Download or read book Destination South East written by South East England Regional Assembly and published by . This book was released on 2003 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Tourism in Southeast Asia written by Michael Hitchcock and published by NIAS Press. This book was released on 2009 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism in Southeast Asia provides an up-to-date exploration of the state of tourism development and associated issues in one of the world's most dynamic tourism destinations. The volume takes a close look at many of the challenges facing Southeast Asian tourism at a critical stage of transition and transformation and following a recent series of crises and disasters. Building on and advancing the path-breaking Tourism in South-East Asia, produced by the same editors in 1993, it adopts a multidisciplinary approach and includes contributions from some of the leading researchers on tourism in Southeast Asia, presenting a number of fresh perspectives.
Download or read book The Tourist City written by Dennis R. Judd and published by Yale University Press. This book was released on 1999-01-01 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: An investigation of tourism and its transforming impact on cities, by urban experts from a variety of disciplines. They examine such tourist meccas as Las Vegas, Orlando and Boston, and take up themes such as the marketing of cities and how tourists perceive places.
Download or read book The Hospitality and Tourism Industry in ASEAN and East Asian Destinations written by Jinlin Zhao and published by CRC Press. This book was released on 2021-07-15 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new volume addresses the growing interest to understand tourism and hospitality in Southeast and South Asia, two regions that have seen tremendous growth in international tourists in recent years. It explores the current development of hospitality and tourism industry in the regions of Hong Kong, Macao and Taiwan as well as other key countries in Southeast and South Asia. The Hospitality and Tourism Industry in ASEAN and East Asian Destinations: New Growth, Trends, and Developments provides updated findings and case studies that highlight opportunities and issues of tourism and hospitality development in ASEAN. Chapters cover such diverse topics as: Online marketing strategies Sustainable hospitality development Diversification efforts of the tourism industry Innovations in independent hotels Wildlife tourism in urban destinations The Vietnamese national park system Consumers’ positive and negative images of certain destinations Much more While academicians will benefit from the updated research findings summarized by the respected scholars, hospitality professionals will also find the book a valuable source of information as the chapters delve into the most recent topical and industry focused issues.
Download or read book Destination Branding written by Nigel Morgan and published by Routledge. This book was released on 2007-06-07 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's highly competitive market, many destinations - from individual resorts to countries - are adopting branding techniques similar to those used by 'Coca Cola', 'Nike' and 'Sony' in an effort to differentiate their identities and to emphasize the uniqueness of their product. By focusing on a range of global case studies, Destination Branding demonstrates that the adoption of a highly targeted, consumer research-based, multi-agency 'mood branding' initiative leads to success every time.
Download or read book International Notices to Airmen written by and published by . This book was released on 1979 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Tourism Marketing in East and Southeast Asia written by Stylidis, Dimitrios and published by CABI. This book was released on 2022-12-19 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the increased research interest in tourism in Asia, most research has focused on the key destinations (China, Macau, Hong Kong, Thailand), while neglecting other destinations which are less well explored. Little is known about the marketing efforts and practices, along with the successes and challenges, countries in the East and Southeast Asia have been experiencing. This book aims to address this oversight by exploring the marketing approaches, techniques and tools used by various countries in the region both collectively and individually to manage their tourism offerings and position them in the global tourism market: China, Hong Kong, Indonesia, Japan, Korea, Macau, Mongolia, Myanmar, Vietnam. The book will be of interest to tourism marketing researchers, practitioners, academics, undergraduate and postgraduate students who will find these insightful contemporary case studies useful in the classroom.
Download or read book Destination Management and Marketing Breakthroughs in Research and Practice written by Management Association, Information Resources and published by IGI Global. This book was released on 2020-03-06 with total page 1214 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing of a destination necessitates strategic planning, decision making, and organization. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Notwithstanding, destination managers should possess relevant knowledge and understanding on traditional and contemporary marketing channels to better engage with prospective visitors. Destination Management and Marketing: Breakthroughs in Research and Practice focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies. Highlighting a range of topics such as service quality, sustainable tourism, and competitiveness model, this publication is an ideal reference source for government officials, travel agencies, advertisers, marketers, tour directors, hotel managers, restaurateurs, industry professionals including those within the hotel, leisure, transportation, and theme park sectors, policymakers, practitioners, academicians, researchers, and students.
Download or read book Destination Marketing written by Steven Pike and published by Routledge. This book was released on 2020-10-19 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned, implemented and evaluated to achieve successful destination competitiveness. This new third edition has been revised and updated to include: 27 new and updated case studies, including destinations such as Sri Lanka, Barbados, the UAE, and crucially relevant topics such as the Australian bushfires and the threat of COVID-19 Brand-new pedagogical features such as in-chapter class activities, key term definitions, and highlighted critical points New content on cross-sector consortia marketing for meetings and events, social media influencer marketing, the role of technology, resource consumption and climate change, creativity and innovation in developing destination branding, experiential destination marketing and the influence of culture and sustainability on destination marketing Links to free access of the author’s journal articles on destination marketing Updated additional online resources for lecturers and students including PowerPoint slides, quizzes and discussion questions It is written in an engaging style and applies theory to a range of tourism destinations at the consumer, business, national and international level by using topical examples.
Download or read book Wanderlust written by Moon Travel Guides and published by Moon Travel. This book was released on 2019-10-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dream, discover, and uncover your next great adventure. Moon Travel Guides takes you on a journey around the world with Wanderlust: A Traveler's Guide to the Globe. Get inspired with lists of mythic locations, epic trails, ancient cities, and more that span the four corners. This stunning, hardcover book is packed with full-color photos, charming illustrations, and fascinating overviews of each destination, making it the perfect gift for dreamers and adventurers alike. Walk along the Great Wall of China, climb the Atlas Mountains, or trek through Patagonia. Visit stunning national parks from Yellowstone in the US to Tongariro in New Zealand, explore the Gobi Desert, or set sail to the Greek Islands. Eat your way through the best street food cities in the world, follow wine trails from Spain to Australia, and shop famous markets from the Grand Bazaar to the Marrakech souks. Find the best places to stargaze from Chile to France, or witness jaw-dropping phenomena from reversing rivers and blooming deserts to fluorescent blue haze and the Aurora Boreales. Filled with natural wonders, dazzling celebrations, quirky festivals, road trips, bucket-list sites, epic outdoor adventures, and cultural treasures, Wanderlust is the definitive book for the curious traveler. Where will you go?
Download or read book Tourism in South and Southeast Asia written by C. Michael Hall and published by Routledge. This book was released on 2012-10-12 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Tourism in South and South East Asia' is a comprehensive and solid introduction to tourism in South and South East Asia with a specific appeal both to institutions in the region, and other institutions who wish to expose students to one of the most dynamic tourism regions in the world. Despite downturns in outbound tourism (due to the current economic crisis), inbound tourism from outside the region has continued to increase with governments placing more emphasis on the economic significance of tourism than ever. 'Tourism in South and South East Asia' is the first tourism book to deal comprehensively with the implications of the Asian economic crisis for tourism. With South and South East Asia set to be the fastest growing area of tourism activity in the world well into the next century, 'Tourism in South and South East Asia' is an essential text for students both within and outside of this region. Dealing with concepts, themes and issues which are pertinent to tourism development, planning, marketing and management; these two internationally known authors have produced an authoritative text that covers all aspects of this topic through the use of illustrative and relevant case studies.
Download or read book The World s Cheapest Destinations written by Tim Leffel and published by Tim Leffel. This book was released on 2006 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: The World's Cheapest Destinations is a guide to the best travel values on the planet. It provides an overview for 21 countries, with activity descriptions and actual prices. Revised second edition.
