Download or read book Multilingual Dictionary of Electronic Publishing written by Otto Vollnhals and published by Walter de Gruyter. This book was released on 2012-04-12 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Dictionary of the Printing and Allied Industries written by F.J.M. Wijnekus and published by Elsevier. This book was released on 2013-10-22 with total page 1063 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first edition of this dictionary, compiled by F.J.M. Wijnekus and published in 1967, was the result of years of systematic collection and preparation of thousands of terms and expressions which were until then not to be found in any other dictionary. The material was correlated for use in his daily work and, as the reputation of his private collection spread, there was an increasing demand for access to these findings. Until 1967 there was no comprehensive multilingual dictionary on the subject; former publications were incomplete and out of date and lacked clear definition - often leading to disastrous misunderstandings. Furthermore, the subject of printing, paper and ink technology had never been dealt with, in dictionary form, in relation to other aspects of the graphic industry.This new work, prepared by F.J.M. Wijnekus and his son, has been considerably up-dated. Much time has been devoted to checking the material against the most reliable and authoritative sources. The usefulness of the work has been further enhanced by the addition of Spanish and Italian to the original languages of English, French and German.The first edition was received with much enthusiastic praise and this new dictionary will undoubtedly continue to be an invaluable tool for all those working with the printed word in the widest sense. It is a reference work which should be in the hands of all those in any way connected with the printing industry, paper manufacturers, ink manufacturers, printers, bookbinders, publishers, lithographers, lay-out men and graphical research institutes.
Download or read book Diccionario de T rminos Period sticos Y Gr ficos written by William M. Pepper and published by . This book was released on 1959 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: An English-Spanish dictionary of technical terms of editorial work, advertising, circulation and the related graphic arts. Includes variations of terms in Latin-American languages.
Download or read book Practical Translator written by William M. Pepper and published by . This book was released on 1971 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Desvelando el cuerpo written by Josep Martí i Pérez and published by Editorial CSIC - CSIC Press. This book was released on 2010 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recoge las ponencias del congreso internacional "El cuerpo: objeto y sujeto de las ciencias humanas y sociales", organizado por la Institución Milà i Fontanals del CSIC, celebrado en Barcelona en 2009
Download or read book Concise Oxford Spanish Dictionary written by Carol Styles Carvajal and published by Oxford University Press, USA. This book was released on 2004 with total page 1507 pages. Available in PDF, EPUB and Kindle. Book excerpt: Searchable Spanish to English and English to Spanish dictionaries, based on the Oxford Spanish dictionary. Databases contain 170,000 words and phrases and 240,000 translations.
Download or read book Sonr e te est n puntuando written by Roberto Aparici and published by Editorial GEDISA. This book was released on 2017-11 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Host Bibliographic Record for Boundwith Item Barcode 30112044669122 and Others written by and published by . This book was released on 2013 with total page 2422 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Publicidad contagiosa written by Silvia Sivera and published by Editorial UOC. This book was released on 2016-06-30 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: El marketing viral se inoculó en el panorama profesional publicitario como una vacuna eficazy económica contra la supuesta inmunidad de las audiencias a los mensajes comerciales. Conseguir que fueran los consumidores quienes transmitieran los anuncios espontáneamente entre sus redes sociales se consideró la panacea en un mercado comunicativo sobresaturado. Sin embargo, la publicidad boca a oreja, basada en recomendaciones, ya conseguía el mismo objetivo desde tiempos ancestrales. Fueron las tecnologías de la información y de la comunicación (TIC) las que posibilitaron el salto exponencial hacia la publicidad viral y, en consecuencia, un cambio de magnitudes sin precedentes: los contenidos comerciales pasaban a ser compartibles a escala planetaria, a la velocidad de un clic.Este libro se centra en detectar las claves creativas comunes que detonaron el contagio de 651 vídeos publicitarios entre los usuarios de las redes sociales digitales.A partir de un constructo analítico formado por drivers creativos, cepas virales y la variable ambigüedad, se propone la fórmula V = cc (d+c) + a, como base inspiradora para crear publicidad altamente contagiosa.
Download or read book Los usos de la imagen written by Colección Jumex (Mexico) and published by La Coleccion Jumex. This book was released on 2004 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Entre L neas written by Laura Martin and published by Heinle & Heinle Publishers. This book was released on 1987 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Im genes 1980 written by and published by . This book was released on 1980 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Publicidad 360 written by Alejandro Álvarez Nobell and published by Ediciones Universidad San Jorge. This book was released on 2014-03-14 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Esta publicación es fruto de la reflexión de, fundamentalmente, docentes del ámbito de la comunicación y de la publicidad basada en la necesidad de aunar fuerzas para ofrecer una obra de conjunto que intenta ver la publicidad como un hecho global y no solo aislado de la comunicación comercial. La presente obra profundiza en el valor de la publicidad y su importancia contemporánea, desde una perspectiva holística y con el objetivo de querer ser una publicación didáctica y de reflexión.
Download or read book Artes pl sticas na Am rica Latina contempor nea written by Maria Amélia Bulhões and published by Editora da UFRGS. This book was released on 1994 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Arte en Venezuela 1959 1979 written by Juan Carlos Palenzuela and published by . This book was released on 2005 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Extensive study of a significant period in the development of modern art production in Venezuela by historian and art critic Palenzuela. The 1960s and 1970s were turning points in the country's artistic development, after the last military dictator Marcos Perez Jimenez, when new generations of artists, cultural events and artistic groups lead the way and set Venezuela's in the international scene of contemporary art during 2 decades that included El Techo de la Ballena, a cultural movement that started simultaneously in Colombia and Venezuela, and that was fundamental for 20th century Venezuelan art that included amongst its members artists and writers such as: Carlos Contramaestre, Juan Calzadilla, Caupolicán Ovalles, Edmundo Aray, Francisco Pérez Perdomo, Efraín Hurtado, Dámaso Ogaz, Salvador Garmendia, Alberto Brandt, Perán Erminy, Angel Luque, Gonzalo Castellanos and Antonio Moya. The edition also studies movements, salons and collective events sponsored by the State like the "School of Maracaibo", the Ruptura and the annual exhibitions "11 Tipos" of the Mendoza Exhibition Rooms representing the best examples of Informalist, Abstract, Cinetism, Conceptual and Figurative art lead by artist like: Hugo Baptista, Luisa Palacios, Mercedes Pardo, Luis Guevara Moreno, Alirio Rodriguez, Manuel Espinoza, Jesus Soto and Alejandro Otero and. A great contribution to the literature.
Download or read book Comunicaci n de crisis written by Francisco Marín and published by Editorial Almuzara. This book was released on 2009-03 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Francisco Marín demuestra que la gestión coherente de la comunicación en situaciones de crisis atenúa los riesgos, impide que se erosione la imagen corporativa y protege la marca.