Download or read book DDC Graphic Design for Desktop Publishing written by Julie Schwartzman and published by DDC Publishing. This book was released on 1994 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create professional-quality page layouts with your computer. The author quickly explains the basic principles of graphic design in easy-to-understand language. An essential reference for anyone using their computer for desktop publishing. Handy glossary of commonly used terms on the back cover.
Download or read book Graphic Design and Desktop Publishing written by Joan Oleck and published by The Rosen Publishing Group, Inc. This book was released on 2010-08-15 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's powerful computers and advanced software a have made professional graphic design and publishing tools available to users of all ages. This book will introduce readers To The fundamentals of digital graphic design and desktop publishing. Students will be shown how they can utilize digital tools to bring their ideas to fruition.
Download or read book Graphic Design on the Desktop written by Marcelle Lapow Toor and published by John Wiley & Sons. This book was released on 1998-08-25 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The complete and user-friendly introduction to graphic design--in a new edition Now with information on Web site design, plus examples, exercises, and more! Today, anyone with a good basic computer setup can produce a newsletter or a Web page--but to create effective, professional-quality pieces that stand out from the competition, you need more than a hard drive and some decent software. You need an understanding of how visual communication works and a solid grasp of the principles of design, composition, and typography. You need Graphic Design on the Desktop. Written specifically for those who have little or no design background or experience, this accessible guide teaches you the fundamentals of sound graphic design and gives you the practical know-how to put them to work on your own projects, from initial concept through final production. This new edition covers every key element of the design process, including format, layout and page design, typesetting, color, and illustrations--and offers clear explanations of type terminology, printing terms, and more. It guides you step-by-step through the design and production of ads, posters, brochures, and other promotional materials, as well as newsletters and magazines. A separate chapter on designing for the Web helps you make the most of home page and Web site designs. Complete with helpful examples, exercises, hints, and checklists, plus tips on common pitfalls and how to avoid them, Graphic Design on the Desktop is the ideal design partner for projects that get attention and get results.
Download or read book The Cumulative Book Index written by and published by . This book was released on 1998 with total page 2348 pages. Available in PDF, EPUB and Kindle. Book excerpt: A world list of books in the English language.
Download or read book Draplin Design Co written by Aaron James Draplin and published by Abrams. This book was released on 2016-05-17 with total page 834 pages. Available in PDF, EPUB and Kindle. Book excerpt: A funny, colorful, fascinating tour through the work and life of one of today’s most influential graphic designers. Esquire. Ford Motors. Burton Snowboards. The Obama Administration. While all of these brands are vastly different, they share at least one thing in common: a teeny little bit of Aaron James Draplin. Draplin is one of the new school of influential graphic designers who combine the power of design, social media, entrepreneurship, and DIY aesthetic to create a successful business and way of life. Pretty Much Everything is a mid-career survey of work, case studies, inspiration, road stories, lists, maps, how-tos, and advice. It includes examples of his work—posters, record covers, logos—and presents the process behind his design with projects like Field Notes and the “Things We Love” State Posters. Draplin also offers valuable advice and hilarious commentary that illustrates how much more goes into design than just what appears on the page. With Draplin’s humor and pointed observations on the contemporary design scene, Pretty Much Everything is the complete package.
Download or read book Exploring Graphic Design written by MLG. Stanley and published by International Society for Technology in educ. This book was released on 1989-01-01 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: This course in desktop publishing contains seven illustrated modules designed to meet the following objectives: (1) use a desktop publishing program to explore advanced topics in graphic design; (2) learn about typography and how to make design decisions on the use of typestyles; (3) learn basic principles in graphic communications and apply them to practical design problems; and (4) learn how to design and produce letterheads, posters, newsletters, books, and manuals using a computer. Appended are lists of special characters; keyboard maps of the locations of special characters and symbols; and LaserWriter typestyle samples. A glossary of major terms, indexed by page number, is also provided. (GL)
Download or read book From Design Into Print written by Sandee Cohen and published by Peachpit Press. This book was released on 2010-04-07 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: A designer in New York creates a beautiful design but when she prints it the colors become muddy. An art director in Seattle sends a file to the print shop, and they call him to say the job won’t print. The editor of a college paper can’t figure out why all the pictures in the paper are jagged. And a freelance designer is Chicago needs to bid on her first print job. Linescreen, DPI, CMYK, RIPs, bleeds, spots, and spreads: Why didn’t they teach this stuff in design school? Sandee Cohen comes to the rescue, whether you’re producing your first newsletter or you’re an experienced graphic designer who needs to come up to speed on professional-level printing. She’ll tell you how to make your desktop printer behave, and will take the mystery out of dealing with print providers. You’ll learn all the necessary techniques, the terminology, and the rules of printing (and when you can break them). It’s like having your own production manager standing over your shoulder. The copious information in From Design Into Print will have your designs looking as stunning in print as they do on your monitor. This book will help you: Choose the right desktop printer for your needs Finally understand resolution Get the results you want from page-layout and image-editing applications Find the best stock images Know what to expect when RGB colors convert to CMYK Figure out your fonts Preflight your work Sound smart when talking to a print shop
Download or read book Looking Good in Print written by Roger C. Parker and published by Ventana Communications Group. This book was released on 1988 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This design resource guide outlines the design skills necessary to create attractive, effective printed materials, such as newsletters, advertisements, brochures, manuals and other documents.
