Download or read book Marketing Destinations and Venues for Conferences Conventions and Business Events written by Tony Rogers and published by Routledge. This book was released on 2015-11-19 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event sector. It achieves this by looking at issues surrounding business event marketing, strategic planning, destination and venue selling strategies and future challenges. The 2nd Edition has also been updated to include: New content on: destination marketing organisations’ and venues’ use of technology, use and impact of social media, sponsorship and partnership issues, economic changes as well as their responses to demand for sustainable meetings locations Updated and new case studies on growth areas and emerging markets e.g. Middle East, Asia, Eastern Europe/Russia, Africa and South America, but also to include material on mature markets, destinations and venue operators A genuinely international focus in terms of content and examples New review and discussion questions and, where appropriate, learning outcomes New online resource package for students and lecturers including: weblinks, power point slides and project questions (coming soon). Accessible, global and informative, this is essential reading for all future business event and conference managers.
Download or read book Flint Meeting Planners Guide written by and published by . This book was released on 1992 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Travel Tourism Bibliography and Resource Handbook written by Jeanne Gay and published by . This book was released on 1981 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Meetings and Conventions written by and published by . This book was released on 1982-07 with total page 1124 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book An Insider s Guide to Place Branding written by Florian Kaefer and published by Springer Nature. This book was released on 2021-03-29 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This professional guidebook highlights brand development and management for cities, regions, countries, and destinations. It presents a unique collection of expert interviews, combined with latest research insights and thoughts on the most relevant topics and trends linked to the reputation, brand development and management of cities, regions, countries and destinations. This is a book which offers inspiring personal stories and reflections, and at the same time serves as essential know how guide for busy place managers, marketers and developers who care about the reputation and well-being of their community.
Download or read book Association Management written by and published by . This book was released on 1984 with total page 984 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Meeting Professional written by and published by . This book was released on 2008 with total page 938 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Special Events written by Joe Goldblatt and published by John Wiley & Sons. This book was released on 2010-10-04 with total page 593 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book chronicles and champions the development, changes, and challenges faced by the global celebrations industry for event planners. New interviews are included with experienced event leaders to give a better understanding of the field. New chapters are included on green events, corporate social responsibility, and theoretical case studies. Event measurement, evaluation, and assessment topics are integrated throughout a number of the chapters. Over 200 new Web resources and appendices show how to save money, time, and improve the overall quality of an event. Event planners will also learn how technology may be harnessed to help them improve their events’ financial, quality, environmental and other strategic outcomes.
Download or read book Explorer s Guide Michigan Second Edition Explorer s Complete written by Jeff Counts and published by The Countryman Press. This book was released on 2011-06-06 with total page 419 pages. Available in PDF, EPUB and Kindle. Book excerpt: With Explorer’s Guides, expert authors and helpful icons make it easy to locate places of extra value, family-friendly activities, and excellent restaurants and lodgings. Regional and city maps help you get around and What’s Where provides a quick reference on everything from tourist attractions to off-the-beaten-track sites. From the best of Detroit to the best remote angling spots and everyplace in between, this guide delves into the rich variety of Michigan with a focus on outdoor activities, like hiking and paddling, and attractions on and off the beaten track. Discover the best spots for fly-fishing and where to fill up your gas tank (essential info because there are vast stretches in the U.P. where you won’t find any stations) and where to find the best pasties around. (What’s a pasty? Read the book!)
Download or read book Fundamentals of Destination Management and Marketing written by Rich Harrill and published by Prsa Foundation. This book was released on 2005 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published under the sponsorship of the Destination Marketing Association International as an indispensable resource for travel professionals and a learning tool for students, this textbook is the first comprehensive guide covering basic functions of the contemporary convention and visitors bureau. Students will learn how destination management organizations depend on intertwined relationships involving hosts and guests, and suppliers and consumers, as well as complex networks of residents, government officials, and CVB leaders and employees.
Download or read book Explorer s Guide Michigan Explorer s Complete written by Jeff Counts and published by The Countryman Press. This book was released on 2014-06-02 with total page 499 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the best of Detroit to the best remote angling spots and everyplace in between, this guide delves into the rich variety of Michigan. Explorer’s Guide Michigan is the most comprehensive guide to the Great Lakes State. It’s the perfect companion for exploring the Upper and Lower Peninsulas; the shores of Lakes Michigan, Huron, and Superior; Detroit’s entertainment district; backwoods taverns in the Upper Peninsula; historic sites on Mackinac Island; and the best places to enjoy winter sports. Sidebars mark the author’s personal favorites in each chapter.
Download or read book Black Meetings Tourism written by and published by . This book was released on 2001-02 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Corporate Meetings Incentives written by and published by . This book was released on 1997-07 with total page 788 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Cities in Full written by Steve Belmont and published by American Planning Association. This book was released on 2002 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt: Three decades ago, urban America was troubled by escalating crime rates and a fleeing middle class, but conditions in many cities were enviable then compared to now. Some are so damaged that to restore them to their 1970 condition seems an insurmountable task, and true revitalization may seem unimaginable to those who control their fate. Yet, all is not lost. Cities in Full explores the great potential of the American city and outlines essential elements necessary for its revitalization. Steve Belmont embraces Jane Jacobs' much acclaimed prescription for urban vitality-high densities, mixed land uses, small blocks, and variously aged buildings. This book examines neighborhoods that adhere to precepts and those that do not and compares the results. He examines the destructive forces of decentralization and shows how and why they must be turned into forces of renewal. The author outlines an agenda for recentralizing commerce, housing, and transportation infrastructure and discusses how recentralization is affected by poor social and economic conditions. The author analyzes the deficiencies of current low-income housing policy and offers a strategy more favorable to cities and their metropolitan areas. Belmont exposes neighborhood political forces that sometimes thwart a city's best interests and offers an ambitious blueprint for renewal that includes creating middle and upper income housing at moderate and high densities; revitalizing neighborhood commercial streets with an urban spirit; building new centralized infrastructure; and transforming the public realm to attract the middle class. Exhaustively researched and well illustrated, this book is an invaluable resource for planners dedicated to reviving American cities.
Download or read book Lodging Restaurant and Tourism Index written by and published by . This book was released on 2001 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Directories in Print written by and published by . This book was released on 1994 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Successful Meetings written by and published by . This book was released on 1995 with total page 1050 pages. Available in PDF, EPUB and Kindle. Book excerpt:
