneficios del desarrollo económico y su carácter sostenible.Para ello, explican cómo dar forma a las exigencias de una economía sostenible a través de numerosos ejemplos de empresas que han sabido ver las ventajas que ofrece la responsabilidad corporativa. Ser empresario responsable no solo es una elección: es una necesidad para construir el futuro.
Download or read book Membrane Engineering written by Enrico Drioli and published by Walter de Gruyter GmbH & Co KG. This book was released on 2018-12-17 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern membrane science and technology aids engineers in developing and designing more efficient and environmentally-friendly processes. The optimal material and membrane selection as well as applications in the many involved industries are provided. This work is the ideal introduction for engineers working in membrane science and applications (wastewater, desalination, adsorption, and catalysis), process engineers in separation science, biologists and biochemists, environmental scientists, and most of all students. Its multidisciplinary approach also stimulates thinking of hybrid technologies for current and future life-saving applications (artificial organs, drug delivery).
Download or read book Protestant Sects and the Spirit of Anti Imperialism written by Heinrich Wilhelm Schäfer and published by . This book was released on 2021 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business Solutions for the Global Poor written by V. Kashturi Rangan and published by John Wiley & Sons. This book was released on 2007-02-03 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on research presented at The Harvard Business School’s first-ever conference on business approaches to poverty alleviation, Business Solutions for the Global Poor brings together perspectives from leading academics and corporate, non-profit and public sector managers. The contributors draw on practical and dynamic how-to insights from leading BOP ventures from more than twenty countries world-wide. This important volume reflects poverty’s multi-faceted nature and a broad range of actors—multinational and local businesses, entrepreneurs, civil society organizations and governments—that play a role in its alleviation.
Download or read book World Anthropologies written by Gustavo Lins Ribeiro and published by Routledge. This book was released on 2020-07-13 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its inception, anthropology's authority has been based on the assumption that it is a unified discipline emanating from the West. In an age of heightened globalization, anthropologists have failed to discuss consistently the current status of their practice and its mutations across the globe. World Anthropologies is the first book to provoke this conversation from various regions of the world in order to assess the diversity of relations between regional or national anthropologies and a contested, power-laden Western discourse. Can a planetary anthropology cope with both the 'provincial cosmopolitanism' of alternative anthropologies and the 'metropolitan provincialism' of hegemonic schools? How might the resulting 'world anthropologies' challenge the current panorama in which certain allegedly national anthropological traditions have more paradigmatic weight - and hence more power - than others? Critically examining the international dissemination of anthropology within and across national power fields, contributors address these questions and provide the outline for a veritable world anthropologies project.