Download or read book Graphic Design Concepts written by Jacobs, Marvin and published by Words & Pictures Publishing. This book was released on 2004 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Desktop Designer s Illustration Handbook written by Marcelle Lapow Toor and published by John Wiley & Sons. This book was released on 1996-06-04 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Desktop Designer’s Illustration Handbook Marcelle Lapow Toor If you want to reach—and hold—audiences who’ve seen everything, read this new hands-on guide to locating, selecting, and using illustrations in desktop publications. In no time at all, you’ll be able to select just the right illustration technique to make your publication pop. The Desktop Designer’s Illustration Handbook is written by a graphic designer who really knows how to teach desktop illustration techniques. Marcelle Lapow Toor has taught graphic design and desktop publishing to university students and has conducted workshops at national conferences throughout the country. Her proven building block approach helps you make practical sense of the principles of illustration, design, and composition. She easily guides you through the process—from deciding what kind of illustration to use to manipulating images for maximum visual impact. With the aid of insider tips from participating pros, hundreds of illustrations, helpful hints, and time saving checklists, Ms. Toor clearly explains how to create eye-catching results using: Type - Dress up your design and keep costs low with eye-catching type and typographic devices. Learn simple techniques for using type as an illustration. Drawings - Add variety with clip art and original illustration. Learn how to locate and choose the drawing, illustrator, or clip art that will give your publication the competing edge. Photographs - Grab your reader’s attention with photographs that breathe life into the copy and baby your budget. Learn when it’s best to use a photograph, how to use a scanner to alter a photograph, and where to look for low-cost photos. Information Graphics - Take the snore out of statistics with reader-friendly charts, graphs, tables, and maps. Learn how to select the best format for statistical information so it is easily understood at a glance. Computer graphics - Punch up interest with textured backgrounds that you create with a scanner, an image-editing program, and materials lying around your office. Plus, learn how to achieve the effects you want with a drawing or painting program. You’ll turn again and again to this jam-packed idea book for inspiration as well as information. Here are hundreds of illustration ideas, guaranteed to get your creative juices flowing. And that’s not all. This indispensable desk reference gives you even more hands-on resources that you can put to work right away: A blow-by-blow description of the graphic devices used in each chapter and a clear explanation of how they were created. A sampler of clip art, with addresses of the software manufacturers who supply art on disk or CD-ROM. A sampler of pictorial and decorative typefaces. A list of public and private picture sources. Many illustrations by well-known professional illustrators and directions for contacting them. A glossary of desktop publishing terminology. You won’t find a more complete or easier to use illustration source book. Whether you decide to use illustrations that are ready-made, illustrations created by hired hands, or illustrations that you create yourself, you’ll produce head turning, results every time with The Desktop Designer’s Illustration Handbook.
Download or read book Learning Desktop Publishing written by Iris Blanc and published by DDC Publishing. This book was released on 1995 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Step-by-step concepts, exercises, keystrokes, and applications enable the reader to learn the software quickly and easily. Beginner through expert level. Free color template on the back cover.
Download or read book Desktop Publishing Style Guide written by Sandra Lentz Devall and published by Cengage Learning. This book was released on 1999 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Desktop Publishing StyleGuide presents a solid foundation of a wide range of design and production components needed to successfully complete high quality publications. Twenty-five of the most common projects, like letterhead, brochures, and newsletters are included along with information on page elements, audience, effect, postal requirements, and more. Unlike other resources, design and typography techniques are linked to the software language in a single source. This is the perfect companion for graphic designers, desktop publishers and production artists.
Download or read book Getting it Right in Print written by Mark Gatter and published by Harry N. Abrams. This book was released on 2005-04-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: With this much-needed new book, designers learn precisely what they must do to prepare their brochures, posters, books, magazines, and other materials for trouble-free, high-quality printing. Addressing the single greatest challenge facing the professional designer today, calibrating images and layouts to match press specifications, the author shows how to use common digital-layout and image-management programs to their best advantage. Delays and additional costs previously incurred to fix disappointing proofs can now be eliminated, saving designers both time and money. Supplanting other books on the subject, which focused on predigital practice and are now out of date, Getting It Right in Print explains prepress processes in easily understandable terms that will give designers a firm grounding in the fundamentals of this complex subject. Whether they are learning to adjust trapping to appropriate levels, mix colors successfully, or master techniques to make images (even ones downloaded from the Internet) look good in print, designers gain the know-how they need to get the results they want.
Download or read book Thou Shall Not Use Comic Sans written by Tony Seddon and published by Peachpit Press. This book was released on 2011-12-29 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ask any graphic designer the world over about their preferred approach to setting type, choosing a color, or beginning a new layout, and you will rarely get exactly the same answer twice. All designers have their own way of working and their own combinations of the thousands of techniques one can apply when planning a new design project. But there are some dos and don'ts that always figure in any heated debate about what one should or should not accept as the right way to create the best graphic design. This book looks at key dos and don'ts, bringing them together in the form of a classically structured almanac. Packed with practical advice, but presented in a light-hearted fashion, the advisory rather than dictative approach means designers can take or leave the advice presented in each rule as is typical of most creatives with their own strong views on what does and does not constitute good design practice. Individual entries will either bring forth knowing nods of agreement or hoots of derision, depending on whether or not the reader loves or hates hyphenation, has a pathological fear of beige, or thinks that baseline grids are boring. Thou Shall Not Use Comic Sans is the must-have collection of the best advice that any graphic designer should have at his fingertips, with each entry combining a specific rule with a commentary from a variety of experienced designers from all fields of the graphic design industry. Grouped into six, color-coded categories—typography, color, layout, imagery, production, and the practice of design—but presented numerically and in mixed groups, the reader can either dip in at random or use the book as the source of a daily lesson in how to produce great graphic design. This product is available to U.S. and Canada customers only.
Download or read book Visual Composing written by Kathryn Riley and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Document Design, Information Design, Visual Communication, Visual Rhetoric, or Desktop Publishing. Moving beyond a how-to book, Visual Composing: Document Design for Print and Digital Media explores the best practices in document design and why these practices work. Chapters consider the five criteria that contribute to effective visual composing (clarity, unity, usability, tone and aesthetics) and how these elements balance to form visually attractive and usable documents. Numerous examples illustrate relevant principles and exercises allow students to both evaluate and design documents. Covering both print and digital media, it presents the research behind best practices and gives students a more sophisticated understanding of why certain design principles are recommended.
Download or read book Graphic Design written by Katherine A. Hughes and published by CRC Press. This book was released on 2019-06-06 with total page 601 pages. Available in PDF, EPUB and Kindle. Book excerpt: Graphic Design: Learn It, Do It is an introduction to the fundamentals of graphic design and the Adobe Creative Cloud applications used to put these concepts into practice. This book is intended for production-oriented audiences, those interested in the what, why and how of graphic design. The "what" is effective graphic design, a visual solution created using the design principles that stands out in a crowded marketplace. This discussion includes color theory, typography and page layout. Focus on the "why" of design begins with the reasons why we communicate. Attention is paid to the purpose of the visual solution and to its audiences. The conversation highlights output options (print vs. onscreen) and their related file properties. The "how" of design addresses the stages of production and use of Adobe Photoshop CC, Illustrator CC and InDesign CC to translate an idea into a visual solution. Following an overview of each application and its uses, step-by-step exercises are provided to foster familiarity with each application’s workspace and its tools. These exercises provide opportunities to implement the design principles and to produce examples of work for a design portfolio. Key Features: Content based on over a decade’s worth of experience teaching graphic design Contemporary examples and online references Guided exercises for working in the Adobe Creative Cloud applications, Photoshop CC, Illustrator CC and InDesign CC Accompanying exercise files and supporting materials available for download from the book’s companion website Discussion questions and activities included at the end of chapters to expand the presented topics
Download or read book Reinventing Print written by David Jury and published by Bloomsbury Publishing. This book was released on 2018-07-12 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the rise of digital technology as a design tool and its acceptance as simply part of the tool chest for today's design studios, there has been a re-evaluation and return to exploring pre-digital typography. Design studios no longer flaunt their digital hardware, in fact quite the opposite. This attitudinal change toward digital technology has coincided with a growing fascination and re-evaluation of those pre-digital skills and processes that had been considered in recent years to be irrelevant. Mapping the rise of digital technology and examining the infinite possibilities it offers and the profound cultural and technical influence it has had in all aspects of visual communication. This text also focuses on our current post-digital age, in which the technology itself has become sufficiently common-place for us to fully recognize what it excels at and what it does less well. Reinventing Print focuses on those skills and processes which have been re-appropriated and irreverently liberated by a new generation of typographers, designers, and artists, raised with digital technology in their pockets and forever at their fingertips. In this post-digital age, traditional typographic craft is new, different and therefore exciting, potent and culturally subversive.