Download or read book The Economic History of Central East and South East Europe written by Matthias Morys and published by Routledge. This book was released on 2020-12-29 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: The collapse of communism in Central, East and South-East Europe (CESEE) led to great hopes for the region and for Europe. A quarter of a century on, the picture is mixed: in many CESEE countries, the transformation process is incomplete, and the economic catch-up has taken longer than anticipated. The current situation has highlighted the need for a better understanding of the long-term political and economic implications of the Central, East and South-East European historical experience. This thematically organised text offers a clear and comprehensive guide to the economic history of CESEE from 1800 to the present day. Bringing together authors from both East and West, the book also draws on the cutting-edge research of a new generation of scholars from the CESEE region. Presenting a thoroughly modern overview of the history of the region, the text will be invaluable to students of economic history and CESEE area studies.
Download or read book Tourism Crises and Destination Recovery written by David Beirman and published by SAGE. This book was released on 2021-10-20 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: As global tourism faces its greatest threat since World War II, the author draws on over 40 years of industry and academic experience to explore the core themes that underpin crises, their impact on the tourism industry and recovery. Focussing on this emerging issue in within the travel industry and academic tourism research, this author explores crisis management approaches from scholars, governments and tourism associations around the world. A dedicated chapter also covers the impact of Covid-19 on tourism industries and economies across the world and well as how nations from around the world responded to the global pandemic outbreak. The book is split by theme and features over 20 case studies, including 2020 Australian bush fires, 2019 Sri Lankan terror attack, SARS and Swine Flu, the collapse of Thomas Cook, the global and Greek financial crises and the threat to the Great Barrier Reef. Discussion questions and activities are included at the end of each chapter. Suitable reading for students on tourism and tourism crisis management modules.
Download or read book Advances in Tourism Destination Marketing written by Metin Kozak and published by Routledge. This book was released on 2009-09-10 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems including tourist, places (as seen by the tourist), public and private tourism organisations and the social and physical environment can effectively communicate and co operate together at a profit for each. Advances in Destination Marketing offers a comprehensive review of a wide range of aspects related to marketing tourism products including networks in destinations, consumer experiences in destinations, destination branding, destination image, events in destinations and destination tourism products. Throughout the book a network analysis perspective is applied to offer alternative solutions of how each system can share network knowledge and system knowledge so profits can be created effectively and maximised. The exploration of new topics such as Destination Networks and Destination Branding as well as original international empirical research and case studies from well known researchers in the area, provides new thinking on Marketing Tourism Destinations. The relevance of the arguments and the salient conclusions are valuable in the study of an ever dynamic and burgeoning industry. This stimulating volume will be of interest to higher level students, academics, researchers within Tourism and practitioners in the industry.
Download or read book Marketing and Managing Tourism Destinations written by Alastair M. Morrison and published by Taylor & Francis. This book was released on 2023-07-31 with total page 898 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, and challenges and issues they face to compete for the global leisure and business travel markets. Much has changed since the publication of the second edition of this book in 2018. The COVID-19 pandemic was unpredictable at the time and has caused havoc for destinations and DMOs. The third edition includes many materials about the COVID-19 impacts and recovery from the pandemic. This third edition has been updated to include: four new chapters (Chapter 2—“Destination Sustainability and Social Responsibility”; Chapter 3—“Quality of Life and Well-Being of Destination Residents”; Chapter 11—“Destination Crisis Management”; and Chapter 20—“Destination Management Performance Measurement and Management”) new and updated international case examples to show the practical realities and approaches to managing different destinations around the world coverage of contemporary topics including, for example, COVID-19, social responsibility, metaverse, mixed reality, virtual meetings, teleworking, digital nomads, viral marketing, blended travel, regenerative tourism, meaningful travel, and several others a significantly improved illustration program keyword lists It is illustrated in full color and packed with features to encourage reflection on main themes, spur critical thinking, and show theory in practice. Written by an author with many years of industry practice, university teaching, and professional training experience, this book is the essential guide to the subject for tourism, hospitality, and events students and industry practitioners alike.
Download or read book Rural transportation problems as they relate to agriculture written by United States. Congress. Senate. Committee on Agriculture, Nutrition, and Forestry. Subcommittee on Agricultural Production, Marketing, and Stabilization of Prices and published by . This book was released on 1979 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:
